Kwiminyaka yakutshanje, ukhathalelo lwamehlo luye lwavela kwicandelwana le-skincare ukuya kwindawo ebalulekileyo yeendlela zobuhle. Abathengi bafuna izisombululo ezingakumbi kwiinkxalabo eziqhelekileyo ezifana nezangqa ezimnyama, ukukhukhumala, kunye nemigca emihle, ukuqhuba imfuno yeemveliso ezisebenzayo zokhathalelo lwamehlo. I imarike yokhathalelo lwamehlo kwihlabathi jikelele iya kufikelela kwi-USD 26.27 yezigidigidi nge-2025 kwaye ikhule ukuya kwi-USD 42.25 yezigidigidi nge-2032.
Ukusabela kule mfuno ikhulayo, ishishini lobuhle liye lamkela ukuvela ngokutsha kunye netekhnoloji, lizisa iindlela ezintsha ezinomdla ezihlangabezana neemfuno zabathengi. Ukususela ekunyukeni kweemveliso ezininzi ezisebenzayo ukuya kuphuhliso oluzinzileyo, izincedisi ezinokuphinda zisetyenziswe, eli nqaku liza kuphonononga iindlela ezintandathu eziphambili eziza kubumba ikamva leli candelo elikhula ngokukhawuleza.
Isiqulatho
Iindlela ezi-6 eziphambili zokhathalelo lwamehlo ekufuneka uzilumkele ngo-2025
Ukusondeza phezulu
Iindlela ezi-6 eziphambili zokhathalelo lwamehlo ekufuneka uzilumkele ngo-2025
1. Unyango olujolisiweyo lokudinwa nokuguga
Abathengi banamhlanje banolwazi ngakumbi kunangaphambili ngendalo ethambileyo yolusu olujikeleze amehlo, kwaye bafuna iimveliso ekujoliswe kuzo ezijongana neempawu eziqhelekileyo zokudinwa nokuguga. Izangqa ezimnyama, ukukhukhumala, kunye nemigca ecolekileyo idla ngokubangelwa bubomi obuphithizelayo, banamhlanje apho ubuthongo bunqongopheleyo kwaye kukho uxinezeleko oluninzi. Zisenokuba ziziphumo zokusoloko unxiba iindondo.
Abathengi ngoku bazingela izisombululo zokulwa le miba kwaye babuyisele indawo yabo engaphantsi kwamehlo ukuba ihlaziyeke, inkangeleko yobutsha. Ukuxhalaba ngobudala kunye nenkcubeko yokudinwa exhaphakileyo kukhokelela ekunakekelweni kwamehlo ekujoliswe kuwo, okwenza kube yinxalenye yeendlela ezininzi zokuzikhathalela. Iimveliso kufuneka ziphendule kule meko ngokunikezela ngeefomula ezinezithako ezinamandla ukujongana nale miba.
Ngokomzekelo, i-peptides, i-caffeine, kunye ne-vitamin C ziye zaziwa kakhulu iikhrimu zamehlo kunye neeserum ngokukwazi kwabo ukunciphisa ukukhukhumala, ukugqamisa izangqa ezimnyama kunye nokugudisa imigca emihle. Kodwa ayisiyiyo into engaphakathi kweemveliso-indlela yesicelo ibalulekile, nayo.
Amashishini kufuneka agxininise kwiimveliso zokunakekelwa kwamehlo (ingakumbi i-eye creams) edityaniswe nezixhobo zokupholisa kunye nezixhobo ezinceda ukunyusa ukujikeleza. Yindlela entle yokubonelela abathengi ngendlela esebenzayo yokuvuselela ulusu olujikeleze amehlo abo.
2. Ukukhula kwiikhrimu zamehlo
Amafutha wamehlo zii-MVPs kwimarike yokhathalelo lwamehlo kuba zibambe elona xabiso liphezulu kwaye zihlala zikhetha abathengi abajonge ukujongana neenkxalabo ezithile eziphantsi kwamehlo. Banikezela ngezisombululo ezahlukeneyo, ukusuka kwi-hydration ukuya kwizibonelelo zokuchasana nokuguga.
Amandla okwenene we iikhrimu zamehlo ilele kuqulunqo lwazo, oluhlala lubandakanya imixube enamandla yezithako zokhathalelo oluxhaswa yisayensi. Umzekelo, i-INNBeauty's Bright & Tight Eye Cream, ethengiswe ngeentsuku nje ezilishumi, ineepeptides, iVithamin C, itranexamic acid, kunye necaffeine—indibaniselwano engqinwe ukuba iyaqaqambisa, iqinise kwaye igudise ulusu.
Iimveliso ezifana ne-iNNBeauty's eye cream ziqaqambisa imfuno ekhulayo yezisombululo ezisebenzayo neziluncedo zokhathalelo lwamehlo. Njengoko abathengi abaninzi besongeza iikhrimu zamehlo kwiindlela zabo zemihla ngemihla, iibrendi kufuneka zigxile kolu didi kwaye zinikeze iinketho ezijolise kuyo yonke into ukusuka kwi-puffiness ukuya kwimigca emihle.
3. Concealer hybrids
Abathengi ngoku bajonge iimveliso ezininzi ezisebenzayo, ngenxa yokunyuka kwe "skinimalism" (isiqhelo esigxile ekwenzeni lula iindlela zokunakekelwa kwesikhumba). Olu tshintsho luye lwabangela ukuba iibrendi zenze abafihli ezibonelela ngokhuseleko kunye neenzuzo zokhathalelo lwesikhumba olunje ngehydration, ukuqaqamba, kunye neziphumo zokuchasa ukuguga.
Umzekelo ogqwesileyo walo mkhwa yi-concealer pen kaVictoria Beckham Beauty. Uphawu lubandakanya izithako zokunakekelwa kwesikhumba ukondla nokukhusela ulusu oluthambileyo phantsi kwamehlo. Ukhuseleko oludityaniswe nenkathalo luphawu lwezi concealer hybrids, ibenza bafuneke kwihlabathi lobuhle.
4. Ukuphuculwa kwamabala angaphantsi kwamehlo
Iikhrimu zamehlo zinokuba yeyona mveliso inenzuzo yokhathalelo lwamehlo, kodwa amabala angaphantsi kwamehlo zisesibini esikufutshane. Abathengi abanethemba lokuphelisa ukucaphuka "amehlo adiniweyo" ajonge ekuseni anokukhetha kwizinto eziphuculweyo, ezinokuphinda zisebenziseke phantsi kwamehlo. Umkhwa uthandwa kakhulu kwiTikTok, nge #izinto zamehlo ithatha phantse 750 yezigidi iimbono kunye #isigqubuthelo samehlo nemibono engaphezulu kwezigidi ezi-150.
Iimaski zamehlo kunye namabala ziphakathi kokhetho oluphezulu ngenxa yezizathu ezininzi. Banceda ukujolisa kwiimpawu zokuguga kunye noxinzelelo, kubandakanya imibimbi, izangqa ezimnyama, ukoma okujikeleze amehlo, kunye nemigca emihle. Thatha iipatches zamehlo zegolide ze-24k ezivela kuPeter Thomas Roth, umzekelo. I-brand ithi amabala angaphantsi kwamehlo anokuphakamisa kwaye aqinise ulusu kwimizuzu eyi-10 kuphela.
5. I-Astaxanthin izongezo
Abantu abaninzi babona i-Vitamin C njengenye yezona antioxidants ezinamandla ezilungele ukunakekelwa kwamehlo, kodwa i-astaxanthin ifumana amandla ngokukhawuleza njengokhetho olunamandla. Esi sithako sisebenzayo sinokunceda ukucothisa ulusu olujikeleze inkqubo yokuguga yamehlo ngelixa ulukhusela kuxinzelelo olufana nongcoliseko kunye nokuvezwa kwe-UV.
Ngaphandle koko, i-astaxanthin inokunciphisa ukuphuka kwe-collagen, ukubunjwa kwemibimbi, kunye ne-hyperpigmentation. Abathengisi banokugxila kwiikhrimu kunye neeserum ezine-astaxanthin, kodwa abathengi baya kufumana iziphumo eziphezulu izongezo zomlomo.
6. Izithako ezintsha kunye nokwenziwa
Utshintsho lungundoqo kwimarike yokhathalelo lwamehlo olukhuphisana kakhulu. Amashishini kufuneka agxininise kwiimveliso ezinezithako ezitsha okanye ulwakhiwo olunokuthi lubambe umdla wabathengi. Cinga nge-vegan collagen, izithako ze-biotech, kunye ne-multi-functional complexes-imizekelo nje embalwa yamacandelo aphambili abavelisi abasebenzisa ukuphuhlisa. iimveliso zokhathalelo lwamehlo kwisizukulwana esilandelayo.
Ngokuphathelele ukuthungwa, iijeli ezinoxinano oluphezulu, iikhrimu ezityatyiweyo, kunye nejeli-efana nejeli zikhawuleza zibe zezona zikhethwa kakhulu. Ezi ndlela zokuthungwa zinika abathengi a amava ovakalelo ngaphaya kwekhrimu okanye i-serum eqhelekileyo, ukuziva unobunewunewu ngaphandle kokuncama ukufunxa kunye nokuhanjiswa kwamanzi.
I-Obayaty, i-brand yobuhle yamadoda yaseSweden, ihamba phambili kule ndawo. Ikhrimu yamehlo abo anombala obomvu idibanisa icaffeine, i-hyaluronic acids ezintlanu, i-cornflower, kunye ne-prickly pear ukubonelela ngokukhanya okukhanyayo ngelixa bethambisa kwaye benyanga indawo engaphantsi kwamehlo. Iimveliso ezifana nezi zibonisa indlela ukudibanisa izithako ezintsha kunye nokwakheka kunokuhlangabezana neemfuno zabathengi bale mihla.
Ukusondeza phezulu
Imarike yokhathalelo lwamehlo ikhula ngokukhawuleza, iqhutywa kukwanda kolwazi lwabathengi ngokubaluleka kokhathalelo lwesikhumba ekujoliswe kulo. Olu tshintsho luvumela amashishini ukuba enze izinto ezintsha ngezithako ezintsha, ukuthungwa, kunye nezixhobo, ukuphucula amathuba abo enzuzo. Kubathengisi abajonge ukuhlala phambili, isitshixo siya kuba kukumamela iimfuno zabathengi kwaye uqhubeke nokutyhala imida yento enokwenzeka kukhathalelo lwamehlo ngale mikhwa mithandathu itsha.
