Iingcali ezivela kwi-KPMG kunye ne-RetailNext zixoxe ngeengcinga zabo kunye noqikelelo luka-2024 kwintlanganiso yeTanki yokuThengisa.
Iingcali kwindibano yamva nje ye-KPMG/RetailNext Retail Think Tank (RTT) zipeyinte umfanekiso ocelomngeni kwicandelo lokuthengisa lase-UK ngo-2024, besithi ivenkile yase-UK ijongene nonyaka onzima ngokukhula okuphantsi, ingxaki yeendleko zokuphila, imingeni yokuqesha kunye notshintsho olubangelwa ngubhubhane.
I-RTT iqikelela omnye unyaka wokunqongophala ngo-2024 kunye noxinzelelo oluphezulu olusezantsi kwimfuno, ixabiso kunye nomda, mhlawumbi ukubetha indawo ephantsi ngoMeyi.
Imixholo emithathu engundoqo ibumba imbonakalo yalo nyaka
UCharles Burton, umalathisi kwiOxford Economics, wabelane ngemibono ngokuthi: “Sicinga ukuba imixholo emithathu ephambili iya kubumba imbonakalo yalo nyaka uzayo.” Ubalule imicelimngeni ejongene noqoqosho, ukusuka kwenye ukothuka ukuya kwenye.
Ngelixa ukothuka kokwenyuka kwamaxabiso kuyehla, yomibini imigaqo-nkqubo yezemali neyemali iya kuthintela ukukhula ngo-2024.
UBurton uvakalise inqaku elinika ithemba, esithi: “Kukho ukukhanya ekupheleni kwetonela.” Ubalule ulindelo lokubuyiswa kwemivuzo yokwenyani kunye nokuhla kwamazinga enzala kwinxalenye yokugqibela yonyaka.
Ukusebenza nzima kunomvuzo ngo-2024
UPaul Martin, iNtloko yezoRhwebo e-UK kwi-KPMG, ugxininise iindlela zembali, esithi: “Nokuba isimo sezoqoqosho sihleli sithe cwaka, inye into esifundiswa yimbali kukuba emva kokuwohloka sisoloko sifumana inguqu.”
Ubongoze abathengisi ukuba balungiselele oku kunyuka, eqaphela ukuba unyaka ka-2024 unokuba ngunyaka apho umsebenzi onzima uqala ukuhlawula, okukhokelela ekukhuleni okunokwenzeka emva kweminyaka emithathu enzima.
Ophumeleleyo kunye nabalahlekileyo
Icandelo lokuthengisa liye lafumana utshintsho ngo-2023, kunye nevenkile yokutya kunye necandelo lokuthengisa ngokubanzi phakathi kwabenza kakuhle, ngokuka-Nick Bubb, umcebisi wokuthengisa kwi-Bubb Retail Consultancy.
Uye waphawula ukukhula kwexabiso lesabelo sabadlali abaphambili abanjengoTesco kunye neSainbury's, wongeza wathi: "Ukufunyanwa kwakhona kwecandelo lokuthengisa ngokubanzi kubonelele kakuhle kwi-IPO elindelweyo [ukunikezelwa koluntu lokuqala] kweeBhutsi ngo-2024."
UJames Sawley, intloko yokuthengisa kunye nokuzonwabisa kwi-HSBC UK, uphawule malunga nobuninzi babathengi, esithi: "Abantu abadala kunye nabatyebileyo banokuthi bafumane ukugcinwa kwezinto eziphathekayo," kunye nokuxela kwangaphambili ukuhlukana kwentsebenzo phakathi kwabathengisi abakhonza le demographic.
Ngaphandle kwemiceli mngeni, waxela kwangaphambili ukuba imfuno yabathengi iya kumangalisa phezulu, kunye nenani labantu eliqhuba le ndlela ilungileyo.
I-Generative AI iya kwenza oku kube yinyani
U-Natalie Berg, umhlalutyi wentengiso kunye nomseki we-NBK Retail, wagxininisa indima yokuvelisa i-AI (gen AI), esithi: "I-Generative AI ekugqibeleni iya kuyenza ibe yinyani."
Ubone kwangaphambili inguqu kumava e-e-commerce ukuya kuntywila ngakumbi, uqikelelo, kunye nonxibelelwano lomntu, ephawula impumelelo kubuntu obukhulu.
Imingeni kunye namathuba ngo-2024
Iingcali zibonise ukuba imingeni eqhubekayo kwi-2024, kubandakanywa ukunyuka kwengcinezelo yeendleko ngenxa yokunyuka kwe-National Living Wage kunye namazinga oshishino, buthathaka imfuno yabathengi. Oku kukwachatshazelwa ngamazinga aphezulu emali-mboleko, ukunyuka kweendleko zerenti, ukucotha kokukhula kwemivuzo, kunye nokunyuka kweendleko zokuhlawulela amatyala emizi.
Iingcali zikhuthaze abathengisi ukuba bawaxhakamfule amathuba okukhula ngo-2024. Umcebisi kwiivenkile uMaureen Hinton wathi: “Abathengisi kuya kufuneka bazise izinto eziyimfuneko, ezixhaswa yimali eyomeleleyo, ukuze baphumelele ngo-2024.”
Ubuchule bubandakanya ukuphonononga iimodeli zokukhula ezinje ngothungelwano lweendaba zokuthengisa, ukwamkela iimodeli zoshishino zeqonga eziyimpumelelo, ukuphonononga kwakhona iiklasi ze-asethi ezifana neepaki zokuthengisa, ukutyala imali kubuchwephesha obutsha obufana ne-gen AI, kunye nokungena kumaqela amatsha abathengi.
Umyalezo ogcweleyo ovela kwiingcali ngowokuba ngelixa imiceli mngeni iqhubeka, abathengisi abaxhotyiswe ukomelela kunye nokusungula izinto ezintsha banokujonga indawo yokuthengisa eguqukayo kwaye banokuba namava oguquko oluhle ngo-2024.
Umthombo ovela Inethiwekhi yeInsight yokuthengisa
Ukuziphendulela: Ulwazi oluchazwe ngasentla lunikezelwa yi-retail-insight-network.com ngokuzimeleyo kwe-Chovm.com. I-Chovm.com ayenzi lumelo kunye neziqinisekiso malunga nomgangatho kunye nokuthembeka komthengisi kunye neemveliso.
