Superior cleaning ability, high absorbency, cost-effectiveness, eco-friendliness, and versatility are words that can be used to describe a successful car microfiber cloth. These carwash business staples are mostly non-abrasive and are often combined with cleaning chemicals to leave cars factory-new. In short, they provide a safe, effective, and efficient way to keep cars looking their best. Given these advantages, it’s clear why they are a popular choice for enthusiasts and professionals in the auto business.
Table of Contents
Assessment of the microfiber cleaning cloths market
Top six microfiber towels for cars
Conclusion
Assessment of the microfiber cleaning cloths market
The microfiber cleaner market is forecast to be worth USD 213.5 million by 2032 and is expected to maintain a CAGR of 13.6% from now until then. In 2022, North America had the most significant market share. However, the Asia Pacific region is expected to experience the highest annual growth rate until 2032. However, markets in Europe, Latin America, the Middle East, and Africa are also expanding rapidly.
According to research, this market growth is primarily attributable to several factors, including ongoing advancements in microfiber technology, a rapid growth in related industries such as automotive, healthcare, and hospitality, and a growing need for environmentally friendly cleaning options. After all, reusable microfiber cleaners pose fewer environmental concerns than single-use cleaners.
Top six microfiber towels for cars
Below, we highlight the six most-used types of car microfiber towels, indicating which varieties are most likely to sell well depending on your business and market.
Flatweave microfiber cloths
These pocket-size cloths feature a flatweave finish for a no-scratch wiping of delicate surfaces such as car windows. They are best suited to spots that require light cleaning jobs, such as on headlights, interior lighting, and center consoles, which easily collect dust and fingerprints. Flatweave car cleaning drying towels usually use a much tighter weave than other designs and are generally branded 100% lint-free. Prices range from USD 0.45-0.60 per piece on Chovm.com.
Terry microfiber cloths
Unlike flatweaves, terry microfiber cloths are an all-purpose cloth featuring a highly absorbent looped texture that lifts stains without much effort. They are a staple in auto care shops for scrubbing, wiping, drying, dusting, detailing, and cleaning up just about anything. Terry wipes also make for great household items for cleaning bathrooms and kitchen tops. Prices range between USD 0.15-0.22 per piece.
Waffle weave microfiber cloths
As the name implies, car waffle weave towels are distinct for their waffle pattern . This “small square” technology makes them especially absorbent and, thus, widely used for drying wet surfaces in automotive detailing. The weaving pattern also facilitates efficient air circulation. Therefore, these towels dry more rapidly than alternative options and remain fresh over an extended period of time. Prices range from USD 0.30-0.80.
Suede microfiber cloths
Suede microfiber car towels come in two types: faux suede and microsuede. Microsuede is a synthetic car wash cloth made from millions of super fine microfibers. It is cheap but has a notably high resistance to stains and wear compared to most options. This is why microsuede is often labeled high-duty. It also comes in various colors and patterns to suit multiple applications. Faux suede, on the other hand, is more durable. It feels like genuine suede leather but requires little maintenance. Both variations drape better than most other types of microfiber washcloths for cars.
Scrubby microfiber cloths
These pad-like towels feature one side with a somewhat abrasive scrubbing surface and another that is smooth and soft. They are helpful for tasks where rigorous scrubbing is required, such as removing stubborn greasy stains. Scrubby microfiber cloths can also be used to clean pots and pans and remove tough stains on non-delicate surfaces. Prices range from USD 0.10-0.38.
Heavy-duty microfiber cloths
Sellers targeting industrial users (e.g., truck detailers) will want to stock heavy-duty microfiber towels. These towels are thicker and are high-absorbency, speeding up the washing and drying process. They are also super durable and are usually able to last hundreds of serious vehicle detailing jobs before showing signs of wear or tear. Unlike scrubby microfiber towels, which are also considered more heavy-duty, these cloths are non-abrasive, which means they can remove the most stubborn stains from delicate surfaces without leaving a scratch.
Conclusion
The microfiber car towel market presents a promising opportunity for car dealers and garages alike. The towels featured above offer a diverse range of applications, catering to various needs. If you’re looking to tap into this profitable and expanding industry, you’ll be sure to find whatever you need among the thousands of cloth options and other car-related products on Chovm.com.
