Kwiminyaka yakutshanje, iipodcasts ziye zaba yindlela ethandwa kakhulu yokuzonwabisa kunye nemfundo kubathengisi. Nokuba ujonge ukuhlala usexesheni kwiintsingiselo zamva nje, fumana ulwazi kwiingcali zeshishini, okanye ufunde nje into entsha, zininzi iipodcasts ezintle apho ukuze abathengisi baphonononge.
Iipodcasts zabarhwebi
1. Wonke umntu Uyabathiya abaThengisi kunye noLouis Greener
Le podcast ephantsi-esemhlabeni kunye nesebenzayo inikezelwe ekuncedeni abathengisi bafunde indlela yokuzimela ngaphandle kwesihlwele. UGrenier ugxile kwimigaqo yokuthengisa kunye neyasengqondweni ukwabelana ngezimvo kunye nemizekelo yamashishini athe aphuma ngaphandle kwabo bakhuphisana nabo. Udliwano-ndlebe neengcali ezikhokelayo kuzo zonke izinto zokuthengisa kunye nokuthengisa.
Wonke umntu uthiye abathengisi ayisiyiyo ipodcast kamakhulu wakho, nangona kunjalo. UGrenier uyahlekisa kwaye uyixelela njengoko injalo. Umgca wethegi wepodcast uthi "Funda ukuma ngaphandle kwe-f*ck," ke ukuba sisitayile sakho eso, le yeyona podcast ilungileyo kuwe.
2. INtsebenzo yeNtengiso yangaphakathi kunye noChris Mechanic
Le yeyona podcast ilungileyo kubathengisi abafuna ngokukhawuleza, akukho-ubuvuvu, kodwa iingcebiso eziluncedo zokuthengisa mihla le. Le podcast yayidla ngokubizwa ngokuba yi-3-Minute Marketing Podcast, kodwa ngoku umxholo wabo uphakathi malunga nemizuzu esi-7. Usakhawuleza ngokwaneleyo ukumamela kuhambo lwakho lwakusasa okanye ngelixa usela ikofu yakho yokuqala yosuku.
Umamkeli, uChris Mechanic, ugxile ekukhuleni nasekuthengiseni ukusebenza. Uthetha nezinye zezona nkokeli zibalaseleyo zokukhula kwishishini, njengabasebenzi bezentengiso abavela eAmazon nasePoshmark. Nangona iziqendu zimfutshane kakhulu kunezinye iipodcasts, uya kuhamba kunye nolwazi olubambekayo.
3. Isikolo seNtengiso kunye noChris Mechanic
Le yeyona podcast ilungileyo kubathengisi abafuna ngokukhawuleza, akukho-ubuvuvu, kodwa iingcebiso eziluncedo zokuthengisa mihla le. Le podcast yayidla ngokubizwa ngokuba yi-3-Minute Marketing Podcast, kodwa ngoku umxholo wabo uphakathi malunga nemizuzu esi-7. Usakhawuleza ngokwaneleyo ukumamela kuhambo lwakho lwakusasa okanye ngelixa usela ikofu yakho yokuqala yosuku.
Umamkeli, uChris Mechanic, ugxile ekukhuleni nasekuthengiseni ukusebenza. Uthetha nezinye zezona nkokeli zibalaseleyo zokukhula kwishishini, njengabasebenzi bezentengiso abavela eAmazon nasePoshmark. Nangona iziqendu zimfutshane kakhulu kunezinye iipodcasts, uya kuhamba kunye nolwazi olubambekayo.
4. I-Perpetual Traffic kunye neKasim Alam kunye noRalph Burns
I-Kasim Aslam kunye noRalph Burns babamba enye yeepodcasts ezilungileyo kakhulu kubathengisi, ngethemba lokuba iwebhusayithi yakho iya kuhlala ine-traffic engapheliyo. Umxholo ugxile ekwabelaneni ngezona zicwangciso zihlaziywayo kunye namaqhinga emveliso ekhokelayo kwishishini lakho, ukuguqulwa, kunye nokuthengisa. Iziqendu zixoxa ngezicwangciso zetrafikhi ezihlawulwayo, njengemidiya yoluntu, iiAdWords zikaGoogle, kunye namanye amaqonga edijithali.
Bajongana nayo yonke into ukusuka kwimithombo yeendaba zentlalo, ukuya kwiifanisi zentengiso, ukuya kwiindlela zeshishini, konke ngenjongo yokuphucula ukufumana kwakho kunye nokwenza ingeniso ezinzileyo. Benza udliwano-ndlebe nabanini bamashishini ukuba baxoxe ngendlela oosomashishini abanqoba ngayo imiqobo emininzi kunye nemiqobo yentengiso kunye nokuthengisa idijithali.
5. I-Podcast ye-Social Media Marketing kunye noMichael Stelzner
I-Social Media Marketing Podcast ayimangalisi nje malunga neendaba zoluntu, nangona oko kugxininiso. UMichael Stelzner uthetha neenkokeli kwiintengiso kwinkitha yamashishini. Ezi ziqendu zinde kancinci, malunga nemizuzu engama-45, kodwa akukho sesibini esichithwayo. Xa umamele ipodcast, uva umdla kaStelzner wokufunda yonke into anokuyenza kwiindwendwe zakhe, okuthetha ukuba nawe unako!
Enye yezona ndawo zibalaseleyo zale podcast kukugqalisela kukaStelzner kwintengiso ye-organic media media. Imithombo yeendaba ehlawulwayo iyaxoxwa, kodwa ixesha elininzi kwi-podcast lichithwa kujongwa amaqhinga ezinto eziphilayo, ezigqwesileyo kwabo bangenayo ibhajethi enkulu yokuthengisa, yiyo loo nto yenziwe uluhlu lwethu lweepodcasts ezilungileyo kakhulu kubathengisi.
6. Ukuthengisa ngeKofu kunye noChristopher Penn kunye noJohn Wall
Ukuthengisa ngeKofu yipodcast yeveki exoxa ngeendlela ezintsha zokuthengisa kunye nezicwangciso zemveli. Lo mbono wokuthengisa uphelele unceda ukunika abaphulaphuli imfundo epheleleyo yokuthengisa. Isiqendu ngasinye simalunga nemizuzu engama-20 ubude kwaye singena nzulu kuzo zonke iingcebiso kunye namaqhinga "emikhankaso yesikolo esidala esingaxhunyiwe kwi-intanethi" kunye neentengiso zedijithali. Ukuthengisa ngeKofu yenye yeepodcasts kuphela ezintywila kwiindlela ezingezizo ezedijithali. Ukuba unomdla wokufunda ngakumbi malunga nokukhulisa ishishini lakho ngaphandle kweintanethi, le podcast yeyakho.
Isizathu sokuba ibe yenye yezona ntengiso zibalaseleyo zepodcast kukuba uye wadliwanondlebe neenkokeli ezimangalisayo kule minyaka idlulileyo, kubandakanya uMike Volpe, i-CMO yeHubspot kunye noMarcus Nelson, umlawuli we-Salesforce media media.
7. Umdlalo omde ngu-Omniscient Digital
Umdlalo omde ugxile kwizicwangciso zempumelelo yexesha elide kumashishini. Izihloko zabo zixoxa ngezicwangciso zentengiso kumlinganiselo omkhulu ukukunceda wenze kwaye wenze isicwangciso esomeleleyo, esinexesha elide esiza kukhulisa ukukhula kwakho.
Isiqendu ngasinye simalunga neyure kwaye singena nzulu kwisihloko esikhethiweyo. Le podcast ayikho nje iingcebiso ezikhawulezayo kunye namaqhinga. Kunoko, iQela leDijithali ye-Omniscient, u-Allie Decker, uDavid Ky Khim, kunye no-Alex Birkett, baxoxe ngezicwangciso ezipheleleyo, zexesha elide, kunye neziqinisekisiweyo eziza kunceda ukuqhuba impumelelo.
8. Akunakucingwa noJay Acunzo
U-Jay Acunzo ubamba le podcast ukuze afumane iingcamango "ezingaqhelekanga kunye nezihlaziyayo" kwihlabathi lezoshishino. Endaweni yokugxila kwezona zinto zilungileyo, wabelana ngamabali abantu abeza nezisombululo zokuyila kwaye bajonge ngaphaya kwezinto ezenziwe ngaphambili.
Udlana indlebe nabaphathi abavela kwaDisney, Patreon, kunye nabaseki be-Death Wish Coffee kunye neYoga kunye no-Adriene. Bonke abantu ababengoovulindlela kwintsimi yabo yaye abazange baphulaphule oko kwakusenziwa ngaphambili. Le yeyona podcast ilungileyo yabathengisi abafuna izisombululo zobuchule kunye nokwakha eyabo indlela eya empumelelweni.
9. I-Social Pros Podcast kunye no-Anna Hrach kunye noDaniel Lemin
I-Social Pros Podcast iyingqayizivele kuba iindwendwe zonke ngabantu abaye babamba indima yokuthengisa kwimidiya yoluntu kwixesha elidlulileyo. Baxoxa ngezicwangciso kunye nokuqonda kwihlabathi langoku leendaba zoluntu kodwa bathathe ixesha lokuxoxa ngeendlela eziqhubekayo kwintsimi kunye nemibono emitsha yoshishino. Le podcast yezo zonke izinto zokuthengisa kwimidiya yoluntu!
10. I-Copyblogger FM kunye no-Ethan Brooks kunye noTim Stoddart
I-Copyblogger igubungela zonke izinto zokuthengisa umxholo. Baxoxa ngeentsingiselo zeshishini kunye nezenzo ezilungileyo kwaye babelane ngeengcebiso ezisebenzayo kunye namaqhinga kubathengisi bomxholo. Izihloko ziquka izicwangciso zokukhula, iingcebiso zengqondo, i-SEO, izicwangciso zomxholo, iingcebiso zokukopisha, kunye nokunye okuninzi.
I-Copyblogger Podcast iphuma veki nganye kwaye ibamba iingcali ezikhokelayo zentengiso veki nganye. Iziqendu zimalunga neyure ngeveki! Olunye uphononongo kwii-Apple Podcasts luthi umboniso "yiKhowudi yokuqhatha." Bathe kufanele ukuba bayigcine imali yabo yekholeji kwaye bamamele nje ipodcast ukuze babe ngumthengisi omkhulu womxholo!
11. Ngaphakathi kwe-Intercom yi-Intercom
Ngaphakathi kwe-Intercom Podcast imalunga ne-15-30 imizuzu ubude, kwaye baphuma veki nganye. Iziqendu zigubungela yonke into ukusuka kwintengiso yokuqala, ukuya kwintengiso yemveliso, ukuyila. Ngaphakathi kwe-Intercom ayisiyiyo ipodcast onokuthi uyibeke ngasemva ngelixa usebenza kwezinye izinto. Zigubungela imixholo entsonkothileyo efuna ingqalelo epheleleyo yabaphulaphuli abaninzi.
Benza udliwano-ndlebe neenkokheli zoshishino ezifana neGosa eliyiNtloko lezeRhafu likaStripe kwaye babe neengxoxo malunga nobudlelwane kunye nendima yamashishini ekukhuthazeni uluntu lwabo. Ngaphakathi kwe-Intercom yeyona podcast ibalaseleyo yabathengisi abafuna izihloko ezahlukeneyo.
12. I-Hashtag eyiyo kunye noSara Tasker
IHashtag Eyonyanisekileyo ithiywe ngokufanelekileyo. Umamkeli wayo, uSara Tasker, uxoxa ngesicwangciso sokuthengisa kunye noshishino ngelensi yokunyaniseka. Uthi le podcast yeyabaphuphi, abavelisi, oosomashishini kunye nabayili abafuna ukukhulisa abaphulaphuli be-intanethi ngaphandle kokuthengisa imiphefumlo yabo.
Izihloko ziquka ukukopisha, imidiya yoluntu, umxholo, isicwangciso sokuthengisa idijithali, kunye neengxoxo malunga nengqondo, ukuziphatha kwezoshishino, kunye nezinye izihloko ezibalulekileyo. Le podcast iya kuba yinto entle kubathengisi bamashishini amancinci namakhulu ngokufanayo. Bonke abathengisi baya kuxhamla ngokufunda indlela yokukhulisa ishishini labo ngaphandle, njengoko uTasker esitsho, "ukuchitha imali-mboleko" kwiintengiso zikaFacebook. Funda ezona ndlela zintsha kunye nezicwangciso ngelixa uzigcina unyanisekile kuwe.
13. Intengiso yenziwe iPodcast elula kunye no-Amy Porterfield
Umamkeli, uAmy Porterfield, wabelana ngeemfihlo zakhe ezinkulu zentengiso kwaye uqesha ezinye iingcali kwipodcast yakhe ukuze babelane ngezabo. Injongo yakhe kukwenza yonke into ekwipodcast ngokukhawuleza isebenze ukuze wenze eyona nzuzo ininzi.
Kwezinye iziqendu, uchaza izicwangciso zesinyathelo-nge-nyathelo yena kunye neendwendwe zakhe abazithathayo ukufikelela kwiinjongo zabo, ngelixa kwezinye, wabelana ngeengcebiso eziphambili zengqondo kwiingcali zentengiso. Ukwaxoxa ngeentsingiselo kunye nezenzo ezilungileyo ngendlela ekwenza uzive ngathi uthetha nomhlobo, umhlobo ovele abe yingcali yokuthengisa.
14. Bizela iSebenzi ngoku-Unbounce
Ukufowunela kwisenzo yenye yeyona podcast ikhethekileyo (kodwa ingcono) kubathengisi. Yabelana "ngamabali empumelelo yokuthengisa kwi-intanethi" kubantu abenza impumelelo yenzeke. Emva koko bangena kwiinkcukacha malunga neqhinga kunye nokuqaliswa. Isiqendu ngasinye sibonelela ngezinto eziphambili kunye namaqhinga abawaziyo ukuba ayasebenza, kuba bebekhe basebenza ngaphambili.
Lo mboniso uphuma rhoqo ngooLwezithathu kwaye umalunga neyure ubude. Izihloko zibandakanya iindlela ezahlukeneyo zokuthengisa idijithali kunye nezicwangciso ezifana nokulungiswa kwezinga lokuguqulwa, uvavanyo lwe-A / B, ukukopisha, ukulungiswa kwephepha lokufika, kunye nokunye!
15. Yonke into iMarketing kunye noCorey Haines
Yonke into iNtengiso igubungela zonke izinto zokuthengisa ukusuka kwindawo eyahlukileyo yokujonga. Umninimzi, uCorey Haines, umema iinkokeli kunye neengcali ezivela kwintsimi yokuthengisa kunye nabantu abangasoze bazicinge njengomthengisi. UCorey unceda abaphulaphuli bakhe ukuba bacinge ngaphandle kwebhokisi ngokuphulaphula amabali okuphumelela kubantu abaye benza amathuba akhethekileyo okuthengisa, mhlawumbi bengazi ukuba oko bakwenzayo kukuthengisa.
Ngelixa uya kuva kwakhona kwiingcali zentengiso, "Yonke into yiNtengiso" yenye yeepodcasts ezilungileyo kakhulu kubathengisi, kwaye kufuneka uvule amehlo akho kwiingcamango ezintsha kunye neendlela zokucinga malunga noshishino lokuthengisa.
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