Ngubani othi abathengi kufuneka babhake phantsi kwelanga iiyure ezininzi ukuze bafumane i-tan egqibeleleyo? Iimveliso zokuzisusa ulusu ziye zavela ukuze zinike inkangeleko efanayo, evumela abathengi ukuba bonwabele inkangeleko ethandwayo yasehlotyeni ngaphandle kokubeka impilo yolusu lwabo emngciphekweni.
Eli nqaku liza kunceda amashishini ajonge kwimakethi yemveliso yolusu ngokwaphula ezona ndlela zintlanu ziphezulu zemveliso zolusu ezifanele ukugcinwa ngo-2024.
Isiqulatho
Injani imeko yentengiso yemveliso yokwenziwa ulusu?
Iimveliso ze-Tanning: Iindlela ezi-5 ezithandwa ngabathengi ngehlobo lika-2024
Bamba ezi ndlela
Injani imeko yentengiso yemveliso yokwenziwa ulusu?
Iimveliso zokuzitshisa zibe yeyona ndlela idumileyo yokutshiza kwimitha ye-UV eyingozi, ngoko ke intengiso yazo ibhalise ukukhula okumangalisayo kwiminyaka yakutshanje. Ukuvala i-2023 kunye ne-USD 1.11 yezigidigidi, iingcali ziqikelela imarike yehlabathi iya kufikelela kwi-USD 1.59 yebhiliyoni kwi-5.2% yezinga lokukhula konyaka (CAGR) ukusuka ngo-2024 ukuya ku-2030.
- I-lotions kunye ne-creams i-akhawunti yengeniso enkulu kwicandelo lohlobo lwemveliso. Iingcali zikwaqikelela ukuba ziya kukhula kwi-CAGR ye-6.3% ngexesha lokuqikelela.
- Abasetyhini balawula imarike yokuthambisa izikhumba. Abemi ababhinqileyo kunokwenzeka ukuba bathenge ii-self-tanners zokuzithemba, ibala eliphilileyo, kunye nelanga elikhanyayo.
- UMntla Merika uye wavela njengeyona ndawo inkulu yentengiso yemveliso yokuzitshisa. Iyongame ngenxa yokugxila ngamandla kubuhle / ukhathalelo lomntu kunye nomnqweno okhulayo weetan zonyaka wonke kulo mmandla.
Iimveliso ze-Tanning: Iindlela ezi-5 ezithandwa ngabathengi ngehlobo lika-2024
Izinto zokugcoba ulusu
Ubusika buphelile; abathengi bafikelela kubasuki abangenalanga ukuba babethe ibala labo eliluthuthu. Izinto zokugcoba ulusu ziphakathi kokhetho lokuqala, njengoko abathengi kufuneka bazidibanise kwaye bonwabele i-tan yobuxoki ngaphakathi okanye ngaphandle.
Ezi loshini yiza ne-DHA ukunika abathengi ubhedu babo bokwenziwa obufunwa kakhulu. Basabela kunye ne-amino acids kumphezulu wolusu, ngokufanelekileyo ukwenza mnyama ukwenza inkangeleko enomtsalane yasehlotyeni ngaphandle kokuvezwa kwimitha yelanga.
Kodwa kuthekani ukuba abathengi bafuna i-tan yendalo? Bangakwazi ukuya izinto zokuthambisa oko kunceda ukukhawuleza inkqubo ye-bronzing. Abavelisi bafaka ezi ngeoli ezithile ukunceda abathengi ukuba bafunxe imitha ye-ultraviolet ngakumbi ngokubangela ukuveliswa kwe-melanin.
I-Tanning lotions iqale unyaka ngokusebenza okumangalisayo kokukhangela njengoko abathengi abaninzi belungiselela ihlobo elizayo. Ngokwedatha kaGoogle, batsale uphendlo lwe-201,000 ngoJanuwari 2024.
Iiseramu
Abanye abathengi banokubona izinto zokuthambisa zolusu njengezingakhuselekanga. Okuvuyisayo kukuba, banezinye iinketho ezihambelana nokuthanda kwabo. Ukuba bajonge indlela ekhawulezayo nekhuselekileyo yokufumana ukukhazimla kwegolide okukhangeleka kwendalo, iiserum zokushuka ingayimpendulo.
Iiserum zokulukwa azifaki umaleko womgunyathi wobhedu. Endaweni yoko, ngokuthe ngcembe ziphucula umbala wendalo wolusu, zenza ukukhanya okugqatswe lilanga ngaphandle kokuchanabeka kwimitha ye-UV eyingozi.
Ngokungafaniyo nabasuki bemveli abasebenzisanayo nolusu olungaphandle, iiserum zokushuka ukungena nzulu ukuvuselela imveliso melanin. Iiserum zokulukwa zikwaza netyrosine ukunceda ukugcina i-tan ixesha elide.
Kodwa akuphelelanga apho. Iiserum zokushuka kananjalo uthathele ingqalelo uhlobo lwesikhumba. Uninzi lweefomula zinezithako ezondlayo (ezifana ne-hyaluronic acid, i-aloe vera, kunye ne-vitamin E) ukukhupha kunye nokukhusela ulusu.
Ukuba abathengi bafuna ukukhanya okongezelelekileyo, ezinye iiserum zolusu ziquka ukubengezela okanye amasuntswana abonisa ukukhanya ukunyusa ukuqaqamba kolusu. Ngokusekwe kwidatha kaGoogle, abathengi abangama-5,400 bakhangele iiserum zokulukwa ngoJanuwari 2024.
Amanzi okuthambisa
Ukwenza ulusu ngezithambiso kunye neeserum kunokuba luqilima. Ukuba abathengi abanabo ubuchwephesha obaneleyo, banokuphela benemigca engathandekiyo kunye namabala. Nangona kunjalo, abathengi banokuthi bye-bye kwimiba enjalo nge amanzi okuthambisa.
Le self-tanner yi-DHA (dihydroxyacetone) inqunyanyiswe emanzini. Ngesi sizathu, ifomyula icacile, oku kuthetha ukuba akukho nto iya kudlulisela kumandlalo okanye impahla, evumela abathengi ukuba bakhanye ngaphandle kokukhathazeka malunga nokungcoliswa.
Ngcono nangakumbi, isiseko samanzi sefomula sithetha ukuba isicelo ngasinye sihambisa amanzi esikhumbeni. Amanzi okuthambisa ibuye ibekhaphukhaphu ngokwaneleyo ukuba isebenze okanye iphantsi kwe-makeup, ngoko ke abathengi banokuyisebenzisa ngokulula ngaphambi kokuba benze imisebenzi yemihla ngemihla-batshone kwangoko, nabo!
Nangona amanzi okuthambisa yenza ukusukwa kwesikhumba ekhaya kungabi nangxaki, isenayo iingqwalasela. Amashishini kufuneka abeke phambili iifomula ezigalelwe izithako ezilungele ulusu, njengevithamin C kunye ne-hyaluronic acid. Izithako ezichasene nokuguga nazo zilungile ukuba nazo emanzini okuthambisa.
Kuphephe ukugcina amanzi okuthambisa ngeparabens, sulfates, kunye neephthalates. Idatha kaGoogle ibonisa ukuba ezi mveliso zenze uphendlo lwe-27100 ngoJanuwari 2024, ukongezwa kwe-20% ukusuka kwimibuzo engama-2023 ka-22,200.
Amachaphaza

Ngelixa onke amanzi e-tanning ezizitshizi, ayizizo zonke izitshizi ezingamanzi okucoca. Ezi mveliso khupha inkungu ecolekileyo egqobhoza umaleko ophezulu wolusu ukwenza isiphumo esimnyama. Nangona kunjalo, into eyahlula aba basuki besikhumba ngokwabo kukuba beza ngeendlela ezintathu ezahlukeneyo.
Eyokuqala yi-DIY spray tans. Ezi mveliso zilungele ukusetyenziswa ezivumela abathengi ukuba bafumane i-tan ebonakalayo yendalo ngaphandle kokutyelela i-salon. Elona candelo lilungileyo zezi tans zokutshiza zilula kakhulu ukuzisebenzisa-kwaye abathengi banokufikelela i-tan ngokulandela imiyalelo enikiweyo.
Iindlwana zokulukwa yindlela yesibini yokutshiza ibe tan. Abathengi abaninzi bayabathanda aba matshini ngokusebenza kwabo kunye neziphumo ezihlala ixesha elide. Iindlwana zokutshiza zolusu zingabala ngokuzenzekelayo imfuneko yabathengi yokutshiza ukuze ibe netan epheleleyo. Nangona kunjalo, bafuna uncedo lwengcali, ngoko ke abathengi banokufuna ukuthatha uhambo oluya kwi-salon.
Okokugqibela, ukusulwa kwebrashi yomoya yenye indlela entle yokufaka iitani zokutshiza. Obu buchule busebenzisa umatshini webrashi yomoya ukufaka itan yokutshiza ngokulinganayo emzimbeni. Ngelishwa, yeyona ndlela idla ixesha kwaye ifuna uncedo oluvela komnye umntu—kodwa iziphumo zifanelekile!
Ngokwedatha kaGoogle, i-DIY spray tans kunye ne-booth tanning zitsale ukhangelo oluyi-201,000 ngoJanuwari 2024. Nangona kunjalo, ukusulwa kwe-airbrush yeyona ndawo yokuthengisa i-niche, izoba kuphela uphendlo lwe-6,000 ngoJanuwari ka-2024.
I-mousse yokutshisa

Ngelixa zonke ezi mveliso zolusu zilungile, akukho nanye eguquguqukayo njenge i-mousse yokutshisa. Lo msuki wezinye zezona ndlela zisebenzayo zokufumana i-tan engenamthungo efana nolusu oluqatywe lilanga.
Aba bazisuki zithandwa kwifomula yazo ye-mousse enogwebu, ezenza kube lula ngokumangalisayo ukuzisebenzisa. Abathengi kufuneka bazithambise eluswini lwabo kwaye balinde ukubengezela kwabo kobhedu kuphume.
Abanye abathengi baziva iimowusi zolusu zineefomula ezibalekayo ezinokonakalisa usetyenziso lwabo. Okuvuyisayo kukuba, akunjalo. Nangona zisekwe emanzini, ezi zisuki zokuzitshisa ziyahambelana ngokwaneleyo ukuze zincede ukufezekisa oko kukhanya kwe-faux ngaphandle kokuphazamiseka.
Ngelixa abathengi banokusebenzisa izandla zabo ukufaka lo msuki wesikhumba, baya kufumana iziphumo ezingcono ngokusebenzisa iimitts zokufaka izicelo. Iimowusi zolusu zezinye zeemveliso ezidumileyo zokulukwa. Bafumene umdla wokukhangela obalulekileyo, bafikelela kwi-165,000 yokukhangela ngoJanuwari ka-2024.
Ukuququmbela
Xa abathengi baye baqaphela iingozi ezinokubakho zokuvumela imitha ye-UV ingene eluswini, iimveliso zokuzitshisa zavela njengenye indlela ekhuselekileyo yokufumana ukukhanya kwelanga. Iindidi ezahlukeneyo ziye zavela kwiimarike, zivumela amashishini ukuba anikeze iindidi ezaneleyo kunye nokutsala ingqalelo engakumbi.
Nangona kunjalo, iimveliso zokushuka zimveliso zamaxesha onyaka. Nangona abanye abathengi befuna iitans zonyaka wonke, i-spike enkulu yemfuno yenzeka kwincopho yehlobo. Ke, amashishini anokulindela ukuba la manani edatha kaGoogle afikelele kumanqanaba anomtsalane ngoJuni! (ehlotyeni).
Ukuba amashishini afuna ukonyusa ixabiso lezinto azinikelayo, anokuzidibanisa ezi ndlela zintlanu zemveliso yolusu ngeemits zokufaka izicelo.