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Wall with an outdoor camera

Die wichtigsten Trends in der Heimsicherheit im Jahr 2025

From video doorbells to artificial intelligence, there is a wide variety of products available on the market for house security systems. In this article, we’ll explore the top home security trends to watch in 2025.

Inhaltsverzeichnis
The home security market
Top 5 home security trends in 2025
Zusammenfassung

The home security market

The global home security market is projected to go from being worth USD 57 Milliarden in 2023 zu USD 207 Milliarden im Jahr 2036 mit einer durchschnittlichen jährlichen Wachstumsrate (CAGR) von 9 %.

The main drivers of the market are increasing crime rates and growing awareness of safety and security. With a total of 257 Millionen smart homes around the world in 2021, smart home safety products with cloud-based technologies are becoming a popular solution for monitoring homes remotely.

Zusätzlich aufkommende Technologien like wireless home security systems, artificial intelligence, and biometric or facial recognition are pushing innovation in the market. These new technologies enable home security products to be more convenient and accessible.

Top 5 home security trends in 2025

1. Intelligente Schlösser

Smart door lock with mobile phone app

Intelligente Schlösser enable homeowners to control their door locks remotely with a mobile device. Some intelligente Türschlösser can also be unlocked using an electronic keypad or biometric sensor.

Keyless entry door locks that offer multiple ways to lock and unlock are ideal. However, fingerprint scanner door locks are one of the most popular types, with “fingerprint door lock” attracting 90,500 searches on Google in August and 33,100 in June, representing a 1.7x increase over the past two months.

Many digital door locks can also generate temporary access codes for guests that are only valid within a certain timeframe; a feature is suitable for users with babysitters, pet sitters, cleaners, etc.

2. Home sensors

White wall mounted home sensor

Sensors are useful for detecting movement and alerting homeowners of anything out of the ordinary through text messages or a mobile app.

Tür bzw Fenstersensoren can be installed, alerting the user when a door or window is open. A intelligentes Licht that turns on when a motion sensor is activated can improve safety at night and deter trespassing. Additionally, flood sensors can protect the inside of the house by notifying of water leaks.

Garage bzw driveway detectors installed on the outside of the home are a popular smart safety device for keeping a house safe from intruders. The term “driveway alarm” attracted a search volume of 18,100 in August and 14,800 in June, which represents a 22% increase over the two months.

3. Video doorbells

Close up of security camera lens

Intelligente Türklingeln are designed to provide homeowners with more visibility as to who is on the other side of their door. When a visitor presses a smart doorbell, the doorbell camera alerts the homeowner through a mobile notification and provides a live video stream of the person outside. Some intelligente Videotürklingeln will also come with motion detectors, automatically detecting when a person is approaching the door.

Video-Türklingeln with infrared technology give homeowners a quality video feed (cameras with 1080p resolution are ideal), even when it is dark outside. Lastly, a camera that can provide a 180° view of the surroundings allows homeowners a wider range of vision.

Video doorbells are expected to achieve a market value of USD 2.83 Milliarden by 2025, and remain one of the most popular smart devices in the market. The term “doorbell camera” achieved a 48% increase in search volume, going from 135,000 in June to 201,000 in August.

4. Devices with speakers

Security camera system with speaker

Home security units with speakers have added value because they can be used as an alarm system or for two-way audio.

Security alarm speakers are often enclosed in plastic or stainless-steel tamper-proof cases, with their alarm being useful for notifying homeowners of trespassers or as a way of deterring burglars.

Zudem hat auch Frau video doorbells with speakers allow homeowners to speak to visitors outside of their door, even if they are not at home, making smart doorbells with speakers a very popular security product. According to Google Ads, the term “doorbell camera with speaker” achieved an 81% increase in search volume from 1,600 in June to 2,900in August 2024.

5. Artificial intelligence

Smart home security camera system

Artificial intelligence (AI) is becoming an increasingly important aspect of home security and is expected to drive further innovation in the market. Home security devices with AI offer personalization opportunities and specific recognition of faces, objects, and vehicles, only alerting homeowners to events or objects that interest them.

AI can be integrated into home security devices through facial or voice recognition. Some security cameras with face recognition can distinguish between strangers and family members or friends. These advanced security systems allow for more precise detection capabilities, which help to reduce false alarms. Security devices with voice recognition are also expected to become more sophisticated, with conversational voice assistants that are capable of handling complex commands and information.

The term “surveillance camera AI” garnered a search volume of 2,400 in June and 3,600 in August, which equates to a 50% increase over the two months.  

Zusammenfassung

The latest trends in home security offer exciting opportunities for businesses in the market. Smart locks, video türklingel, and devices with speakers improve safety outside the house, while security sensors enhance the overall management of the entire property. And it’s important to remember that devices that utilize AI stand at the forefront of the industry’s innovation.

The home security market continues to expand steadily as safety and peace of mind remain, and in some places increasingly become, a priority for homeowners. With a positive outlook on future market growth, businesses should stay ahead of the latest technological trends in the industry to help boost their profits in the coming year.

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