Okuqukethwe
Amandla we-HubSpot Sales Hub:
Ubuthakathaka be-HubSpot Sales Hub:
Izici ze-HubSpot CRM ezisiza ukudala obala:
Izici ze-HubSpot CRM ezithuthukisa ukusebenza kahle:
I-HubSpot Sales Hub Starter
I-HubSpot Sales Hub Professional
I-HubSpot Sales Hub Enterprise
Ngezansi:

Uma usemakethe yesoftware yokuphathwa kobudlelwano bekhasimende (CRM), kungenzeka ukuthi uzwile nge-HubSpot. Kunesizathu sokuthi le softhiwe yokuphatha ukuthengisa iqashelwe kabanzi kangaka - iyona kuphela i-CRM yezinga lebhizinisi ethengekayo futhi ekwazi ukukala emaqenjini amancane kuya kwamaphakathi.

Ngemva kokuqeda ukuqaliswa okuningi kwe-HubSpot Sales Hub kumakhasimende ethu, nokuyisebenzisela izidingo zethu ze-CRM, sithuthukise ukwazisa okujulile ngakho konke i-HubSpot ezokunikeza yona. Sichaza lokhu ngezansi, kanye nezinto ezimbalwa okufanele uzazi ngaphambi kokuthengela iqembu lakho isofthiwe ye-HubSpot Sales Hub.

Amandla weHub Sales Hub & Ubuthakathaka

I-HubSpot isofthiwe ye-CRM ehlinzeka ngamahabhu ayisithupha ahlukene: Ihabhu Lokuthengisa, Ihabhu Lokukhangisa, Ihabhu Yesevisi Yekhasimende, Ihabhu le-CMS, Ihabhu Lokusebenza, kanye Nehabhu Lohwebo. Ihabhu ngalinye line-Starter tier, i-Professional tier, kanye ne-Enterprise tier. Amahabhu angahlanganiswa ukuze kube nesaphulelo esibalulekile kuzinqwaba ze-CRM Suite ze-HubSpot. Cishe wonke amandla okuthengisa aqukethwe ku-HubSpot's Sales Hub, ngakho-ke yilokho esizoxoxa ngakho namuhla.

Yonke inkundla ye-CRM inamandla nobuthakathaka, futhi iHubSpot Sales Hub nayo ihlukile. Ukwazi okuhle nokubi okungaba khona kwe-CRM ofuna ukuyithenga kuyingxenye ebalulekile yenqubo yocwaningo. Qhubeka ufunde ukuze ufunde esikutholile njengabasebenzisi abanolwazi lwe-HubSpot.

AMANDLA EHUBSPOT SALE HUB:

Okuhlangenwe nakho okuhle komsebenzisi kusuka ku-Sales Hub Starter kuya ku-Sales Hub Enterprise

Lapho ukhetha isofthiwe ye-CRM, enye yezinto ezibaluleke kakhulu okufanele uzibheke inhlanganisela yokulinganisa nolwazi lomsebenzisi. Ngamanye amazwi, i-CRM yakho yokuthengisa kufanele ibe lula ngokwanele ukuyisebenzisa ngendlela ozoyithanda ngayo futhi izibophezele ekuyisebenziseni, futhi kufanele ikhule ngokwanele ukuze ibe yisinqumo esihle njengoba ibhizinisi lakho likhula.

I-HubSpot ukuphela kwe-CRM yebhizinisi ehlanganisa wonke amandla ongawadinga, kanye nolwazi oluhle lomsebenzisi wawo wonke usayizi weqembu nephoyinti lentengo.

Asincomi amanye ama-CRM ebhizinisi afana ne-NetSuite ne-ACT ngenxa yokuthi abukeka efiphele futhi aphelelwe yisikhathi kangakanani. I-Salesforce ne-ZohoOne azingcono kakhulu. Sithole ukuthi amaqembu athengisayo asebenzisa lawa mathuluzi awathandi nje ukuwasebenzisa njengama-CRM angewona awebhizinisi, futhi awathole wonke enamajika okufunda aphakeme. I-HubSpot ikunikeza amandla (kanye nokuqina) kwe-CRM yebhizinisi ngaphandle kokufaka engozini ukuthengwa kweqembu lakho.

Cishe amandla angenamkhawulo wokuthengisa azenzakalelayo

I-HubSpot inakho konke ukuhamba komsebenzi kanye ne-automation yomsebenzi oyoke uyidinge. I-Sales Hub Professional iyimishini ezenzakalelayo eyanele emaqenjini amaningi futhi ibiza u-$500 ngenyanga kubasebenzisi abahlanu, kanti i-Sales Hub Starter ($20/ngenyanga) nje i-automation eyanele yamaqembu amancane asanda kuqala. Noma iyiphi indlela, lokhu kunjalo kude izinketho ezizenzakalelayo eziningi kune-CRM engeyona eyebhizinisi njenge-Pipedrive.

Ngenxa yokuthi i-HubSpot Sales Hub ingenye yama-CRM amakhulu kakhulu okuthengisa, kunezinketho zokuhlanganisa cishe nayo yonke isofthiwe oyisebenzisayo Emakethe Yohlelo Lokusebenza lwe-HubSpot. Lokhu akusho ukuthi konke ukuhlanganiswa kuzoba usizo ekuhambeni kwakho komsebenzi, kodwa unezinketho eziningi kunalokho obungakwenza nge-CRM engeyona eyebhizinisi.

I-CRM yokuthengisa ethengekayo yamaqembu amancane athengisayo, anamandla angenamkhawulo wokukala njengoba ukhula

Ngenkathi i-CRM yesigaba sokungenela inikela ngobuchwepheshe ngamathuluzi amahhala, noma ngubani ozimisele ngokuthengisa uzofuna uhlelo lweHubSpot Sales Hub Starter. Lona ngu-$20/ngenyanga kubasebenzisi ababili ($10 ngokwengeziwe) futhi inikeza amathuluzi amahle okuthengisa we-CRM yezinga lokungena. Ngeke ikunikeze imisebenzi ezenzakalelayo noma ukuhlola, kodwa kulula ukuyisetha, ukufunda, nokusebenzisa ngokunenzuzo kwakho.

Ukuqeqeshwa kwekhwalithi ephezulu yokuthengisa kanye nezinsiza

Ukubuyekeza njalo amakhono akho okuthengisa kubalulekile, futhi isikhungo sokuqeqesha se-HubSpot kanye nezinsizakalo zokugibela zinikeza inani elimangalisayo. Akuzona kuphela izifundo zokufunda indlela yokusebenzisa i-HubSpot zinhle, kodwa futhi zinezifundo ezingcono kakhulu zokuqeqesha ukuthengisa ku-inthanethi esake sazibona, futhi konke lokhu kuza kuhlanganisiwe nokubhalisele. Ibhulogi yamahhala ye-HubSpot inama-athikili asesikhathini saso sonke isici nenqubo, kanye namakhono okuthengisa nokumaketha, imiqondo, izindlela, nokunye.

UBUTHATHAKA BEHUBSPOT SALE HUB:

I-HubSpot Sales Hub ayilungele ukuhlola okuzenzakalelayo

Ukuze uthole ukulandelana kwe-imeyili okuzenzakalelayo, uzodinga i-Sales Hub Professional, enethegi yentengo engu-~$500/ngenyanga. Ngisho nangaleso sikhathi, uzoba namandla amancane okuhlola okuzenzakalelayo kanye nezilungiselelo kunokuba ubungenza ngethuluzi lokuhlola elizinikele.

Yingakho sivame ukuncoma ukuhlanganisa i-Sales Hub Starter ne-Reply, ephuma ku-~$90/ngenyanga kuzo zombili izinhlelo zokusebenza futhi ehlanganisa ukuhlanganiswa okuhle komdabu phakathi kwakho kokubili. Elinye lamanye amathuluzi okuthengisa esilincomayo i-Growbots, elihlanganisa kokubili amathuluzi okuhlola nokukhomba futhi lisebenza kahle ne-HubSpot.

Ukuze wenze ukuhlola okugcwele ku-HubSpot uzodinga i-Sales Hub Enterprise ($1,200/ngenyanga). Le tier yeHubSpot Sales Hub ilayishwe izici kodwa ayifanele neze ukuyithenga uma wena kuphela ngiwudinga ukuze ucwaninge.

Inqubo yokuthenga ye-HubSpot ingacasula

I-HubSpot yinkampani enkulu, futhi ulwazi lokuthengisa lungashayiswa noma luphuthelwe kuye ngokuthi uthola yiphi irep yokuthengisa. Bavulekele ukuxoxisana okuningi, okungaba yinto enhle noma embi kuye ngezidingo zakho. Nakuba sibonga lapho inkampani ye-SaaS yenza inqubo yokuthenga ibe lula, ukukwazi ukuxoxisana kungadlalela inzuzo yakho uma kunesici esisodwa kuphela osidingayo esivela esigabeni esihlukile noma i-Hub, noma uma uzimisele ukuhlanganisa ama-Hub omkhiqizo, ukhokhe minyaka yonke, noma usayine inkontileka yesikhathi eside.

Ngoxhumana nabo abaningi bezentengiso, iHubSpot Marketing Hub ingabiza

Iningi lezinkampani ngeke lihlangabezane nalolu daba lokukala. Uma ufuna ukumaketha ngenkuthalo koxhumana nabo abangu-10,000+ uzogcina usebenzisa u-~$3,600 ngenyanga. Ngenhlanhla, i-Sales Hub ayinayo le nkinga efanayo futhi ithengeka kakhulu emaqenjini okukhangisa ngesilinganiso (~$120 ngomsebenzisi ngamunye kubasebenzisi abangu-10+).

Izici ze-HubSpot CRM ezizoguqula inqubo yakho yokuthengisa

Ukuze aphumelele, amaqembu okuthengisa kufanele abe nezindlela zokuthengisa ezibhaliwe, eziphoqelelayo, ezisobala, nezisebenzayo. Izimfanelo ezimbili zokugcina, obala nokusebenza kahle, akunakwenzeka ngaphandle kwezici ze-CRM ezifana nalezi esizibhale ngezansi.

I-HUBSPOT CRM EZIPHUMA EZISIZA Ekudaleni OKUNGEZESIFUNDAZWE:

1. Ukuvumelanisa i-imeyili yezindlela ezimbili nge-HubSpot Sales Extension

Lesi sici, esitholakala kubo bobabili abasebenzisi bamahhala nabakhokhelwayo, ingenye yezindlela ezilula zokudala ukubonakala kwethimba lakho. Uma inikwe amandla, isandiso se-HubSpot Sales sivumelanisa ngokuzenzakalelayo wonke ama-imeyili angenayo naphumayo, kungaba nge-Gmail, i-Outlook, nanoma yimuphi omunye umhlinzeki, koxhumana naye ohambelanayo noma inkampani ku-CRM. Uma lokhu sekuqala ngemuva, izingxoxo nabaqondisi kanye namakhasimende akhona konke kuyarekhodwa futhi kufinyeleleke, okwenza kube lula kunoma ubani ukuthi asheshe ngesikhathi esincane uma kudingeka.

2. I-HubSpot Calling kanye/noma ukuhlanganiswa kwe-VoIP

Ukushaya kwe-HubSpot kungaba inketho enhle uma izingcingo eziphumayo zingeyona ingxenye enkulu yenqubo yakho yokuthengisa. Isigaba ngasinye se-HubSpot Sales Hub sihlanganisa ibhulokhi lamaminithi njalo ngenyanga (I-HubSpot Sales Hub Starter – imizuzu engu-500, I-Sales Professional – imizuzu engu-3,000, kanye ne-Sales Hub Enterprise – imizuzu engu-12,000), ngakho-ke uma ngezikhathi ezithile ufinyelela amakhasimende noma amathuba, lokhu kungase kwanele ukuhlangabezana nezidingo zakho.

Uma ukurekhodwa kwekholi kunikwe amandla, i-HubSpot izoqopha zonke izingcingo futhi inamathisele okurekhodiwe kurekhodi loxhumana nabo, elivumela ukubuyekezwa kwezingcingo nokuqeqeshwa, kanye nekhono lokulalela izingxoxo ezedlule, ezifanele ukubeka izinto obala.

Uma unethimba labadayisi elenza amakhulu ezingcingo ngosuku, cishe uzofuna ukuhamba ne-VoIP ehlangana kahle ne-HubSpot, njenge-Aircall noma i-Kixie. Lezi zingxenyekazi eziqine ngokwengeziwe zidala obala ngokungena kwezingcingo okuzenzakalelayo nokurekhoda, kanye nolayini, okokudayila amandla, namanye amathuluzi okushaya ivolumu ephezulu.

I-HubSpot Sales Hub ixhuma kalula ku-HubSpot Customer Service Hub ukuze inikeze ukwesekwa kwamakhasimende kwesikhathi sangempela ngengxoxo ebukhoma noma ama-chatbots.

3. Ukuhlaziya okunemininingwane yokuthengisa nokubika ngokwezifiso

I-HubSpot inamathuluzi okubika aqinile kokubili isigaba samahhala se-CRM nesiqalisi se-Sales Hub. Abasebenzisi be-HubSpot Sales Hub Professional kanye nabasebenzisi be-Enterprise banokufinyelela ezinkethweni zokubika eziqine nakakhulu, kanye nezibalo zokuthengisa ezizokusiza ukuthi uhlale unolwazi ngokusebenza nokukhiqiza kwabathengisi bakho.

Imibiko enemininingwane yemisebenzi kanye namadeshibhodi enziwe ngendlela oyifisayo kusho ukuthi ilungu ngalinye lethimba lakho labadayisi lingakwazi ukuhlala linolwazi futhi liwazi amamethrikhi omsebenzi womuntu siqu naweqembu azoholela ngqo empumelelweni yawo.

I-HUBSPOT CRM EZIPHUMA EZITHUTHUKISA UKUSEBENZA KAHLE:

Ukusebenza kahle umzamo odingekayo kubanikezeli bokuthengisa lapho uhambisa amadili ngenqubo yokuthengisa, kusukela ekutholeni amaphuzu okuholayo kuye lapho uvala amadili. Kaningi, abadayisi bagcina bechitha isikhathi esiningi emisebenzini ephindaphindwayo noma engadingekile. Ngokusebenza ngempumelelo, ithimba lakho lizokwazi ukuchitha isikhathi esiningi lithengisa. Ngokuphindaphindiwe, sibone ukuthi ukusebenza kahle kwethimba labadayisi kuhumushela ekukhuleni kwemali engenayo.

I-HubSpot Sales Hub inikeza amathuluzi amaningi okuthuthukisa ukusebenza kahle kwe-rep. Ngezansi, sibale ezimbalwa zezintandokazi zethu.

1. Hlela ama-imeyili okuthengisa ngezifanekiso namazwibela

Ngokungafani nezifanekiso ze-imeyili zokumaketha eziningi, izifanekiso ze-imeyili yokuthengisa ye-HubSpot namazwibela akhelwe ama-imeyili okuthengisa aqondene nawe, awodwa. Ukudala ama-imeyili esifanekiso esikhundleni sokusungula kabusha isondo ngaso sonke isikhathi lapho udinga ukufinyelela kumuntu oholayo noma ikhasimende kungenye yezindlela ezilula zokwandisa ukusebenza kahle. Amazwibela asethini afana nezifanekiso, kodwa ahloselwe izingcezu zolwazi olulingana nemibandela ethile yezomthetho noma izimpendulo zemibuzo evame ukubuzwa.

2. Gcina imikhondo ingaweli emifantwini ngokulandela okuzenzakalelayo

Uma kuziwa ekuthengisweni, konke kumayelana nokulandelela. Ngokwesilinganiso, kuphela u-2% wokuthengisa owenziwe ngesikhathi sokuqala sokuxhumana. Lokho kusho ukuthi uma ungalandeli, ngisho nange-imeyili elula yokulandelela, uphuthelwa okungenzeka kube ngu-98% wokuthengisa kwakho. Akuyona imali encane leyo.

Kodwa nokwazi ukuthi ukulandelela kuyisihluthulelo, kulula kakhulu ukuthi ama-reps avumele imikhondo iwele emifantwini. Ngenhlanhla, nge-HubSpot Sales Hub kulula ukwenza imisebenzi yokulandelela ngokuzenzakalelayo ngokusekelwe esikhathini kusukela ekuthinteni kokugcina, ukuziphatha okuholayo, ngisho nokubhekana nesiteji. Ama-Sales automations ayatholakala kubasebenzisi be-Sales Hub Starter kuya ku-Enterprise, ngakho-ke asikho isizathu sokungawasebenzisi ukuze udale imisebenzi nezikhumbuzi zokulandelela.

3. Vumelana kakhulu nokuthengisa usebenzisa ukulandelana

Kuwo wonke amathuluzi okuthengisa anikezwa i-HubSpot Sales Hub, ukulandelana kungase kube okukodwa kwamazinga aphansi kakhulu. Ukulandelana okuningi okudidayo ngomkhankaso we-auto-drip, kodwa ukulandelana kwe-HubSpot empeleni ama-semi-automated cadences akuvumela ukuthi ufinyelele kubaphambili ngendlela ehlukahlukene nenenjongo kuyo yonke inqubo yakho yokuthengisa.

Ngokuyisisekelo noma yimuphi umsebenzi wokufinyelela ekuthengisweni - ama-imeyili angu-1:1, izingcingo, imibhalo, nemiyalezo ye-LinkedIn, kanye nezinye izikhumbuzi zomsebenzi, zingangezwa ekulandeleni ukubambezeleka okungokwemvelo phakathi kwesinyathelo ngasinye.

Nasi isibonelo:

• Usuku 1: Thumela isicelo sokuxhuma ku-LinkedIn + thumela i-imeyili yokuqala ebandayo
• Usuku 2: Uma uxhumano lwe-LinkedIn lwamukelwe, thumela umlayezo wokuqala we-LinkedIn
• Usuku 5: Thumela i-imeyili yesibili ebandayo
• Usuku 8: Thumela umlayezo wesibili we-LinkedIn
• Usuku 10: Thumela i-imeyili yesithathu ebandayo
• Usuku 11: Shaya ucingo lokuqala
• Usuku 16: Shaya ucingo lwesibili

Uma oholayo ephendula i-imeyili, noma ehlela umhlangano ngesixhumanisi sakho sokuhlela, i-HubSpot ingabakhipha ngokuzenzakalelayo ngokulandelana ukuze uqhubeke nengxoxo ngokuphila.

Ukulandelana kutholakala kuphela kubasebenzisi be-HubSpot Sales Hub Professional kanye nabasebenzisi be-Enterprise, kodwa kufanele nakanjani kucatshangelwe uma iqembu lakho lenza umthamo omkhulu wokufinyelela kwezokuthengisa.

Ezinye izici zeHubSpot Sales Hub esithanda ukuzisebenzisa:

• Izakhiwo zangokwezifiso - lokhu kukuvumela ukuthi ulandelele futhi ubike ngokuthengisiwe okuqondile nedatha yekhasimende ebalulekile kuwe nasebhizinisini lakho.
• Amapayipi amadili amaningi - ungasebenzisa ipayipi ngalinye ledili ngomkhiqizo ohlukile noma inqubo yokuthengisa.
• Isihleli somhlangano - thumela oxhumana nabo isixhumanisi ukuze bakwazi ukubhuka kalula imihlangano ngesikhathi esisebenzela uhlelo lwabo.
• Ama-imeyili enziwe aba ngewakho - sebenzisa izinkambu eziguqukayo ezifanekisweni ukuze udale kalula ama-imeyili aqondene nawe ngemizuzwana.
• Ukulandelela i-imeyili - thola izaziso ezingenamkhawulo lapho abathintwayo bebuka bese uchofoza kuma-imeyili alandelelwe.
• I-Lead rotation automation - sabalalisa imikhondo engenayo ngendlela efanele kulungu ngalinye lethimba lakho lokuthengisa.
• I-automation yepayipi yokuthengisa - dala amadili ngokuzenzakalelayo futhi uwahambise emgqeni wokuthengisa ngokusekelwe kumibandela echazwe ngaphambilini.
• Umtapo wezincwadi - gcina futhi wabelane ngamadokhumenti ngezixhumanisi ezilandelekayo ukuze ube nedatha ecacile yokuthi yiziphi izibambiso zokuthengisa eziguqukayo.

Ungakhetha kanjani phakathi kwe-Sales Hub Starter, Professional, kanye ne-Enterprise

Ngazo zonke izinsimbi namakhwela i-HubSpot okufanele ikunikeze, akuhlala kusobala ukuthi isiqephu se-Sales Hub esizosebenzela izidingo zakho kangcono. Nakuba isimo ngasinye sihlukile, kuneziqondiso ezijwayelekile ezizokusiza ukukukhomba endleleni efanele.

IHUBSPOT SALES HUB Starter

Lesi sigaba se-HubSpot esithengeka kakhulu sikunikeza yonke into oyidingayo ku-CRM eyisisekelo, kuyilapho uvumela indawo ukuthi ikhule futhi inwebe phansi komgwaqo.

Khetha i-HubSpot Sales Hub Starter uma:

• Udinga kuphela ukusebenza okuyisisekelo kwe-CRM ngaphandle kokuzenzakalela noma ukubika okujulile
• Usebenza neqembu elincane nesabelomali esilinganiselwe
• Usaqala, kodwa ufuna ukulungela ukukhula okubalulekile esikhathini esizayo esiseduze.

I-HubSpot Sales Hub Starter ingase ingalingani kahle uma:

• Udinga ukwenza ngokuzenzakalelayo izinqubo zokuthengisa noma udale imibiko yangokwezifiso
• Udinga amaphayiphi amadili amaningi

HUBSPOT SALE HUB PROFESSIONAL

Ngenkathi lesi sigaba se-HubSpot sikhuphuka ngentengo, kukhona futhi ukwanda okukhulu kwalokho ongakwenza nge-Sales Hub Professional.

Khetha iHubSpot Sales Hub Professional uma:

• Ufuna ukukhulisa ukusebenza kahle kwerep rep ngokwenza ukulandela okuzenzakalelayo nezikhumbuzi zemisebenzi
• Udinga ukulandelana, izibalo zokuthengisa, nezincwadi zokudlala
• Udinga amaphuzu okuhola nokuzungezisa okuholayo okuzenzakalelayo

I-HubSpot Sales Hub Professional ingase ingalingani kahle uma:

• Ufuna ukuhlela abasebenzisi ngamaqembu
• Udinga izinto zangokwezifiso, amagoli angokwezifiso, noma amaphuzu aphambili aqagelayo
• Uhlanganisa ne-Salesforce noma i-API yangokwezifiso

HUBSPOT SALE HUB ENTERPRISE

I-HubSpot Sales Hub Enterprise ikuvumela ukuthi wenze kahle kakhulu noma yini ongayicabanga nge-CRM yakho, kodwa ayishibhile. I-HubSpot Sales Hub Professional izohlangabezana nezidingo ze-99% yezinhlangano ezingezona ezebhizinisi, kodwa kunezizathu ezimbalwa ongase ufune ukukhetha ibhizinisi.

Khetha I-HubSpot Sales Hub Enterprise uma:

• Unamaqembu amaningi okuthengisa nabaphathi bezokuthengisa
• Udinga imininingwane yengxoxo, izinto zangokwezifiso, noma imigomo yangokwezifiso
• Ufuna ukwenza ngokuzenzakalelayo yonke into kusukela ekubhaliseni okulandelanayo ukuya kumagoli aholayo aqagelayo
• Udinga ukuhlanganisa ne-Salesforce noma i-API yangokwezifiso

I-BOTTOM LINE:

Kungakhathaliseki ukuthi uneqembu labadayisi elimisiwe noma usaqala, i-HubSpot Sales Hub inomsebenzi namathuluzi owadingayo ukuze uphathe ithimba lakho labadayisi, uthuthukise ukusebenza kokuthengisa, futhi ukale ngempumelelo.

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