Ukukhetha iinxalenye zemoto ezikumgangatho ophezulu kubalulekile kushishino lweemoto. Abathengisi banoxanduva lokubonelela abathengi babo ngeendawo ezilungileyo ezisemgangathweni eziqinisekisa ukuba izithuthi zabo zihlala ixesha elide. Nangona kunjalo, ngeempawu ezininzi ezahlukeneyo zeendawo ezisecaleni ezikhoyo, kunokuba nzima ukwazi ukuba zeziphi omawuzikhethe.
Eli nqaku liza kubonelela ngeengcebiso kunye nezikhokelo zokunceda abathengisi bakhethe ezona ndawo zilungileyo zokuthengisa kwiivenkile zabo, ukugcina abathengi babo banelisekile kwaye babuyele ngaphezulu.
Isiqulatho
Ubungakanani bemarike yeendawo ezisecaleni zemoto
Kutheni uthengisa izixhobo zemoto ezikumgangatho ophezulu?
Izinto ekufuneka uziqwalasele ngaphambi kokuba uthenge iinxalenye zemoto
Ukusondeza phezulu
Ubungakanani bemarike yeendawo ezisecaleni zemoto
Ngokutsho kophando, i ishishini leemoto zehlabathi yayixabisa i-USD 427.51 yezigidigidi ngo-2022 kwaye kuqikelelwa ukuba iya kukhula kwi-CAGR ye-4.0% ukusuka ngo-2023 ukuya ku-2030. Ukongeza, iinkampani ezininzi zihamba ngedijithali ngenxa yokukhululeka kunye nokulula kokuthenga kwi-Intanethi, ekulindeleke ukuba yonyuse imfuno yentengiso.
Utshintsho olungalindelekanga oluchaphazele ukukhula kweemarike
Ngelishwa, iingxaki ezinxulumene neendleko zemveliso; uphando oluphezulu kunye nenkcitho yophuhliso; kunye nezinye izithintelo zemveliso zithintela ukukhula kwemarike. Ukulandela ubhubhane ngo-2020, kubekho utshintsho kwindlela yokuthenga abathengi. Ukungakwazi ukuthenga izithuthi ezitsha ngenxa yeengxaki zemali kubangele ukuba abathengi basebenzise iimoto zabo ixesha elide okanye bakhethe iimoto ezisetyenziswa ngokufanelekileyo. Okubangela umdla kukuba, le yokugqibela iya kuphembelela imfuno yezixhobo zemoto zokulungiswa kwesithuthi.
Amacandelo emarike
Ngokusekwe kuhlobo lwezixhobo, imakethi yahlulwe ngokwezixhobo zokuqala (OE), zenzele (DIY), kwaye undenzele yona (DIFM). Icandelo le-OE lihleli lilawula ukusukela ngo-2022, libalelwa ngaphezulu kwe-71.1% yengeniso iyonke. Nangona kunjalo, icandelo le-DIY kulindeleke ukuba libone ukukhula okukhawulezayo phakathi kuka-2023 no-2030 kuba abathengi balo ngabantu abanolwazi lobugcisa kunye nomdla wokulungisa nokugcina iimoto zabo. Kwelinye icala, abathengi be-DIFM bahlala bezifumanela iinxalenye ngokwazo kodwa bazifakelwe ngobuchwephesha.
Kwicandelo lemarike yenxalenye yokutshintshwa, itayara lalilawula imarike ngobukhulu. Nangona kunjalo, ezinye iindidi zikhokele kwingeniso ngesabelo esipheleleyo sama-48.3% ngo-2022.
Inxalenye yokuthengisa yayiyeyona iphakamileyo kumajelo okusasazwa, ibambe isabelo se-56.0% kwi-2022, kwaye ilindeleke ukuba ikhule ngakumbi ngo-2030. Sekunjalo, icandelo lokusabalalisa i-wholesale liza kufumana ukwanda kwengeniso ukusuka kwi-2023 ukuya kwi-2030.
Yintoni elawula imarike?
Ngokweengxelo ezifanayo, iinxalenye zokwenyani zalawula imarike ngo-2022 nge-51.8% yengeniso epheleleyo. Amalungu okwenene ahlala eveliswa ziinkampani zeemoto kwaye aneenombolo zomvelisi wezixhobo zoqobo (OEM). Ezi nxalenye zinesiqinisekiso esiphezulu somgangatho kwaye ngokuqhelekileyo ziquka iwaranti. I-con, nangona kunjalo, kukuba zibiza. Ke ngoko, iinxalenye eziqinisekisiweyo zezona zinokonga imali ngakumbi kunezinye iindawo eziyinyani.
Ezi nxalenye zivavanywa kwaye zingqinisiswe yi-Certified Automotive Parts Association (CAPA), umbutho ongenzi nzuzo owasekwa ngo-1987. Emva koko, kufika iindawo ezingaqinisekiswanga, ezaziwa ngokuba ziindawo zomgunyathi. Ngaphandle kokungathembeki kwabo kunye newaranti, eli candelo libonwa kwangaphambili ukuba libone ukonyuka okukhulu kwengeniso ngenxa yeendleko eziphantsi.
Imimandla yemarike
Ngokwengingqi, i-Asia Pacific ineyona mfuno iphezulu kwaye yenza i-28.5% yengeniso epheleleyo ngo-2022. Kwiminyaka embalwa edlulileyo, amazwe afana ne-Indiya ne-China afumene uphuhliso olukhulu kuqoqosho nakubuchwepheshe. Ukuqhubela phambili kweenkqubo zokwenziwa kweemoto, kunye nokufakwa kwedijithali kweenkonzo zokuhanjiswa kweenkonzo, zezona zinto ziphambili eziqhuba intengiso kulo mmandla.
Kutheni uthengisa izixhobo zemoto ezikumgangatho ophezulu?
Amalungu akumgangatho ophantsi angachaphazela impilo yesithuthi
Amalungu akumgangatho ophantsi ayingozi ngenxa yezizathu ezininzi. Okokuqala, zisenokungahambelani kakuhle, nto leyo ekhokelela ekubeni ziguge ngaphambi kwexesha zize zibangele iingxaki ezingakumbi ekuhambeni kwexesha. Okwesibini, iindawo ezikumgangatho ophantsi nazo zinokusilela ukusebenza ngokuchanekileyo, nto leyo ebeka esichengeni ukhuseleko lwabagibeli besithuthi. Ngaphezu koko, la macandelo anokuchaphazela kakubi ukusebenza kwesithuthi kunye nokusebenza kakuhle kwamafutha, okukhokelela ekunciphiseni kweekhilomitha kunye neendleko eziphezulu kumnini.
Ishishini lizaliswe kumgangatho ophantsi weendawo ezisecaleni zemoto ezingaqinisekiswanga kwaye ezingahambelani nemigangatho yoshishino. Ngenxa yoko, ukuthengisa izinto ezinjalo kubathengi kubangela igama elibi kubathengisi, emva koko kuthintele ukuthengisa. Ke ngoko, ukukhetha nokuthengisa umgangatho ophezulu kuphela iinxalenye zemoto kubaxumi kubalulekile ukuqinisekisa ukusebenza ngokupheleleyo kwezithuthi kunye nokhuseleko lwabathengi.
Iintsimbi zomgunyathi ezisecaleni zinokukhokelela kwiingozi ezibulalayo
Iinxalenye zomgunyathi ezisecaleni azikho mthethweni ubukhulu becala kwaye aziqinisekiswanga. Ngenxa yoko, amacandelo anjalo anokusilela ngexesha lokusetyenziswa, okukhokelela ekubeni ukusilela kweziqhoboshi, ukusilela kwenjini, okanye eminye imiba ebalulekileyo. Ukongeza, iinxalenye zomgunyathi zihlala zifana amalungu okwenene, nto leyo eyenza kube nzima kubathengisi ukuchonga ingxaki de kube kusemva kwexesha. Ke ngoko, ukuthenga iinxalenye ezisecaleni kubathengisi abathembekileyo kuyacetyiswa ukuba uthintele umngcipheko wokuthengisa iimveliso zomgunyathi kubathengi.
Iinxalenye ezikumgangatho ophezulu zinokubuphakamisa ubomi besithuthi
Amalungu akumgangatho ophezulu anokuphucula kakhulu ubomi besithuthi njengoko benzelwe ukusebenza ngokufanelekileyo kunye nezinye iindawo zemoto. Ngenxa yoko, banokuthintela uxinzelelo olungafanelekanga kwamanye amacandelo kwaye banqande umonakalo onokuthi wenzeke ngamacandelo aphantsi. Ngaphandle koko, iindawo ezikumgangatho ophezulu mancinci amathuba okuba zophuke okanye zingasebenzi kakuhle, nto leyo evumela ukuba isithuthi sihambe kakuhle nangempumelelo.
Ngaphezu koko, iindawo ezikumgangatho ophezulu ngokuqhelekileyo iza neziqinisekiso okanye iziqinisekiso, enika uxolo lwengqondo kumnini wesithuthi. Ngokubanzi, ukutyala imali kwiindawo ezikumgangatho ophezulu kunenzuzo kumashishini azithengisayo.
Izinto ekufuneka uziqwalasele ngaphambi kokuba uthenge iinxalenye zemoto
Qwalasela iindawo ezifunekayo zombane wemoto
Kubalulekile ukuqwalasela i-auto efunekayo iindawo ezisecaleni zombane uxanduva lokunika amandla kunye nokulawula amacandelo ombane ahlukeneyo kwisithuthi. Ezi zixhobo zombane, ezinjengeebhetri, iialternators, kunye neziqalayo, zibalulekile ekuqinisekiseni ukusebenza kakuhle kweenkqubo ezahlukeneyo zemoto, ezinjengokulayita, ukukhanya, kunye nenkqubo yeaudio.
Kwakhona, abathengisi kufuneka baqinisekise ukuba Iphathi ezisecaleni Tshatisa ukwenziwa kunye nemodeli yemoto kwaye uhlangabezane neenkcukacha ezifunekayo zokuqinisekisa ukusebenza kakuhle kwesithuthi. Ukungahoywa oku kunokubangela ukusebenza kakubi kwe-injini, ukwehla kokusebenza kakuhle kwamafutha, kunye nokusilela kwenkqubo, okukhokelela kwimiba ebaluleke ngakumbi enokufuna iindleko eziphezulu zokuyilungisa.
Yenza uphando kwiimveliso zemoto ezikhethiweyo
Lo mba awuxoxiswana xa uthenga iinxalenye zemoto kuba inceda ukwenza izigqibo ezizizo malunga nezona ziqwenga zilungele iimfuno zomthengi. Abathengisi kufuneka bathelekise kwaye bathelekise iimpawu kunye nomgangatho weempawu ezahlukeneyo; funda uphononongo lwabathengi kunye nemilinganiselo yemveliso; kwaye ufumane iingcebiso kwiingcali okanye abasebenzisi abanamava ukuchonga eyona nto ithembekileyo yemarike kunye iimveliso eziphezulu.
Qaphela inombolo ye-OEM esecaleni yemoto
Inombolo yomvelisi wesixhobo sokuqala (i-OEM) linani elilodwa elinceda ekuchongeni eyona nxalenye ifunekayo kwimodeli ethile yesithuthi. Zinokufumaneka nakwesiphi na isikhululo esigunyazisiweyo. Abanye abavelisi bade babe neekhathalogu ezikhethekileyo zeendawo zabo ezisecaleni.
Ukwazi inombolo ye-OEM kunokunceda amashishini ukuba aphephe ukuthenga izinto zomgunyathi okanye ezikumgangatho ophantsi. Ngaphezu koko, ukufikelela kwiinombolo ze-OEM kunceda ekufumaneni iindawo ezisecaleni ezikumgangatho ophezulu kubaboneleli abathembekileyo nabathembekileyo. Ukongeza, la manani aqinisekisa ukufaneleka okufanelekileyo kunye nokuhambelana kwe indawo yokutshintsha kunye nokuqinisekisa ukusebenza ngokugqibeleleyo kunye nokhuseleko, ngaloo ndlela kuthintelwa iindleko ezingeyomfuneko ezibangelwa kukufakelwa kwenxalenye engachanekanga.
Xoxa ngokuthumela kunye nentlawulo kunye nomthengisi okhethiweyo
Iinketho zokuthumela kunye neentlawulo zinokwahluka ngokusekelwe kwindawo yomthengisi. Ngenxa yoko, abathengisi kufuneka baqinisekise ukuba bayavumelana neenketho zokuthintela nakuphi na ukungaqondi kakuhle okanye iingxaki ezizayo.
Ngaphezu koko, ababoneleli banokuba nemigaqo-nkqubo ethile malunga nokuthumela kunye nentlawulo enokuthi ifaneleke kuphela kubathengisi abathile, kwaye ukuxubusha oku kwangaphambili kunokunceda ukuphepha nayiphi na imiba enokuthi ivele kamva.
Ukusondeza phezulu
Ukukhetha iindawo ezisecaleni ezisemgangathweni kunokoyikisa, kodwa kubalulekile kwishishini eliyimpumelelo emva kokuthenga iimoto. Ukongeza, kubalulekile ukuhambisana neentsingiselo zeshishini kunye nokuqhubela phambili kunye nokuseka ubudlelwane obuluqilima nabanikezeli abathembekileyo ukuqinisekisa ukuhanjiswa okungaguqukiyo kunye kwangexesha kweendawo ezisecaleni zezithuthi.
Ngokuqwalasela izinto ezidweliswe ngasentla, abathengisi banokuqiniseka ngelungiselelo elingcono kubathengi babo, ukunceda ukwakha ishishini elithembekileyo ngokufumana intembeko kunye nokunyaniseka kwabathengi.
