Ukuba nemoto enezici ezithuthukile ongaziqondi kahle kungaba okuhlangenwe nakho okucindezelayo. Ingabe umsizi we-AI angasiza?
Ubuchwepheshe bomsizi wezwi akuwona umqondo omusha kwabaningi. Ukusuka ku-SIRI kuya ku-Alexa, iningi lethu belizohlangana nobuchwepheshe obususelwa ku-AI kuleli fomu. Kodwa-ke, izilekeleli zezwi ezisemotweni ziwuhlelo lokusebenza olungase lube lusha kwabanye, oluvumela usizo lwezwi emotweni oluholela kusixazululo esingenazandla sokuletha ulwazi oluhlukahlukene ngaphakathi kwekhabhinethi yemoto.
Inkampani eqaphela umsindo nenkulumo i-Soundhound ithi bekungokokuqala ukunikeza umsizi wezwi ongaphakathi kwemoto ohlanganisa i-Generative AI nomsizi wezwi oqinisekisiwe. Muva nje, inkampani imemezele okunye ukuthuthuka kobuchwepheshe, okuvumela abashayeli ukuthi bathole ulwazi lwebhukwana lezimoto ngendlela elula nelula.
Sikhulume no-Michael Zagorsek, i-COO SoundHound, ukuze sixoxe ngezici ezintsha nokuthi yini abangayifinyelela, futhi sicabangele ikusasa lalobu buchwepheshe.
I-Just Auto (JA): Ngubani i-SoundHound futhi yenzani inkampani?
UMichael Zagorsek (MZ): Sizithatha njengabahlinzeki abazimele abahamba phambili bobuchwepheshe be-AI bezimoto. Empeleni, esikwenzayo sihlinzeka ama-OEM ngesilekeleli sezwi esibhalwe ngokumhlophe ukuze abashayeli noma abagibeli bakwazi ukuxhumana nolwazi lwemoto ngaphakathi nangaphandle kwemoto ngezwi nje labo.
Saqala ukuthuthukisa ubuchwepheshe bethu ngo-2005. Sibuthule ngo-2015 eduze nokunye okwakwenziwa yi-Amazon ne-Google. Umehluko oyinhloko ukuthi abahlinzeki abakhulu bezobuchwepheshe bebenweba izinsizakalo zabo zezwi emotweni, kanti ebesikwenza kuwukukhuphula imoto ngakho-ke amakhono namandla emikhiqizo ye-OEM.
Ekugcineni singenza ukuhlunga okuningi kanye nokulandela izinhlelo zokusebenza zezimoto, ngisho nangezindlela abahlinzeki abakhulu bezobuchwepheshe abakwazanga. Umehluko oyinhloko ukuthi akukhona nje ukubeka ukuxhumana kwezwi kokuthile okufana ne-ChatGPT; sinazo zonke izizinda zethu: isimo sezulu, ukuzulazula, izindawo ezithakaselwayo - okwesikhathi sangempela, ezingahlanganiswa nokuthile okufana ne-ChatGPT nanoma iziphi ezinye izinhlobo zezilimi ezinkulu. Sikholelwa ukuthi lezo zinto ezimbili zihlangene (ubunjiniyela besofthiwe ngokufunda komshini) zenza umsizi oqine kakhulu, futhi leyo yinto esiyethule ngonyaka odlule.
Sihamba phambili ezinkampanini zakwaHyundai nasezimakethe eziningi eYurophu. Siwubambiswano olujulile lwesu ne-Stellantis nemikhiqizo yabo engama-20, kanye ne-Togg, umkhiqizi wezimoto waseTurkey, futhi sikhuluma namanye ama-OEM ambalwa.
Ungakwazi yini ukuxoxa ngesici esisha esikhiqizayo se-AI esisanda kwethulwa?
Enye yezinto ezibalulekile esikunikezayo ngalo mbono wokuthi ungafinyelela ulwazi ngaphandle kwemoto nangaphakathi kwemoto. Incwadi yemoto ngokwayo ibilokhu iyinselelo kubakhiqizi bezimoto. Iwugqinsi ngokusobala futhi ibanzi kakhulu; ukuthola izinto ngokusobala kuyinselele kubo bonke. Lokhu kungenye yalawo 'amaphuzu obuhlungu' wonke umuntu onemoto aba nawo.
Enye yezinto ezibalulekile esikunikezayo ngalo mbono wokuthi ungafinyelela ulwazi ngaphandle kwemoto nangaphakathi kwemoto.
Esikwaziyo ukukwenza ukungenisa lokho bese sisebenzisa inhlanganisela yethu yobunjiniyela besofthiwe namamodeli olimi amakhulu, senze leyo manuwali ifinyeleleke ngezwi ngokusebenzisa inhlanganisela yobunikazi yokukhomba nokusesha. Ukuvumelana nezimo kwamamodeli olimi amakhulu kunikeza indawo enkulu yokuhumusha. Abantu akudingeki bazi igama lesici. Bavele bathi, isibonelo: “Yini leyo sici uma usegqumeni ukuze ungasheleli phansi?” Umsizi unquma ukuthi ukhuluma ngesici somsizi we-hill-hold.
Lokhu kuqinisa ngempela isiphakamiso sethu sokubaluleka. Empeleni, sikholelwa ukuthi ukuzizwisa kwezwi kufanele kube isandiso semoto ngokwayo.
Okwesibili, njengoba izimoto ziba yi-software-centric, umqondo webhukwana eliphrintiwe uphelelwa yisikhathi ngoba isofthiwe ibuyekezwa emoyeni (OTA) futhi ngokusobala ayikho inguqulo yakamuva yokuphrinta yalokho. Ama-OEM amaningi azothola imanuwali yawo etholakala ngedijithali ngaphakathi kwesistimu ye-infotainment uqobo, kodwa nalokho kusobala ukuthi kuletha izinselelo zokufinyelela njengoba ungacabanga.
Ingabe lobu buchwepheshe buzohambisana nanoma iyiphi imoto?
Yonke imoto inekhono lokukhuluma ngokwezinga elithile. Ngingathi ingxenye yefa yikhono elishumekiwe. Lokhu kungaphambi kokuthi izimoto zixhunywe ku-Cloud nanoma yiziphi izinkonzo. Babezoba nokusebenza okulinganiselwe kakhulu.
Lapho singena emakethe, saqala ukunikeza amandla e-Cloud ezimotweni ezixhunyiwe. Okungenzeka ukuthi sizohlinzeka ngamakhono ethu ngokusebenzisa inkundla yethu emotweni bese ngalokho senze ukuthi lesi sici sobuhlakani bemoto sitholakale.
Asiqiniseki mayelana nanoma yiziphi izinkampani zezimoto zendlela eyodwa okufanele zenze lokhu. Kwezinye izimo, uma befuna ukuqhubeka nokusebenzisa i-Amazon noma i-Google, bangakwazi. Ukuba nomsizi wezwi ozimele ozimele ohlala eduze kwalokho, sizizwa, njengesandiso sesu lomkhiqizo wabo.
Sizwa sengathi ukuba nomsizi owenziwe kahle kakhulu futhi onebhrendi kuyindlela engcono yokuhamba ebonisa lobu buchwepheshe, kodwa ngokusobala kunezindlela eziningi ezingenzeka.
Ubikezela ukuthi kuzokwenzekani kulesi sikhala eminyakeni emithathu ezayo?
Ngingasho ukuthi izinto ezintsha zakamuva mayelana nalobu buchwepheshe be-AI obukhiqizayo buvuse abantu emathubeni e-AI exoxa ngempela.
Lokhu kusebenza ezimotweni njengoba kwenza izipikha ezihlakaniphile nanoma yini esebenza ngezwi. I-ChatGPT ivula umnyango wezimo eziningi zokusetshenziswa ebezingekho ngaphambilini. Abantu abasemotweni bangathi: “Ngihambela le ndawo; kukhona iseluleko ongangicela sona?" Uma abantu sebeqala ukubona ukuthi kungaqala kube nomthelela empilweni yabo, sizobona umsebenzi omningi lapho.
Ngingasho ukuthi izinto ezintsha zakamuva mayelana nalobu buchwepheshe be-AI obukhiqizayo buvuse abantu emathubeni e-AI exoxa ngempela.
Ezinye izigaba zezinto abantu abadlale ngothando ngazo, kodwa ezingakaveli, zithe ukuhambisana nento esizoyibiza ngokuthi 'ubuhlakani bemizwa'. Uma ngizizwa ngendlela ethile, umsizi wezwi angabona futhi aphendule ngokufanele. Yilowo mqondo wokutholwa kwemizwa. Uma ngithukuthele, ingabe likhona ithuba lokulawula lowo muzwa ngempendulo?
Isibonelo, njengamanje uma ucela ihlaya le-AI, umbhalo oya enkulumweni ufana nethoni yokuthi uyicela ukuthi ihambe iye esiteshini sikaphethiloli esiseduze. Ngicabanga ukuthi kuzoba nokuqanjwa okuningi kombhalo wangempela ukuya enkulumweni ukuze kulungiswe impendulo yawo ngokusekelwe kumongo walokho okushoyo. Ngicabanga ukuthi lokho kuzovula kakhulu lowo mqondo wokuthi uxoxa nento ebonakala ihlakaniphe kakhulu kunerobhothi elimane lithathe imiyalo.
Futhi, ukuhlonza inkulumo nokuhlonza izwi - ubuchwepheshe bukhona, kodwa abukaveli kuma-OEM. Ngakho-ke, ake ucabange uma ufaka imoto yakho bese uthi sawubona. Imoto yakho ibona izwi lakho bese ithi “sawubona”. Lokho kungafinyeleleka impela, ngakubona kwenzeka lokho phakathi neminyaka embalwa ezayo.
Okokugcina, kodwa okungenani, ukwenza imali nohwebo kusebalazweni lethu lomgwaqo. Ingxenye yebhizinisi lethu ukuthi sibona izinsiza ezisebenza ngezwi kanye nezindawo zokudlela, uku-oda ukudla, ukushayela udlulele - amathuba amaningi.
Umqondo wukuthi ungakwazi uku-oda ukudla noma ubuze ibhizinisi noma yimiphi imibuzo ngezwi lemvelo. Isu lethu bekulokhu kuwukuletha lezo zinsizakalo emotweni futhi senze imoto ibe isango elinamandla kakhulu emhlabeni osizungezile. Phakathi neminyaka embalwa ezayo, siyakubona lokho, futhi kuyathakazelisa kuma-OEMs ngoba amanani enselelo yawo yemali engenayo aya ngokuya eqina. Ama-EV esiwaziyo awathengiswa ngenzuzo, ngakho izindlela ezengeziwe zokwenza imali zibalulekile, futhi sikholelwa ukuthi ukusebenzisana kwezwi kungavula okunye kwalokho.
Ingabe kukhona okunye ocabanga ukuthi abantu kufanele bakwazi nge-AI?
Lapho abantu beqala ukubona ngeso lengqondo umsizi wezwi, ngingasho ukuthi ezinsukwini zokuqala - mhlawumbe eminyakeni eyisikhombisa kuya kweyishumi edlule - babona ubuchwepheshe kanye nokuthi yini obungayenza nge-ptractice. Babejabule ngalokho, kodwa imicabango yabo yayinamandla kakhulu. Amafilimu ezinganekwane zesayensi ayethula imiqondo efana ne-Jarvis ye-Iron Man. Bekuhlezi kukhona leli gebe phakathi kwalokho abantu abebefisa ukuthi lingakwenza nalokhu elikwenzile.
Ngicabanga ukuthi intuthuko iza ngokushesha kangangokuthi umqondo wokuthi ungaba nomsizi ongakhuluma nawe futhi okhona ngawe ungafinyeleleka kakhulu kunangaphambili.
Siphezu kwemizamo yabantu ababona ukuthi bangakhuluma ngempela nomsizi wabo wezwi uma beqhathanisa nokuvele bamyale. Ngicabanga ukuthi uma abantu sebengenile kulokho kuziphatha, ngeke baphinde babuyele emuva. Uma usuvule inani nge-AI, livele libe yingxenye yalokho okwenzayo nendlela osebenzisana ngayo. Umcabango ukuthi sisesimweni sokwamukela ngempela lowo msizi wezwi lengxoxo.
Umthombo ovela Okuzenzakalelayo nje
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