Lapho benza izinqumo ngabahlinzeki, abathengi kufanele baqonde inethiwekhi eyandayo eyinkimbinkimbi: kanti esikhathini esidlule kuphela izindleko, ikhwalithi kanye nesikhathi okwakufanele, namuhla eminye imingcele ibaluleke kakhulu: ukusimama, ukuqina kanye nokusungula izinto ezintsha. Thola okwengeziwe lapha.
Ukusuka kunxantathu womlingo kuya kuhexagon
Ukuthengwa kwempahla kuye kwaba noshintsho olukhulu eminyakeni yamuva nje. Ikakhulukazi, ukukhuphuka kwedijithali kuziguqule ngokuphelele izinqubo eziningi kusukela ekuqaleni kwenkulungwane yeminyaka. Nokho, lokhu kuthuthuka kwezobuchwepheshe kusho ukuthi umnyango wokuthenga ungathatha indima ebaluleke kakhulu ezinkampanini. Muva nje, inani elandayo lezinkinga zomhlaba liye lagqamisa indima ebalulekile yokuthenga. Kuze kube yiminyaka embalwa edlule, unxantathu womlingo wezindleko, ikhwalithi kanye nesikhathi, owaziwa kakhulu ekuphathweni kwephrojekthi, nawo wawufaneleka kakhulu ekuthengeni, kodwa eminye imingcele manje yengeziwe. Lokhu kungabukwa njengokuguqula unxantathu ube ihexagon: ukuqina kwe-supply chain, izici zokusimama ekuthengeni, uguquko oluqhubekayo lwezobuchwepheshe kanye nekhono eliwumphumela labahlinzeki lokusungula izinto ezintsha kudlala indima ebalulekile ngokulinganayo.
Isimo seminyaka yakamuva cishe sizoqhubeka nokubumba i-ajenda yeminyango yokuthengwa kwempahla esikhathini esizayo esiseduze. Ukuzinza kwentengo kuyindaba eyinhloko, ngenxa yokwenyuka kwezindleko ezinzima kwezinye izindawo, kodwa lokhu kufanele kubonakale njalo kumongo wezindleko zokusebenza zizonke. Uma ubeka ukwethembeka kokunikezwayo engcupheni, kungase kudingeke umise ukukhiqiza, okungaholela ezindlekweni ezinkulu kakhulu. Izinkampani ezihlulekayo ukuthobela izidingo zezemvelo nezenhlalo zizobhekana nemiphumela emibi nakakhulu.
Izici zempumelelo ekuthengeni kwesimanje
Umxhumanisi wokuthenga nombhali u-Tanja Dammann-Götsch uhlonze izindawo ezinhlanu lapho ukuthengwa kwempahla kufanele kwenziwe kube kwesimanje ukuze kuhlangatshezwane nezidingo zesikhathi esizayo:
- I-Digitalisation
- Injongo
- lobubhalo
- Ukuthinta komuntu
- Kusebenza kude
Njengoba echaza encwadini yakhe ethi “Purchasing in Transition” (etholakala kuphela ngesiJalimane), lezi zici ngokuvamile zincike ekusetshenzisweni ngempumelelo ngaphakathi kwenkampani futhi azikwazi ukuhlukaniswa komunye nomunye. Ngaphandle koguquko oluthuthukisiwe lwedijithali, akukho ukusebenza okushesha noma ukuhamba komsebenzi okukude okusebenza kahle okungaqinisekiswa. Futhi ngaphandle kwenhloso - isisekelo esisekelwe enanini esibeka abantu phambili - ezinye izici zempumelelo zingaba emhlabathini onyakazayo.
I-Artificial intelligence: ishintsha kanjani ukuthenga
Okokugcina, ubuhlakani bokwenziwa buzoshintsha unomphela ukuthenga. Abathengi sebengakwazi kakade ukuzuza ku-ChatGPT nakumathuluzi afanayo: isibonelo, lapho benza amaqhinga okuxoxisana, becwaninga abahlinzeki bempahla noma behlola ngokuzenzakalela okwenziwayo kanye nedatha eyinhloko abanayo.
Ngokukamagazini wezamabhizinisi i-Maddyness, izinkampani ezicabanga phambili sezivele zisebenzisa izinhlelo ze-AI ukuze zisebenzise idatha yomlando, izitayela zemakethe kanye nedatha yokusebenza kwabahlinzeki ukuze zenze izinqumo ezinolwazi olungcono mayelana nokukhethwa kwabahlinzeki, izingxoxo zentengo kanye nemibandela yenkontileka. Ngaphezu kwalokho, i-AI ingasiza ekuhlonzeni izingozi ezingaba khona kanye nokuphazamiseka ohlelweni lokuhlinzekwa kwempahla futhi isebenzise izindlela zokuzinciphisa. Kanye nokuthembeka komphakeli ocwaningayo, i-AI ingahlaziya imiphumela engaba khona yezingozi zezwe kanye nezehlakalo ezingajwayelekile kodwa ezinomthelela omkhulu, njengobhubhane.
Ukuthenga kuzoqhubeka nokuthola ukuhambisana
Ngenxa yalolu shintsho, ochwepheshe abaningi bayavuma ukuthi ukuthenga kuzoqhubeka nokuthola ukubaluleka kwamasu ezinkampanini kuze kube ngu-2030. Kodwa-ke, lokhu kwandisa nezidingo zokuthenga iminyango ngokwenani elingeziwe kanye nokusha.
Ukusebenzisana nabaqalayo, okuvame ukunikeza izixazululo ezintsha, kungaholela ekuzuzeni ukuncintisana, ikakhulukazi uma kuziwa ezindabeni ezibalulekile njengobuhlakani bokwenziwa, izimakethe kanye nokusimama. Kubalulekile ukuvuleleka kulobu buchwepheshe ukuze uzuze enanini elilindelekile abangalengeza ngokuya ngokuzenzakalelayo, obala nokusebenza kahle.
Umthombo ovela ama-europages
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