Ukuthengisa ku-Amazon vs. eBay ngo-2023 - Izinkokhelo, Izingozi, Nokuqhathaniswa Kwemali Engenayo

Izimakethe eziku-inthanethi seziphenduke indawo enenzuzo enkulu yabathengisi abavamile, osomabhizinisi, nabanikazi bamabhizinisi. Lezi zinkundla zinikeza indlela elula, efinyelelekayo, neyongayo yokufinyelela isisekelo samakhasimende esibanzi. 

Kodwa-ke, ukunquma ngeplatifomu yokuqala ibhizinisi eliku-inthanethi kungaba nzima. Ngoba kuthinta ukuzizwisa kokuthengisa kanye nemali engenayo engaba khona, ukukhetha inkundla efanele kuyisinqumo esibalulekile esithinta impumelelo iyonke. Izinto ezifana nezinkokhelo, izethameli eziqondiwe, ukuncintisana, namathuluzi omthengisi angahluka kakhulu ezimakethe ezihlukene. Kubalulekile ukuhlola lezi zici ngokucophelela ukuze wenze isiqiniseko sokuthi leyo oyikhethayo ikuvumela ukuba uhlangabezane nezinjongo zebhizinisi lakho.

Uma ungumthengisi osaqalayo, izimakethe ezimbili eziphambili ze-inthanethi okufanele ube kuzo yi-Amazon ne-eBay. Kulo mhlahlandlela, sikunikeza ulwazi oluwusizo kanye nemininingwane engenzeka engakusiza ukuthi uzulazule ezinkingeni zalezi zinkundla ezimbili. Sikunikeza umbono wayo ngamunye kanye nokuqhathanisa izici zawo ezibalulekile. Sebenzisa lo mhlahlandlela njengesisetshenziswa esibalulekile sokukhulisa amandla akho okuthengisa.

Uhlolojikelele lwe-Amazon ne-eBay

Ngaphandle uma usuhlale amashumishumi eminyaka uphila njenge-hermit, kungenzeka ukuthi uphequlule noma uthenge okuthile ku-Amazon ne-eBay. Kodwa-ke, ukuzulazula kulawa mapulatifomu njengomthengi akufani ncamashi nalapho ungumthengisi. Nakhu ukubuka kuqala okusheshayo kwalokho laba ababili abakunikeza abathengisi.

Amazon

Eyethulwe njengesitolo esincane se-inthanethi sezincwadi ngo-1994, i-Amazon isikhule yaba imakethe ye-inthanethi enkulu kunazo zonke emhlabeni. Ngokuba khona emazweni amaningi, inesisekelo samakhasimende esibanzi futhi inikezela ngezinhlobonhlobo zemikhiqizo kuzo zonke izigaba ezahlukahlukene. Ngokombiko wayo wakamuva wonyaka, i-Amazon ikhiqizwe imali engenayo engama- $ 434 billion ngo-2022, ekhula cishe ngokuphindwe kabili imali engenayo yonyaka ngo-2019. Ngokuthengisa endaweni yesikhulumi, ungakwazi ukusebenzisa ukufinyelela kwayo emakethe enkulu kanye namandla amakhulu emali engenayo.

I-Amazon ithatha izinhlobo ezimbili eziyinhloko zabathengisi: abathengisi ngabanye nabathengisi abangochwepheshe. Abathengisi ngabanye ngokuvamile bangabathengisi abancane abafaka ohlwini imikhiqizo ngenani elilinganiselwe. Ngakolunye uhlangothi, abathengisi abangochwepheshe bangamabhizinisi amakhulu anebanga lemikhiqizo elibanzi futhi banokufinyelela ezicini ezithuthukisiwe zokuthengisa namathuluzi anikezwe inkundla ye-Amazon Seller Central. Uhlobo lwe-akhawunti yomthengisi oyikhethayo luzoncika kusayizi webhizinisi lakho, imigomo, kanye nevolumu yokuthengisa.

EBay

Kusuka endaweni yendali eku-inthanethi yamaqoqo, i-eBay isiguqukele ekubeni indawo yemakethe ye-inthanethi yesibili evakashelwa kakhulu, exhuma izigidi zabathengi nabathengisi emhlabeni wonke. Ngokutholakala okuqinile emazweni ahlukahlukene, i-eBay isiza ukuthengiselana kuzo zonke izigaba zemikhiqizo ehlukahlukene. Ekupheleni kuka-2022, kubike i-eBay cishe izigidi eziyi-134 zabathengi abasebenzayo kanye nokufakwa kuhlu okubukhoma okuyizigidigidi eziyi-1.7 emhlabeni wonke, okugqamisa ubukhona bayo obubalulekile bemakethe namandla abathengisi.

I-eBay ihlanganisa kokubili abathengisi ngabanye nabathengisi bebhizinisi. Abathengisi ngabanye bavame ukuba ngabantu noma abathengisi abancane abathengisa izinto ngezikhathi ezithile noma ngamanani alinganiselwe. Abathengisi bebhizinisi, ngakolunye uhlangothi, bayizinhlangano ezibhalisiwe noma amabhizinisi asunguliwe ahlinzeka ngemikhiqizo eminingi. I-eBay inikeza amathuluzi ahlukene nezici ezenzelwe ukuhlangabezana nezidingo ezihlukile zabo bobabili abathengisi abangabodwana nabamabhizinisi.

Izidingo Zomdayisi kanye Nenqubo Yokubhalisa

Izinqubo zokubhalisa zombili i-Amazon ne-eBay kulula ukuzilandela. Vele uye kuwebhusayithi yabo ukuze udale i-akhawunti yakho yomdayisi.

Izidingo zomthengisi we-Amazon kanye nenqubo yokubhalisa

I-Amazon inikeza izinhlobo ezimbili zama-akhawunti omthengisi: Umuntu ngamunye kanye Nochwepheshe. Ama-akhawunti angawodwana afanele abathengisi abahlela ukuthengisa inani elilinganiselwe lezinto futhi abadingi izici zokuthengisa ezithuthukisiwe. Ama-akhawunti ochwepheshe alungele abathengisi abanamanani amakhulu okuthengisa. Njengomthengisi onguchwepheshe, ungafinyelela amathuluzi engeziwe nezinzuzo, njengokufakwa kuhlu kwenqwaba nezinketho zokukhangisa. Njengomthengisi osaqalayo, ungaqala nge-akhawunti ngayinye futhi kamuva uthuthukele ku-akhawunti yomsebenzi njengoba ibhizinisi lakho likhula.

Ukuze ubhalise njengomthengisi we-Amazon, udinga ukuhlinzeka ngolwazi olulandelayo kanye nemibhalo:

• Ulwazi lomuntu siqu - igama, ikheli, i-imeyili, nenombolo yocingo
• Ulwazi lwebhizinisi – igama lebhizinisi elisemthethweni, i-ID yentela
• Ulwazi lwe-akhawunti yasebhange - imininingwane ye-akhawunti yasebhange kanye nenombolo yomzila
• Ukuqinisekisa umazisi – umazisi okhishwe uhulumeni, njengelayisensi yokushayela noma iphasiphothi

Ukuze uthole imininingwane eyengeziwe yokuthi ungabhalisa kanjani njengomthengisi we-Amazon, funda umhlahlandlela wethu obanzi wokwenza i-akhawunti yomdayisi ku-Amazon.

Izidingo zomthengisi we-eBay kanye nenqubo yokubhalisa

I-eBay inikezela ngezinhlobo ezimbili zama-akhawunti omthengisi: Ibhizinisi Ngamuntu Nalinye kanye Nabhalisiwe. Ama-akhawunti angawodwana afanele abathengisi bezikhathi ezithile noma abanevolumu ephansi abathengisa izinto zabo siqu. Abanikazi bodwa, ama-LLC, izinhlangano, kanye nobambiswano bangabhalisa njengabathengisi Bebhizinisi Ababhalisiwe. Lokhu kuzokuvumela ukuthi udayise amanani amakhulu okuthengiswayo.

Ukuze ubhalise njengomthengisi we-eBay, hlinzeka ngolwazi olulandelayo:

• Ulwazi lomuntu siqu – igama eligcwele, ikheli, usuku lokuzalwa, Inombolo Yezokuphepha Komphakathi, i-ITIN
• Ulwazi lwebhizinisi – igama lebhizinisi elisemthethweni, ikheli lebhizinisi, inombolo yocingo
• Ulwazi lokuhlonza lomuntu ngamunye (lwezitolo ze-eBay) - igama elithi "Doing Business As" (DBA), inombolo kamazisi yomqashi
• Ukuqinisekisa umazisi – ilayisense yokushayela, ikhadi likamazisi likahulumeni noma elikhishwe uhulumeni, iphasiphothi
• Ulwazi lwe-akhawunti yasebhange - ukuhlola igama le-akhawunti, igama lebhange, inombolo ye-akhawunti, inombolo yomzila

Ukuze uphumelele ukuqinisekiswa, kufanele uqiniseke ukuthi igama eliku-akhawunti yakho yokuhlola lifana negama olisebenzisa ku-akhawunti yakho ye-eBay.

Ukuqhathaniswa Kwezimali

Kokubili i-Amazon ne-eBay zinezimali ezihambisana nokuthengisa. Izinkokhelo ziyahlukahluka kuye ngohlobo lwe-akhawunti, indlela yokugcwalisa, nezinye izici.

Izimali ze-Amazon

1. Izimali zokubhalisa

Uma ubhalisela i-akhawunti yomuntu siqu, ngeke kudingeke ukhokhe imali yokubhalisa yanyanga zonke. Kodwa-ke, uzokhokhiswa u-$0.99 kuyo yonke into oyithengisayo endaweni yesikhulumi. Uma ukhetha uhlelo Lochwepheshe, kuzodingeka ukhokhe u-$39.99 ngenyanga.

2. Imali yokudluliselwa

Ngaphandle kwenkokhelo yokubhalisa, yonke into ethengiswa e-Amazon ikhokhiswa imali yokudlulisela. Leli iphesenti lemali etholwayo yokuthengisa elisukela ku-8% ukuya ku-15% kuye ngesigaba sezinto. Ezinye izinto ezifana ne-Amazon Device Accessories kanye ne-Amazon Gift Cards zinezilinganiso ezimisiwe zokudluliselwa kusuka ku-20% kuya ku-45%.

3. Izimali zokugcwalisa nokugcina

Uma ungaphansi kwe-Fulfillment by Amazon (FBA), kufanele ukhokhe izimali ezengeziwe ukumboza ukulandwa, ukugcinwa, ukupakishwa, nokuthunyelwa kwemikhiqizo yakho. Izimali zokugcwalisa i-FBA ziyahlukahluka kuye ngosayizi nesisindo sezinto ozithengisayo. Lezi zimali zingaba ngaphansi njengo-$2.47 ngamaphasela alula noma zifike ngaphezu kuka-$150 wezinto ezinkulu. Ukuze uthole ukugcinwa kwempahla, lindela ukukhipha noma yikuphi ukusuka ku-$0.56 ukuya ku-$2.40 ngecubic foot ngayinye kuye ngesizini kanye nevolumu yesilinganiso sakho sosuku.

4. Ezinye izimali

I-Amazon ingase ikhokhise ezinye izimali, okuhlanganisa nezindleko zesikhathi eside zokugcina izinto ezigcinwe ezindaweni zokugcina izimpahla zase-Amazon isikhathi eside, izimali zokukhangisa zokusebenzisa izinsizakalo zokukhangisa ze-Amazon zokukhuthaza umkhiqizo, kanye nezindleko zokufakwa kuhlu eziphezulu. Ezinye izinkokhiso ongase ungene kuzo zihlanganisa izinkokhiso ze-inventory ezindala, izindleko zokuvala eziguquguqukayo, kanye nezimali zokulawula imbuyiselo.

Izimali ze-eBay

I-eBay ikhokhisa izinhlobo ezimbili eziyinhloko zezindleko zokuthengisa—imali yokufaka kanye nenani lokugcina. Uma ubhalisela Isitolo se-eBay, uzodinga futhi ukukhokha imali yokubhalisa nyanga zonke noma ngonyaka. Kuye ngezinto ozithengisayo, ungase futhi uthole ezinye izinkokhelo nezindleko.

1. Izimali zokubhalisa zesitolo

Njengomthengisi we-eBay, awudingi ukukhokha imali yokubhalisa yanyanga zonke ukuze uthumele uhlu. Uma umusha endaweni yesikhulumi, ungafunda izintambo ngaphandle kwenkokhelo yangaphambili. Njengoba ibhizinisi lakho likhula, ungase uthande ukucabangela ukudala Isitolo se-eBay. Inkundla inikeza amaphakheji okubhaliselwe okunezigaba kusuka ku-Starter kuya ku-Enterprise. Izindleko zanyanga zonke zisuka ku-$4.95 ziye ku-$2,999.95 ekuvuselelweni konyaka. Ukubhaliswa kwe-Starter Store kubiza u-$7.95 uma kuvuselelwa nyanga zonke.  

2. Izimali zokufaka

I-eBay ikhokhisa imali yokufaka noma nini lapho udala uhlu. Kodwa-ke, bonke abathengisi banikezwa isabelo sanyanga zonke sokungena kuhlu okungama-250. Ngale kwesabelo esisethiwe, izindleko zokufaka ziyakhokhiswa ngohlu ngalunye. Kubathengisi be-eBay, lokhu ngokuvamile kungu-$0.35 ohlwini ngalunye. Ezitolo ze-eBay, inani liyahlukahluka kuye ngesigaba sokubhaliselwe.

Izinhlelo zokubhaliselwe eziphakeme ziza nezabelo zohlu ezengeziwe ezigabeni ezithile zomkhiqizo. Futhi, izinto ezisesigabeni Sebhizinisi Nezimboni zikhokhiswa imali yokufaka engu-$20 ngokunganaki uhlobo lwesitolo.

3. Izinkokhelo yenani lokugcina

I-eBay ikhokhisa izinkokhelo yenani lokugcina ngokusekelwe enani eliphelele lokuthengisa kanye no-$0.30 nge-oda ngalinye. Isamba senani lokuthengisa lihlanganisa intengo yento, izindleko zokuphatha nokuthumela, intela yokuthengisa, nezinye izinkokhelo ezisebenzayo. Imali yenani lokugcina ibalwa ngokusekelwe esigabeni sento ethengiswayo, ngamanani ahlukene esigaba ngasinye. Ezigabeni eziningi, lokhu kungu-13.25% enani eliphelele elifika ku-$7,500 kanye no-2.35% ngokweqile elingaphezu kuka-$7,500. Ezinye zisukela ku-3% ziye ku-15%. NgoMashi 2023, I-eBay ikhiphe inani lokugcina lemali yazo zonke izinto ezisohlwini lwe-eBay.de abathengisi be-C2C abazimele e-European Economic Area. Kodwa-ke, imali yokuthengisa yamazwe ngamazwe isakhonjwe ku-3%.

4. Ezinye izimali kanye nezindleko

I-eBay iphinde ikhokhise izimali ozikhethela zona ngezici ezithuthukisiwe zokufakwa kuhlu nokubonakala okukhulisiwe. Lezi zimali zibandakanya ukuthuthukiswa kohlu njengokufakwa kuhlu okugqamile noma okugqanyisiwe, izimali zokuphromotha zokubamba iqhaza kuhlelo oluphromothiwe lwe-eBay, kanye nezinkokhelo zamazwe ngamazwe zokuthenga nabathengi bakwamanye amazwe. Abathengisi bangase futhi bathole izinkokhiso zokwephula izinqubomgomo noma ukwenza okulindelwe okuncane, izindleko zengxabano zayo yonke ingxabano ephakanyiswe umthengi, kanye nokuguqulwa kohlobo lwemali yomthengisi ngemisebenzi yamazwe ngamazwe.

Ukuhlola ingozi

Lapho ukhetha ukuthi iyiphi imakethe eku-inthanethi ongaqalisa kuyo ibhizinisi lakho, kufanele uzilolonge ngokufanele futhi uqonde ubungozi obukhona nokuthi ungabunciphisa kanjani. Ngenkathi i-Amazon ne-eBay zinikeza amandla amakhulu okuphumelela kwebhizinisi, ziphinde zibe nezinselelo kubathengisi.

Izingozi ezingaba khona Abathengisi be-Amazon Face

1. Ukuncintisana nokugcwala

Cishe 2 million abalingani abadayisayo emhlabeni jikelele, I-Amazon Marketplace inokuncintisana okuhle kakhulu phakathi kwabathengisi, ikakhulukazi ezigabeni zemikhiqizo edumile. Ngenani elikhulu labathengisi abafuna ukunakwa ngamakhasimende, kungaba inselele ukuhlukanisa imikhiqizo yakho nokugqama. Izigaba ezithile zingase zigcwale ukunikezwa okufanayo, okwenza kube nzima ukuthola ukubonakala nokuthengisa.

2. Ukumiswa kwe-akhawunti kanye nokwephulwa kwenqubomgomo

I-Amazon inezinqubomgomo eziqinile zabathengisi, futhi ukwehluleka ukuthobela lezi zinqubomgomo kungaholela ekumisweni noma ekunqanyulweni kwe-akhawunti. Ukwephulwa kwenqubomgomo okuvamile kufaka phakathi ukuthengisa imikhiqizo yomgunyathi noma ekhawulelwe, ukuthola impendulo engalungile ngokweqile, noma ukuzibandakanya emikhubeni ephambene nezimiso zokuziphatha. I-akhawunti emiswe okwesikhashana ingaba nomthelela omubi kakhulu kwimali engenayo nesithunzi sakho.

3. Izimangalo zokwephulwa kwempahla yobuhlakani

Njengomthengisi we-Amazon, kunobungozi bokuthola izimangalo zokwephulwa kwempahla yengqondo evela kubanikazi bophawu lokuhweba noma be-copyright. Lezi zimangalo zingavela uma ufaka ohlwini imikhiqizo ephula amalungelo empahla yobuhlakani bomunye umuntu.

Izingozi Ezingenzeka Abathengisi be-eBay Nobuso Bezitolo

1. Ifomethi yendali kanye nezingozi zokubhida

Ifomethi yendali ye-eBay yethula ubungozi bentengo engaqinisekile. Ngokuya ngomsebenzi wokubhida, ungase ungafinyeleli intengo oyifunayo yento yakho. Ngaphezu kwalokho, ukufakwa kuhlu kwesitayela sendali kungase kuhehe ababhidi abangazimisele noma umsebenzi wokukhwabanisa, okuholela kumabhidi angathembekile noma ukungakhokhi.

2. Ukwethenjwa nokuphathwa kwesithunzi

Ukugcina isithunzi esihle nokwakha ukwethembana kubathengi kubalulekile ku-eBay. Impendulo engemihle noma izingxabano zingaba nomthelela ezilinganisweni zomthengisi wakho futhi kuvimbe abangaba amakhasimende.

3. Abathengi abanomgunyathi nokungakhokhi

Njenganoma iyiphi indawo yemakethe eku-inthanethi, i-eBay inobungozi bokuhlangana nabathengi abanomgunyathi abangase bazame ukuqola abathengisi noma bazibandakanye ekungakhokhini. Abathengisi kufanele baqaphele amafulegi abomvu, njengokuziphatha komthengi okungajwayelekile noma izindlela zokukhokha ezisolisayo, futhi bathathe izinyathelo zokuphepha ezidingekayo ukuze banciphise ubungozi bemisebenzi ewumgunyathi.

Ungazinciphisa Kanjani Izingozi Lapho Uthengisa ku-Amazon ne-eBay

• Cwaninga kahle isidingo somkhiqizo nokuncintisana ngaphambi kokungena emakethe ethile ukuze uhlole izinga lokuncintisana kanye nokugcwala okungenzeka.
• Namathela kuzinqubomgomo nemihlahlandlela ye-Amazon kanye ne-eBay ukuze unciphise ingcuphe yokumiswa noma ukunqanyulwa kwe-akhawunti. Buyekeza njalo futhi uhlale unolwazi mayelana nezinguquko zenqubomgomo.
• Yenza ucwaningo olunzulu lomkhiqizo futhi uqinisekise ukuthi unamalungelo adingekayo noma izimvume zokuthengisa umkhiqizo othile ukuze unciphise ubungozi bezimangalo zokwephulwa kwempahla yengqondo.
• Ku-eBay, sebenzisa ukufakwa kuhlu kwentengo engashintshi ngaphezu kwezindali ukuze unikeze abathengi ngezinketho zokuthenga ezengeziwe futhi unciphise ingcuphe yentengo engaqinisekile.
• Beka kuqala isevisi yamakhasimende enhle kakhulu, okuhlanganisa ukuxhumana okusheshayo, izincazelo ezinembile zomkhiqizo, nokuthunyelwa okuphumelelayo, ukwakha igama elihle futhi uzuze ukwethenjwa komthengi.
• Sebenzisa izinyathelo ezifanele zokuvimbela ukukhwabanisa, njengokuqinisekisa ulwazi lomthengi, ukusebenzisa izindlela zokukhokha ezivikelekile, kanye nokuqapha ukuziphatha komthengi okusolisayo.
• Hlala unolwazi mayelana nemikhuba ehamba phambili yemakethe, zibandakanye ezingosini zabathengisi noma imiphakathi, futhi unikeze amandla izinhlelo zokuvikela abathengisi ezihlinzekwa yi-Amazon ne-eBay.

Amathuba Okukhula Kwemali Engenayo

Amandla emali engenayo okuthengiswa kukho kokubili i-Amazon ne-eBay ancike ezintweni ezihlukahlukene, okuhlanganisa ukukhethwa komkhiqizo, amasu entengo, ukuncintisana, ukusebenza komthengisi, imizamo yokumaketha, nokwaneliseka kwamakhasimende. Njengomthengisi, kufanele uqhubeke uhlola futhi uthuthukise amasu akho ukuze ukhulise imali engenayo futhi uvumelane nezimo zemakethe ezithuthukayo.

Amazon Revenue Potential

1. Usayizi wemakethe kanye nesisekelo samakhasimende

Isisekelo samakhasimende esikhulu sase-Amazon sinikeza ithuba elikhulu lemali engenayo kubathengisi. Ngezigidi zabathengi abakhuthele emhlabeni wonke, imikhiqizo yakho inethuba lokufinyelela izethameli eziningi. Ingqalasizinda eqinile ye-Amazon kanye namakhono okusebenza nawo asiza ukugcwaliseka kwe-oda okusebenzayo, okuqinisekisa ukuthenga okungenazihibe kumakhasimende.

2. Ukukhetha umkhiqizo kanye namathuba e-niche

Ikhathalogi yemikhiqizo ebanzi ye-Amazon ivumela abathengisi ukuthi bangene ezigabeni ezahlukahlukene futhi bathole izindawo ezinenzuzo. Ngokwenza ucwaningo lwemakethe nokuhlonza izingxenye zomkhiqizo ezingagciniwe noma ezithrendayo, abathengisi bangakwazi ukusebenzisa amathuba amahle futhi bahehe isisekelo samakhasimende esizinikele.

3. Amasu entengo nokuncintisana kwebhokisi

I-Amazon Marketplace isebenza kusetshenziswa i-algorithm yebhokisi lokuthenga enquma ukuthi yikuphi ukunikezwa komdayisi okuvezwa ngokugqamile lapho abathengisi abaningi benikeza umkhiqizo ofanayo. Ukuwina ibhokisi lokuthenga kubathinta kakhulu amathuba okuthengisa. Ukuze kukhuliswe imali engenayo, abathengisi kufanele basebenzise amasu entengo ancintisanayo, banikeze ngemikhiqizo yekhwalithi ephezulu, bagcine amamethrikhi amahle kakhulu abathengisi, futhi basebenzise isevisi ye-FBA ye-Amazon ukuze kuthunyelwe ngokushesha kanye nokufaneleka kwe-Prime.

I-eBay Revenue Potential

1. Indali iqhathaniswa nokufakwa kuhlu kwenani elingaguquki

Ifomethi yendali ye-eBay inganikeza amandla emali engenayo ajabulisayo, okuvumela abathengisi ukuthi bakhiqize inzalo futhi bafinyelele amanani aphezulu ngokubhida ngokuncintisana. Kodwa-ke, ukufakwa kuhlu kwamanani angaguquki ku-eBay nakho kungaveza imali engenayo engashintshi, kunikeze abathengi inketho yokuthenga izinto ngokushesha ngentengo emisiwe. Ngokusebenzisa womabili amafomethi okufakwa kuhlu ngokwecebo, abathengisi bangakhuphula amathuba emali engenayo.

2. Ukuhwebelana komhlaba wonke kanye nokweqa imingcele

I-eBay inikeza abathengisi ithuba lokufinyelela isisekelo samakhasimende somhlaba wonke, ukwandisa amathuba emali engenayo ngaphezu kwezimakethe zasekhaya. Ngokuthumela ngemikhumbi kwamanye amazwe kanye nohlelo lwe-eBay's Global Shipping Programme, abathengisi bangahlanganyela ekuhwebeni kwemingcele, bangene ezimakethe ezintsha futhi bahlinzekele abathengi abahlukahlukene.

3. Ukwakha isisekelo samakhasimende athembekile

I-eBay ikhuthaza ukuphinda ibhizinisi kanye nokuthuthukiswa kwesisekelo samakhasimende athembekile. Ngokunikeza isevisi yamakhasimende eyingqayizivele, ukunikeza izincazelo ezinembile zomkhiqizo, ukubhekana nemibuzo nezinkinga ngokushesha, nokugcina izilinganiso ezinhle zabathengisi, abathengisi bangakha ukwethembana nokwethembeka phakathi kwabathengi. Amakhasimende aphindayo anganikela emalini engenayo eqhubekayo kanye nokudluliselwa kwamagama omlomo okuhle.

Ukukhetha Phakathi kwe-Amazon ne-eBay

Lapho unquma phakathi kwe-Amazon ne-eBay, kubalulekile ukucabangela izici ezifana nemigomo yakho ngayinye, izinsiza ezitholakalayo, nokufaneleka kwenkundla ngayinye yemikhiqizo yakho nezethameli eziqondiwe. Linganisa okulandelayo:

Izinto ezisuselwe kuzinjongo zomuntu ngamunye nezisetshenziswa:

• Ingabe ufuna indawo yemakethe enevolumu ephezulu, esheshayo (i-Amazon) noma inkundla enezinhlobonhlobo zemikhiqizo nohlu lwesitayela sendali (eBay)?
• Ingabe unayo izinsiza ezidingekayo zokuphatha i-inventory, ukugcwaliseka, nezimfuno zesevisi yamakhasimende endaweni ngayinye?
• Iliphi izinga lokulawula nokwenza ngendlela oyifisayo olidingayo kumkhiqizo wakho nokufakwa kuhlu?

Ukulinganisa ukufaneleka kwenkundla ngayinye:

• Hlaziya amathrendi emakethe kanye nokuncintisana okuqondene nesigaba sakho somkhiqizo kukho kokubili i-Amazon ne-eBay.
• Cabangela izibalo zabantu kanye nokuziphatha kokuthenga kwezithameli ezifinyelelwe ngenkundla ngayinye.
• Cabangela izici zokuthengisa, amathuluzi afana ne-SmartRepricer nezinqubomgomo ezihambisana nemodeli yebhizinisi lakho nezinjongo.

Zijwayeze Ukukhuthala Okufanelekile Ekuqondeni Ukuthi Izimakethe Zisebenza Kanjani

Khumbula ukuthi impumelelo kunoma iyiphi ingxenyekazi idinga ukuqonda okuphelele kokuguquguqukayo okuthile nezindlela ezihamba phambili ezihlobene nokuthengisa ku-Amazon noma i-eBay. Sebenzisa izinsiza ezitholakalayo zabathengisi ezifana ne-Threecolts, hlala unolwazi mayelana nezimo zemboni, futhi uvumelanise indlela yakho ngokuqhubekayo, ukuze ukwazi ukusebenzisa amandla emali engenayo yemakethe ngayinye.

Njengomthengisi osaqalayo, kubalulekile ukusondela ekuthengiseni ku-Amazon noma ku-eBay ngomcabango wokufunda nokukhula. Qala kancane, zama ngamasu ahlukene, futhi uzivumelanise ngokusekelwe kokuhlangenwe nakho kwakho. Yamukela ijika lokufunda futhi usebenzise imininingwane ebalulekile oyizuzile endleleni ukuze wenze ngcono indlela yakho futhi uthuthukise ukusebenza kwebhizinisi lakho.

Umthombo ovela Amathole amathathu

Ulwazi olubekwe ngenhla luhlinzekwa ngabakwa-Threecolts ngaphandle kwe-Chovm.com. I-Chovm.com ayenzi izethulo namawaranti mayelana nekhwalithi nokuthembeka komdayisi nemikhiqizo.