Kwihlabathi eliguqukayo elikhawulezayo le-LED & LCD TVs, u-2023 ungenise ixesha elitsha lenkqubela phambili yobuchwepheshe ethembisa amava okubukela angenakuthelekiswa nanto. Kubathengisi be-intanethi kunye neengcali zoshishino, ukuqonda ezi zinto zintsha akuthethwa nje ngokuhambelana neendlela zamva nje-kumalunga nokusebenzisa amandla ezi mveliso ukunika izisombululo ezinokuguqula izithuba, ukuphucula iintetho, kunye nokutsala abaphulaphuli. Ngokhetho olufanelekileyo lweTV, amashishini anokuphakamisa uphawu lwawo, abandakanyeke ngokufanelekileyo nabathengi bawo, kwaye abeke inqanaba lempumelelo yexesha elizayo.
Isiqulatho
I-2023 ye-market dynamics: Iinkcukacha eziphambili kunye nokuqonda
Iikhrayitheriya ezibalulekileyo zokukhethwa kwemveliso
Iimodeli eziphambili zeTV zika-2023: Iimpawu kunye nezinto ezintsha
isiphelo
I-2023 ye-market dynamics: Iinkcukacha eziphambili kunye nokuqonda
Imfuno yehlabathi kunye noqikelelo lwentengiso
Unyaka ka-2023 ubone utshintsho olumandla kwi-LED & LCD TV dynamics. Abenzi bephaneli batshintsha ukusuka kwilahleko ukuya kwinzuzo kwisiqingatha sesibini sika-2023 ngokulawula ngononophelo amanqanaba emveliso kunye nokuvelisa ngokwemfuno. Umlinganiselo wemfuno yokubonelela kwi-Gen 5+ LCD panels ngo-2023 kulindeleke ukuba ibe yi-2.1% kuphela, engaphantsi koluhlu olulinganisiweyo lwe-3-5%, ebonisa ukubonelelwa okuqinileyo kwimarike iyonke. Olu nikezelo luqinile sisiphumo sokunyuka kwamaxabiso aphezulu ngo-2022, okuthe kwaba nefuthe elibi kwintengiso yeTV. Iindleko eziphezulu zokuthumela ii-TV ezinobungakanani obukhulu zikhokelele ekwehleni kwemfuno yephaneli, okubangela ukuhla kwamaxabiso ephaneli.
Inkqubela phambili yetekhnoloji kunye nefuthe labo
Inkqubela phambili yezobuchwephesha ibisoloko idlala indima ebalulekileyo ekubumbeni izinto ezikhethwa ngabathengi. Ikota yokuqala ka-2023 ibone ukuncitshiswa okubonakalayo kumanqanaba e-inventri kuzo zombini iipaneli zeTV kunye ne-IT. Oku kwakubangelwa ukuhla kwexesha lonyaka, eliye labona ukunyuka kwenani lemfuno yokubonelela ukusuka kwi--7.1% kwikota yesine ye-2022 ukuya kwi-0.6% kwikota yokuqala ye-2023. Ngaphandle kolu lwando, imarike iyaqhubeka nokubonelelwa ngokungqongqo, ukubeka inqanaba lokunyuka okulandelayo kumaxabiso ephaneli. Uxinzelelo oluqhubekayo kunikezelo lwemarike lugcine amaxabiso eepaneli ze-LCD TV, ezenza malunga ne-80% yephaneli yomthamo wemarike, ethe nkqi.
Uhlalutyo lobuchule
Kumhlaba wokhuphiswano, abadlali abaphambili bahlengahlengisa izicwangciso zabo zokujonga imiceli mngeni kunye nokubamba amathuba. Ngokomzekelo, emva kweekota ezimbini zamanyathelo olawulo olungqongqo oluqaliswe kwikota yesithathu ka-2022, kukho ukuncitshiswa okubonakalayo kumanqanaba e-inventory ngekota yokuqala ka-2023. Njengoko uxinzelelo lwezemali lulula, abenzi bephaneli balindeleke ukuba banyuse imveliso kwikota yesithathu. Nangona kunjalo, baya kuqhubeka nokusebenzisa ulawulo lwemveliso de babenokuguqula ingeniso kwikota enye. Izinga lokusetyenziswa kwamandla kwaba benzi bephaneli kunye nokuguquguquka kwintengiso ye-terminal kwisiqingatha sokugqibela sika-2023 kuya kubaluleka ekumiseleni iintsingiselo zemarike.
Iikhrayitheriya ezibalulekileyo zokukhethwa kwemveliso
Ukuqonda izinto ezikhethwa ngabathengi
Njengoko i-LED kunye ne-LCD yokuthengisa imakethi ye-TV iguquka, ngokunjalo nezinto ezikhethwa ngabathengi. Ngo-2023, njengoko ixesha lebhola ekhatywayo liqhubeka, abaninzi bacinga ngokunyusela kwiimodeli zeTV ezintsha okanye ezinkulu. Abathengisi banikezela ngomxube weeseti ze-2022 ngamaxabiso abo aphantsi kwaye bazisa iimodeli ze-2023. Umkhwa uxhomekeke kwizikrini ze-65-intshi, eziye zanda kakhulu. Ngelixa iimodeli zeflegi zihlala zisebenza ngcono kuvavanyo, kukho imfuno ebonakalayo yeeseti ze-65K ezifikelelekayo ezingama-4-intshi eziphantsi kwe-1,000 yeedola. Ngaphezu koko, ubumfihlo bedatha kunye nokhuseleko luvele njengenkxalabo ebalulekileyo, kunye nabathengi baxabisa ukungafihli kwiinkqubo zedatha kunye noseto olufanelekileyo lwabucala.
Ukuvavanya iimpawu zemveliso
Phambi kokuntywila kwiimodeli zomntu ngamnye, kubalulekile ukuqonda ezona teknoloji zimbini ziphambili koomabonakude banamhlanje: iiTV zeLCD (ezidla ngokubizwa ngokuba zii-LED TVs ngenxa yezibane zangasemva ze-LED) kunye nee-OLED TV. IiTV ze-OLED, apho ipixel nganye ivelisa ukukhanya kwayo, igqwesa ekuboniseni iindawo ezimnyama zomfanekiso, iqinisekisa ukuba izithunzi ezinzulu zikhangeleka zimnyama ngokwenene. Bakwanikezela ngee-engile zokujonga ezingenamkhawulo, ziqinisekisa umgangatho womfanekiso ongaguqukiyo nokuba umi phi na. Kwelinye icala, ngelixa ii-TV ze-LCD ngokubanzi zingakwazi ukuhambelana namanqanaba amnyama e-OLED, ukuqhubela phambili okufana nezibane ezigcweleyo kunye nobumnyama basekhaya buphucule kakhulu ukusebenza kwabo. Ezinye iimodeli ezintsha ze-LCD zinezibane ze-Mini ze-LED, eziphucula umahluko kunye namanqanaba amnyama.
Ixabiso vs. umgangatho
Ukulinganisa ixabiso kunye nomgangatho ngumngeni ongapheliyo. Ngelixa iimodeli zeflegi zihlala ziza kunye nethegi yeprimiyamu yexabiso, zibonelela ngokusebenza okuphezulu kunye neempawu. Nangona kunjalo, kukho icandelo lemarike elikhulayo elifuna iiTV ezisemgangathweni ngaphandle kokwaphula ibhanki. Umzekelo, kukho iiseti ezigqwesileyo ze-65-intshi ze-4K ezifumaneka ngaphantsi kwe-1,000 yeedola. Abathengisi kufuneka baqinisekise ukuba bajongana nawo omabini amacandelo, banikezela ngokhetho oluzisa ixabiso lemali ngelixa bengathobeki kwiimpawu ezibalulekileyo.
Iimodeli ezizinzileyo kunye ne-eco-friendly
Kwihlabathi lanamhlanje elikhathalele indalo esingqongileyo, uzinzo lungaphezulu nje kokuthetha nje. Abathengi bayanda befuna imodeli eco-friendly, kwaye abavelisi bayaphendula. Iimpawu ezifana nokusebenza kakuhle kwamandla, imathiriyeli enokuphinda isetyenziswe, kunye nokuncipha kweenyawo zekhabhoni ziba semgangathweni. Abathengisi kufuneka bazibeke phambili ezi modeli, kungekuphela nje ngenxa yokuba zingcono kwiplanethi kodwa nangenxa yokuba zihambelana necandelo elikhulayo labathengi abaqaphela i-eco-conscious.
Iimodeli eziphambili zeTV zika-2023: Iimpawu kunye nezinto ezintsha
I-Sony X93L Series: Inkokeli kumgangatho kunye nokusebenza
I-Sony X93L, eyaziwa kuMntla Melika njengelandela i-Sony X2022K ka-95, yenze inkqubela ebonakalayo kwimarike ye-TV ye-LED. Le modeli, ifumaneka ngefomathi ye-intshi ezingama-85, iqhayisa ngokuchasa okuphezulu, ukuqaqamba okukhethekileyo kweHDR, kunye nombala obanzi wegamut. Ezi mpawu zifikelela kuvuthondaba ngokuzisa imifanekiso eqaqambileyo nedlamkileyo, iyenza ilungele zombini iindawo ezimnyama nezikhanyiswe kakuhle. Ukuphathwa kwayo okubalaseleyo kuqinisekisa ukuba ababukeli bafumana amava afanelekileyo nokuba kukhanyiswe kangakanani na kwigumbi. Ngaphezu koko, i-X93L ixhasa i-Dolby Vision HDR kunye neefomati ze-audio ye-DTS, iphucula amava e-cinematic, ngakumbi abo baxabisa ukubukela iimuvi kumajelo eendaba.
I-Samsung QN90C QLED: Ukuqaqamba kunye nokucaca kuchazwe kwakhona
I-Samsung's QN90C QLED izenzele i-niche ngokwayo ngamanqanaba okukhanya okumangalisayo, idlula uninzi lwabakhuphisana nayo. Nangona iqhayisa ngomboniso oqaqambileyo, i-Automatic Brightness Limiter (ABL) inobundlongondlongo kancinane xa ithelekiswa ne-Sony X93L. Nangona kunjalo, ihlawulela nge-engile yokujonga engcono kunye nokuphathwa kwe-reflection ephezulu. Lo mzekelo ufanelekile ngokukodwa kwabo babeka phambili umboniso okhanyayo ngaphandle kokuphazamisa umahluko kunye nokucaca.
TCL 6-series: Ukufikeleleka ukuhlangabezana nokugqwesa
Nangona ingakhankanywanga ngokucacileyo kumxholo onikiweyo, i-TCL 6-Series, njengoko igxininiswe ngaphambili, inika umxube wokusebenza kunye nokufikeleleka. Ibubungqina bokuba umgangatho awusoloko usiza nethegi yexabiso elikhulu. Ngeqonga lakhe le-Roku TV eyakhelwe-ngaphakathi, iqinisekisa ukuba abasebenzisi banokufikelela kwi-plethora ye-apps kunye neenkonzo, iyenza ibe lukhetho oluguquguqukayo kwiimfuno ezahlukeneyo zeshishini.
Iimpawu ezisakhulayo kunye namahashe amnyama
Ngowama-2023 ubone ukwanda kukhuphiswano nabangeneleli abatsha abalwela isiqwenga sepayi yemarike. Iimveliso ezifana ne-Hisense, kunye nochungechunge lwabo lwe-U8K, benza amaza kwaye bacela umngeni kubadlali abasekiweyo. Kubalulekile kubathengisi ukuba babeke iliso kula mahashe amnyama njengoko ezisa iimpawu ezintsha kunye namaxabiso akhuphisanayo, anokuthi ahlengahlengise iintshukumo zemarike.
isiphelo
Kumhlaba osoloko uvela weLED & LCD TVs, ukuhlala uhlaziywa ngeemodeli zamva nje kunye nobuchwepheshe yeyona nto iphambili. Kubathengisi be-intanethi kunye neengcali zoshishino, oku akuthethi nje ukuqonda iintsingiselo zangoku kodwa nokulindela utshintsho kwixesha elizayo. Ngokulungelelanisa nezinto ezikhethwa ngabathengi, ukuvavanya iimpawu zemveliso ngokubalulekileyo, kunye nokulinganisa umgangatho kunye neendleko, amashishini anokuqinisekisa ukuba ahlala ephambili kolu shishino olunamandla. Njengoko i-2023 iqhubeka, abo baziqhelanisayo, bavelisa izinto ezintsha, kwaye banikezela ngexabiso ngokungathandabuzekiyo baya kuphumelela kule marike yokhuphiswano.
