Ngaba ufuna iindlela zokunyusa intengiso kunye nokwandisa inzuzo? Kwihlabathi elisoloko livela e-commerce, ukubamba abaphulaphuli bedijithali kubalulekile. Ukwenza imiboniso yemveliso enyanzelisayo ibe yinto ebalulekileyo ekuthengisweni kwe-intanethi. Uphando lubonisa ukuba 95% yabathengi bakhetha iividiyo kumxholo obhaliweyo.
Amandla evidiyo awanakugxininiswa ngokugqithisileyo; abathengi ukubukela iividiyo umndilili we iiyure 19 ngeveki. Ividiyo yokubonisa imveliso yenye yezona ndlela zilungileyo nezisebenzayo zamashishini zokwandisa ulwazi lwentengiso, ukutsala abathengi abanokubakho, kunye nokuvala izivumelwano emazantsi efenitshala yentengiso kuba kuyacaca ukuba abathengi bayazithanda iividiyo.
I-Multimedia kunye nevidiyo ibamba kwaye iguqule abathengi be-intanethi ngeevidiyo zedemo ezenziwe ngobuchule. Kwesi sikhokelo, siphonononga amaqhinga asebenzayo obuchule bobugcisa beedemos zemveliso, ukusuka kumandla okubalisa amabali ukuya ekuxhaseni ubuchwephesha obutsha, ukukunceda ukuhenda kwaye ubandakanye abathengi ukuba ukuqhuba ukuthengisa.
Isiqulatho
Yintoni idemo yemveliso?
Indlela yokwenza iidemos zemveliso ezilungileyo kakhulu
Ukwandisa ukuthengisa ngeedemos zemveliso
Yintoni idemo yemveliso?

Iidemo zemveliso ziividiyo ezibonisa abaphulaphuli indlela iimpahla okanye iinkonzo ezisebenza ngayo. Bahamba abasebenzisi ngezona mpawu ziphambili zemveliso kwaye baqaqambise iingxaki imveliso ethanda ukuzicombulula. Iividiyo zokubonisa zinokuphembelela izigqibo zabathengi njengoko bebona ngokucacileyo ukuba bangayisebenzisa njani imveliso. Oku ekugqibeleni kusondeza umthengi kwiphepha lokuphuma.
Idemo efanelekileyo yemveliso yaziwa ngokonyusa uthethathethwano, icuthe iimpazamo, kwaye yazise amathuba okhetho olwahlukeneyo olukhoyo ekusebenziseni imveliso eguquguqukayo. Iidemos zemveliso nazo zonyusa ukuzithemba kwi-brand kwaye ekugqibeleni zincede abathengi benze isigqibo.
Indlela yokwenza iidemos zemveliso ezilungileyo kakhulu

Ngoku uqinisekile ukuba iidemos zemveliso ziya kunceda inkampani yakho, ulungele ukuqalisa ukuqengqeleka iikhamera kwaye ubukele imali ingena ngaphakathi. Yenza iividiyo zedemo yemveliso ezitsala amehlo ngokulandela la manyathelo alula ukweyisela abathengi abanokubakho ukuba bathenge. Makhe sijonge umzekelo ongezantsi:
Into yokuphonononga: Iserum entsha yeRadiance kaHanu Skincare
imvelaphi: IHanu Skincare, ibhrendi yobuhle ephambili, ijolise ekusunguleni iRadiance Serum yotshintsho olululo, ijolise kwabasetyhini ababudala buphakathi kwama-25–45 abaxhalabileyo malunga nolusu olubuthuntu nolungalinganiyo.
Abantu ekujoliswe kubo: Abasetyhini abaneminyaka engama-25 ukuya kwengama-45 abaphila ubomi obuxakekileyo, bezamana nobuthuntu bolusu, kwaye bafuna isisombululo esisebenzayo sebala eliqaqambileyo.
Ingaba isebenza kanjani: Idemo yemveliso ibonise usetyenziso lweserum, iqaqambisa ifomula yayo efunxa ngokukhawuleza kunye nokukwazi kwayo ukuqaqamba kunye nokukhupha ithoni yesikhumba ngaphakathi kwemizuzu.
iziphumo: Ukulandela ukuqaliswa kwedemo, i-Hanu Skincare yabona ukunyuka kwe-40% kwi-oda yangaphambili ye-intanethi kunye nokunyuka kwe-30% ekuhlaziyweni kwabathengi abalungileyo, ukuseka ngokufanelekileyo i-Radiance Serum njengento emele ibe nayo kwiindlela zobuhle zabaphulaphuli abajoliswe kuzo.
Ukufumana iziphumo ezifanayo, thatha la manyathelo alandelayo ukwenza idemo yakho.
Cwangcisa ividiyo yakho yedemo

Ukucwangcisa ngokufanelekileyo ividiyo yakho yedemo, qala ngokuchonga ngokucacileyo iinjongo zakho kunye nabaphulaphuli ekujoliswe kubo. Ukuqonda into ofuna ukuyiphumeza ngedemo kunye nokuba ngubani ofuna ukufikelela kuyo kuya kubumba yonke inkqubo. Emva koko, seta uhlahlo lwabiwo-mali oluhambelana neenjongo zakho kwaye ukhethe i-angle ethile ofuna ukusebenza nayo.
Qinisekisa ukuba isibheno esibonakalayo siyabandakanya kwaye sikwi-brand, kwaye ucinge ngokubandakanya izinto ezisebenzisanayo ukomeleza ukubandakanyeka kwababukeli kunye nokuqonda. Ngokugxila kula manyathelo aphambili, unokwenza ividiyo yedemo eyakhiwe kakuhle nesebenzayo edibana nabaphulaphuli bakho kwaye ihlangabezane neenjongo zoshishino lwakho.
Yenza ibali

Xa usenza ibali malunga nemveliso yakho, qala ngokubhala umbhalo ochaza amanqaku aphambili ofuna ukuwadlulisela. Yila ibali elinyanzelisayo eliqaqambisa indlela imveliso yakho ezisombulula ngayo iingxaki ezithile okanye etyebisa ubomi babathengi bakho. Gxininisa ekuboniseni iimeko zokwenyani kwaye usebenzise iimeko ezihambelana nabaphulaphuli ojolise kubo.
Gxininisa uhambo lwendlela imveliso yakho enokwenza ngayo impembelelo efanelekileyo, ugxininisa iziphakamiso zexabiso elikhethekileyo kunye neenzuzo. Ngokuphuhlisa ibali elihambelanayo nelibandakanyayo, unokunxibelelana ngempumelelo ngexabiso lemveliso yakho kwaye wenze impembelelo ehlala ihleli kubaphulaphuli bakho.
Ibali elilula linokuhamba ngolu hlobo: “Njengoko u-Anna wayelungiselela usuku lwakhe oluzayo kunye nesithandwa sakhe esitsha, ukubonakala kwakhe esipilini kwatyhila amabala amnyama ebusweni bakhe, nto leyo eyayibangela ixhala elaliza kugubungela imincili awayenayo ngobo busuku. Uthathe isigqibo sokufowunela umhlobo wakhe, uMimi, kunye noMimi bamthumele kumfihleli wethu ohleli ixesha elide.
Chaza ukuba imveliso yakho yenza ntoni na

Xa uchaza into eyenziwa yimveliso yakho, kubalulekile ukuba ukhethe iimveliso ezingagqamisi nje kuphela amandla ebhrendi yakho kodwa ziphinde zihambelane nezinto ezinomdla wabaphulaphuli bakho. Khetha iimveliso ezibonisa imiba ekhethekileyo yophawu lwakho kwaye ulungelelanise neemfuno ezithile kunye neminqweno yabathengi bakho ojolise kubo.
Gxininisa indlela imveliso yakho ijongana ngayo neentlungu ezithile okanye izalisekisa iimfuno eziphambili, ugxininisa iimpawu zayo ezizodwa kunye neenzuzo. Le yeyona ndlela ilungileyo yokunxibelelana ngexabiso leminikelo yakho kwaye wenze unxibelelwano oluqinileyo kunye nesiseko sabathengi bakho.
Umzekelo, unokongeza, "Ukujongana nezo ziphako zinenkani okanye amabala amnyama angabonakali ngathi ayahamba?" Ewe, kulapho umfihli angena khona ukuze asindise usuku! Akusekho kukhathazeka kukungafezeki, njengoko obu buhle buthembekileyo buzifihla ngokulula ezo ndawo ziyingozi, bushiya inkangeleko eqaqambileyo, engenasiphako ubuyiphupha.”
Bonisa indlela imveliso yakho esebenza ngayo

Ukubonisa ngendlela esebenzayo indlela imveliso yakho esebenza ngayo, qinisekisa ukuba uyayirekhoda ikwintshukumo ukubonelela ngembonakalo yembonakalo yokusebenza kwayo. Gcina idemo igxile kwaye imfutshane, igxininisa ezona mpawu zinyanzelisayo kunye neenzuzo zokubamba ingqalelo yombukeli kwimizuzwana embalwa yokuqala.
Bonisa iimeko zokusetyenziswa eziphambili kwaye ubonise indlela imveliso ehlangabezana ngayo neemfuno ezithile okanye imingeni. Ngokubonelela ngesikhokelo senyathelo ngenyathelo ekusetyenzisweni kwemveliso, unokugqamisa ngokufanelekileyo ukusebenza kunye nexabiso lemveliso yakho, unxibelelana nabaphulaphuli bakho kwaye uqhube umdla kwiminikelo yakho.
Sebenzisa izihlokwana
Xa usenza ividiyo yedemo yemveliso yakho, cinga ngokubandakanya imibhalo engezantsi ukuze uphucule ukufikeleleka kunye nokuphucula ukubandakanyeka kwababukeli. Imibhalo engezantsi inokwenza umxholo wakho ubandakanyeke ngakumbi, uvumela abaphulaphuli behlabathi kunye nabantu abangeva kakuhle ukuba balandele ngaphandle komthungo.
Ngapha koko, bajongana nabaphulaphuli abanokuthi bajonge umxholo wakho kwindawo enengxolo okanye ngaphandle kwesandi. Ngokubonelela ngemibhalo engezantsi ecacileyo nechanekileyo, unokuqinisekisa ukuba umyalezo wakho ugqithiswa ngokufanelekileyo kubaphulaphuli ababanzi, uphucula impembelelo epheleleyo kunye nokufikelela kwividiyo yedemo yemveliso yakho.
Bandakanya umnxeba kwisenzo

Ukubandakanya umnxeba onyanzelisayo ukuba usebenze kubalulekile ekukhokeleni ababukeli bakho kumanyathelo alandelayo emva kokubukela idemo yemveliso yakho. Khuthaza izenzo ezithile, ezinjengokundwendwela iwebhusayithi yakho, ukubhalisela uvavanyo, okanye ukuthenga.
Ukwandisa ukusebenza kobizo lwakho esenzweni, qinisekisa ukuba imveliso yakho irekhodwa isebenza, iqaqambisa izibonelelo zayo eziphambili kunye neempawu. Gcina idemo igxile kwaye imfutshane, utsala abaphulaphuli bakho kwimizuzwana embalwa yokuqala ukuvelisa umdla kwaye ukhawuleze ukudibana kunye nomnxeba wakho esenzweni. Umzekelo, "Fumana umlingo wolusu olungenasiphako kwaye utyhile ubuhle bakho bendalo ngokuzama umfihla wethu namhlanje, kuba wonke umntu ufanelwe kukukhanya."
Hlela ividiyo yakho

Ukwenza ividiyo ekhazimlisiweyo, jonga kwisantya, ukuqaqambisa iimpawu eziphambili, kunye nokubandakanya utshintsho, imizobo, kunye neziphumo. Lungiselela umgangatho weaudio kwaye uqwalasele ukongeza umculo ongasemva okanye amazwi agqithisiweyo ukuze ube namava okubukela. Oku kuya kudala umboniso obonakalayo onomtsalane kunye nobandakanya imveliso ehambelana nabaphulaphuli bakho.
Unokusebenzisa izixhobo zokuhlela ividiyo ezilungele abaqalayo simahla njengePowerDirector kunye neVideoProc Vlogger. Benza umsebenzi wakho ube lula ngojongano lwabo olulula lomsebenzisi.
Bandakanya izihloko ezinomtsalane
Ukusebenzisa ii-caption ezithandekayo kwiividiyo zedemo yeemveliso kunokunyusa ukubandakanyeka kwababukeli kunye nokugcinwa. Ubuchule bobugcisa obufutshane, amagama achukumisayo aqaqambisa iimpawu zemveliso, lungelelanisa nethoni yebrendi, kwaye usebenzise ulwimi olutsala umdla.
Qinisekisa ukuba ubandakanya ii-hashtag ezibonisa imveliso yakho kunye nophawu lwakho. Umzekelo, "Veza ukukhanya kwakho: yithi ndlelantle kukungafezeki nge #SkinSmoothingConcealer yethu!" IiHashtag zinokubandakanya #Iimveliso zobuhle, #Izifihlayo, #Ukhathalelo lomntu, njl.
Shicilela
Khetha iqonga elifanelekileyo lokupapasha idemo yemveliso yakho, uqinisekise ukuba isebenziseka lula, ixhasa iifomathi zevidiyo ezikumgangatho ophezulu, kwaye ibonelela ngezixhobo zokwabelana. Kuya kufuneka usebenzise iqonga onokuthi abaphulaphuli bakho batyekele rhoqo. Sebenzisa imidiya yoluntu kunye nentengiso ye-imeyile ukwandisa ukufikelela kwividiyo. Ngokukhetha ngobuchule iiplatifomu kunye nokuphumeza izicwangciso zokuthengisa, unokubonisa idemo yakho ngokufanelekileyo. Ezona qonga zidumileyo zokupapasha ividiyo yi-Instagram, TikTok, YouTube, X, kunye noFacebook.
Ukwandisa ukuthengisa ngeedemos zemveliso

Ngoko ke unayo! Ngokufunda ubugcisa bokwenza iidemos zemveliso ezinomtsalane, unokuphakamisa eyakho ukuthengisa online kwaye uqhagamshelane ngokwenene nabaphulaphuli bakho kummandla wedijithali. Khumbula ukubalisa ibali elinyanzelisayo, ubonise amandla awodwa emveliso yakho, kwaye ubonise indlela esebenza ngayo.
Ungalibali amandla okubandakanya okubonakalayo, ukuhlela okukufutshane, kunye nomlingo womnxeba obekwe kakuhle kwisenzo. Ngezi ngcebiso kwisixhobo sakho sezixhobo, usendleleni eya ekudaleni idemos yemveliso eshiya imbonakalo ehlala ihleli kwaye iqhube uthethathethwano olunokuba luncedo nophawu lwakho. Kuyavuyisa ukwenza idemo!