Iindleko zokufika: Yonke into efunwa ngumthengisi we-E-commerce

Ngobuchwepheshe obuphambili kwincam yeminwe yethu, kulula ngoku kunangaphambili ukuqala ishishini, ngakumbi kwiqonga le-e-commerce. Nangona kunjalo, ngaphandle kolwazi olufanelekileyo lwezigama ezibalulekileyo zeendleko, amashishini anjalo abeka umngcipheko welahleko. Ixabiso lokufika emhlabeni yenye yengcamango ekufuneka wonke umnini-shishini ayazi, ukuze baphucule isicwangciso sabo soshishino. Qhubeka ufunda ukuze uchaze ukuba yeyiphi indleko ebekiweyo kwaye ingasetyenziswa njani ukuphucula imisebenzi yakho njengomthengisi we-e-commerce. 

Isiqulatho
Zithini iindleko zokufika kwaye kutheni zibalulekile?
Zibalwa njani iindleko zokufika emhlabeni?
Indlela yokunciphisa iindleko zokuhlala?
isiphelo

Zithini iindleko zokufika kwaye kutheni zibalulekile?

Ngeyona ndlela ilula, inkcazo yeendleko zokuhlala yindleko epheleleyo eyenziwa ngumthengisi kwimveliso abazimisele ukuyithengisa. Nangona kunjalo, iba trickier kancinci kunoko. 

Ngelixa ubala iindleko zokufika, umthengisi ujonga indleko yokwenziwa okanye yokuthengwa kwemveliso yakhe kunye neendleko zothutho ezinxulumeneyo. Ukugrumba nzulu, kwaye umntu uya kufumana amacandelo amaninzi angaqwalaselwanga kwiindleko zabo zizonke. Amacandelo aphambili alandelayo kufuneka aqwalaselwe ngalo lonke ixesha:

1. Imali yempahla ezithengisiwe – Oku kubhekiselele kwiindleko ezibandakanyekayo ekuthengeni okanye ekuvelisweni kwemveliso echaphazelekayo.
2. Uthutho kunye neendleko zokuthumela ngenqanawa – Iindleko ezinxulumene ne ukuthuthwa kwempahla zibandakanya zonke iindleko zokupakisha nezokuphatha, kunye neendleko zothutho zokwenene. Demurrage imirhumo, ukuba isetyenziswe kwimithwalo ethile, kufuneka nayo ifakwe phakathi. 
3. I-inshurensi kunye nezinye iindleko zokuphepha umngcipheko – Ngaphandle kokhuseleko lwe-inshurensi, izenzo ezininzi zokuthintela umngcipheko ezifana nophicotho-zincwadi lokuthotyelwa kunye nokugcinwa kwezitokhwe zokhuseleko zineendleko ezihambelanayo ezifuna ukubalwa ngexesha lokubalwa kweendleko zokuhlala.
4. Amasiko kunye neentlawulo zokungenisa elizweni – Kwimeko apho imveliso ingeniswa, zonke iintlobo zeendleko ezinxulumene nazo imisebenzi yempahla, iirhafu kunye neentlawulo ze-arhente ziyasebenza.
5. Ezinye iindleko ezifihliweyo okanye ngaphezulu – Oku kubhekiselele kwiindidi zeendleko ezineempembelelo ezingathanga ngqo ekubaleni iindleko ezifikelwe emhlabeni kwaye, ngenxa yoko, azinakungahoywa. Eminye imizekelo ngamaxabiso otshintshiselwano, irenti yendawo yokugcina impahla kunye nemivuzo yabasebenzi abathengayo.

Kumnini we-e-commerce ukusebenza kuhlahlo lwabiwo-mali oluqinileyo, yonke idola ibala. Abafuni nje ukugcina iindleko zabo ziphantsi; kodwa bakwafuna ukusebenzisa umda wenzuzo esempilweni oqinisekisa ukuchuma kweshishini ixesha elide. Ulwazi oluchanekileyo lokubalwa kweendleko zokuhlala lunceda ukufezekisa iinjongo zombini. 

Zibalwa njani iindleko zokufika emhlabeni?

Ngoku ukuba iinxalenye zeendleko ezifikelweyo ziyaziwa, nantsi ifomula elula:

Iindleko ezipheleleyo zokufika emhlabeni = Iindleko zeempahla ezithengisiweyo + imithwalo kunye neendleko zokuthumela + iindleko zokuphepha umngcipheko + izithethe kunye neerhafu zokungenisa elizweni + nayiphi na enye imali engaphezulu

Xa kuqwalaselwa izinto ezininzi ezifanayo kwiqashiso, ixabiso elifunyenweyo lento nganye libalwa ngokwahlula ixabiso elipheleleyo elifunyenweyo ngenani lilonke lezinto.

Makhe siqwalasele umzekelo:

Umnini-shishini unqwenela ukuthenga iiyunithi ezili-100 zemveliso "X", ixabisa kwi-50 yeedola nganye. Imveliso kufuneka ingeniswe, kunye neentlawulo zokuthumela ezipheleleyo ezifikelela kwi-400 yeedola, kwaye kulindeleke ukuba kutsalwe umrhumo we-150 yeedola. Intlawulo ye-arhente yokucoca lo mthwalo kwisebe lempahla yempahla yi-$50. Iindleko ze-inshorensi ziqikelelwa kwi-75 yeedola kwaye uphicotho-zincwadi lokuthotyelwa konyaka lumiselwe ukuba luxabise i-$30. 

Ngenxa yoko, iindleko ezilindelekileyo zokuhlaliswa kweyunithi nganye yemveliso "X" = i-$ 50 (ixabiso lempahla ethengisiweyo) + $ 400/100 (impahla kunye neendleko zokuthumela) + ($ 150 + $ 50)/100 (imisebenzi yezithethe kunye nokungenisa elizweni) + ($ 75 + $ 30)/100 (indleko yokuphepha umngcipheko + $ 50 = 4 $ 2 = $ 1.05 = $ 57.5 $ XNUMX = $ XNUMX $ XNUMX = $ XNUMX = $ XNUMX = $ XNUMX = $ XNUMX $ XNUMX = $ XNUMX $.

Qaphela: Ukuba imveliso “X” ibiza kuthengwa kumazwe angaphandle ngee-Euro, ngoko ke iintlawulo zezinga lotshintshiselwano nazo ziyakufuna ukudityaniswa kubalo lweendleko ezifunyenweyo. 

Lo msebenzi ungasentla unceda umnini-shishini ukuba achonge iindleko zabo zokwenyani kunye nokuphuhlisa ezifanelekileyo Isicwangciso sexabiso. Kuxhomekeka kubume beshishini labo, banokukhetha enye yezi ndlela zilandelayo zokumisela amaxabiso:

1. Kwimarike ye-niche enabakhuphisana abambalwa: Faka isicelo somda ophezulu wenzuzo kwixabiso lilonke elifunyenweyo le-57.5 yeedola endaweni ye-50 yeedola, kwaye ukhusele ishishini labo kwilahleko enokwenzeka.
2. Kwimarike ekhuphisana kakhulu: Faka isicelo somda osezantsi wengeniso kodwa ujonge ukuthoba ixabiso lilonke elifunyenweyo ngaphantsi kwe-57.5 yeedola ukonwabela inzuzo ephezulu.

Indlela yokunciphisa iindleko zokuhlala?

Ukuza kuthi ga ngoku, kucacile ukuba ubalo olululo lwexabiso lemveliso elifikelwe phantsi linceda umnini-shishini enze izigqibo zoshishino ezinolwazi ngohlahlo lwabiwo-mali oluchanekileyo kunye nokusetyenziswa kwezicwangciso ezifanelekileyo zokubeka amaxabiso. Kwii-SME, abathengisi bevenkile kunye nabahambisa ngenqanawa abasebenza kwindawo ye-e-commerce, lo msebenzi unceda ukuphuhlisa ingqiqo ecacileyo kwikhonkco labo lokubonelela kwaye babenze basebenze ngakumbi.

Ngelixa kungekho mithetho okanye izisombululo esele zilungisiwe, nazi iingcebiso ezimbalwa zokunciphisa iindleko ezifikelweyo:

1. Guqula okanye uthethe ngokutsha nomthengisi: Nokuba usebenza kwisikali sasekhaya okanye samazwe ngamazwe, ukuchonga ababoneleli abatsha kufutshane nendawo yokugcina impahla kunokunceda ukugcina imithwalo eninzi kunye neendleko zokuthumela ngenqanawa. Kungenjalo, umntu unokuphinda axoxisane nabanikezeli babo abasele bekho ngamaxabiso aphantsi.
2. Thetha kwakhona nomthuthi okanye utshintshele entsha: Isicwangciso esifanayo sinokusetyenziswa kubathwali. Abathwali abakhoyo banokucelwa ukuba banikeze iireyithi ezinomtsalane ngakumbi; kungenjalo umntu unokutshintshela kwezinye iindlela ezixabisa ukhuphiswano.
3. Shift indawo yokugcina: Ukushenxisela indawo yokugcina kufutshane nezibuko okanye kwezinye iindawo zokungena (ukuba kuthengwe kumazwe angaphandle) kunokunceda ukuthoba kakhulu iindleko zothutho. Kwangokunjalo, ukususa iziko lokuzalisekisa kufutshane nabaphulaphuli ekujoliswe kubo kunokunciphisa ngokufanelekileyo iindleko zokuthumela ngenqanawa.
4. Lungiselela uluhlu lwempahla kunye noyilo lwesitora: Ukuphucula uluhlu lwempahla inceda ekunciphiseni inkcitho kunye nelahleko, nto leyo enciphisa isidingo sokuthengwa rhoqo. Kwakhona, ukulungelelanisa uyilo lwendawo yokugcina izinto kunceda ukusetyenzwa koluhlu olukhawulezayo ngabasebenzi bendawo yokugcina impahla, nto leyo enceda ekunciphiseni iindleko ezixabisa abasebenzi. 

isiphelo

Ukushwankathela, ukuqondwa ngokucokisekileyo kweendleko ezifikelweyo kunye neenxalenye zayo ezahlukeneyo kunokunceda umnini weshishini ngamnye ukuba alawule iindleko kunye nokuphucula ingeniso. Ngapha koko, okukhona uchaneka ngakumbi ubalo lweendleko ezifikelweyo, kokukhona enyuka amathuba okwenza inzuzo kunye nokukhula kweshishini ixesha elide. Nokuba ingakanani na isayizi yeshishini, ukwamkela isixokelelwano sobonelelo olubhityileyo lunokunceda ukunciphisa iindleko zokufika kunye negalelo ekukhuleni kweshishini okunempilo.

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