Setting an all-time sales record in 2023, Honda hybrid-electric vehicles are now leading US sales charts, with the Honda CR-V hybrid the country’s best-selling hybrid model (197,317) and the Accord hybrid sedan the most popular hybrid-electric car (96,323).
Last year, sales of Honda electrified models grew more than three-fold to set an all-time sales record with CR-V and Accord hybrid trims combining for 293,640 units—representing more than one-quarter of total Honda brand sales.
By comparison, Toyota reported sales of 565,800 Toyota-brand electrified vehicles in 2023, 553,734 of them HEVs or PHEVs (98%)—but distributed across 15 models. Toyota’s top selling hybrid in the US in 2023 was the RAV4 Hybrid (not PHEV), with 161,125 units sold. Overall, the Toyota division’s electrified vehicle sales (including the hydrogen Mirai and the electric bZ4X) represented 29.3% of total sales in 2023.
Cumulative sales of Honda electrified vehicles now top the one million mark, as Honda prepares to begin sales this year of the Honda Prologue, the brand’s first all-electric SUV.
The success of our hybrid-electric sales in 2023 is an important building block toward our vision of 100% electrified vehicle sales by 2040. With the all-electric Honda Prologue and a new Civic hybrid coming this year, Honda will continue to increase our electrified sales in 2024 and beyond.
—Lance Woelfer, assistant vice president of Honda National Auto Sales, American Honda Motor
Striving toward its global goal to achieve carbon neutrality for all products and corporate activities by 2050, Honda has a vision to make battery-electric and fuel cell electric vehicles represent 100% of its new vehicle sales by 2040.
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