Iilokhwe eziphezulu zetyhubhu ziye zaba yinto ephambili kwihlabathi lefashoni, zibonelela ngomxube wesitayile, intuthuzelo, kunye nokuguquguquka. Eli nqaku lijonge kwiindlela zentengiso zangoku, abadlali abaphambili, kunye nezinto ezikhethwa ngabathengi eziqhuba ukuthandwa kweelokhwe eziphezulu zetyhubhu.
Isiqulatho:
– Isishwankathelo seMarike
– Umtsalane weelokhwe eziPhezulu zeTube
– Izixhobo kunye namalaphu
– Isibheno sexesha
– Impembelelo yeNkcubeko kunye neLifa leMveli
Ubume bemivuzo
IiNdlela zeMarike zangoku
Imakethi yetyhubhu ephezulu yokunxiba ifumana ukukhula okubonakalayo, okuqhutywa kukudityaniswa kwefashoni kunye nemfuno yabathengi yempahla eguquguqukayo kunye nekhululekileyo. Ngokutsho kwe-WGSN, imarike yefashoni yehlabathi kulindeleke ukuba ibone ukukhula kwe-4.5% ngo-2024, kunye neengubo eziphezulu zetyhubhu zibe negalelo eliphambili kulo mkhwa. Ukonyuka kwabaphembeleli bemithombo yeendaba zentlalo kunye nokwanda kokuthandwa kokunxiba okuqhelekileyo kunye nemidlalo nako kudlale indima ebalulekileyo ekonyuseni imfuno yeelokhwe eziphezulu zetyhubhu.
Enye intsingiselo ephawulekayo kukutshintshela kwifashoni ezinzileyo. Abathengi bayanda befuna iinketho ezilungele i-eco-friendly, kwaye iibrendi ziphendula ngokubandakanya izinto ezizinzileyo kunye nezenzo zemveliso zokuziphatha. NgokoPhando kunye neeMarike, imarike yefashoni ezinzileyo kwihlabathi liphela kulindeleke ukuba ikhule kwi-CAGR ye-9.1% ukusuka ngo-2024 ukuya ku-2030, iqaqambisa ukubaluleka kozinzo kwishishini lefashoni.
Abadlali abaphambili kunye neeBrand
Abadlali abaliqela abaphambili balawula imarike yokunxiba yetyhubhu ephezulu, elowo uzisa izitayile ezizodwa kunye nezinto ezintsha etafileni. I-Zara, i-H & M, kunye ne-Forever 21 ziphakathi kweempawu ezihamba phambili ezihamba ngokukhawuleza ezinikezela uluhlu olubanzi lweengubo eziphezulu ze-tube ngamaxabiso afikelelekayo. Ezi mpawu ziye zathimba ngempumelelo ingqalelo yabathengi abancinci ngokuhlaziya rhoqo ingqokelela yabo ukubonisa iindlela zamva nje.
Iimpawu zodidi oluphezulu ezifana neGucci, iPrada, kunye neChanel ziye zamkela i-tube top dress trend, enikezela ngeenguqulelo eziphezulu ezibonelela abathengi abatyebileyo. Ezi mpawu zijolise kwizixhobo zeprimiyamu, uyilo oluntsonkothileyo, kunye neepateni ezikhethekileyo, zenza iingubo zabo eziphezulu zetyhubhu zifuneke kakhulu ngabathandi befashoni.
Iimpawu ezisakhulayo ezifana noHlaziyo kunye ne-Everlane zifumana amandla ngokugxininisa ukuzinza kunye nemveliso yokuziphatha. Ezi mpawu zibhenela kubathengi abakhathalela indalo nababeka phambili ukhetho lwefashoni eco-friendly. Uhlaziyo, umzekelo, lusebenzisa amalaphu azinzileyo kunye neenkqubo zokuvelisa ezicacileyo, eziye zafumana isiseko esithembekileyo sabathengi.
Iidemografi zabathengi kunye nezinto ezikhethwayo
Imakethi ye-tube top dress ibonelela abantu abahlukeneyo, kunye nabathengi ukusukela kwabakwishumi elivisayo ukuya kwabasetyhini abakubudala obuphakathi. Ngokutsho kwe-Statista, elona candelo likhulu labathengi kwiilokhwe eziphezulu zetyhubhu ngabasetyhini abaneminyaka eyi-18-34, ababalelwa malunga ne-45% yemarike. Eli qela lobudala liphenjelelwa ngakumbi ziindlela zemidiya yoluntu kunye nokuqinisekiswa kwabantu abadumileyo, beqhuba ukhetho lwabo lwefashoni.
Ngokwendawo, imfuno yeengubo eziphezulu zetyhubhu iphezulu eNyakatho Melika naseYurophu, apho abathengi befashoni bakhawuleza bamkele iindlela ezintsha. E-United States, intengiso yeelokhwe zabasetyhini, kubandakanya neelokhwe eziphezulu zetyhubhu, kulindeleke ukuba ifikelele kwi-8.95 yeebhiliyoni zeedola ngo-2024, kunye ne-CAGR ye-3.88% ukusuka ngo-2024 ukuya ku-2028, njengoko kuxelwe ngu-Statista.
Izinto ezikhethwa ngabathengi kwiilokhwe eziphezulu zetyhubhu ziyahluka ngokusekwe kwizinto ezifana nesihlandlo, isitayile, kunye nentuthuzelo. Isitayile esiqhelekileyo kunye nesembaleki zithandwa kakhulu kwimpahla yemihla ngemihla, ngelixa uninzi loyilo olusemthethweni kunye noluhonjisiweyo luthandwa ngezihlandlo ezikhethekileyo. Ukongeza, abathengi bayanda bekhangela iilokhwe ezibonelela ngokudityaniswa kwesitayile kunye nentuthuzelo, kunye namalaphu aphefumlayo kunye nokusikwa okuthotyiweyo kube yeyona nto iphambili.
Umtsalane weeLokhwe eziPhezulu zeTubhu
Uyilo oluNxulumeneyo lwalo lonke ithuba
Iilokhwe eziphezulu zeTube ziye zaba yeyona nto iphambili kwishishini lefashoni ngenxa yokuguquguquka kwazo kunye nokuziqhelanisa nezihlandlo ezahlukeneyo. Ukusuka kwimpahla yemihla ngemihla ukuya kwimpahla yangokuhlwa ebukekayo, ezi mpahla zinokuthi zenziwe ukuba zilungele nawuphi na umcimbi. Ukuvela kwakhona kwefashoni ye-Y2K kuzise iilokhwe eziphezulu zetyhubhu kwindawo ebonakalayo, kunye noyilo lwazo oluncinci kunye nesibheno esingathandekiyo. Ngokwengxelo yobuchwephesha, imvuselelo ye-Y2K iye yanempembelelo enkulu kwiindlela zefashoni zangoku, ezikhokelela ekunyukeni kwe-400% ekuthandeni ibhulukhwe ye-capri kunye ne-247% yokunyuka kwee-bubble skirts. Lo mkhwa unwenwele ukuya kwiilokhwe eziphezulu zetyhubhu, zizenza zibe yinto ekufuneka ibenayo kubantu abaphambili kwifashoni.
Ukusika kunye neZimbo ezidumileyo
Ukuthandwa kweengubo eziphezulu zetyhubhu kunokubangelwa kuluhlu olubanzi lokusikwa kunye nezitayela. Ukusuka kwiisilhouette zokuwola umzimba ukuya kuyilo oluqukuqelayo, lwe-A-line, kukho ilokhwe ephezulu yetyhubhu kulo lonke uhlobo lomzimba kunye nokukhethwa. Isinxibo se-asymmetrical hem, into ephambili kwindlela ye-Indie Sleaze, iye yenze indlela yayo kwi-tube top dress designs, inika i-twist yanamhlanje kwisitayela seklasikhi. Ukongezelela, impembelelo yokuvuselela i-60s iye yazisa izinto ezinjengombhobho wokuchasana kunye nokuprintwa kweengwe kwiingubo eziphezulu ze-tube, zongeza umtsalane we-retro charm.
Iindlela zoMbala kunye neepateni
Iimpawu zombala kunye neepatheni zidlala indima ebalulekileyo ekuthandeni kweengubo eziphezulu zetyhubhu. Kwi-SS25, uhlaza oluthambileyo kunye ne-pastel shades kulindeleke ukuba zilawule, njengoko kuxelwe ngumthombo wobuchwephesha. Izithunzi ezifana neSage Green kunye neBio-Mint ziyaziswa ukuvuselela ukuqokelelwa okuzinzileyo kunye noluhlu olungathathi hlangothi olunzima. Le mibala ayongezi nje ukuchukumisa okutsha kunye nokubonakalayo kwiilokhwe eziphezulu zetyhubhu kodwa ihambelana nemfuno ekhulayo yefashoni eco-friendly. Iipatheni ezifana nemigca, amabala, kunye nokuprintwa kweentyatyambo nazo zidumile, zinika iindlela ezahlukeneyo zokukhetha abathengi.
Izixhobo kunye namalaphu
Ukuthuthuzela kunye nokuphefumla
Ukukhethwa kwezinto kunye neendwangu kubalulekile ekuqinisekiseni induduzo kunye nokuphefumula kweengubo eziphezulu ze-tube. Imixube yefiber yendalo efana nelinen, iTencel, kunye ne-hemp ithandwa kakhulu ngokuthuthuzela kunye nokuphefumla. Ezi zixhobo zibonelela ngemvakalelo ethambileyo kunye nekhaphukhaphu, ezenza zilungele imozulu eshushu. Ngokutsho kwengxelo yobuchwephesha, ukusetyenziswa kwe-GOTS okanye i-BCI-certified cotton jerseys inconywa ukuthuthuzela, kunye nesicatshulwa esincinci se-ribbed texture ukuhluka kwe-underlayer ngelixa ugcina ukusebenza okuqinileyo.
Iinketho ezizinzileyo kunye ne-Eco-friendly
Uzinzo luyinkxalabo ekhulayo kwishishini lefashoni, kwaye iilokhwe eziphezulu zetyhubhu azinjalo. Ukusetyenziswa kwezinto ezizinzileyo kunye ne-eco-friendly iya ibaluleke kakhulu. Imijelo yokujikeleza, efana nokuyila ukuchithwa kunye nokuhlaziywa kwakhona, iphunyezwa ukukhuthaza ubomi obude kunye nokunciphisa inkunkuma. Izinto ezifana ne-FSC-certified viscose rayon, i-lyocell, kunye ne-recycled okanye i-bio-based poly/nylon zisetyenziselwa ukudala iingubo eziphezulu ze-eco-friendly. Ezi zixhobo azigcini nje ukunciphisa impembelelo yokusingqongileyo kodwa zinika ukhetho oluphezulu kunye noluzinzileyo kubathengi.
Iilaphu ezikwiMgangatho oPhezulu woBomi obude
Iimpahla ezikumgangatho ophezulu ziyimfuneko kwixesha elide leengubo eziphezulu ze-tube. Utyalo-mali kwizinto ezihlala ixesha elide ziqinisekisa ukuba ezi zambatho ziyakwazi ukumelana nokugqoka rhoqo kunye nokugcina ukubonakala kwazo ngexesha. Ngokwengxelo yobuchwephesha, iibrendi zigxile ekufuneni amalaphu anxitywa nzima, asemgangathweni kunye nokutyala imali kulwakhiwo kunye nophuhliso olufanelekileyo. Le ndlela ayiphuculi kuphela ukuqina kweelokhwe eziphezulu zetyhubhu kodwa ikwabonelela abathengi ngokugqitywa okunethezeka okunokonwatyelwa iminyaka ezayo.
Isibheno sexesha
IiFavorite zasehlotyeni
Iingubo eziphezulu zeTube ziyintandokazi yasehlotyeni ngenxa yoyilo lwazo olulula kunye nokuphefumula. Isitayela esincinci salezi zambatho sibenza bafezeke kwimozulu efudumeleyo, evumela ukuba bakhululeke kakhulu kunye nokuhamba ngokulula. Ukuthandwa kwe-crochet kunye neenkcukacha ze-lace, njengoko kuchazwe ngumthombo oqeqeshiweyo, yongeza i-touch of elegance kwiingubo eziphezulu ze-tube zasehlotyeni, ezizenza zifaneleke zombini kunye neziganeko ezisemthethweni.
Ukwalekwa ukwenzela amaXesha oKupholisa
Ngelixa iilokhwe eziphezulu zetyhubhu zihlala zinxulunyaniswa nehlobo, ziyakwazi ukulungelelaniswa ngamaxesha apholileyo ngokubeka iileya. Ukudibanisa i-tube top dress kunye ne-cardigan epholileyo okanye ibhatyi enesitayela kunokudala i-chic kunye nenkangeleko ekhululekile ekwindla nasebusika. Ukusetyenziswa kweengxube zefiber zendalo ezifana nelinen kunye neTencel, njengoko kukhankanyiwe kwingxelo yobuchwephesha, inika i-drape eyakhiweyo efanelekileyo yokubeka. Oku kuguquguquka kuvumela iingubo eziphezulu zetyhubhu ukuba zigqitywe unyaka wonke, zibenze zibe yinto ebalulekileyo kuyo nayiphi na i-wardrobe.
Unyaka-jikelele wokuguquguquka
Ukuguquguquka komnyaka weengubo eziphezulu ze-tube ngenye yezinto ezikhangayo. Nokuba zinxitywa zodwa ehlotyeni okanye zifakwe kwiinyanga ezipholileyo, ezi lokhwe zibonelela ngamathuba angapheliyo okwenza isitayile. Ukusetyenziswa kwezinto eziphezulu kunye nezizinzileyo ziqinisekisa ukuba iingubo eziphezulu ze-tube ziyakwazi ukumelana novavanyo lwexesha, ukubonelela abathengi ngenketho ethembekileyo kunye nefashini kuyo nayiphi na ixesha.
Impembelelo yeNkcubeko kunye neLifa leMveli
Ukuziphendukela kwembali yeeMpahla eziPhezulu zeeMpahla
Imbali yenguqu yeengubo eziphezulu zetyhubhu inokulandelwa emva kwe-1960s, ishumi leminyaka eyaziwa ngokuba nesibindi kunye nefashoni entsha. Uyilo oluncinci lweengubo eziphezulu zetyhubhu yayikuhamba ukusuka kwiindlela ezicwangcisiweyo kunye nezigcinayo zamashumi eminyaka adlulileyo. Olu tshintsho lusiya kubulula kunye nentuthuzelo lwamkelwa ngabantu abaphambili ngefashoni kwaye luqhubekile nokuba nefuthe kwifashoni yale mihla.
Iimpembelelo zeFashoni zeHlabathi
Iimpembelelo zefashoni zehlabathi ziye zadlala indima ebalulekileyo ekuthandeni kweengubo eziphezulu zetyhubhu. Imvuselelo ye-Y2K, njengoko kuchazwe ngumthombo oqeqeshiweyo, ibuyise izinto ezininzi zefashoni ezingathandekiyo, kubandakanya neelokhwe eziphezulu zetyhubhu. Ukongezelela, umkhwa we-Boho, obonakaliswe ngama-maxi skirts kunye neelokhwe, i-ruffles, kunye ne-jeans-leg-leg-wide, nayo ibe negalelo ekubuyeni kweengubo eziphezulu ze-tube. Ezi mpembelelo zehlabathi ziye zanceda ukubumba utoliko lwangoku kunye nezinto ezintsha zolu hlobo lweklasiki.
Utoliko lwangoku kunye noTshintsho
Ukutolikwa kwangoku kunye nokuveliswa kwezinto ezintsha zeengubo eziphezulu zetyhubhu ziye zazisa izinto ezintsha kunye noyilo olujongene nefashoni yangoku. Ukusetyenziswa kokusikwa kwe-asymmetrical, iipatheni ezinesibindi, kunye nezinto ezizinzileyo zinike iingubo eziphezulu ze-tube zibukeka zintsha kwaye zihlaziywa. Ngokwengxelo yobuchwephesha, ukudityaniswa kweemodyuli zeemodyuli kunye neempawu ezilungelelanisiweyo zivumela uhlengahlengiso olulula kunye nobuntu, ukwenza iingubo eziphezulu zetyhubhu zibe yinketho eguquguqukayo kwaye eguquguqukayo kubathengi banamhlanje abajonga ifashoni.
isiphelo
Iilokhwe eziphezulu zeTube zingqineke ziyifashoni engaphelelwa lixesha kwaye iguquguquka, kunye nomtsalane wazo othatha amaxesha onyaka kunye nezihlandlo ezahlukeneyo. Ukudibanisa induduzo, ukuzinza, kunye nezinto zoyilo zanamhlanje ziqinisekisa ukuba iingubo eziphezulu ze-tube zihlala zikhethwa kubathengi. Njengoko imfashini yefashoni iqhubeka nokuguquka, ukuguquguquka kunye nokutsha kweengubo eziphezulu zetyhubhu ngokuqinisekileyo ziya kuzigcina zihamba phambili kwishishini lempahla kunye ne-accessory.
