Iimarike ezikwi-Intanethi ziye zaba yindawo enengeniso kubathengisi abaqhelekileyo, oosomashishini, kunye nabanini bamashishini. La maqonga abonelela ngendlela efanelekileyo, efikelelekayo, kunye nexabiso eliphantsi lokufikelela kwisiseko esibanzi sabathengi.
Nangona kunjalo, ukwenza isigqibo ngeqonga lokuqalisa ishishini le-intanethi kunokuba nzima. Ngenxa yokuba ichaphazela amava okuthengisa kunye nengeniso enokubakho, ukukhetha iqonga elifanelekileyo sisigqibo esibalulekileyo esichaphazela impumelelo yonke. Izinto ezinje ngeentlawulo, abaphulaphuli ekujoliswe kubo, ukhuphiswano, kunye nezixhobo zabathengisi zinokuhluka kakhulu kwiimarike ezahlukeneyo. Kubalulekile ukuvavanya le miba ngononophelo ukuze uqiniseke ukuba leyo oyikhethayo ikuvumela ukuba ufezekise iinjongo zakho zeshishini.
Ukuba ungumthengisi oqalayo, ezona ndawo zibini ziphambili zentengiso kwi-intanethi onokuthi ube kuzo yiAmazon kunye ne-eBay. Kwesi sikhokelo, sikubonelela ngolwazi oluluncedo kunye nokuqonda okunokusetyenzwa okunokukunceda ujonge ubunzima bala maqonga mabini. Sikunika isishwankathelo ngasinye kunye nokuthelekisa iimpawu zabo eziphambili. Sebenzisa esi sikhokelo njengesixhobo esixabisekileyo sokwandisa amandla akho okuthengisa.
Isishwankathelo seAmazon kunye ne-eBay
Ngaphandle kokuba uhlala njenge-hermit amashumi eminyaka, ukhe wabrawuza okanye uthenge into kwiAmazon kunye ne-eBay. Nangona kunjalo, ukuhamba kula maqonga njengomthengi akufani ncam naxa ungumthengisi. Nantsi imboniso ekhawulezayo yokuba ezi zimbini zinikezela kubathengisi.
Amazon
Yaziswa njengevenkile encinci yeencwadi kwi-intanethi ngo-1994, iAmazon iye yakhula yaba yeyona ndawo inkulu yentengiso ye-intanethi. Ngobukho kumazwe amaninzi, inesiseko esibanzi sabathengi kwaye ibonelela ngoluhlu olubanzi lweemveliso kwiindidi ezahlukeneyo. Ngokwengxelo yayo yamva nje yonyaka, iAmazon yenziwe ingeniso yeebhiliyoni ezingama-434 zeedola ngo-2022, ikhula phantse kabini ingeniso yayo yonyaka ngo-2019. Ngokuthengisa eqongeni, unokwandisa ukufikelela kwayo kwimarike enkulu kunye namandla amakhulu engeniso.
I-Amazon ithatha iindidi ezimbini eziphambili zabathengisi: abathengisi ngabanye kunye nabathengisi abaqeqeshiweyo. Abathengisi ngabanye badla ngokuba ngabathengisi abakwizinga eliphantsi abadwelisa iimveliso ngokwexabiso elilinganiselweyo. Kwelinye icala, abathengisi abaziingcali ngamashishini amakhulu anoluhlu olubanzi lweemveliso kwaye banokufikelela kwiimpawu zokuthengisa eziphambili kunye nezixhobo ezibonelelwa yi-Amazon's Seller Central platform. Uhlobo lweakhawunti yomthengisi oyikhethayo luya kuxhomekeka kubungakanani beshishini lakho, iinjongo, kunye nomthamo wokuthengisa.
EBay
Ukusuka kwindawo yefandesi ye-intanethi yokuqokelelwa, i-eBay iye yavela eyesibini eyona ndawo ityelelweyo kwimarike ye-intanethi, ukudibanisa izigidi zabathengi nabathengisi kwihlabathi jikelele. Ngobukho obunamandla kumazwe ahlukeneyo, i-eBay iququzelela ukuthengiselana kuzo zonke iindidi zeemveliso ezahlukeneyo. Ekupheleni kuka-2022, ingxelo ye-eBay malunga ne-134 yezigidi zabathengi abasebenzayo kunye ne-1.7 yebhiliyoni yoluhlu oluphilayo kwihlabathi jikelele, iqaqambisa ubukho bayo obubalulekileyo bentengiso kunye nokubanakho kwabathengisi.
I-eBay ibandakanya abathengisi ngabanye kunye nabathengisi beshishini. Abathengisi ngabanye bahlala bengabantu okanye abathengisi abancinci abathengisa izinto ngamaxesha athile okanye ngezixa ezilinganiselweyo. Abathengisi bamashishini, kwelinye icala, ngamaqumrhu abhalisiweyo okanye amashishini asekiweyo anika uluhlu olubanzi lweemveliso. I-eBay ibonelela ngezixhobo ezahlukeneyo kunye neempawu ezilungiselelwe ukuhlangabezana neemfuno ezizodwa zabo bobabini kunye nabathengisi beshishini.
Iimfuno zomthengisi kunye neNkqubo yoBhaliso
Iinkqubo zobhaliso zazo zombini iAmazon kunye ne-eBay kulula kakhulu ukuzilandela. Yiya nje kwiwebhusayithi yabo ukwenza iakhawunti yakho yomthengisi.
Iimfuno zomthengisi we-Amazon kunye nenkqubo yokubhalisa
IAmazon inikezela ngeentlobo ezimbini zeeakhawunti zomthengisi: Umntu ngamnye kunye noBuchule. Iiakhawunti zomntu ngamnye zifanelekile kubathengisi abaceba ukuthengisa inani eliqingqiweyo lezinto kwaye abafuni iimpawu zokuthengisa eziphambili. Iiakhawunti zobuchwephesha zilungele abathengisi abanexabiso elikhulu lokuthengisa. Njengomthengisi oyingcali, unokufikelela kwizixhobo ezongezelelweyo kunye neenzuzo, ezifana noluhlu oluninzi kunye nokukhethwa kwentengiso. Njengomthengisi oqalayo, ungaqala ngeakhawunti yomntu kwaye kamva uphucule kwiakhawunti yobuchwephesha njengoko ishishini lakho likhula.
Ukubhalisa njengomthengisi we-Amazon, kufuneka unikezele ngolwazi olulandelayo kunye namaxwebhu:
- Ulwazi lomntu siqu - igama, idilesi, i-imeyile, kunye nenombolo yefowuni
- Ulwazi lweshishini - igama lequmrhu elisemthethweni, i-ID yerhafu
- Ulwazi lwe-akhawunti yebhanki - iinkcukacha ze-akhawunti yebhanki kunye nenombolo yomzila
- Ukuqinisekiswa kwesazisi - isazisi esikhutshwe ngurhulumente, esifana nelayisenisi yokuqhuba okanye incwadana yokundwendwela
Ngolwazi oluneenkcukacha malunga nendlela yokubhalisa njengomthengisi we-Amazon, funda isikhokelo sethu esibanzi sokwenza iakhawunti yomthengisi kwiAmazon.
Iimfuno zomthengisi we-eBay kunye nenkqubo yokubhalisa
I-eBay inikezela ngeentlobo ezimbini zeeakhawunti zomthengisi: Ishishini lomntu ngamnye kunye noBhalisiweyo. Iiakhawunti zomntu ngamnye zifanelekile kubathengisi bamaxesha athile okanye abaphantsi kakhulu abathengisa izinto zobuqu. Abanini bodwa, ii-LLC, iinkampani, kunye nentsebenziswano banokubhalisa njengabathengisi boShishino abaBhalisiweyo. Oku kuya kukuvumela ukuba uthengise umthamo omkhulu wezinto ezithengiswayo.
Ukubhalisa njengomthengisi we-eBay, nikezela ngolwazi olulandelayo:
- Ulwazi lomntu siqu - igama elipheleleyo, idilesi, umhla wokuzalwa, iNombolo yoKhuseleko lweNtlalo, i-ITIN
- Ulwazi lweshishini - igama leshishini elisemthethweni, idilesi yeshishini, inombolo yefowuni
- Ulwazi lokuchongwa komntu (lweeBay Stores) - "Ukwenza iShishini njenge" (DBA) igama, inombolo yesazisi somqeshi
- Ukuqinisekiswa kwesazisi - ilayisenisi yokuqhuba, ikhadi le-ID elikhutshwe ngurhulumente okanye elikhutshwe ngurhulumente, ipaspoti
- Ulwazi lwe-akhawunti yebhanki - ukujonga igama le-akhawunti, igama lebhanki, inombolo ye-akhawunti, inombolo yomzila
Ukuze uphumelele ukuqinisekiswa, kufuneka uqinisekise ukuba igama elikwi-akhawunti yakho yokujonga lihambelana negama olisebenzisayo kwi-akhawunti yakho ye-eBay.
Iintlawulo zokuthelekisa
Zombini iAmazon kunye ne-eBay zinemirhumo ehambelana nokuthengisa. Imirhumo iyahluka ngokuxhomekeka kuhlobo lweakhawunti, indlela yokuzaliseka, kunye nezinye izinto.
Imali yeAmazon
- Imirhumo yokurhuma
Ukuba ubhalisela i-akhawunti yomntu ngamnye, akuyi kufuneka uhlawule umrhumo wenyanga. Nangona kunjalo, uya kuhlawuliswa i-$0.99 kuyo yonke into oyithengisayo eqongeni. Ukuba ukhetha isicwangciso soBuchule, kuya kufuneka uhlawule i-39.99 yeedola ngenyanga.
- Imirhumo yokudlulisela
Ngaphandle komrhumo wobhaliso, yonke into ethengiswa kwiAmazon ihlawuliswa umrhumo wokuthumela. Le yipesenti yengeniso yentengiso eqala kwi-8% ukuya kwi-15% ngokuxhomekeke kudidi lwento. Ezinye izinto ezifana ne-Amazon Device Accessories kunye ne-Amazon Gift Cards zinezinga elichanekileyo lokuthumela ukusuka kwi-20% ukuya kwi-45%.
- Iintlawulo zokuzalisekisa kunye nokugcinwa
Ukuba uphantsi kokuPhunyezwa yiAmazon (FBA), kuya kufuneka uhlawule imali eyongezelelweyo ukuvala ifoto, ukugcinwa, ukupakisha, kunye nokuthunyelwa kweemveliso zakho. Imirhumo yokuzaliseka kwe-FBA iyahluka ngokuxhomekeke kubukhulu kunye nobunzima bezinto ozithengisayo. Ezi ntlawulo zinokuba ngaphantsi njenge-$ 2.47 kwiipasile ezikhanyayo okanye ziphakame ngaphezu kwe-$ 150 kwizinto ezinkulu. Ukugcina uluhlu lwempahla, lindela ukukhupha naphi na ukusuka kwi- $ 0.56 ukuya kwi- $ 2.40 ngonyawo lwe-cubic ngokuxhomekeka kwixesha kunye nomthamo wakho wemihla ngemihla.
- Ezinye iimali
IAmazon inokubiza ezinye iifizi, kubandakanya iifizi zexesha elide zokugcina izinto ezigcinwe kwiindawo zokugcina iimpahla zaseAmazon ixesha elide, iifizi zentengiso zokusebenzisa iinkonzo zentengiso yeAmazon yokukhuthaza imveliso, kunye nemirhumo yoluhlu oluphezulu. Ezinye iintlawulo onokuthi uzifumane ziquka iintlawulo ze-inventri ezindala, iifizi zokuvala eziguquguqukayo, kunye neentlawulo zolawulo lwembuyekezo.
Iintlawulo ze-eBay
I-eBay ibiza iintlobo ezimbini eziphambili zeefizi zokuthengisa-imali yokufaka kunye nexabiso lokugqibela. Ukuba ubhalisela iVenkile ye-eBay, kuya kufuneka kwakhona uhlawule umrhumo wokubhalisa ngenyanga okanye ngonyaka. Ngokuxhomekeke kwizinto ozithengisayo, usenokufumana ezinye iintlawulo kunye neentlawulo.
- Gcina imirhumo yobhaliso
Njengomthengisi we-eBay, akunyanzelekanga ukuba uhlawule umrhumo wenyanga wobhaliso kuluhlu lokuposa. Ukuba umtsha eqongeni, unokufunda iintambo ngaphandle komrhumo wangaphambili. Njengoko ishishini lakho likhula, unokufuna ukucinga ngokudala iVenkile ye-eBay. Iqonga libonelela ngeepakethi zobhaliso ezinamanqanaba ukusuka kwi-Starter ukuya kwiShishini. Iintlawulo zenyanga zivela kwi-$ 4.95 ukuya kwi-$ 2,999.95 ekuhlaziyweni konyaka. Ukubhaliswa kwe-Starter Store kubiza i-$ 7.95 xa ihlaziywa ngenyanga.
- Imirhumo yokufaka
I-eBay ihlawulisa imali yokufaka nanini na xa usenza uluhlu. Nangona kunjalo, bonke abathengisi banikwa isabelo senyanga ubuncinane soluhlu lwama-250. Ngaphaya kolwabiwo olubekiweyo, iintlawulo zofakelo ziyabizwa ngokoluhlu. Kubathengisi be-eBay, oku kuqhelekile ukuba yi-$0.35 kuluhlu ngalunye. KwiiVenkile ze-eBay, imali iyahluka ngokuxhomekeke kwinqanaba lomrhumo.
Izicwangciso eziphezulu zokubhalisa ziza kunye nolwabiwo olongezelelweyo loluhlu kwiindidi ezithile zemveliso. Kwakhona, izinto kwiindidi zeShishini kunye neShishini zihlawuliswa imali yokufaka i-$ 20 kungakhathaliseki ukuba luhlobo luni lwevenkile.
- Iintlawulo zexabiso lokugqibela
I-eBay ibiza iimali zexabiso lokugqibela ngokusekelwe kwixabiso lentengiso lilonke kunye ne-$ 0.30 nge-odolo nganye. Isixa sentengiso iyonke ibandakanya ixabiso lento, iintlawulo zokuphatha kunye nokuthumela ngenqanawa, irhafu yokuthengisa, kunye nezinye iifizi ezifanelekileyo. Umrhumo wexabiso lokugqibela ubalwa ngokusekelwe kudidi lwento ethengiswayo, kunye namaxabiso ahlukeneyo kudidi ngalunye. Kwiindidi ezininzi, le yi-13.25% kwixabiso lilonke ukuya kuthi ga kwi-7,500 yeedola kunye ne-2.35% kwi-excess over over $7,500. Abanye baqala kwi-3% ukuya kwi-15%. NgoMatshi 2023, I-eBay isuse umrhumo wexabiso lokugqibela kuzo zonke izinto ezidweliswe yi-eBay.de yabucala abathengisi beC2C kwi-European Economic Area. Nangona kunjalo, umrhumo wokuthengisa wamazwe ngamazwe usaxhomekeke kwi-3%.
- Eminye imirhumo kunye neentlawulo
I-eBay ikwahlawulisa iintlawulo ozikhethelayo kwiimpawu zoluhlu eziphuculweyo kunye nokubonakala okwandisiweyo. Ezi ntlawulo ziquka uhlaziyo loluhlu olufana noluhlu olungqindilili okanye oluphawulweyo, iimali zentengiso zokuthatha inxaxheba kwinkqubo yoluhlu ekhuthazwayo ye-eBay, kunye neentlawulo zamazwe ngamazwe zentengiselwano kunye nabathengi abakwamanye amazwe. Abathengisi banokungena kwiintlawulo zokwaphula imigaqo-nkqubo okanye ukwenza izinto ezilindelekileyo, iintlawulo zengxabano ngengxabano nganye ephakanyiswa ngumthengi, kunye nokuguqulwa kwemali yomthengisi kwiitransekshini zamazwe ngamazwe.
Ukujongisisa ubungozi
Xa ukhetha indawo yentengiso ye-intanethi oza kuqalisa kuyo ishishini lakho, kufuneka uziqhelanise nenkuthalo efanelekileyo kwaye uqonde umngcipheko obandakanyekayo kunye nendlela yokuwunciphisa. Ngelixa iAmazon kunye ne-eBay zibonelela ngamathuba amakhulu okuphumelela kweshishini, zikwabeka imingeni kubathengisi.
Imingcipheko enokubakho kubathengisi baseAmazon
- Ukhuphiswano kunye nokugcwala
Phantse Amaqabane athengisa izigidi ezi-2 kwihlabathi jikelele, I-Amazon Marketplace inokhuphiswano oluhle kakhulu phakathi kwabathengisi, ngokukodwa kwiindidi zemveliso ezidumileyo. Ngenani elikhulu labathengisi abafuna ukuhoywa kwabathengi, kunokuba ngumngeni ukwahlula iimveliso zakho kwaye ugqame. Iindidi ezithile zinokuhlutha yiminikelo efanayo, yenze kube nzima ukufumana ukubonakala kunye nokuthengisa.
- Ukunqunyanyiswa kweakhawunti kunye nokunyhashwa kwemigaqo-nkqubo
IAmazon inemigaqo-nkqubo engqongqo yabathengisi, kwaye ukungaphumeleli ukuthobela le migaqo-nkqubo kunokubangela ukumiswa kweakhawunti okanye ukupheliswa. Ukwaphulwa kwemigaqo-nkqubo eqhelekileyo kuquka ukuthengisa iimveliso zomgunyathi okanye ezithintelweyo, ukufumana ingxelo engeyiyo egqithisileyo, okanye ukuzibandakanya kwizenzo ezigwenxa. Iakhawunti enqunyanyisiweyo inokuchaphazela kakhulu ingeniso kunye nodumo lwakho.
- Amabango okunyhashwa kwepropathi enomgangatho ophezulu wokuqonda
Njengomthengisi we-Amazon, kukho umngcipheko wokufumana amabango okwaphulwa kwepropathi enomgangatho ophezulu wokuqonda ukusuka kuphawu lwentengiso okanye abanini bamalungelo okukopisha. La mabango anokuvela ukuba udwelisa iimveliso ezinyhasha amalungelo obunini bomgangatho womnye umntu.
Imingcipheko enokubakho abathengisi be-eBay kunye noBuso beeVenkile
- Ifomathi yefandesi kunye nemingcipheko yokubhida
Ifomathi yefandesi ye-eBay yazisa umngcipheko wamaxabiso angaqinisekanga. Ngokuxhomekeke kumsebenzi webhidi, awukwazi ukufikelela kwixabiso elifunekayo lento yakho. Ngaphaya koko, udweliso lwesitayile sefandesi lunokutsala abaniki-maxabiso abangabalulekanga okanye umsebenzi wobuqhophololo, okhokelela kwiibhidi ezingathembekanga okanye ukungahlawuli.
- Ukuthenjwa kunye nolawulo lwesidima
Ukugcina isidima esihle kunye nokwakha ukuthembana kunye nabathengi kubalulekile kwi-eBay. Ingxelo engalunganga okanye iingxabano zinokuchaphazela ukuthengiswa kwakho kwaye kuthintele abathengi abanokubakho.
- Abathengi abanobuqhophololo kunye nokungahlawuli
Njengayo nayiphi na indawo yentengiso ye-intanethi, i-eBay inomngcipheko wokudibana nabathengi abanobuqhophololo abanokuzama ukuqhatha abathengisi okanye bazibandakanye ekungahlawulini. Abathengisi kufuneka balumke iiflegi ezibomvu, ezifana nokuziphatha komthengi okungaqhelekanga okanye iindlela zokuhlawula ezikrokrisayo, kwaye bathathe amanyathelo ayimfuneko ukunciphisa umngcipheko wentengiselwano yobuqhophololo.
Ungawunciphisa njani umngcipheko xa uthengisa kwiAmazon nakwi-eBay
- Phanda ngokucokisekileyo imfuno yemveliso kunye nokhuphiswano phambi kokungena kwimarike ethile ukuvavanya inqanaba lokhuphiswano kunye nokugcwala okunokwenzeka.
- Namathela kwimigaqo-nkqubo yeAmazon kunye ne-eBay kunye nezikhokelo zokunciphisa umngcipheko wokunqunyanyiswa kweakhawunti okanye ukupheliswa. Ukuphonononga rhoqo kwaye uhlale uhlaziywa kwiinguqu zemigaqo-nkqubo.
- Yenza uphando olubanzi lwemveliso kwaye uqinisekise ukuba unamalungelo ayimfuneko okanye iimvume zokuthengisa imveliso ethile ukunciphisa umngcipheko wamabango olwaphulo lwepropathi enomgangatho ophezulu wokuqonda.
- Kwi-eBay, sebenzisa uluhlu lwamaxabiso asisigxina ukongeza kwiifandesi ukubonelela abathengi ngeendlela ezininzi zokuthenga kunye nokunciphisa umngcipheko wamaxabiso angaqinisekanga.
- Ukubeka phambili inkonzo yabathengi ebalaseleyo, kubandakanya unxibelelwano olukhawulezileyo, iinkcazo zemveliso ezichanekileyo, kunye nokuthunyelwa ngokufanelekileyo, ukwakha igama elihle kwaye ufumane ukuthenjwa komthengi.
- Sebenzisa imilinganiselo efanelekileyo yokuthintela ubuqhophololo, njengokuqinisekisa ulwazi lomthengi, ukusebenzisa iindlela zokuhlawula ezikhuselekileyo, kunye nokulumka kwindlela yokuziphatha yomthengi ekrokrisayo.
- Hlala unolwazi malunga nezona ndlela zentengiso zihamba phambili, zibandakanye kwiiforam zabathengisi okanye uluntu, kwaye usebenzise iinkqubo zokhuseleko lwabathengisi ezibonelelwa yiAmazon kunye ne-eBay.
Ithuba lokuKhula kweNgeniso
Ingeniso yengeniso yokuthengisa kuzo zombini i-Amazon kunye ne-eBay ixhomekeke kwizinto ezahlukeneyo, kubandakanywa ukukhethwa kwemveliso, amaqhinga amaxabiso, ukhuphiswano, ukusebenza komthengisi, imizamo yokuthengisa, kunye nokwaneliseka kwabathengi. Njengomthengisi, kufuneka uqhubeke uvavanya kwaye uphucule izicwangciso zakho zokwandisa ingeniso kunye nokuziqhelanisa neemeko zentengiso eziguqukayo.
Amazon Revenue Potential
- Ubungakanani bemarike kunye nesiseko somthengi
Isiseko esikhulu sabathengi baseAmazon sibonelela ngengeniso ebalulekileyo kubathengisi. Ngezigidi zabathengi abasebenzayo kwihlabathi liphela, iimveliso zakho zinethuba lokufikelela kubaphulaphuli abaninzi. Iziseko ezingundoqo ezomeleleyo zeAmazon kunye nobuchule bokusebenza bukwaququzelela ukufezekiswa komyalelo osebenzayo, ukuqinisekisa amava okuthenga angenamthungo kubathengi.
- Ukukhethwa kwemveliso kunye namathuba e-niche
Ikhathalogu yemveliso ebanzi yeAmazon ivumela abathengisi ukuba bangene kwiindidi ezahlukeneyo kwaye bafumane i-niches enenzuzo. Ngokuqhuba uphando lwemarike kunye nokuchonga amacandelo emveliso angagcinwanga okanye ahamba phambili, abathengisi banokuxhamla kumathuba e-niche kwaye batsale isiseko sabathengi abazinikeleyo.
- Amaqhinga amaxabiso kunye nokhuphiswano lokuthenga ibhokisi
Indawo yeMarike yaseAmazon isebenza ngokusebenzisa i-algorithm yebhokisi yokuthenga emisela ukuba yeyiphi intengiso yomthengisi eboniswa ngokucacileyo xa abathengisi abaninzi benikezela ngemveliso efanayo. Ukuphumelela ibhokisi yokuthenga kuchaphazela kakhulu amandla okuthengisa. Ukonyusa ingeniso, abathengisi kufuneka basebenzise amaqhinga amaxabiso akhuphisanayo, babonelele ngeemveliso ezikumgangatho ophezulu, bagcine iimethrikhi ezigqwesileyo zabathengisi, kwaye banokunyusa inkonzo ye-FBA ye-Amazon yokuhambisa ngokukhawuleza kunye nokufaneleka kweNkulumbuso.
eBay Ingeniso enokwenzeka
- Ifandesi vs. uluhlu lwamaxabiso asisigxina
Ifomathi yefandesi ye-eBay inokubonelela ngengeniso enomdla, evumela abathengisi ukuba benze inzala kwaye bafikelele kumaxabiso aphezulu ngokubhida okukhuphisanayo. Nangona kunjalo, uluhlu lwamaxabiso asisigxina kwi-eBay lunokuvelisa ingeniso engaguqukiyo, ukunika abathengi ithuba lokuthenga izinto ngokukhawuleza ngexabiso elimiselweyo. Ngokusebenzisa zombini iifomathi zoluhlu ngobuchule, abathengisi banokwandisa amandla engeniso.
- Ukufikelela kwihlabathi kunye norhwebo oluwela umda
I-eBay inika abathengisi ithuba lokufikelela kwisiseko sabathengi behlabathi, ukwandisa amandla engeniso ngaphaya kweemarike zasekhaya. Ngokuthumela ngenqanawa kumazwe ngamazwe kunye neNkqubo yokuThuthwa kweZithutho yeHlabathi ye-eBay, abathengisi banokubandakanyeka kurhwebo olunqumla imida, ukungena kwiimarike ezintsha kunye nokulungiselela uluhlu olwahlukeneyo lwabathengi.
- Ukwakha isiseko sabathengi abathembekileyo
I-eBay ikhuthaza ukuphinda ishishini kunye nophuhliso lwesiseko somthengi othembekileyo. Ngokunikezela ngenkonzo yabathengi ekhethekileyo, ukubonelela ngeenkcazo ezichanekileyo zemveliso, ukujongana ngokukhawuleza nemibuzo kunye nemiba, kunye nokugcina amanqaku afanelekileyo abathengisi, abathengisi banokwakha ukuthembeka kunye nokunyaniseka phakathi kwabathengi. Ukuphindaphinda abathengi banokufaka isandla kwingeniso ezinzileyo kunye nokuhanjiswa kwamagama omlomo.
Ukukhetha phakathi kweAmazon kunye ne-eBay
Xa uthatha isigqibo phakathi kwe-Amazon kunye ne-eBay, kubalulekile ukuqwalasela izinto ezifana neenjongo zakho, izixhobo ezikhoyo, kunye nokufaneleka kweqonga ngalinye leemveliso zakho kunye nabaphulaphuli ekujoliswe kubo. Vavanya oku kulandelayo:
Izinto ezisekelwe kwiinjongo zomntu ngamnye kunye nezibonelelo:
- Ngaba ujonge indawo yokuthengisa ekhawulezayo, ekhawulezayo (iAmazon) okanye iqonga elinoluhlu olwahlukeneyo lweemveliso kunye noluhlu lwesitayile sefandesi (eBay)?
- Ngaba unazo izixhobo eziyimfuneko zokulawula i-inventri, ukuzaliseka, kunye neemfuno zenkonzo yabathengi kwiqonga ngalinye?
- Leliphi inqanaba lolawulo kunye nokwenza ngokwezifiso olifunayo kwibhrendi yakho kunye noluhlu?
Ukuvavanya ukufaneleka kweqonga ngalinye:
- Hlalutya iintsingiselo zemarike kunye nokhuphiswano olukhethekileyo kwicandelo lemveliso yakho kuzo zombini iAmazon kunye ne-eBay.
- Qwalasela amanani abantu kunye nokuthenga ukuziphatha kwabaphulaphuli ekufikelelwe kubo ngeqonga ngalinye.
- Thatha ingqalelo iimpawu zokuthengisa, izixhobo ezifana ne-SmartRepricer kunye nemigaqo-nkqubo ehambelana nemodeli yakho yeshishini kunye neenjongo.
Ziqhelanise neNkuthalo efanelekileyo ekuqondeni indlela iiMarike ezisebenza ngayo
Gcina ukhumbula ukuba impumelelo nakweliphi na iqonga lifuna ukuqonda ngokucokisekileyo amandla athile kunye nezenzo ezilungileyo ezinxulumene nokuthengisa kwiAmazon okanye eBay. Sebenzisa izixhobo ezifumanekayo zabathengisi ezinje nge-Threecolts, hlala unolwazi malunga neentsingiselo zeshishini, kwaye ngokuqhubekayo uhlengahlengise indlela yakho, ukuze ukwazi ukonyusa amandla engeniso kwindawo yentengiso nganye.
Njengomthengisi oqalayo, kubalulekile ukusondela ekuthengiseni kwiAmazon okanye kwi-eBay ngengqondo yokufunda kunye nokukhula. Qala kancinci, ulinge ngezicwangciso ezahlukeneyo, kwaye uziqhelanise ngokusekwe kumava akho. Yamkela ijika lokufunda kwaye usebenzise ulwazi oluxabisekileyo olufunyenweyo ukuze uphucule indlela yakho kunye nokuphucula ukusebenza kweshishini lakho.
Umthombo ovela Iicolts ezintathu
Ulwazi olubekwe ngasentla lubonelelwa ngabakwa-Threecolts ngokuzimeleyo kwe-Chovm.com. I-Chovm.com ayenzi lumelo kunye neziqinisekiso malunga nomgangatho kunye nokuthembeka komthengisi kunye neemveliso.
