Imboni yobuhle yamukela ukwehlukahlukana nokubandakanywa, isuka kude namazinga endabuko ukuze yamukele zonke izinhlobo zobuhle.
Ukuze uhlale uphambili kule makethe ethuthukayo, kubalulekile ukuqonda izitayela zobuhle ezibusayo. Lesi sihloko sizocubungula izitayela eziyisithupha ezibumba imboni yobuhle yesimanje.
Okuqukethwe
Imakethe yemikhiqizo yobuhle
6 izitayela zobuhle abasafufusa
Ukwandisa incazelo yobuhle
Imakethe yemikhiqizo yobuhle
Umhlaba jikelele imakethe yobuhle ibone ukwanda kwezimali zokuzinakekela, lapho abantu begcizelela kakhulu impilo yesikhumba nokubukeka.
In 2023, imakethe ibiza ama-dollar ayizigidi eziyizinkulungwane ezingama-571.1 futhi kulindeleke ukuthi ikhule ngesilinganiso sokukhula sonyaka esihlanganisiwe (CAGR) esingu-3.8% kuze kube ngu-2027, ngokunyuka konyaka nonyaka ngo-8%. Leli izinga lokukhula eliphakeme kakhulu kule minyaka eyishumi edlule.
Imikhiqizo ye-Skincare ihlanganisa isabelo esikhulu kunazo zonke emakethe yezimonyo, ilandelwa yimikhiqizo yezinwele kanye nezimonyo, futhi iziteshi zokusabalalisa eziku-inthanethi zidlala indima enkulu ekukhuleni kwayo.
6 izitayela zobuhle abasafufusa
Imboni yobuhle ithonywa izinhlobonhlobo zamazwi, okuholela enkambweni emisha ebeka phambili imiphakathi yendabuko, ukuthola izimiso zokuziphatha, ukwephula izindinganiso zobuhle, nokunye.
Umkhuba uyasuka ebuhleni bendabuko futhi ubheke ekubandakanyekeni nasekuzivezeni.
1. Ukumelwa kwabomdabu
Kunokuntuleka kokumeleleka okufanele kanye nezithombe zabantu bomdabu embonini yobuhle yamanje. Isici esihle esingaxoxa ngaso ukuthambekela kwesikhumba esibanzi. Ngokuya ngendawo yesimo sezwe, abantu bomdabu bangase babe namaphalethi esikhumba ansundu kuye kokumnyama ngokuvamile.
Okubalulekile wukubhekelela i-gamut yombala wesikhumba ebanzi eqoqweni lakho. Isibonelo, unganikeza ama-shades ahlukahlukene isisekelo esinsundu kanye nozakwabo abalula nabamnyama. Lokhu kusebenza nakweminye imikhiqizo ehlobene nethoni yesikhumba.
Imikhiqizo ingasebenzisa izimonyo ezicutshungulwa ngokwesiko, ezibhangqwe nokutholakala kwezinto ezilungile. Insipho yobuso bekhambi, izinto eziphilayo zobuso ngezitshalo ezikhishwe, neminye imikhiqizo ye-skincare izibonelo ezinhle zalokhu. Ekugcineni, ufuna ukugxila emfanekisweni wokunika amandla. Gxila kusiko labo ukuze uqinisekise ukuthi umelela abathengi ngokunembile.
2. Ubuhle obubonakalayo
Izithixo ezingokoqobo namathonya asetshenziswa kancane kancane njengamanxusa emikhiqizo namuhla, ikakhulukazi ngokukhula kokuduma kwazo e-East Asia. Isibonelo esihle salokhu amanxusa akamuva omkhiqizo ohlonishwa kakhulu, i-Nars.
Lawa ma-avatar abonakalayo abonwa njengesixazululo esihle kakhulu sabantu abafuna "ukuzama" imikhiqizo kuqala ngaphambi kokuthenga. Isibonelo, othile angase alingise umbala wezinwele kuqala ku-avatar yakhe futhi abone ukuthi izobukeka kahle yini. Imikhiqizo efana neMaybelline ne-MAC iphinde inikeze isoftware yokwenza izimonyo ngezinhloso ezifanayo.
Ungagxumela kulo mkhuba ngokuthatha izifanisi ezibonakalayo zemikhiqizo yakho yobuhle. Qinisekisa ukunikeza izimonyo ezinemibala eminingi ama-palettes, ama-shades ahlukahlukene izindebe zomlomo, neminye imikhiqizo ehambisanayo.
3. Imikhiqizo yokuziphatha
Imikhiqizo yezimiso ezinhle ibhekisela cishe kunoma yikuphi ukunikezwa okungalimazi imvelo nakumakhasimende. Mayelana nokunakekelwa kwesikhumba, amafomethi angenawo amanzi, imikhiqizo eqhubekayo, kanye nalawo akhiqizwa ngaphandle konya lwezilwane yizibonelo ezinhle.
Imisebenzi yezandla yasendaweni nayo iyadingeka, ikakhulukazi njengoba idinga izinto ezimbalwa, okusho ukwehlisa ukukhishwa kwekhabhoni kwezokuthutha.
Imikhiqizo ingasebenzisa leli thuba ngokunikeza imikhiqizo efana reusable makeup remover pads futhi ama-lipstick we-vegan. Ukutshala imali emaphaketheni akhiwe ekhaya kuzoletha isithombe esihle somkhiqizo, ngaphandle kokusiza imvelo.
4. Ukunciphisa izindinganiso zobuhle
Ezingxenyeni ezisempumalanga nesentshonalanga yomhlaba, ukuba nesikhumba esilungile nesingenasici kubhekwa njengomgomo.
Namuhla, ithrendi iwukuqhela ezindinganisweni zobuhle ezikhona - ukuthatha umzila oya enkambweni yomuntu siqu neyenziwe ngabanye. Qala ngokunikeza imikhiqizo yokunakekelwa kwesikhumba ehlose ukuthuthukisa kunokuyilungisa.
Amamaski obuso avimbela izinduna kanye amaseramu izinto ezinhle ongangeza eqoqweni lakho. Izisekelo ezinemibala nama-highlighters angafanela labo abafuna ukuthopha ama-freckles abo, ngakho qiniseka ukuthi uyawafaka kukhathalogi yakho futhi.
Abantu abaningi baphinde baba nentshisekelo eyengeziwe ekugcineni ukuthungwa kwemvelo kwezinwele zabo ngaphezu kokuziqondisa ngensimbi. Cabangela ukunikela buso bezinwele, ama-conditioner-in-conditioner, i-mousse yezinwele, nezinto ezifanayo kumakhasimende akho.
5. Ukuphekela izimakethe ezinganakiwe
Lo mkhuba umayelana nokubhekana nezihloko “ezingemnandi” okuvamise ukuthi kungakhulunywa ngazo esikhaleni.
I-eczema, isikhumba esincibilikile, izinduna, ukuguquguquka kwemibala nokunye akusabhekwana ngokwanele, osekuphenduke okuphambene manje.
Amabhrendi angagxumela kule threndi ngokuvuselela amaqoqo awo nge imikhiqizo ekhanyisa isikhumba. Kodwa qiniseka ukuthi ukumaketha kwakho kuhloswe ngaso kusihlwa ngaphandle kwethoni yesikhumba, hhayi ukukhuthaza ukuphakama kwesikhumba esikhanyayo.
Ungakwazi futhi ukusiza abantu abaphethwe izinduna ngokunikela iziqephu ze-hydrocolloid. Ukunikela i-sunscreen enhle namapeel amakhemikhali nawo angaqedela ikhathalogi yakho.
6. Imikhawulo yokwelula
Ubuciko buyinto eshisayo namuhla, ikakhulukazi phakathi kuka-Gen Z. Kuyindlela abangaziveza ngayo kanye nezitatimende zabo empilweni. Futhi cishe awukho umkhawulo ekwenziweni kwabo kokudala - akuboshiwe ngisho namazinga obuhle.
Izitayela ezimbili ezibusa kakhulu namuhla ukubukeka kwe-goth ne-cowgirl-inspired. Zihlanganisa izingqikithi ezinesibindi nezifana ne-punk ezivame ukufaka amaphalethi amnyama emthunzini wamehlo kanye izindebe imibala. Ngokuvamile uzobona abantu abanalezi zitayela benikela ngokubhoboza nezigqoko ze-cowboy.
Ukuze ugcine zonke izithakazelo zamakhasimende akho, ungafuna ukucabangela ukungeza ama-palettes ama-makeup amnyama futhi izindebe ezigqamile ezimnyama, obomvu, nezinye izithunzi ezingavamile. Imibala engajwayelekile efana nombala oluhlaza okwesibhakabhaka, oluhlaza okotshani we-neon, nodayi bezinwele obumnyama obumnyama futhi ingaba isengezo esihle eqoqweni lakho.
Ukwandisa incazelo yobuhle
Imboni yobuhle yamukela ukuhlukahluka nokubandakanya, yephula izindinganiso zobuhle bendabuko ukuze ifake konke ukubonakala.
Ukuze uhlale uphambili kule makethe ethuthukayo, kubalulekile ukufaka lezi zinguquko kuqhinga lakho lebhizinisi futhi uhlangabezane kangcono nezidingo zamakhasimende akho.
