Ama-electronics abathengi izitayela zishintsha ngokushesha, nemikhiqizo eshisayo ishintsha njalo ngenyanga. Lo mbiko ugxile emazingeni okuchofoza kuwebhusayithi njengesilinganiso sokuduma. Ukuduma kubonisa intshisekelo yomthengi womhlaba wonke neyesifunda ezigabeni ezithile zomkhiqizo njalo ngenyanga, esebenza njengommeleli owusizo wesidingo esishintshayo sama-electronics abathengi emhlabeni jikelele nasezimakethe ezibalulekile. Ngokulandelela izinguquko zokuduma inyanga nenyanga kusukela ngoNovemba 2023 kuya kuDisemba 2023, lo mbiko uhlose ukugqamisa izinguquko zakamuva kokuncanyelwayo kwabathengi namaphethini okuthenga ama-electronics emhlabeni wonke nasezifundeni zonkana.
Umbiko uqala ngokwembula amathrendi amadeli ku-Primary Category Groups, ngaphambi kokuba ujule ukuze uthole okucacisiwe Kwezigatshana Ezinemininingwane. Ngokwendawo, iqala ngokubuka komhlaba wonke bese isondeza ezifundeni ezintathu ezibalulekile: i-United States ne-Mexico, i-Europe kanye ne-Southeast Asia.
Okuqukethwe
Ukubuka konke komhlaba wonke
US naseMexico
Europe
Southeast Asia
Ukukhetha imikhiqizo eshisayo
Isiphetho
Ukubuka konke komhlaba wonke
Amaqembu esigaba esiyinhloko
NgoDisemba 2023, imboni ye-Consumer Electronics yabona izitayela ezizinzile zokuduma uma kuqhathaniswa nenyanga edlule. I-Electronics Esetshenzisiwe igqama ngokukhuphuka okuphezulu kwe-MoM ngo-15% ekudumeni, okubonisa ukuthanda okukhulayo kwamadivayisi aphethwe ngaphambilini. Ukwenyuka kwamandla emali kanye nokungaqiniseki kwezomnotho kungase kuqhubekisele abathengi kwezinye izindlela ezingabizi kakhulu. Ukwengeza, ukuqwashisa okwengeziwe mayelana ne-e-waste kanye nokusimama kungase kuholele ekukhethweni kokuthenga okunesibopho.
Eminye imikhakha ehlanganisa ama-Earphone nama-Earphone & Izesekeli kanye Nemidlalo Yamavidiyo Nezesekeli nazo zijabulele ukukhula okuqinile kwe-11% -12% MoM.
Ishadi le-scatter elingezansi linikeza ukubuka okuningiliziwe kwezici ezimbili ezibalulekile zamaqembu esigaba esiyinhloko somhlaba (amashadi afanayo ayatholakala ngezansi ukuze abukwe esifundeni futhi):
- Inkomba yokuduma ishintsha inyanga nenyanga: Lokhu kuboniswa ku-x-eksisi, ngobude besikhathi obusuka kuNovemba 2023 kuya kuDisemba 2023. Amanani amahle abonisa ukwanda kokuduma, kuyilapho amanani angemahle abonisa ukwehla.
- Inkomba yokuduma yango-December 2023: Lokhu kuvezwa ku-y-eksisi. Amanani aphezulu akhombisa ukuthandwa okukhulu (amazinga aphezulu okuchofoza iwebhusayithi).

Ukuhlaziywa kwesigatshana okunemininingwane
Ithebula elingezansi ligqamisa izigaba ezingaphansi kwezingu-20 eziphezulu embonini ye-Consumer Electronics ezihlangabezane nokukhula kwe-MoM okuphezulu kakhulu emhlabeni jikelele.
- Ukwenyuka Kumakhebula Esipikha (180%): Le threndi ingase igqugquzelwe ukwanda kwentshisekelo kumasistimu omsindo wasekhaya, kanye nesidingo somsindo wekhwalithi ephezulu.
- Ukwanda okumangazayo kwama-Boombox (73%): Le threndi ye-retro ingase iqhutshwe ukulangazelela, isifiso somsindo ophathekayo, nokuduma kwemisebenzi yangaphandle.
- Ukwanda okuphawulekayo Kwekesi Nezikhwama Ze-Hard Drive (61%): Le threndi iveza isidingo esikhulayo sesitoreji esiphathekayo nokuvikelwa kwamadivayisi aqinile, afana ne-hard drive, i-adaptha yamandla, ibhange lamandla, njll.

US naseMexico
Amaqembu esigaba esiyinhloko
I-US kanye ne-Mexico Consumer Electronics bagcine ukukhuphuka okunempilo kwe-MoM ngoDisemba 2023, nge-Used Electronics (+24%) ehamba phambili. Eminye imikhakha ehlanganisa Imidlalo Yamavidiyo Nezesekeli, Izindlebe & Izifakwandlebeni Nezesekeli, Izincwadi Ze-Electronic, nezipikha Nezesekeli nazo zihlangabezane nokukhula ngo-15% -19%. Lokhu kuphakamisa ukuthanda okukhulayo kwezinto zikagesi zendlela yokuphila kanye nesidingo esikhulayo sokuthuthukiswa kokuzijabulisa kwasekhaya nokwenza kube lula.

Ukuhlaziywa kwesigatshana okunemininingwane
Ishadi elingezansi ligqamisa izigaba ezingaphansi kwezingu-20 eziphezulu embonini ye-Consumer Electronics ezihlangabezane nokukhula kwe-MoM okuphezulu kakhulu e-US nase-Mexico.
- Izintshisekelo ezikhulayo ku-Boomboxs (89%) kanye Nezipikha Eziphathwayo (60%): Ngokufanayo namathrendi omhlaba, isifiso somsindo ophathekayo sikhule, cishe siqhutshwa imisebenzi yangaphandle.
- Izihlungi Zekhamera (51%): Izihlungi zinikeza indlela efinyelelekayo yokwengeza ukuthinta okuyingqayizivele, okudlalayo, nobuciko ezithombeni nakumavidiyo.
- Ikhamera Yokuphakela Izinyoni (51%): Le threndi ibonisa ukuthi abantu abaningi bafuna amathuba okuxhumana nemvelo nokubuka izilwane zasendle. Amakhamera okuphakela izinyoni athengekayo futhi asebenziseka kalula anikezela ngewindi emhlabeni ohehayo wezinyoni zasemuva, ahlinzeka ngokubuka kwesikhathi sangempela nokuzijabulisa.

Europe
Amaqembu esigaba esiyinhloko
Naphezu kokucwiliswa kancane ekudumeni kukonke ku-Consumer Electronics, izigaba ezimbalwa ziqophe ukwenyuka okuqinile, kanti i-Blockchain Miners inyuke ngo-43% inyuka i-MoM. Lokhu ukukhuphuka okumangalisayo, okungenzeka kuqhutshwa izinto ezifana nokukhuphuka kwamanani e-Bitcoin kanye ne-cryptocurrency.

Umthombo wedatha: Intengo ye-Bitcoin ithrendi evela kwa-Google
Ngokufanayo nesimo somhlaba wonke, ama-Elekhthroni Asetshenzisiwe nawo abe nokukhula okuqinile (15%) eYurophu.

Ukuhlaziywa kwesigatshana okunemininingwane
Ishadi elingezansi ligqamisa izigaba ezingaphansi kwezingu-20 eziphezulu embonini ye-Consumer Electronics ezihlangabezane nokukhula kwe-MoM okuphezulu kakhulu e-Europe.
- I-Smart Interactive Displays & Accessories (122%): Ziya ngokuya ziduma emikhakheni ehlukahlukene, okuhlanganisa Ezemfundo, Ibhizinisi, Ukunakekelwa Kwezempilo, Nokuzijabulisa Kwasekhaya, okuvumela abasebenzisi ukuthi bazibandakanye nokuqukethwe, bahlanganyele, futhi balawule ulwazi ngokuqondile esikrinini.
- I-Soar in Smart Remote Control (119%): Le threndi ingase iqhutshwe ubuchwepheshe obuthuthukisiwe obufaka i-Bluetooth, ne-Wi-Fi nezinye izici ezifana nokulawula ukunyakaza, izincomo eziqondene nawe, nezinqamuleli eziqinile, okuthuthukisa ukusetshenziswa kalula.
- Izintshisekelo ezikhulisiwe kukhebuli yesipikha (98%) kanye nama-Boomboxes (79%): Ngokufanayo namathrendi omhlaba, isifiso somsindo ophathekayo sikhule, cishe siqhutshwa imisebenzi yangaphandle.

Southeast Asia
Amaqembu esigaba esiyinhloko
I-Southeast Asia Consumer Electronics ibonise ukukhuphuka okuqinile kwe-MoM ngoDisemba 2023, kanye ne-Used Electronics (+24%) ehamba phambili ephaketheni. Eminye imikhakha efana ne-Electronic Publications, ne-Video Games & Accessories nayo ihlangabezane nokukhula okumangazayo ngo-19% no-21%, ngokulandelana. Lokhu kunanela izitayela ezivelayo e-US nase-Mexico, zikhomba ekuthandeni okukhulayo okukhulayo kokuthokozisa kwedijithali.

Ukuhlaziywa kwesigatshana okunemininingwane
Ishadi elingezansi ligqamisa izigaba ezingaphansi kwezingu-20 eziphezulu embonini ye-Consumer Electronics ezihlangabezane nokukhula kwe-MoM okuphezulu kakhulu eNingizimu Afrika.
- Amakhamera Okuzingela (297%) anokwenyuka okuphezulu kwe-MoM, alandelwa Amakhamera Aphethwe Ngesandla Aqinile (110%): Lokhu kuphakamisa intshisekelo eqinile ezithombeni zangaphandle nezenzo.
- Izintshisekelo ezikhulayo ku-DVD, i-VCD Players & Recorders (83%) kanye ne-Boomboxes (83%): Le threndi ingase ibangelwe ukuvela kabusha kwentshisekelo kuzinketho zokuzijabulisa ze-retro.
- Amakhompiyutha Ethebulethi Asetshenzisiwe esigabeni se-Electronics Esetshenzisiwe ahlangabezane nokwenyuka kokuduma okungama-69%, okubonisa isidingo esikhulayo samadivayisi eselula athengekayo.

Ukukhetha imikhiqizo eshisayo
Kulesi sigaba, sigxilisa ukunaka kwethu kweminye imikhiqizo evelele ku-Chovm.com ethathe isithakazelo esibalulekile semakethe. Le mikhiqizo imele amathrendi abalulekile kanye nentuthuko yezobuchwepheshe ezigabeni zayo.
I-HD Set-Top Box
I-HD Set-Top Box isiphenduke into ethandwayo yokuthuthukisa izinhlelo zokuzijabulisa zasekhaya. Anikeza ikhwalithi yevidiyo echazayo ephezulu, lawa mabhokisi anikeza ukufinyelela kumasevisi anhlobonhlobo okusakaza bukhoma namashaneli. Udumo lwabo lusukela ekhonweni labo lokuguqula ukusethwa kwe-TV kwendabuko kube yizindawo zokuzijabulisa ezihlakaniphile, ezibhekelela isidingo esandayo sokuqukethwe okufunayo nokusakaza-bukhoma.
Ama-earphone e-TWS akhansela umsindo
Ama-earphone e-True Wireless Stereo (TWS) anekhono lokukhansela umsindo athole ukuduma kakhulu ngenxa yokunethezeka kwawo kanye nobuchwepheshe bomsindo obuthuthukile. Abasebenzisi bayakujabulela ukukhululeka ezintanjeni, idizayini ehlangene, kanye nokuhlukaniswa komsindo okuphezulu okuthuthukisa umuzwa wokulalela ezindaweni ezinomsindo. Isidingo sabo esikhulayo sibonisa ukukhetha komthengi kwekhwalithi ephezulu, izixazululo zomsindo eziphathwayo.

Isipikha esiphathwayo esingenantambo
Izipikha eziphathwayo ezingenantambo seziphenduke igajethi okufanele ibe nayo kubathandi bomculo. Isikhalazo sazo sisekuphathekeni kwazo, ukusebenziseka kalula, kanye nekhono lokuletha umsindo wekhwalithi ephezulu ngendlela ehlangene. Lezi zipikha zixhuma kalula ngamadivayisi ahlukahlukene, okuzenza zilungele ukuzijabulisa osendleleni kanye nemisebenzi yangaphandle.

Ama-earphone adlala ezindlebeni
Ama-earphone adlala ezindlebeni aqophe i-niche emakethe yezinsiza zemidlalo. Idizayinelwe ukuzizwisa kwamageyimu okugxilile, lawa ma-earphone ahlinzeka ngekhwalithi yomsindo ehamba phambili, ukubambezeleka okuphansi, futhi ngokuvamile afika nezici ezifana nemakrofoni akhelwe ngaphakathi nemiklamo ye-ergonomic. Ukuthandwa kwabo kugqugquzelwa ukwanda komphakathi wemidlalo kanye nesidingo sezinto ezithinta okokugcina zemidlalo ezikhethekile.

I-drone yezinga lokungena
Ama-drones asezingeni lokungena afinyeleleka kalula futhi adumile phakathi kwabathandi bezobuchwepheshe nabazithandayo. Lawa ma-drones avame ukufaka izilawuli ezisebenziseka kalula, amakhono ayisisekelo wokuthatha izithombe, kanye nemiklamo ehlangene, okuwenza abe yinketho ekahle kwabaqalayo. Ukuthandwa kwabo kuqhutshwa ukwanda kokusetshenziswa kobuchwepheshe be-drone kanye nokukhanga kwezithombe zasemoyeni.

Iwashi elihlakaniphile lezemidlalo
Amawashi ahlakaniphile ezemidlalo azuze amandla ngamakhono awo emisebenzi eminingi. Lawa madivayisi alandelela imisebenzi yokufaneleka, aqaphe amamethrikhi ezempilo, futhi anikeze izici zokuxhuma njengezaziso namakholi. Ukuduma kwabo kuwubufakazi benkambiso ekhulayo yokuqwashisa ngezempilo nokufaneleka kanye nesifiso sobuchwepheshe obugqokekayo obuhlanganisa ngaphandle komthungo ekuphileni kwansuku zonke.

I-Solid State Drive – i-SSD
Ama-Solid State Drives (ama-SSD) aguqule izixazululo zokugcinwa kwedatha ngesivinini nokuthembeka kwawo. Njengoba ethandwa isivinini sawo sokufunda/sokubhala esisheshayo nokuqina, ama-SSD aya ngokuya ethatha indawo yamadrayivu aqinile endabuko kuzo zombili izindawo zekhompuyutha zomuntu siqu nezichwepheshile. Ukuthandwa kwabo okukhulayo kungenxa yesidingo esiqhubekayo sokusebenza okuphezulu kanye nezinketho zokulondoloza ezisebenza kahle kukhompyutha.

Isiphetho
Sekukonke, imakethe yango-December 2023 ye-Consumer Electronics ibonise inhlanganisela yamathrendi akhona nasafufusa, nge-Used Electronics kanye nezici zesifunda eziqhuba lo mkhuba. Lo mhlaba ohlukahlukene unikeza amathuba ajabulisayo amabhizinisi ukuze ahlinzekele okuthandwa ngabathengi futhi azuze ezimakethe ze-niche.