Nail Polish Remover Market Trends: Insights for 2025 and Beyond

Imakethi yokususa i-nail polish iphantsi koguquko olubalulekileyo njengoko sihamba ngo-2025. Ngokutshintsha kwezinto ezikhethwa ngabathengi kunye nophuhliso lwemveliso entsha, le ntengiso ikulungele ukukhula kakhulu. Eli nqaku lihlalutya kwi-dynamics yemarike yangoku, ukugqamisa iintsingiselo eziphambili kunye nokuqonda okubumba ikamva le-nail polish removers.

Isiqulatho:
– Isishwankathelo seMarike
-Uyilo oluBandakanyayo: Ukuguqula iSisusi sePolishi yesikhonkwane
– Izikhonkwane zeNjinja: Ukuzibonakalisa kwiBhotile
– Nail Cycling: Ukubeka phambili impilo yezikhonkwane
– Ukwamkela ukusungula nokuBandakanya

Ukwandiswa koBukhulu beMarike kunye noQhekelelo lokuKhula

Imakethi yehlabathi ye-nail polish remover ibone ukukhula okumangalisayo kwiminyaka yakutshanje. Ngokwengxelo yobuchwephesha, imakethi yayixabisa i-USD 1,290.25 yezigidi ngo-2022 kwaye kuqikelelwa ukuba iya kufikelela kwi-1,586.25 yezigidi zeedola ngo-2028, ikhula ngesantya sokukhula sonyaka esihlanganisiweyo (CAGR) se-3.6%. Olu hlumo luqhutywa kukwandisa ulwazi lwabathengi malunga nokunyamekela izikhonkwane kunye nokunyuka kokuthandwa kobugcisa bezipikili.

Iimpembelelo zeMedia yeNtlalo kunye ne-E-Commerce

Amaqonga eendaba ezentlalo anje nge-Instagram kunye nePinterest adlale indima ebalulekileyo ekwandiseni ubugcisa bezikhonkwane, nto leyo ekhokelela kwimfuno efunwayo yokususa ipolishi yezikhonkwane. Abathengi baya bezama ngakumbi ukuyila iinzipho ezahlukeneyo, ukuthungwa, kunye nemibala, efuna izisombululo ezisebenzayo neziluncedo zokususa ipolishi. Ukongeza, ukunyuka kwe-e-commerce kuye kwayiguqula indawo yokuthengisa, inika abathengi ukufikelela ngokulula kuluhlu olubanzi lweemveliso. Iiplatifti zokuthenga kwi-Intanethi zibonelela ngokulula, ukwahluka, kunye nokukwazi ukuthelekisa iimveliso, zizenza zibe lukhetho olukhethwayo kubathengi abaninzi.

Utshintsho lweMarike yeNgingqi

Ngelixa uMntla Merika kunye neYurophu ngokwesiko belawula imakethi yokususa iinzipho, ummandla waseAsia-Pacific uvela njengendawo yokukhula okubalulekileyo. Ukufudukela ezidolophini, ukunyuka kwemivuzo enokulahlwa, kunye nogxininiso olukhulayo kubuhle kunye nokuzilungisa kuqhuba imfuno kumazwe afana neTshayina, iIndiya, uMzantsi Korea, kunye neJapan. Impembelelo yemithombo yeendaba zentlalo kunye nabaphembeleli bobuhle kule mimandla iye yaqhubela phambili ukuthandwa kobugcisa bezikhonkwane, okukhokelela ekusetyenzisweni okwandisiweyo kwezixhobo zokususa izikhonkwane. Ngenxa yoko, imakethi yaseAsia-Pacific imele ithuba lokukhula okukhulu kubavelisi.

Ukuveliswa kwezinto ezintsha kunye noZinzo

I-Innovation ngumqhubi ophambili kwimarike yokususa i-nail polish. Abavelisi bahlala bephuhlisa amayeza amatsha ukuhlangabezana neemfuno eziguqukayo zabathengi. I-acetone-free kunye ne-non-toxic removers zifumana ukuthandwa ngenxa yokubonwa kwazo ngobumnene kwizikhonkwane. Ukongezelela, kukho umkhuba okhulayo obhekiselele kwi-organic and nail polish removers, ebonisa ukwandisa ulwazi lwabathengi malunga nokuzinza kwendalo. Iimveliso zikwagxile kwizisombululo zokupakisha ezilungele i-eco-friendly, ezifana nezikhongozeli ezinokuphinda zisetyenziswe kunye nezizaliswa ngokutsha, ukuze kuncitshiswe indawo yazo yokusingqongileyo.

Imingeni kunye namathuba

Ngaphandle kwendlela elungileyo yokukhula, imakethi yokususa i-nail polish ijongene nemingeni emininzi. Iinkxalabo zokusingqongileyo ezinxulumene nokuqulunqwa kweekhemikhali, ezifana ne-acetone, kunye nemiba yezempilo kunye nokhuseleko yimiqobo ebalulekileyo. Abathengi baya beqaphela ngakumbi imiphumo enokubakho ye-nail polish removers kwaye bafuna iimveliso ezisebenzayo kunye nezithambileyo kwizikhonkwane zabo. Imarike ikwakhuphisana kakhulu, kukho iibrendi ezininzi ezilwela ukuhoywa kwabathengi. Oku kugcwala kunokukhokelela kwiimfazwe zamaxabiso kunye nokunciphisa imida yengeniso, nto leyo eyenza kube nzima ukuba ezinye iimpawu ziphumelele.

Ukuqukumbela, imakethi yokususa i-nail polish ikhula ngokukhawuleza, iqhutywa kukutshintsha izinto ezikhethwa ngabathengi, uphuhliso lwemveliso entsha, kunye nefuthe lemidiya yoluntu kunye ne-e-commerce. Njengoko imakethi iqhubeka nokukhula, abavelisi kufuneka bagxininise kuzinzo, ukuveliswa kwezinto ezintsha, kunye nokujongana neenkxalabo zabathengi ukuze bahlale bekhuphisana. Ikamva lemarike ye-nail polish remover libukeka lithembisa, linamathuba amaninzi okukhula kunye nokwandiswa.

Ukupakishwa kwe-ergonomic kubo bonke abasebenzisi

Ngo-2026, imboni yezikhonkwane kunye nokunakekelwa kwezandla ibandakanya uyilo olubandakanyayo, ukuqinisekisa ukuba iimveliso zibonelela ngoluhlu oluhlukeneyo lwabathengi, kuquka abo bakhubazekileyo kunye nabantu abaguga. Ngokutsho kwengxelo ye-WGSN, iinkampani ezigxile ekukhubazekeni zikhulisa inzuzo yazo ngamaxesha e-4.1 ngokukhawuleza kunabakhuphisana nabo. Lo mkhwa ubonakala ekuphuhliseni ukupakishwa kwe-ergonomic kwi-nail polish removers, okwenza ukuba kufikeleleke kumntu wonke. Umzekelo, uMenzi weMani (US) unikezela ngento yokubamba ethambileyo yesilicone ehlala phezu kwayo nayiphi na ikepusi yepolishi, enceda abantu abangcangcazelayo okanye abo bapeyintayo ngezandla zabo ezingalawulekiyo bafezekise ukuchaneka. Esi sixhobo senza lula inkqubo yokuvula iibhotile ze-nail polish, okwenza kube lula kubasebenzisi abanobuchwephesha obulinganiselweyo bezandla.

Izincedisi ezibonwayo zoFikelelo olongezelelweyo

Iimveliso zikwabandakanya izixhobo ezibonwayo ukubonelela abathengi ababonayo nabangaboniyo. Iithegi ze-NaviLens QR, ezifakwe kwi-package, zinceda abantu abanokukhubazeka okubonakalayo ngokubonelela umgama kunye neendlela zokuhamba. Ezi thegi ezinemibala eqaqambileyo zinokuskenwa ukusuka kumaxesha ali-12 ngaphezulu kuneekhowudi zeQR zemveli, zibonelela ngophuculo olubonakalayo ekufikelelekeni. Le teknoloji, okwangoku isetyenziselwa ukuthutha kunye nemveliso yokunakekelwa kwekhaya, inokukwazi ukuhlanganiswa ngaphakathi kwee-nail polish removers, ukuqinisekisa ukuba abantu abangaboni kakuhle banokubona lula kwaye basebenzise ezi mveliso.

I-Democratizing Manicures ngeTekhnoloji

Ukuhlanganiswa kwetheknoloji ekunyamekelweni kwezipikili kukuqhubela phambili idemokhrasi manicures. Ithagethi (i-US) iye yazisa i-Clockwork robot manicurist kwiivenkile, esebenzisa i-AI ukuskena izikhonkwane zomntu ngamnye kunye nokubonelela nge-manicure echanekileyo. Olu tshintsho alwehlisi nje kuphela ixabiso leemanicure kodwa lukwabonelela ngenye indlela kumaxabiso aphezulu e-salon kwabo banemiba yeemoto. Ngokutyala imali kwitekhnoloji nakwizinto ezintsha, iibrendi zinokukhawulezisa ukufikeleleka kwizisombululo zezandla kunye nezikhonkwane, zikhonza ibhiliyoni enye yabantu abakhubazekileyo kwihlabathi liphela.

Kulula ukusebenzisa kwaye Ususe iimveliso

Umkhwa wezikhonkwane ze-chameleon ukhula ngokukhawuleza, kunye nabathengi basebenzisa iinzipho zabo njengeseyile yokuzibonakalisa. Iimveliso ekulula ukuzisebenzisa kunye nokuzisusa zithandeka ngakumbi kwi-Gen-Z-Lead Chameleon. Ngokomzekelo, i-KIKI World (US) inika i-Pretty Nail Graffiti, ifomyula ye-polish ye-peel-off evumela ukubonakaliswa okungapheliyo. Ukupakishwa kwepeni ecofayo kwenza ukuba kube lula ukusetyenziswa ekuhambeni, kwaye i-chip ye-NFC ehlanganisiweyo kwi-cap ivumela abasebenzisi ukuba baqokelele amanqaku njengoko bethenga. Le ndlela yokuvelisa izinto ezintsha ibonelela kumnqweno wotshintsho olukhawulezayo nolulula, oluvumela abathengi ukuba batshintshe izikhonkwane zabo kunye nemibala ngokuhambelana neemvakalelo zabo okanye iimpahla zabo.

Polymorphic Nail Art

Ubugcisa bezikhonkwane bePolymorphic yenye indlela eququzelela ubugcisa besikhonkwane obunesitayile ngokulula kunye nesicelo se-freestyle. I-Nails Inc (e-UK) ibonelela nge-Mani Markers nail art pen kwi-shades ezintandathu, kunye nezifundo zevidiyo ezilula ukuzilandela ezibonisa amandla okudala. Ezi zixhobo zokubhala eziphathwayo zifanelekile ukubamba-ups ekuhambeni, okwenza kube lula kubathengi ukuba bazame ngeendlela ezahlukeneyo zoyilo kunye nemibala. Lo mkhwa uthandwa kakhulu phakathi kwabalandeli bomjikelo weTikTok, apho imbonakalo yesikhonkwane ihlala ibhiyozelwa.

Izikhonkwane ze-Aura zobuqu

Iqhutywa luthando kwizinto ezingaqondakaliyo kunye namandla angaphezu kwawemvelo, izikhonkwane ze-aura ezenzelwe umntu ziye zaba yindlela ekhethekileyo yokuba abathengi babonakalise ubuntu babo. Umkhwa we #AuraNails uzuze ngaphezulu kwe-200 yezigidi zeembono kwi-TikTok, kunye neesaluni ezityala imali kwiinkonzo zokufunda i-aura ukwenza uyilo lomntu ngamnye olwahlukileyo kwintsimi yamandla yomthengi ngamnye. I-brand ye-nail yaseBritane iMylee ibonelele ngokufundwa kwe-aura ekusungulweni kweNgqokelela yayo ye-Space Odyssey, edibanisa imfihlakalo kunye nesayensi. Le ndlela yokuvuselela isusa ukhetho olunombala wezikhonkwane kwaye lubonelela ngamava omntu ngamnye kumthengi ngamnye.

Ukusebenza kwePolish enezithako ezisebenzayo

Ukuhamba ngebhayisikile yezikhonkwane, ephefumlelwe ngebhayisekile yesikhumba, ngumkhwa ogxile ekulungiseni iinzipho kunye nempilo. Abathengi bayanda befuna iimveliso ezibuyisela impilo yezipikili emva kwesitayile esingaguqukiyo. Ipolisi yokusebenza, edibanisa izithako ezisebenzayo zokunyusa izikhonkwane kunye ne-tinted polishes, iyathandwa. ILondontown (US) ibonelela ngeQuartz Illuminating Nail Concealer, equlethe amasuntswana abonisa ukukhanya afiphalisa ukungafezeki, isicatshulwa seporcelain ukuqaqambisa iinzipho, kunye nobunikazi bohlobo lweFlorium Complex ukukhuthaza ukukhula kwakhona okusempilweni. Le ndlela yokwenza i-skincare-infused makeup iqinisekisa ukuba izikhonkwane azikho nje ngobuhle kodwa zisempilweni kwaye zomelele.

Ukunkcenkceshela iinzipho ngenxa yeHyper-Hydration

Ukunkcenkceshela iinzipho, inguquko yempikiswano yokhathalelo lwesikhumba kunye nokhathalelo lweenwele 'ukutyibilika,' kubandakanya ukukhukulisa izandla, iinzipho, kunye ne-cuticles kunye ne-hydration ukwenza umaleko wokutywina occlusive. Lo mkhwa we-#HyperHydration ufumana ingqalelo kwi-Skintentionals ejonge ukukhusela nokunyamekela iinzipho zabo. Ukwakhiwa okunesondlo kwiindlela ze-hedonistic zangaphambi kokulala zibona impumelelo. Umzekelo, i-brand ye-Welsh i-Rhug Estate ibonelela ngezandla ezininzi kunye ne-nail cream enezithako ezifunjiweyo ukomeleza umqobo wolusu kunye nezikhonkwane. Lo mkhwa ugxininisa ukubaluleka kobuchule be-hydration kunye ne-multi-step routines kunye nezithako eziqinisekisiweyo zeklinikhi zokunakekelwa kwesikhumba.

IiNyathelo ezininzi #Iindlela zeMangaHand

Iqhutywa kukunyuka kwe-mirror selfies apho izandla zibonakala zibambe iifowuni, #MangaHands zihamba phambili e-China kumaqonga ezentlalo RED kunye neDouyin. Abasebenzisi bathumela i-gua sha kunye neendlela zokuzilolonga zeminwe, bamkela iindlela ezili-10 ze-salon-grade yokunakekelwa kwezandla, kunye nokufaka i-blush kwi-knuckles ukuphumeza izandla ezinde, ezintle ezinolusu olukhanyayo. Inkampani yeteknoloji yobuhle yaseJapan iKalos inikezela ngeeglavu ezingenamikhono ezine-EMS ezisixhenxe, itekhnoloji ye-ionic eyenza iifemu kwaye ifake amanzi esikhumbeni, evumela ukungena okungcono kwezithako ezisebenzayo. Lo mkhwa ubonisa umdla okhulayo kwiindlela zokunakekelwa kwezandla ezibanzi kunye nezikhonkwane ezibeka phambili phambili zombini i-aesthetics kunye nempilo.

Imakethi ye-nail polish remover ngo-2026 iphawulwa ngokuqamba izinto ezintsha kunye nokubandakanywa, kunye neempawu ezigxile kuyilo lwe-ergonomic, iimveliso ekulula ukuzisebenzisa, kunye namava omntu. Ngokwamkela le mikhwa, amashishini anokubonelela uluhlu oluhlukeneyo lwabathengi, ukuqinisekisa ukuba wonke umntu unokonwabela izibonelelo zokhathalelo lwezikhonkwane. Njengoko ishishini liqhubeka nokuguquka, ugxininiso lokufikeleleka, ukuzibonakalisa, kunye nempilo yezipikili kuya kuqhuba ukukhula kunye nokutsha, ukudala amathuba amatsha eemveliso ukudibanisa nabathengi babo.