intshayelelo

Kwibhlog yangaphambili, sigqibe kwelokuba iNPS “linqaku loKwaneliseka kwabaThengi”.

Ufunde indlela yokubala:

IiNzuzo zokuQonda i-NPS kunye nezicwangciso zokuPhucula ziya kuxoxwa ngakumbi kule bhlog.

Isiqulatho
1. Ukuqonda ukubaluleka kweNqaku lakho loKhuthaza umnatha (NPS)
2. UkuSebenzisa iNqanaba lokuKhuthaza iNet (NPS) kwiMpumelelo yoShishino
3. Ukuphucula iNqaku lakho le-Net Promoter (NPS) kwi-E-commerce
4. Ukwandisa iNqaku lakho loKhuthaza umnatha (NPS)

Ukuqonda ukubaluleka kweNqaku lakho loKhuthaza uMnatha (NPS)

Ukwazi iNqaku lakho le-Net Promoter (NPS) kubalulekile kumashishini afuna ukulinganisa ukwaneliseka nokuthembeka kwabathengi. I-NPS isebenza njengesixhobo esixabisekileyo kubanini bamashishini, abathengisi, kunye nabaqhubi ukumisela ukuba iimveliso kunye neenkonzo zabo zihlangabezana ngokufanelekileyo nolindelo lwabathengi kunye nokunikezelwa kwexabiso. Eli nqaku libonelela ngesalathisi esicacileyo sempilo yeshishini lakho kwaye linokuba nefuthe elibonakalayo kwizigqibo zakho zobuchule.

Ukusebenzisa i-NPS kunokwenza lula ukuntsonkotha kokuqonda iimbono zabathengi kwaye kuvumele uthelekiso oluthe ngqo nabo bakhuphisana nabo. Isebenza njengovavanyo olubalulekileyo lwezempilo, ikwazisa ukuba kugxilwe phi kwiinzame kunye nokwabiwa kwezibonelelo zokwandisa ukukhula. Ngokusebenzisa i-NPS, amashishini anokuphucula ngokucwangcisiweyo amava abathengi, anciphise ukuxatyiswa kwabathengi, ukusebenza komgangatho ngokuchasene nabo bakhuphisana nabo, kunye nokuqikelela ngokuchanekileyo ukukhula kwexesha elizayo. Ngokwenyani, i-NPS ayisiyo metric kuphela kodwa imephu yendlela yokukala ishishini lakho ngempumelelo kunye nokulungiselela imingeni ezayo.

I-Leveraging Net Promoter Score (NPS) kwiMpumelelo yoShishino

-Ukuphucula amava oMthengi

I-NPS isebenza njengemetric esemgangathweni elinganisa ukwaneliseka kwabathengi bakho ngemveliso okanye inkonzo yakho. Eli nqaku lenza ukuba iiyunithi ezahlukeneyo zoshishino-ezifana nokusebenza, uphuhliso lwemveliso, ukuthengisa, ubukrelekrele beshishini, kunye namava abathengi-ukuvavanya ukusebenza kwabo. Ngokuqonda indlela abathengi abaziva ngayo malunga neminikelo yakho, la maqela anokwenza izigqibo ezinolwazi ukomeleza amava omthengi ngokubanzi kunye nokujongana neemfuno zekamva ngempumelelo.

– Ukunciphisa Customer Churn

Umxhasi wabathengi idla ngokuba yeyona nto iphambili exhalabisa amashishini, njengoko abathengi abangonelisekanga banokuyeka ukunika inkxaso yabo.

Ngokubeka iliso kumanqaku e-NPS, amashishini anokuchonga abathengi abanganelisekanga kwaye ajongane nezinto ezibaxhalabisayo. Oku kunokubandakanya ukufikelela ekuqondeni iintlungu zabo okanye ukucacisa iimpawu zemveliso ezingaqondwa kakuhle. Ukusebenzisa ngokufanelekileyo amanqaku e-NPS ukuzibandakanya kunye nokugcina abathengi abangonwabanga kunokunciphisa kakhulu i-churn kunye nokunyusa ukugcinwa kwabathengi-umqhubi oyintloko wengeniso.

– Ukumakisha ngokuchasene nabakhuphisana nabo

I-NPS ikuvumela ukuba uthelekise amanqanaba okwaneliseka kwabathengi bakho kungekuphela nje nabakhuphisana ngokuthe ngqo kodwa nakwimiyinge yoshishino. Ngelixa i-NPS iyimetric exabisekileyo, kubalulekile ukuyiqwalasela kunye nezinye izikhombisi ezifana nokukhula kwengeniso, ukwanda kwesiseko sabathengi, kunye nesabelo semarike ukuze ufumane umbono obanzi wokuma kwakho kukhuphiswano.

-UkuKhula koShishino ngoBugcisa

Inqaku eliqinileyo le-NPS licebisa ukwaneliseka okuphezulu kwabathengi, okunokuthi kuqikelele ukuphinda ishishini. Ababikezeli bexesha elizayo banokusebenzisa i-NPS njengenye yezinto ezininzi ukuphuhlisa iimodeli zokukhula eziprojekthi zentengiso yexa elizayo kwiizakhelo zamaxesha ahlukeneyo. Olu lwazi luqikelelweyo lunceda ekucwangciseni nasekuphuculeni imisebenzi ukuze kuhlangatyezwane nemfuno elindelekileyo.

Ukuqonda ukubaluleka kweNPS yakho kunye nefuthe layo elithe ngqo kwiinkalo ezahlukeneyo zesicwangciso seshishini lakho kubalulekile. Okulandelayo, siza kuphonononga ukuba ungayibala njani i-NPS yakho ngokuzimeleyo ukuze uqhubeke uqhuba uphuculo kunye nokukhula kwishishini lakho.

Ukuphucula iNqaku lakho le-Net Promoter (NPS) kurhwebo lwe-E

Ukuphucula iNPS yakho sisicwangciso esibalulekileyo sokukhuthaza ukwaneliseka kwabathengi ixesha elide kunye nempilo yeshishini. I-NPS ephantsi ayisiso isalathisi esingalunganga kodwa luphawu lokuba kukho amathuba okukhula nokuphucula. Nantsi indlela ecwangcisiweyo yokunyusa ngempumelelo i-NPS yakho:

Ukuhlanganisa iNgxelo yoMthengi ongahluzwanga

Qala ngokunxulumana ngqo nabachasi. Bameme kwincoko eneenkcukacha ukuze baqonde izinto ezibakhathazayo kunye neengcebiso zabo. Oku kunokutyhila ukuba imiba yabo ibangelwa kukungaqondi imveliso yakho okanye iinkxalabo zokwenyani ezifuna ukulungiswa. Ukuqokelelwa kwengxelo rhoqo kunokunceda ekuchongeni iintsingiselo kunye neendawo zokuphucula, ukukhokela izigqibo zakho zobuchule.

Ukulungelelanisa Amaqela Angaphakathi

Ukuqinisekisa ukuba onke amasebe ahambelana neenjongo zobuchule benkampani kubalulekile. Ngamanye amaxesha, amaqela anokuthi ajike, agxile kakhulu kwiinjongo zawo zangoku ngeendleko zombono obanzi wenkampani. Yabelana ngemibono evela kwingxelo yomthengi kuwo onke amaqela ukukhuthaza indlela emanyeneyo yokwaneliseka kwabathengi.

Ukwandiswa kweNkqubo yoMthengi wokukhwela

Umthombo oqhelekileyo wokunganeliseki kwabathengi yinkqubo edidayo okanye engonelanga yokukhwela. Vavanya amanyathelo akho okukhwela ngoku ngokulinganisa amava nomntu ongaqhelananga nemveliso yakho. Olu phicotho luya kukunceda uchonge kwaye ulungise amanqaku okubhideka, uqinisekise ukuba abathengi abatsha bayayiqonda indlela yokusebenzisa iminikelo yakho ngokufanelekileyo.

Ukuphucula imveliso yakho

Hlaziya imveliso yakho rhoqo ngokusekwe kwimpendulo yabathengi kunye neemfuno zemarike ezikhulayo. Sebenzisana neqela lakho lemveliso ukubeka phambili uhlaziyo oluhambelana neemfuno zabathengi kunye nombono weshishini lakho. Dibanisa olona tshintsho lunokwenzeka nolunempembelelo kwimaphu yendlela yemveliso yakho ukuhlangabezana kunye nokugqithisa okulindelwe ngabathengi.

Ngokujolisa kwezi ndawo, unokuguqula indlela othetha ngayo nabathengi kwaye uphucule kakhulu iNPS yakho. Inyathelo ngalinye libandakanya iiyunithi ezininzi zeshishini kwaye linegalelo kwisicwangciso esibanzi esijolise ekwandiseni ukwaneliseka kwabathengi ngokubanzi.

Ukwandisa iNqaku lakho lokuKhuthaza uMnatha (NPS)

I-Net Promoter Score (NPS) yimetric ebalulekileyo evavanya impilo yamava akho omthengi. Ibonelela ngemibono ekwanelisekeni kwabathengi, igxininisa ukuba ngaba abathengi bakho banelisekile ngeenkonzo zakho kunye nokukhomba iindawo ezifuna ukuphuculwa.

Ngokuqonda ukubaluleka kwe-NPS kunye nendlela esebenza ngayo, ungasebenzisa ngokukuko le metric ukwazisa kunye nokukhokela izigqibo zobuchule boshishino. Oku kuqonda kuvumela iqela lakho ukuba ligxile kwimigudu ngokuchanekileyo ngakumbi, ukomeleza ukwaneliseka kwabathengi ngokubanzi kunye nokunyaniseka.

Isiphelo:

Kucacile ukuba i-NPS ingaphezulu nje kwenani-luphawu olubalulekileyo lwempilo yeshishini kunye nesixhobo esinamandla sokukhokela izigqibo zobuchule. Nokuba kungothethathethwano oluthe ngqo nabathengi, ukulungelelanisa iinjongo zangaphakathi, okanye ukucokisa inkqubo yokungena kumthengi, inyathelo ngalinye elithathiweyo ukuphucula i-NPS lingakhokelela kwiinzuzo ezibalulekileyo. Ukuqonda kunye nokuphucula i-Net Promoter Score (NPS) yakho ngundoqo kulo naliphi na ishishini elizama ukuphucula ukwaneliseka kwabathengi kunye nokukhuthaza ukunyaniseka kwexesha elide. Ngokusebenzisa i-NPS ngobuchule, iinkampani zinokujolisa kuphuculo kwinkonzo yabathengi, zinciphise i-churn, kwaye ziphucule amava abathengi. Ngethemba, Yamkela izicwangciso ezichazwe kule bhlog yokuguqula i-NPS yakho ibe yindlela eyomeleleyo yokukhula okuzinzileyo kunye nokwaneliseka kwabathengi. Ngolunye ulwazi olunxulumeneyo, nceda usinike iLike👍, Comment📑, kwaye ucofe iqhosha elithi Bhalisa.