Ukuphakamisa iBar: UbuGcisa bokuPakisha uTywala

Njengoko siqalisa uhambo oluya kwihlabathi eliguquguqukayo leendlela zokupakisha utywala ngo-2024, sibhenela kubabonisi boshishino u-Oscar Carcamo, uMlawuli woShicilelo kwi-SGK, kunye noMichael Duffy, uMlawuli weGlobal Creative, kunye noMike Skrzelowski, uMlawuli oMkhulu woBuchule kuYilo lwe-Ikhweyitha.

Ngaphandle koyilo nje lobuhle, ezi nkokeli zengcinga zincokola ngeenkcukacha ezintsonkothileyo zoshicilelo olugqityiweyo olufana nokuthungwa kunye ne-thermo, ngelixa zilwela uzinzo ngokusebenzisa ubuchule bokuhombisa isinyithi eco-friendly. Sijoyine njengoko sivavanya ukuhlangana kokuyila, itekhnoloji, kunye nozinzo kwindawo ehlala iguquka yokupakishwa kotywala.

I-Minimalism ichazwe ngokutsha: Ukuphakamisa ubulula

“Kuyilo lwelebhile yebhiya, besisoloko siyixabisa imigca ecocekileyo,” ubonisa uDuffy. Kodwa ngo-2024, i-minimalism ithatha ithuba. Yiba nomfanekiso-ngqondweni woku-ukufakwa okuchuliweyo kokuntsonkotha ngaphakathi koyilo olubonakala lulula. Imalunga nobugocigoci obungajongelwa phantsi obuthibazisa ngaphandle kokongamela.”

I-Carcamo ingena ekugqityweni koshicilelo lwetoti: “Isiphelo se-satin sibonelela ngokuziva kweprimiyamu kunye nokukhanya okuncinci okubonakalayo, okuzisa ukungcangcazela kunye nesimanje kubuchule bobugcisa bobugcisa.

“Ukugqitywa kweglosi, kwelinye icala, kuzisa ukugcwala kunye nokuchasana, kunika iinkonkxa ezikhazimlisiweyo, zikhazimle. Impumelelo yoyilo ixhomekeke ekugqityweni koshicilelo lwalo-kubalulekile ukuqwalasela ifuthe lalo ngalunye.”

Iimbali eziBalisa ngokwenyani: I-Symphony ebonakalayo

UDuffy untywila kwimizekeliso ebambekayo: “Ayisiyobhiya yobugcisa kuphela; kukuguqulwa kwetoti yebhiya ibe yiseyile yokubalisa ibali. Yiba nomfanekiso-ngqondweni wemifanekiso entsonkothileyo, efana neyobomi idlula iilebhile, isenza i-symphony ebonakalayo evakala kwihlabathi liphela.

I-Carcamo igxininisa ukubaluleka kokudityaniswa kombala kunye nokukhetha kwe-inki: "Ukuyila ibali elinyanzelisayo ngokuyila kudla ngokumisela ukhetho lwemibala. Ngelixa ezinye ii-hues zisenokungapakishi i-punch efanayo, ngamanye amaxesha ziba ngumbingelelo oyimfuneko wokuhambisa ngokufanelekileyo imixholo kunye neencasa ezigcinwe ngaphakathi kwetoti.

I-New-stalgia's Umtsalane ongaphelelwa lixesha: Isithethe esine-Twist

"I-Nostalgia ilawula kakhulu kuzo zonke iintlobo zebhiya ngo-2024," utshilo uCarcamo. “Ngelixa abenzi botywala besiqhelo bekhetha ukuyila okukhaliphileyo nokungaqhelekanga, kukho utyekelo olukhulayo lokunqwala okuchuliweyo kwilifa lemveli. Abathengi bayaluxabisa ushicilelo olucocekileyo, oluncinci oluvuselela inkanuko, ludibanisa ixesha elidlulileyo noyilo lwangoku. ”

UDuffy uhlabela mgama esithi: “Thatha iNgqokelela yeLifa le-Coors Banquet – iprojekthi enkulu yokuyila kwiqela lethu. Isibindi sinokuyila sitshata umtsalane wale mihla kunye nelifa lemifanekiso, umzekelo obalaseleyo we-stalgia entsha engaphelelwa lixesha. "

I-Skrzelowski icofa kwiindlela zoyilo ze-80s: “Ukujonga ngasemva kuyaqhubeka ukuhlala kwindlela. Imibala engqingqwa, iipateni eziguqukayo, kunye nemizobo edlalwayo yelo xesha ibuyisela umva kwindawo yebhiya yobugcisa.

“Ngokumalunga nokugqitywa, khawube nomfanekiso-ngqondweni wezo mpawu zoyilo zigxininiswe ngokuchukumisa okuchukumisayo kunye nophuculo olubonakalayo. Banegalelo kwikamva eliqaqambileyo, beqinisekisa ukuba iindlela zoyilo ziyaziswa ebomini ngokuzibophelela kuzinzo. ”

Iileyibhile eziSebenzayo: I-Digital Frontier yazo zonke iibhiya

UDuffy unombono wenguquko: “Iileyibhile ezisebenzisanayo azikho nje ibhiya yobugcisa. Kuwo wonke umhlaba webhiya, inyani eyandisiweyo kunye neetekhnoloji zekhowudi yeQR zisetelwe ukucacisa kwakhona ibhiya enokuba namava.

“Ushicilelo lwe-Thermo luba ngundoqo apha. Ivumela ukuhlanganiswa okungenamthungo kweekhowudi ze-QR kunye nezinto zokwenyani ezongeziweyo, ukwenza ileyibhile esebenzayo. "

UChwethelo lweNgcaciso eneNgxaki: Ulwimi lwazo zonke iiNcasa

UDuffy ubhiyozela indima yokuchwetheza: “Ukuchwetheza kuhlala kungaculwa. Kwi-alcohol enokuyila, iba lulwimi jikelele oluvakalisa incasa ezahlukeneyo ngaphakathi. Iifonti ezingqindilili kunye nemibala eqaqambileyo zithetha kwiiprofayili zokungcamla ezizodwa kuzo zonke iibhiya.

“Kwaye xa kufikwa ekugqityweni, ubuchwephesha bokuhombisa isinyithi bubonelela ngeseyile kweli hlabathi lahlukeneyo lebhiya. Lulwimi oluvakala kuyo yonke inkalakahla.”

Umzekelo obalaseleyo ngumsebenzi we-Ikhweyitha kwiitoti zoshicilelo olulinganiselweyo zika-Miller Lite zokubhiyozela uKhenketho lweHlabathi luka-Luke Combs lowama-2023 – umdibaniso odlamkileyo womculo, ulonwabo, kunye neendlela ezintsha zokuhombisa isinyithi. UDuffy ugqabaza athi: “Siye sadibanisa ubuntu bukaLuka kuyilo lwakhe, amazwi abhalwe ngobuchule aqondakalayo saza sathabatha umnqwazi wakhe obalaseleyo welori. Ukusetyenziswa kweendlela zokushicilela kwandisa ukuguquguquka kwemibala, ukudala uyilo olunempembelelo ebonakalayo ehambelana nabalandeli.

“Le ntsebenziswano ayikhange ifumane udumo kuphela kubathandi bomculo welizwe, abalandeli beMiller Lite, kunye nabasasazi kodwa ikwafumene nemvumo evela kuLuke Combs ngokwakhe. Ukuhonjiswa kwentsimbi akuchaphazeli nje ubucukubhede bokongeza kodwa kukwanegalelo ekuqokeleleni iinkonkxa, nto leyo ebangele ukuthengiswa okuqinileyo kunye nefuthe elihlala lihleli kule ntsebenziswano ibalaseleyo.

Ngaphaya kweBeer: Ukupakishwa kokuThobeka kunye nokuba sempilweni

I-Carcamo igxininisa ukunyuka kwe-ABV ephantsi kunye ne-0% yeziselo zotywala: "I-boom ekhuthazwa ngabathengi abancinci. Ngokuqaphela impilo ekunyukeni, iibrendi zenza izinto ezintsha kwipakethe yeprimiyamu.

“Kwaye njengoko izinto ezikhethwayo ezikhathalela impilo ziyavela, injalo nemfuno yokhetho lwe-eco-conscious. Amabala emidlalo agalela iiplastiki ezisetyenziswa kanye kwizikhongozeli zeziselo ze-aluminiyam, ebonisa utshintsho lwehlabathi olusingise kuzinzo. Ukuhlangabezana nale mfuno, iiCPG ezininzi zijonga izisombululo zoshicilelo ezintsha ezifana nokuthungwa kunye noshicilelo lwe-thermo. Idityaniswe noyilo oluncinci, obu buchule budala iprimiyamu, iindlela zokupakisha ezilungele indalo. ”

Kukhuphiswano lokupakishwa kotywala, ulwazi olusuka eCarcamo, eDuffy, naseSkrzelowski lusebenza njengeebhakana kwiibrendi ezifuna ukwenza uphawu. Ukusuka kwihlabathi elinobuncinci beminimalism ukuya kukwazi ukubalisa amabali okubalisa ngokwenyani, kunye nokudityaniswa kwesiko kunye ne-twist yale mihla kwi-stalgia entsha, ezi ndlela zinomtsalane kwaye ziyaguqula.

Ubume kunye noshicilelo lwe-thermo luvela njengamaqhawe angabonakaliyo, ukongeza ubunzulu kwii-symphonies ezibonakalayo. Ukwamkela uzinzo kunye neendlela zokuhombisa i-eco-friendly metal iba lukhetho olunenkathalo, evumela iibrendi ukuba zibalise amabali azo ngokuzibophelela kwikamva eliqaqambileyo, elinobuhlobo bendalo. Njengoko ukupakishwa kwebhiya kudlula indima yayo yemveli, iba yilaphu, ulwimi, kunye nendlela yokuphila, ebonisa i-tapestry entsonkothileyo yezinto ezikhethwa ngabathengi.

Nantsi indlela yobugcisa obukhulayo bokupakishwa kotywala, apho wonke umntu angabalisa ibali kwaye amkele ikamva ngokuyila, itekhnoloji, kunye nozinzo ngemvisiswano egqibeleleyo.

Umthombo ovela I-SGK

Ukuziphendulela: Ulwazi olubekwe ngasentla lunikezelwa ngu-sgkinc.com ngaphandle kwe-Chovm.com. I-Chovm.com ayenzi lumelo kunye neziqinisekiso malunga nomgangatho kunye nokuthembeka komthengisi kunye neemveliso.