Inkunzi yokusebenza yingqwalasela ebalulekileyo kumashishini alo naluphi na uhlobo. Yinto ebavumela ukuba bagcine, bakhule, kwaye balinganise imisebenzi yabo.
Nangona amashishini e-e-commerce enokuqhutywa nge-overhead ephantsi, imali yokusebenza ingundoqo ekugcineni la mashishini eqhubela phambili.
Eli nqaku liza kuxubusha iziseko ze-e-commerce yokusebenza inkunzi kumashishini, kubandakanywa ukuba yintoni inkunzi yokusebenza kwaye kutheni ibalulekile. Kwakhona, iya kuhlawulela ukuba yintoni ireyishini yengeniso eyinkunzi esebenzayo kunye nendlela yokubala.
Isiqulatho
Yintoni inkunzi yokusebenza?
Ukubaluleka kwenkunzi yokusebenza kumashishini e-e-commerce
Yintoni ireyishini yemali esebenzayo?
Indlela yokubala ireyishini yemali eyinkunzi esebenzayo
Ukutolikwa kwereyishini yengeniso eyinkunzi esebenzayo
Iindlela zokuphucula i-E-commerce yokusebenza inkunzi
Iingcamango zokugqibela
Yintoni inkunzi yokusebenza?
Inkunzi yomsebenzi yimali amashishini anofikelelo kuyo yokuhlawula amatyala, ukulawula imisebenzi, nokutyala imali ekukhuleni. Inokubalwa ngokuthabatha amatyala akhoyo kwii-asethi zangoku.
Imali yokusebenza inokubandakanya ezo zingamanzi kunye nezo zinokufumaneka lula ukuhlawula amatyala kunye nezinye iindleko.
Ukuqalwa kwe-e-commerce kunokufumana imali yokusebenza ngeemali mboleko zeshishini, imigca yetyala, okanye abatyali-mali.
Ukubaluleka kwenkunzi yokusebenza kumashishini e-e-commerce
Imali yokusebenza ibalulekile kumashishini e-e-commerce kuba ibavumela ukuba bagcine imisebenzi yabo yangoku kunye nokutyala imali ekukhuleni kwexesha elizayo.
Intetho ethi "kuthatha imali ukwenza imali" ishwankathela ngokuchanekileyo ixabiso lenkunzi yokusebenza. Umzekelo, ukuba awunayo imali yokuthenga iimveliso zokugcina iimpahla zakho, akunakwenzeka ukuthengisa nantoni na ukuvelisa ukuhamba kwemali.
Ngaphandle kwemali eyinkunzi esebenzayo, kunzima kumashishini e-e-commerce ukuba ahlawule imisebenzi yawo yemihla ngemihla okanye aqhubele phambili amashishini abo.
Yintoni ireyishini yemali esebenzayo?
The ireyishini yengeniso eyinkunzi esebenzayo ibonisa umlinganiselo phakathi kwentsalela yokuthengisa kunye nenkunzi yokusebenza. Ngokusisiseko, oku kulinganisa ukuba yimalini oyenzayo kwiintengiso ngokunxulumene nemali onayo yokuxhasa ishishini lakho.
Umzekelo, ukuba wenza i-$5 ngedola nganye yenkunzi esebenzayo oyisebenzisayo, umlinganiselo wakho wenkunzi osebenzayo sisi-5 ukuya kwisi-1, okanye nje isi-5.
Indlela yokubala ireyishini yemali eyinkunzi esebenzayo
Kulula ukubala umlinganiselo wemali esebenzayo. Okufuneka ukwenze kukuplaga amanani kule fomula ilandelayo:
ireyishini yorhwebo lwenkunzi esebenzayo = intsalela yentengiso / (ii-asethi zizonke - amatyala ewonke)
Ii-asethi ziquka imali, izinto ezilingana nemali, ii-akhawunti ezifunyanwayo, kunye ne-inventri, kunye namatyala aquka amatyala kunye nee-akhawunti ezihlawulwayo.
Masithi ishishini le-e-commerce linentengiso ye-1,000,000 ye-$, i-$ 750,000 ye-asethi iyonke, kunye ne-$ 250,000 kwii-liabilities. Ifomula ingajongeka ngolu hlobo:
ireyishini yemali eyinkunzi esebenzayo = 1,000,000 / (750,000 - 250,000)
Ukuba uplaga oko kwikhaltyhuleyitha yakho, uya kufumana umyinge wemali esebenzayo eyi-1,000,000/500,000, eyenza lula ukuya ku-2.
Ukutolikwa kwereyishini yengeniso eyinkunzi esebenzayo
Umlinganiselo ophezulu wokujika kwenkunzi yokusebenza ubonisa ukuba ishishini liyisebenzisa kakuhle imali yalo ekukhuliseni ishishini lalo, kwaye umlinganiselo ophantsi wokujika kwenkunzi yokusebenza ubonisa ukuba ishishini linendawo yokuphucula.
Umlinganiselo wemali esebenzayo we-1 ungabonisa ukuba ishishini liyaphuka notyalo-mali lwenkunzi yalo yokusebenza. Umlinganiselo wemali esebenzayo omkhulu kune-1 ubonisa ukusetyenziswa ngokufanelekileyo kwedola nganye, kwaye umlinganiselo ongaphantsi kwe-1 ubonisa ukusetyenziswa okuncinci kwedola nganye.
Amashishini anokuvavanya ukusebenza kakuhle kwereyishini yengeniso eyinkunzi esebenzayo ngokuyithelekisa nabanye kwishishini labo. Oku kubonelela ngesakhelo sereferensi kunye namashishini aneemodeli zoshishino ezifanayo.
Iindlela zokuphucula i-E-commerce yokusebenza inkunzi
Ukuphucula imali yabo yokusebenza kunika abarhwebi be-e-commerce ukuguquguquka ukwenza utyalo-mali olungcono kumashishini abo. Ngenkunzi yokusebenza eyongezelelekileyo, amashishini anokuthatha imingcipheko eyimfuneko ekukhuleni nasekunyuseni umgangatho.
Nantsi iindlela ezimbalwa ungasebenzisa ukuphucula inkunzi yakho yokusebenza.
Lungiselela imijikelo yokusebenza
Ukuba uneengxaki zokungena kwemali, ukwenza mfutshane imijikelo yakho yokusebenza kunokuba sisisombululo. Amashishini anokukwenza oku ngokwenza utyhalo olunamandla kwiintengiso ukuqinisekisa ukuba uluhlu lwempahla luthengiswa ngexesha elifanelekileyo.
Ngamanye amaxesha, abathengisi be-e-commerce babamba ukuthengiswa kwangaphambili ukuze baqinisekise ukuba uluhlu lwabo luya kuthengisa. Ngaphezu koko, ngokuhlawula kwangaphambili, umrhwebi unemali kwiipokotho zabo ngokukhawuleza kunokuba kamva.
Enye indlela yokwandisa imijikelo yokusebenza kukufumana iqhinga ngakumbi xa kuthengwa uluhlu lwempahla ngokunika ingqwalaselo ethe kratya kwimfuno yezixhobo zokuqikelela.
Ii-asethi zezemali ezizinzileyo ngobulumko
Enye impazamo enkulu eyenziwa ngamashishini e-e-commerce kukuxhasa ngezimali ii-asethi ezisisigxina ngenkunzi yokusebenza. Kuba ii-asethi ezinkulu ezilungisiweyo, ezinje ngezindlu, izixhobo, oomatshini, kunye nezithuthi, zithande ukubiza imali eninzi, zinokutya imali yakho yokusebenza ngokukhawuleza.
Qwalasela ukhetho lwexesha elide lwenkxaso-mali ukuhlawulela olu tyalo-mali. Oku kuya kunceda ukugcina imali eninzi yokusebenza simahla ukuze uyisebenzise.
Ukuphelisa iindleko ezingeyomfuneko
Enye indlela yokwandisa imali yakho yokusebenza kukunciphisa iindleko zakho. Ungakwenza oku ngokunciphisa iindleko ezingeyomfuneko. Hlola iindleko zakho ukuze ubone ukuba kukho nantoni na ishishini lakho elihlawulela yona engasasebenziyo kwimisebenzi yakho.
Umzekelo, ukuba kukho umrhumo otyale kuwo ongasasebenzisi qela lakho, wurhoxise. Kwakhona, khangela naziphi na iimeko apho usenokuba uhlawuliswe ngaphezulu kwemveliso okanye inkonzo.
Usenokunciphisa iindleko ezingeyomfuneko ngokususa amatyala amabi. Ukuba kukho ityala elinokuhlanganiswa okanye lipheliswe, yenze.
Sebenzisa amashishini amatyala
Imigca yeshishini letyala inokusebenza njengesixhobo esixabisekileyo kumashishini e-e-commerce adinga ukufikelela kwimali eyongezelelweyo yokusebenza.
Ukuba awuqhelananga nayo, umgca wetyala sisixa semali onokuthi uyiboleke kumbolekisi ngexesha elibekiweyo. Yahlukile kwimali-mboleko kuba uhlawula inzala kuphela kwinto oyisebenzisayo.
Umzekelo, ukuba ufumana umgca weshishini letyala nge- $ 100,000 iminyaka eyi-10, unokuboleka ukuya kuthi ga kweso sixa ngexesha. Xa uhlawula ibhalansi yakho, unokuboleka kumgca wetyala kwakhona.
Ukukhangela ngokukhawuleza "kwimizila yeshishini letyala" kuya kunika iziphumo kwiibhanki kunye nababolekisi abakufutshane nawe. Kungumbono olungileyo ukuthenga ujikeleze ukufumana eyona migaqo ilungileyo kunye nezinto ezinomdla kwiimfuno zakho ezithile. Kubalulekile ukuqaphela ukuba inzala kolu hlobo lwenkxaso-mali inokubiza naphi na phakathi kwe-2% kunye ne-30%.
Iingcamango zokugqibela
Abanini bamashishini e-e-commerce kunye nabaqhubi kufuneka baqonde ins kunye nokuphuma kwemali yokusebenza. Olu lwazi luyabaxhobisa ukuba benze izigqibo ezingcono kumashishini abo kwaye lubakhokelele kuphuculo olukhulu lwe-e-commerce yokusebenza.
Khangela Chovm.com Business Blog ukufunda ngakumbi malunga nokuqalisa kunye nokukhulisa ishishini lakho le-e-commerce.
