Imakethi yaseSpain ngumdlali ophambili kutshintsho lobuhle, ibamba uluhlu lweendlela eziphefumlayo, izivumelwano ezibandakanyayo, kunye namakhonkco obonelelo asekhaya.
Ilizwe likhaya lenkcubeko edlamkileyo eneethos ezizinzileyo, kwaye ishishini lalo lobuhle liyaqhubeka nokuchuma kwihlabathi jikelele. Iimpawu zobuhle ze-Next-Gen yaseSpain zisebenzisa ulwakhiwo lwesithethe olupheleleyo, ubandakanyo, kunye nolwakhiwo olutsha kulo lonke uluhlu lweemveliso ukunceda imarike eyahlukeneyo.
Eli nqaku liphonononga i-Next-Gen yeempawu zobuhle eSpain eziguqula ushishino lobuhle.
Isiqulatho
Isishwankathelo seshishini lobuhle eSpain
Iimpawu zobuhle ezilandelayo zeGen eSpain
Amazwi okugqibela
Isishwankathelo seshishini lobuhle eSpain
Ubuhle baseSpain kunye nemarike yokhathalelo lomntu okwangoku ixatyiswa US $ 8.88 ibhiliyoni ngo-2023 kwaye kulindeleke ukuba ikhule ngesantya sokukhula sonyaka esidityanisiweyo (CAGR) ye 1.89% kule minyaka mihlanu izayo. Utshintsho oluqhubekayo, ukukhula koshishino kunye nokomelela kubeke iSpeyin kwindawo elishumi ephezulu yabathengisi beemveliso zobuhle.
Abathengi basekuhlaleni nabo banegalelo ekukhuleni kolu shishino, besebenzisa iimveliso zobuhle ezintandathu ukuya kwezisibhozo yonke imihla.
Imakethi ifumene imfuno ephantsi ngenxa yobunzima basemva kobhubhani kunye nokunyuka kwamazinga okunyuka kwamaxabiso. Ngokuka a McKinsey uphando, phezu 40% of baseSpain ingxelo yehla umvuzo wasekhaya, lo gama 84% baphawule ukuba iindlela zabo zokuthenga zitshintshile mva nje.
Uphononongo lufumanise ukuba uGen Z, okhathalayo malunga neempawu zophawu, "ukuziphatha komntu," kunye nokuzinza, akazange ayitshintshe imikhwa yabo yokuthenga kwaye yahlala iyinto ephambili kwi-Next-Gen. iimpawu zobuhle' yimpumelelo.
Uzinzo yeyona nto iphambili kwishishini lobuhle laseSpain, elinethoba ngaphandle 10 abathengi bathi bakulungele ukutshintsha indlela abathenga ngayo ukuze bakhusele indalo. Iimpawu zobuhle ze-Next-Gen ezikhuthaza uzinzo, umgangatho, kunye nexabiso lemali kunokwenzeka ukuba lilawule imarike.
Iimpawu zobuhle ezilandelayo zeGen eSpain
UAlex Carro
Olu hlobo lwenziwa e-Barcelona, kunye nomgca wayo webhetshi "Ukhathalelo olunzulu ngomphefumlo." Ijolise kuqulunqo olusebenzayo, olufunyenwe ngokuzinzileyo kwaye luvavanywe luluntu.
Yasekwa ngu-Alex Carro, ombono wakhe yayikukudala iimveliso zendalo, ezinemveliso, kunye ne-eco-friendly skincare awayeziva ngathi ayinanto ngeSpanish. Ubuhle shishini.
Iimveliso zibhenela kubathengi be-ReGen ngokubandakanya i-phytoactive, ukudibanisa izithako zendalo kunye nesayensi yanamhlanje, ekhuthaza ukusebenza kwefomula.
Uphawu lwe-Alex Carro luyintshatsheli yobandakanyo ngokubandakanywa kwesini kunye nokubonelela zonke iithowuni zolusu kunye neentlobo. I-brand yenye yokubukela ngenxa yokuveliswa kwayo kunye nokusetyenziswa kwengxelo ekhethekileyo emva kokusungulwa.
usebenzisa imveliso izilingo zokuxhasa amabango liqhinga elitsha elingajongwanga kwaye liyakwenza uphawu lube ligama laseSpain. Ukufumana iimveliso zendalo ezifana neziqhamo ze-buriti ezivela ePeru zinceda ukugxila kwinkampani kunye nodumo, olunxibelelana kakuhle nabathengi baseSpain.
IiRulls
IRulls luphawu lokhathalelo lweenwele lwevegan olungowasetyhini olugxile ekusebenzeni kwaye ngokuthe ngqo iimveliso kubantu abaneenwele eziphotheneyo. Iwebhusayithi yenkampani yayo ibonelela ngovavanyo lweenwele ukuvumela abasebenzisi ukuba baqonde ii-curls ezithile abazidingayo, ukuzalisekisa imfuno eyongeziweyo yeendlela zomntu ngamnye kunye nokutshintsha kolusu.
Imveliso yokuqala ye-brand ye-Styling Curl Gel inika inkcazo engapheliyo yazo zonke iintlobo zamaza kunye nee-curls, ezenziwe nge-98.3% izithako zendalo.
Uphawu lufumana amanqaku aphezulu ngenxa yokusetyenziswa kwezenzo ezizinzileyo ngenkqubo yesixokelelwano sobonelelo, nto leyo eyenza ibe luphawu lokubukela. Ngaphaya koko, uphawu luvelisa iimveliso zalo ekuhlaleni eSpain kwaye lusebenza nababoneleli abakhethiweyo ababelana ngokuzinikela okufanayo kubathengi.
I-Rulls ineblogi ezinikele ekuxoxeni ngokuzinza kunye nokubonelela ngeengcebiso kubathengi ukuba bamkele indlela yokuphila eco-friendly.
gh Gema Herrerias
Iphuhliswe ngusokhemesti uGema Hererrias, gh ijolise ekunyangeni isiqhelo ukhathalelo lolusu iingxaki. I-brand igxile kwizinto eziyimfuneko zokwakha eziqhelekileyo ezinceda iimfuno ezithile zokhathalelo lwesikhumba.
yayo iimveliso zihlelwa ngokweendidi ezine: Iifomyula zokuhlamba ezisebenzayo nezithambileyo kuzo zonke iintlobo zolusu; Iifomyula ezinzulu kunye noxinzelelo oluphezulu lwezinto ezisebenzayo ukunyanga nayiphi na ingxaki yesikhumba; ifomyula kanye ngeveki ephucula inkqubo yemihla ngemihla; kunye neefomula ezihambelanayo zamehlo.
Iimveliso zinoluhlu oluneenkcukacha loyilo, kubandakanywa ugxininiso lwaso sonke isithako ukukhulisa ukungafihli.
gh yenye yokubukela ngenxa yogqaliselo kubathengi abafuna iindlela ekujoliswe kuzo, kwaye inkampani ivumela abathengi ukuba bacele iindlela zesiqhelo kwingcali. Ngaphaya koko, i-gh iquka "ubudala bengcaphephe," esisalathiso esibalulekileyo sempumelelo yayo kwaye ijolise ekwenzeni imixube yokhathalelo lwesikhumba yobuchwephesha, iingcebiso, kunye nolwazi lufumaneke ngokubanzi.
Mariona Vilanova
Eyasungulwa nguMariona Vilanova, i-facialist, uphawu lujolise ekudaleni ukwakheka okuhle usebenzisa izithako ezizinzileyo. Ugxininiso kukuvelisa ukhathalelo lomzimba olutofotofo kunye nobuso obuzilawulayo ekhaya.
I-brand ibhenela kwi-Skintentionals, inika indlela epheleleyo yokuzinyamekela. Mariona Vilanova iimveliso zibizwa ngokuba "ngamatye anqabileyo," ngalinye liyilwe ngomthi, ubhedu, kunye neporcelain ukwenzela i-aura eyakhayo enikezela ngeenzuzo zolusu ngobuchule bokuzithumela imiyalezo.
I-brand iphinda ibhenele kwi-Preservationists ngokubonelela ngezixhobo ezifana neebrashi ezikhanyayo zomzimba ezenziwe ngomthi wepine kunye ne-100% yefiber yemifuno.
U-Mariona Vilanova luphawu oluza kujongwa njengeye-brand Ubuhle izixhobo zenziwe ngesandla kusetyenziswa izixhobo ezikumgangatho ophezulu ezifumanekayo ekuhlaleni kwiindibano zocweyo kulo lonke elaseSpain. Indlela yasekhaya iyathandeka kubathengi kunye neyona nto iqhubayo ekukhuleni kwe-brand kunye nokwamkelwa. Ngapha koko, uphawu lukhuthaza inkcubeko yokhathalelo, ikhuthaza imihla ngemihla, ngabom, kunye neendlela ezingaguqukiyo ezenzelwe ukwazisa umzimba kunye nokunxibelelana kwakhona.
Z. Ubuhle
Z. Ubuhle bunikezela ngezinto eziyimfuneko ekulula ukuzisebenzisa mihla le ezinje ngokuSwayipha phezulu kwiBrow Pomades kunye ne-Oli yoMlebe enombala othambe kancinci ngokhetho lokudlala olufana naMatye eSparkle kunye ne-iLiners enemibala emininzi. Yonke i iimveliso I-vegan, ayinankohlakalo, kunye ne-hypoallergenic.
Uphawu lugxininisa intetho, kwaye ithathwa njengenxalenye yezithambiso eziphazamisayo ezifana neKrash. Nangona kunjalo, i-brand iyazahlula ngokunika izithambiso zokudala kunye neenjongo ezininzi.
Yenye yokubukela ngenxa yokuguquguquka kwayo iimveliso evumela abasebenzisi ukuba baphonononge izazisi ezahlukeneyo ngokuzenzelwa ngqindilili, okuqaqambileyo okunomtsalane kubathengi. Ngaphaya koko, ukudalwa kwayo kuye wonke umntu, nokuba ungowaluphi na uhlanga, isini, ubungakanani, okanye isini, iye yanceda ukwandisa ukufikeleleka kweemveliso ezifikelelekayo.
Amazwi okugqibela
Abathengi baseSpain bathatha uzinzo ngokungathí sina, okuthetha ukuba iibrendi kufuneka zityale imali kwi-eco-friendly kunye nezisombululo ze-biotech ukunciphisa i-carbon footprint.
Ilizwe lelinye leemarike eziphezulu ezingama-20 zempilo emhlabeni, kwaye amashishini anokwenza imali kwimarike ebalulekileyo ngokubonelela ngeendlela zobuhle, ukuzikhathalela, kunye neemveliso zobuhle bendalo.
Ezi ntlobo zintlanu zixoxiwe ngasentla zizo ezimele zijongwe ngenxa yokuzinikela kwazo kuzinzo, imveliso yasekhaya, iindlela zobuqu, iindlela ezipheleleyo, kunye noqulunqo lweengcali.
