Ngo-2026, imarike yobuhle yaseMzantsi Korea kukudityaniswa kwezinto ezintsha, ukwenziwa komntu, kunye nokusebenza kakuhle, okuqhutywa ziimfuno zabathengi zomgangatho ophezulu, ezifikelelekayo, kunye nezisombululo zobuhle ezizodwa. Eli nqaku lijonge kwiindlela ezivelayo kunye neendlela zokuziphatha zabathengi ezibumba ishishini lobuhle, linikezela ngemibono yeebrendi ezijonge ukuphumelela kolu khuphiswano lomhlaba.
Isiqulatho
Isishwankathelo semarike kunye nokuziphatha kwabathengi
Iindlela zobuhle ezivelayo eMzantsi Korea
Ukunyuka kokhathalelo lwesikhumba olungenatyhefu kunye nobuhle obutyiwayo
Ukubaluleka kombala womntu ekuthengeni ubuhle
Iindlela ezicwangcisiweyo zokubandakanya abathengi baseMzantsi Korea
Isishwankathelo semarike kunye nokuziphatha kwabathengi
Imakethi yobuhle yaseMzantsi Korea ixabisa i-14.84 yeebhiliyoni zeedola ukusukela ngoMatshi ka-2024, kunye nesantya sokukhula esiqikelelweyo sonyaka (CAGR) se-2.42% ukusuka ngo-2024 ukuya ku-2028.
Abaqhubi abaphambili babandakanya iimveliso eziqhutywa yintsebenzo, iinketho ze-vegan, kunye nokufikeleleka, kunye nabathengi ababonisa ukuzimisela ukutyalomali kwiimveliso ezisebenza ngokuhambelana nexabiso labo.
Iindlela zobuhle ezivelayo eMzantsi Korea
Ubume bobuhle bubona utshintsho oluya ekuthengeni okuncinci kunye nohlahlo lwabiwo-mali, oluqhutywa kukunyuka kweendleko. Amava asebenzisanayo, ukwenziwa komntu kwe-AI, kunye nentsebenziswano engalindelekanga iba yinto ebalulekileyo ekubandakanyeni abathengi.
Ukunyuka kokhathalelo lwesikhumba olungenatyhefu kunye nobuhle obutyiwayo
Njengoko i-tweakments iba yinto eqhelekileyo, kukho imfuno ekhulayo yezisombululo ezisebenzayo ezingenayo i-tox, ebonakaliswa ziimveliso ezifana neReedle Shot Serum.
Izinto ezidliwayo ezinobuhle kunye nokutya okusebenzayo kwezempilo zifumana ukutsaleka, kuqaqambisa ukhetho lokungeniswa ngaphezulu kwezisombululo zobuhle kunye nempilo.
Ukubaluleka kombala womntu ekuthengeni ubuhle
Umbala wobuqu uya ukhokelela ekuthengeni izinto zokuthambisa, kunye ne-54% yabathengi baseKorea Gen Z bayisebenzisa njengendlela yovavanyo lobuntu.
Lo mkhwa ugxininisa imfuno yezisombululo zobuhle ezenzelwe umntu ngamnye kunye nesazisi.
Iindlela ezicwangcisiweyo zokubandakanya abathengi baseMzantsi Korea
Ukuphumelela kwimarike yobuhle yaseMzantsi Korea, iibrendi kufuneka zibonelele ngexabiso elingaphaya kokufikeleleka. Ubuchule bubandakanya ukusebenziseka lula kunye nesantya ngeenkonzo ezifana nokuhanjiswa simahla kunye nembuyekezo, kunye nokwakha imvakalelo yoluntu malunga nemidla yobuhle ekwabelwana ngayo.
isiphelo
Njengoko silindele ikamva lobuhle belizwe laseMzantsi Korea kunye ne-skincare landscape ngo-2025/26, ishishini limiselwe ukuba libe namava okuzivelela okubalulekileyo, okuphawulwa ngogxininiso kwiimveliso zomntu, eziphuculweyo zetekhnoloji, kunye nezigxile kwezempilo. Ukunyuka kokhathalelo lwesikhumba olungenatyhefu kunye nobuhle obutyiwayo bubonisa utshintsho oluya kwimpilo epheleleyo, ngelixa ukusetyenziswa kombala wobuqu ekukhetheni imveliso kuqaqambisa imfuno yamava obuhle enziweyo. Ukuze iibrendi zichume, amacebo kufuneka ajike abhekise ekuziqhelaniseni nobuntu obutsha, ukuzibandakanya kwabathengi, kunye nokudityaniswa kwe-AI kuhambo lobuhle obulungiselelweyo. Indlela eya kulwakhiwo loluntu kunye nemilinganiselo ekwabelwana ngayo icebisa ukuba impumelelo kwimarike yobuhle yaseMzantsi Korea iya kuxhomekeka ekudaleni unxibelelwano olunentsingiselo kunye nokugxininisa ukusebenza kakuhle kwemveliso. Kweli candelo livela ngokukhawuleza, ukwamkela ezi ntsingiselo zigxile kubathengi kuya kubaluleka kwiibrendi ezijolise ekujongeni ukhuphiswano lobuhle boMzantsi Korea ngempumelelo.
