Njengoko ishishini lobuhle liqhubeka lisanda, isizukulwana esilandelayo sabathengi senza impembelelo ekhulayo. Iimveliso zobuhle ezilungiselelwe imarike ephakathi zikhula ngokuqhubekayo.
Abaphakathi baquka ulutsha olukwiminyaka emi-6 ukuya kweli-14 ubudala. Ngelixa iimveliso kufuneka zibe nomtsalane kulutsha, ekugqibeleni kufuneka zibhenele kubazali. Ezi mveliso kufuneka zincede ekuphuhliseni imikhwa esempilweni kunye nococeko olulungileyo ngelixa kusamkela umdlalo kunye nokuyila.
Kweli nqaku, siza kuphonononga iindlela ezine eziphambili ezenza indlela kwishishini lobuhle eliphakathi phakathi kunye nokuqhekeka ngokupheleleyo kwemarike.
Isiqulatho
Imarike yobuhle obuphakathi
Izicwangciso ezi-4 eziphambili kwimarike yobuhle ephakathi
Ukuqala phakathi-phakathi kunyawo lwasekunene
Imarike yobuhle obuphakathi
Ngokunyuka kwamajelo eendaba ezentlalo, ulwazi lobuhle luqala kwasekuqaleni kwaye luya luthandwa ngabantu abalishumi elinambini kunye nabakwishumi elivisayo. Ulutsha lulodwa luchitha malunga $ 44 billion unyaka kwiimveliso zobuhle.
E-US, ngaphezulu 50% yolutsha ukusuka 12 ukuya 14 banxibe mascara, eye shadow, eyeliner kunye ishiya ipensile, kunye 45% ukusebenzisa isiseko kunye concealer.
Oku akusekho ngamantombazana aselula kuphela; njengoko imilinganiselo yesini icelwa umngeni, imarike yobuhle kunye nabaphulaphuli bayo bayavela. Namhlanje, i-69% yamakhwenkwe aneminyaka eyi-9 ukuya kwe-17 asebenzisa iimveliso zobuhle.
Imakethi kulindeleke ukuba ikhule kwaye kulindeleke ukuba inyuke kwi-CAGR ye-6.5% ngo-2028.
Izicwangciso ezi-4 eziphambili kwimarike yobuhle ephakathi
Njengoko izithethe zoluntu ziqhubeka nokucelw’ umngeni kwaye zitshintshwa, ulutsha lutyhalela phambili kwiimveliso ezixhasa umdla walo, ngelixa abazali befuna iimveliso ezibonelela ngemfundo kunye nokuxhasa imikhwa esempilweni.
Apha ngezantsi kukho izicwangciso ezine eziphambili ekufuneka ishishini ngalinye lizazi ukuba lijolise kwimarike ephakathi.
1. Khuthaza ukuhlola kunye nokudlala
Abakwishumi elivisayo kunye nabakwishumi elivisayo bakwixesha lokufunyanwa kunye nokuhlola, ngoko ke ukhathalelo lwemizimba yabo kunye neemveliso zobuhle kufuneka zikhuthaze oko.
I-56% yolutsha lwase-US chaza ukuba basebenzisa izimonyo njengesixhobo sokuzibonakalisa. Ezinye zezona zidumileyo phakathi kweempawu zikhuthaza ukuzibona ngokuprintwa kweetshathi zobuso, iiklasi zobuchule ezibonakalayo, kunye nezifundo zomntu ngamnye.
Ngelixa iimveliso akufuneki ziphambuke kakhulu kwinguqulelo yabantu abadala, iimveliso ezinje ipalethi yetshokolethi nikeza imvakalelo yokudlala ngemibala enokubonelela ngokuzibonakalisa.
2. Bakhumbuleni abazali
Ngelixa i-tweens kunye nentsha inokuba namandla okuthenga, basathembele kubazali babo ukuba bahambe ngetyala. Ke ngoko, iimveliso zimele zenze abazali bazive bekhuselekile kwaye bekhuselekile.
Eyona ndlela ilungileyo yokubhenela kubazali kukusebenzisa iimveliso ezilawulwa yi-FDA ezingenazo izinto ezingezwani nezibi kwaye zikhuselekile kuzo zonke iintlobo zolusu. Abazali nabo baya kukhangela iimveliso eziphilayo yenziwe ngazo zonke izithako zendalo.
3. Nikela ngemfundo
Eli lixesha elibalulekileyo apho imfundo ingundoqo. Asikuphela nje esi sizukulwana sizimisele ukufunda, kodwa abazali baya kuxhasa iimveliso ezibonelela ngemfundo.
Imfundo inokubonelelwa ngeendlela ezininzi ezinjengokufundisa umthengi malunga nokuba yintoni na eku imveliso kwaye kutheni, indlela yokubuyisela imveliso ngokufanelekileyo, kunye nendlela yokusebenzisa imveliso ngokufanelekileyo ukuxhasa ucoceko olulungileyo.
Iimveliso zisebenzisa amaqonga amaninzi ukufundisa abathengi abancinci njengokupakishwa kwabo, iiwebhusayithi, kunye nemidiya yoluntu.
4. Yigcine ilula
Eli liqela lobudala elisandula ukuqalisa, kwaye ukwenza amava abo abe ngawakhayo, kufuneka enziwe lula.
Njengoko eli qela lobudala linokuba nabathengi bobuhle bokuqala, kufuneka ligcinwe lilula kangangoko kunokwenzeka. Iikiti bayindlela entle yokwenza oku njengoko bebonelela ngayo yonke into efunekayo kwindawo enye, kwaye bayakususa uqikelelo ngelixa besenza imikhwa emihle yemihla ngemihla.
Ukuba imveliso ingaphezu kobunzima, i-inbetweener inokulahlekelwa ngumdla kwaye iyeke ukuyisebenzisa. Izixhobo zokuhlamba ubuso ezinee-apps ezinezikhumbuzo eziluncedo ziyindlela entle yokugcina ulutsha lusendleleni kunye nokwenza inkqubo yemihla ngemihla eyakhayo.
Ukuqala phakathi-phakathi kunyawo lwasekunene
I-in-betweeners yimarike enempembelelo kakhulu. Eli lixesha elibalulekileyo ebomini babo xa befunda imikhwa efanelekileyo kunye nococeko.
Ngelixa ulutsha lufuna iimveliso ezibavumela ukuba bazibonakalise kunye nobuchule bokwenza izinto, abazali bakhangela iimpawu ezikhuthaza imikhwa esempilweni, ezenziwe ngezinto zendalo, kwaye zikhuselekile eluswini lomntwana wabo.
Ukulandela ezi zicwangciso ziphezulu kuya kunceda ukubeka amashishini phambi kwegophe kushishino oluphakathi kwemarike.
