Ukunyuka kokhuphiswano kwii-OEM zaseTshayina kunyanzela iMitsubishi ukuba inyuse umdlalo wayo kumazantsi mpuma eAsia
IMitsubishi Motors yongeze umsebenzi wayo omtsha wemodeli kumazantsi mpuma eAsia kulo nyaka njengoko inkampani ijongene nomceli mngeni wokhuphiswano olukhula ngokukhawuleza, ngakumbi olusuka kubenzi beemoto baseTshayina ababeke lo mmandla phambili kulwando lwabo lwehlabathi. IQela leeMoto lakwaHyundai nalo lonyusile utyalo-mali lwalo kummandla osemzantsi-mpuma weAsia kutshanje.
Ngo-Agasti, i-automaker ekomkhulu laseTokyo iqalise imodeli yayo yamva nje yesithuthi, i-X-Force compact SUV, kwi-Gaikindo Indonesia International Auto Show. I-Indonesia iya kuba yeyona modeli inkulu yentengiso kwaye yonyulwe eyona ndawo iphambili yemveliso yommandla kunye neemarike zaseLatin America, kuMbindi Mpuma naseAfrika.
I-XForce, esekelwe kwingcamango ye-XFC etyhilwe kulo nyaka uphelileyo, iya kuveliswa ukusuka kwikota yesine ka-2023 kunye neemodeli eziphumelele kakhulu ze-Xpander kunye ne-Xpander Cross kunye ne-Pajero SUV kwishishini elidibeneyo lenkampani e-Bekasi - isixeko se-satellite kwimpuma ye-capital yelizwe i-Jakarta. Isibonelelo ngokwaso sandiswa ukuya kwiiyunithi ezingama-250,000 / ngonyaka njengoko indima yalo ngaphakathi kwenkampani iqhubeka nokukhula.
IXForce ifumaneka ngenjini yepetroli eyi-1.5L kwaye inguqulelo esebenza ngehybrid kulindeleke ukuba ilandele kwisithuba esingangonyaka. Imodeli efanayo, i-Outlander compact SUV/crossover vehicle, iveliswa eJapan ukuze ithengiswe ngaphakathi, eMntla Melika naseYurophu. IMitsubishi ikwalungiselela ukuvelisa iMinicab MiEV ibhetri yemoto yombane (EV), imodeli ephuhliswe yaze yaveliswa eJapan ngokubambisana noNissan, kwiplanti yaseBekasi ekupheleni kwalo nyaka.
NgoJulayi iMitsubishi iveze ilori yesizukulwana esitsha yeTriton, imodeli ebaluleke kakhulu kwinkampani. Iveliswa kumzi-mveliso oseLaem Chabang, eThailand, ukwenzela iimarike zehlabathi. Eli ziko linomthamo wemveliso wonyaka weeyunithi ezingama-400,000 ngonyaka kwaye likwavelisa iPajero SUV, i-Attrage kunye neemoto zabakhweli zeMirage kwiimarike zengingqi. IMitsubishi ijonge ukuvelisa iiyunithi ezingama-200,000 zeTriton entsha ngonyaka, ukusuka kufutshane ne-160,000 kunyaka ophelileyo.
I-Asia-mpuma ye-Asia yeyona ndawo iphambili yentengiso yeMitsubishi kunye nesiseko esibalulekileyo sokuthumela ngaphandle kwinkampani. Kubandakanya iTaiwan, lo mmandla wenze ingxelo malunga nesinye esithathwini sesigidi seentengiso zezithuthi zehlabathi kulo nyaka uphelileyo. Ikwabalele malunga ne-45% yemveliso yemoto yenkampani yehlabathi, efana neJapan ngaphambili eyayiyeyona ndawo iphambili yeMitsubishi yokuthumela ngaphandle. Inkampani ikwaneendibano zokudibanisa iimoto eTaiwan, Vietnam, Philippines nase China.
Ubukho bemveliso yeMitsubishi kweminye imimandla yehle kakhulu kule minyaka idlulileyo, emva kokuba iyishiyile imveliso e-USA, e-Australia nase-India kule minyaka ilishumi idlulileyo iyodwa. Ngaphambi koko yayiyekile ukusebenzisana neNedcar eNetherlands kunye neemoto zeVolvo ngaphambili.
Le nkampani iye yaba ngumvelisi weenqwelo-mafutha okwinqanaba eliphantsi kwihlabathi jikelele, ithotywa kufana neToyota, iVolkswagen Group, iStellantis kunye neHyundai Motor Group, evelisa phakathi kwezigidi ezisixhenxe nezilishumi zeemoto ngonyaka. Okuphoxayo kukuba, kubonakala kungekudalanga kudala ukuba iMitsubishi inike ilayisenisi yobuchwephesha bemoto yabakhweli beLancer kwi-Hyundai Motor, ngeminyaka yoo-1980, inceda inkampani yase-South Korea kwindlela yayo yokuba yindlu yamandla kwiimoto zehlabathi.
Usoyikiso lwamva nje lweMitsubishi luvela ekwandeni okukhawulezileyo kwee-automaker zaseTshayina kwiimarike zehlabathi. Iinkampani ezifana ne-BYD, i-Geely, i-SAIC Motor kunye ne-Great Wall Motors ziya zijolisa ngakumbi kumacandelo amatsha emarike anje ngombane kunye ne-plug-in hybrid yezithuthi kwaye zinokubiza uqoqosho olubalulekileyo kwimarike yasekhaya. I-Asia-mpuma ye-Asia, enethemba lokudlala indima ebalulekileyo kwixesha elizayo lehlabathi le-EV lokubonelela nge-EV, ukumgca ongaphambili kolu lwando ngokusondele kwishumi elinesibini lezityalo ezitsha zokuhlanganisa izithuthi ezibhengezwe kwiminyaka embalwa edlulileyo kuphela.
IMitsubishi iza kuthembela kakhulu kumanyano lweRenault-Nissan Mitsubishi, ngakumbi iNissan, ukwabelana ngeendleko kwaye iyincede ikwazi ukumelana nesi soyikiso sitsha sokhuphiswano. Kodwa oku kunokuba kuncinci kakhulu emva kwexesha kwaye uNissan naye khange aqhube kakuhle kwiminyaka yakutshanje kwaye ngokufanayo isoyikiswa kukhuphiswano olukhulayo lwehlabathi.
I-Nissan iya kuthatha indawo yelori yayo ye-Navara eyenziwe yaseThai, imodeli yokuqala yokutshintsha imodeli epheleleyo kwiminyaka elishumi, kunye nemodeli esekelwe kwi-Mitsubishi Triton entsha. Olunye ulungelelwaniso kulo mmandla lube luncinci, kubandakanya imveliso encinci yemoto encinci ye-Nissan Livina kwiplanti yakwaMitsubishi yeBekasi, emva kokuba iNissan ivale iiplanti zayo ezimbini zokuhlanganisa izithuthi kweli lizwe kwiminyaka embalwa edlulileyo. Nangona kunjalo, ezi nkampani zimbini kuya kufuneka zinyuse imodeli yazo entsha yentsebenziswano kunye nophuhliso ukuba zinokusinda kolu khuphiswano lutsha.
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