Ikhaya » Ukuthengisa nokumaketha » Ukuqwashisa Ngomkhiqizo: Umbono Onamandla Owakha Ubuqotho
ukuqwashisa ngomkhiqizo

Ukuqwashisa Ngomkhiqizo: Umbono Onamandla Owakha Ubuqotho

Ukuqwashisa ngomkhiqizo kuyimethrikhi yokumaketha ebalulekile egxilisa ibhizinisi ezinhliziyweni zabathengi. Futhi, ingaguqula abathengi babe amakhasimende athembekile naphindaphindayo.

Kodwa, kungaba nzima ngenkampani evamile ukwakha ukuqwashisa ngomkhiqizo kusukela ekuqaleni.

Lesi sihloko sizohlinzeka ngakho konke amabhizinisi akudingayo ukuze akhe futhi akhulise ukuqwashisa ngomkhiqizo kanye namaphutha ambalwa okufanele awagweme.

Okuqukethwe
Izinhlobo zamabhizinisi zokuqwashisa ngomkhiqizo zingasebenza
Ukuqwashisa ngomkhiqizo kuwathinta kanjani amabhizinisi?
Indlela yokwakha nokukhulisa ukuqwashisa ngomkhiqizo kumabhizinisi
Amaphutha ayi-7 amabhizinisi amasha enziwayo ekuqwashiseni umkhiqizo
Indlela yokukala inqubekelaphambili yokuqwashisa ngomkhiqizo
Thatha isinyathelo esinesibindi

Izinhlobo zamabhizinisi zokuqwashisa ngomkhiqizo zingasebenza

Ukuqwashisa ngomkhiqizo akuwona umqondo olula. Inezici eziningi abathengisi okufanele baziqonde futhi bazilinganise ngezindlela ezahlukahlukene.

Qaphela: Lezi zinhlobo ezahlukene ziyimiqondo engokwengqondo ethinta ngokuqondile indlela umthengi acabanga ngayo.

Ukubusa komkhiqizo

Ukubusa komkhiqizo kuyiphuzu eliphakeme kakhulu lokuqwashisa umkhiqizo. Ibhrendi ingabusa uma abathengi bekhumbula kuphela lolo mkhiqizo esigabeni esithile. Isibonelo, i-Band-Aid iwukuphela komkhiqizo abathengi abaningi abawukhumbulayo ngamabhandeshi nemikhiqizo yosizo lokuqala.

Phezulu kwengqondo

Okuphezulu emqondweni kwenzeka uma umkhiqizo kungowokuqala umthengi awukhumbulayo lapho ecabanga ngesigaba esithile semakethe noma umkhiqizo. Isibonelo, abathengi bangase bacabange nge-Coke kuqala ngemikhiqizo ye-cola ngaphambi kokucabanga nge-Pepsi nezinye izinhlobo ze-cola.

Ukukhumbula umkhiqizo

Ukukhumbula umkhiqizo kusho ikhono lomthengi lokuqamba umkhiqizo noma ngaphandle kokwaziswa. Futhi, ingabandakanya imibuzo efana nokuthi "uluphi uhlobo lokudla okusheshayo olwaziyo?"

Ukumaketha okubonakalayo

Ibhizinisi lingakwazi ukuzuza ukumaketha okubonakalayo kuphela lapho amakhasimende ekwazi ukulikhomba ngaphandle kwegama lalo. Ukuthengisa okubonakalayo kufaka amalogo, izimpawu, imibala yomkhiqizo, nokupakishwa.

Ukuqashelwa komkhiqizo

Ibhrendi ibonwa lapho abathengi bekwazi ukuhlonza imikhiqizo ngamagama abo futhi basho abakwenzayo. Isibonelo, uma umthengi ezwa igama elithi "Starbucks" futhi angachaza ukuthi umkhiqizo uthengisa ini, umkhiqizo uyabonakala.

Ukuqwashisa ngomkhiqizo kuwathinta kanjani amabhizinisi?

Abathengi abakwazi ukuthenga imikhiqizo abangayazi ukuthi ikhona. Uma bazi ukuthi umkhiqizo ukhona nokuthi umeleni, kuzoba namathuba aphezulu okuxhumana nomkhiqizo noma ukuwukhetha kunezinye izindlela.

Ukwakha ukwethembana kuyinani elibalulekile lokuqwashisa umkhiqizo. Lapho amakhasimende ebona kakhulu umkhiqizo, ajwayelana nawo futhi athembeke kuwo. Futhi ukwethembana kuyisici esiyinhloko esikhuthaza abathengi ukuthi bakhethe umkhiqizo womkhiqizo kunomunye.

Ngokwemibiko, Amakhasimende angu-46% avela e-US bathi bazothenga okwengeziwe ezinkampanini ezithembekile. Futhi, amaphesenti afanayo amakhasimende kwezinye izimakethe ezinkulu (eFrance naseGreat Britain) azizwa ngendlela efanayo.

Ukuqwashisa ngomkhiqizo kungenza amabhizinisi abe mancane ukuthengisa futhi uwaphushele ekudaleni ubudlelwano besikhathi eside bomkhiqizo nekhasimende. Ngokuvumelana ne imibiko, abathengi e-US bathi bancamela amabhrendi ashayelwa inhloso futhi bahambisane nalawo afana nezinkolelo zabo.

Ukwakha ukuqwashisa ngomkhiqizo kungagcina ibhizinisi liphezulu ezingqondweni zabathengi futhi okungase kuholele ekubuseni komkhiqizo.

Indlela yokwakha nokukhulisa ukuqwashisa ngomkhiqizo kumabhizinisi

Nazi izindlela ezimbalwa amabhizinisi angakha ngazo ukuqwashisa ngomkhiqizo okuqinile futhi akhe umthelela oqinile wabathengi:

Gxila ekubeni umuntu kuqala kunokuba inkampani

Indlela yokudala ukuqwashisa okuqinile komkhiqizo

Zibone ngeso lengqondo ukhuluma nomngane wakho ngaphandle kobuso. Yilokho okuzwakalayo lapho amabhrendi ngaphandle kobunikazi ezama ukuzenza aziwe kumathemba amasha. Futhi, ubunikazi bomkhiqizo yi-nexus ehlanganisa amanani ayo, izici, izwi, ubuhle, imigomo, nama-USP.

Ucwaningo luyakufakazela lokho sekuphelile U-50% wesithunzi somkhiqizo imiphumela yokuxhumana nabantu ku-inthanethi. Ngakho-ke, ukuhlalisana kusiza ngokuqwashisa okukhulu nokuqashelwa.

Isibonelo sempilo yangempela i-Headspace, umkhiqizo ohlinzeka ngohlelo lokusebenza elenza ukuzindla kube lula. I-Headspace ivamise ukubuyekeza ikhasi layo le-Instagram ngokuqukethwe okukhuthazayo okuhambisana nobunikazi bayo.

Ibhrendi iphinde ihlanganyele nezithameli zayo ukuze izizwe njengomuntu, hhayi inkampani efuna ukuthengisa uhlelo lwayo lokusebenza.

Isithombe-skrini sokuthunyelwe okuvela ku-headspace esibonisa ukusebenzelana komphakathi
Isithombe-skrini sokuthunyelwe okuvela ku-headspace esibonisa ukusebenzelana komphakathi

Sebenzisa ubuciko bokuxoxa indaba

Uma umkhiqizo usuhlole ukuthi “ukuxhumana nabantu” kulungile, kuzodingeka ukuthi basebenzise amanye amaqhinga ukuze baqhube ukusebenzisana okwengeziwe. Ngakho-ke kulapho imikhiqizo idinga khona ubuciko bokuxoxa izindaba.

Akugcini ngokudala ubuwena. Amabhrendi futhi adinga ukwabelana ngokulandisa okuyiqiniso kwabalindelwe/abathengi—ukugwema ukubenza bazizwe sengathi basebenzisana nama-bot noma izimpendulo ezizenzakalelayo. Kunalokho, iqhinga lokuxoxa indaba libanika okuthile ngokobuntu nokuphathekayo abangakukholelwa.

Futhi, umkhiqizo ungakha ukulandisa okuvusa inkanuko ngesu elifanele lokuxoxa indaba, udale ukuxhumana okujulile namathemba/abasebenzisi. Ngaleyo ndlela, bangakwazi ukumaketha umkhiqizo wabo futhi banikeze ndawonye.

Ukulandisa kungaba nganoma yini. Kungaba umlando omfushane noma ulwazi olufushane oluholele ekudalweni komkhiqizo, kodwa kuphela uma kuyiqiniso.

Ukulandisa okuhle kuzosebenzisana nobunikazi bomkhiqizo ukuze kwakhiwe ukuqwashisa okwengeziwe, ikakhulukazi uma abathengi babelana ngendaba yomkhiqizo nabanye.

Bheka lesi sibonelo esihle sokulandisa esivela ku-Gazelli Cosmetics. Ukulandisa kuhlanganisa umlando omfushane womkhiqizo, lapho ithola khona izinto zokwakha zomkhiqizo wayo, kanye nogqozi lwegama lomkhiqizo.

Isithombe-skrini esibonisa ukulandisa okuvela ku-Gazelli Cosmetics
Isithombe-skrini esibonisa ukulandisa okuvela ku-Gazelli Cosmetics

Ukulandisa kuhle kakhulu futhi kudayisela kokubili uhlobo nemikhiqizo yalo. Kodwa okubaluleke kakhulu, kuzwakala kungokwemvelo futhi kunikeza abathengi umbono omuhle wamanani nemigomo yomkhiqizo.

Yenza kube lula inqubo yokwabelana ngokuqukethwe

Imikhiqizo kufanele iqinisekise ukuthi konke okuqukethwe abakudalayo kulula ukwabelana ngakho. Kungaba okuthunyelwe kwenkundla yezokuxhumana, okuqukethwe okuxhasiwe, amavidiyo, noma okuthunyelwe kwebhulogi. Uma abathengi bethanda abakubonayo, bazokwabelana futhi benze izincomo.

Kuyathakazelisa ukuthi ayikho into esebenza njenge ukumaketha kwamagama. Kuyindlela engcono kakhulu yokuthola ukwethenjwa amathemba ahlukene. Futhi, amabhizinisi akha ukuqwashisa okwengeziwe uma amathemba ethola izincomo ezivela emithonjeni ethembekile njengabagqugquzeli benkundla yezokuxhumana. Uma amabhrendi enza ukwabelana ngokuqukethwe kube lula, abathengi abakhona kuzodingeka bachofoze okuthi “Yabelana” ukuze basize ukusabalalisa ukuqwashisa nokuphendula imibuzo engase ibe khona yamathemba amasha.

Okubaluleke kakhulu, okuqukethwe kufanele kuthakazelise futhi kuhlobane namathemba kuyilapho kuhambisana nezindaba zesikhathi sangempela noma izehlakalo. Ngaleyo ndlela, ingakhuthaza izethameli ukuthi zabelane ngayo—futhi iyenze ibe negciwane—ngenkathi ihambisana namanani ayisisekelo omkhiqizo.

Bheka lesi sibonelo emqhudelwaneni wokugcina webhola likanobhutshuzwayo we-UEFA Euro. URonaldo ukhiphe amabhodlela e-Coca-Cola etafuleni wafaka ibhodlela lamanzi esikhundleni sawo esithangamini nabezindaba. Leso sinyathelo esisodwa sithinte inani lemakethe le-Coca-Cola. Ngakolunye uhlangothi, i-IKEA yenza imali ekuhambeni futhi yembula ibhodlela lamanzi elibizwa ngokuthi "Cristiano." Yebo, bathengise inqwaba ngenxa yokuthi isenzo sikaRonaldo sasihlobene futhi saba usizo kanjani kubantu, uma kubhekwa ukubaluleka kwezempilo.

Dala isiqubulo esifushane nesihehayo

Kulula kubathengi ukuthi bacabange ngomkhiqizo othi “Nike” lapho bezwa isiqubulo esithi “Just do it.” Izindaba ezinhle ukuthi isiqubulo esifushane nesihehayo singanikeza noma yimuphi umkhiqizo umphumela ofanayo.

Isu elihle lokuqwashisa ngomkhiqizo kufanele lifake isiqubulo. Futhi idinga ukukhanga ngokwanele ukuze abathengi bakwazi ukuyikhumbula shazi.

Nokho, akulula ukwakha isiqubulo esiphelele. Abathengisi kufanele bacindezele yonke into emayelana nomkhiqizo wabo ibe “umugqa womcabango” owodwa omfushane. Futhi ngokuvamile ikhombisa i-USP yomkhiqizo, inikeze amathuba/abasebenzisi izizathu zokuthi kungani kufanele bakhethe uhlobo olushiwo kunezinye.

Uma amabhizinisi esekwazi ukuhoxa ekudaleni isiqubulo esihle, asevele esiza ukukhulisa ukuqwashisa ngomkhiqizo wawo.

Esinye isibonelo esiphelele isiqubulo sikaDe Beers esithi, “Idayimane lingunaphakade.” Ngamagama amane alula, u-De Beers wenze isiqubulo esifushane nesihehayo ukuthi abathengi abangama-90% eMelika basasikhumbula eminyakeni engama-73 ngemuva kokudalwa.

Isiqubulo sikaDe Beers esifushane nesihehayo

Esinye isibonelo esihle uhlobo lwe-Dollar Shave Club, oluthokozele impumelelo ngobusuku obubodwa ngokusebenzisa iziqubulo zalo ezihlakaniphile nezihehayo.

Isiqubulo sokuqala somkhiqizo sasithi “Ama-blade ethu alungile,” esiguqukele kwisiqubulo sesibili esithi, “Shave time. Thatha Imali." Lesi isibonelo esihle esimele amanani omkhiqizo kanye nemvelo enenhliziyo elula.

Naka kakhulu ukukhangisa

Yize ukukhangisa kungakha ukuqwashisa ngomkhiqizo esikhundleni sokuqwashisa ngomkhiqizo, kuseyindlela enhle kakhulu yokuthi imikhiqizo yenze abathengi bayibone futhi bajwayelane nayo.

I-Laptop enesofthiwe yokuhlola amaphutha we-Grammarly
I-Laptop enesofthiwe yokuhlola amaphutha we-Grammarly

I-Grammarly iyisibonelo esihle kakhulu somkhiqizo owasebenzisa ukukhangisa ukwakha ukuqwashisa ngomkhiqizo. I-Grammarly ibingaziwa eminyakeni embalwa edlule, kodwa manje yigama abathengi abaningi abalicabangayo lapho befuna isofthiwe yokuhlola amaphutha eku-inthanethi.

Umkhiqizo uzuze izinga eliphezulu lokuqwashisa ngomkhiqizo ngemikhankaso eyahlukene yokukhangisa evela cishe yonke indawo.

Nikeza i-freemium

Amabhrendi ahlinzeka ngamasevisi abhaliselwe kufanele acabangele ukunikeza i-freemium ngaphezu kwezilingo zamahhala. Imodeli ye-freemium ivumela abathengi ukuthi bazame okunikezwayo ngaphambi kokuthenga. Futhi bangasebenzisa umkhiqizo wamahhala isikhathi eside abasidingayo (ngisho kuze kube phakade).

Amabhizinisi asebenzisa imodeli ye-freemium azokhokhisa kuphela imikhiqizo noma amasevisi weleveli ye-premium. Ngisho noma amakhasimende enquma ukusebenzisa umkhiqizo wamahhala, izimo zizohlala zikhona ezizuzisa umkhiqizo.

Isithombe-skrini esivela ekhasini lasekhaya le-WordPress ngenketho yokubhalisa
Isithombe-skrini esivela ekhasini lasekhaya le-WordPress ngenketho yokubhalisa

Cabanga nge-WordPress. Umkhiqizo unikeza izinguqulo zamahhala zomhleli wewebhusayithi yazo nazo zonke izici (ngaphandle kwezindikimba ezithile zeprimiyamu). Abathengi banganquma ukusebenzisa isihleli samahhala kuze kube phakade, kodwa yonke iwebhusayithi abayenzayo izoba ne-watermark yomkhiqizo.

Ngakho-ke, abathengi bangathola izinsizakalo mahhala, kuyilapho i-WordPress ithola ukukhangisa kwamahhala, okusho ukuqwashisa okwengeziwe komkhiqizo.

Xhasa imicimbi efana nomkhiqizo webhizinisi

Ukuxhasa umcimbi kuyindlela esebenzayo yokuthi imikhiqizo ifike phambi kwezinkulungwane noma izigidi zamathemba. I-Coca-Cola iyisibonelo esihle kakhulu somkhiqizo osebenzisa uxhaso. Umkhiqizo wesoda uxhase ama-Olympics kusukela ngo-1928 futhi usungomunye wemikhiqizo yesoda edume kakhulu emhlabeni.

Amaphutha ayi-7 amabhizinisi amasha enziwayo ekuqwashiseni umkhiqizo

Nawa amaphutha ayisikhombisa ama-newbie brand okufanele awagweme lapho enza imikhankaso yokuqwashisa umkhiqizo.

Ukukopisha noma ukuziba umncintiswano

Akuyona into embi ukuthi brand inhloli umncintiswano. Eqinisweni, kuhle marketing isu okungadalula izimfihlo zesimbangi zempumelelo kanye nezizathu zokwehluleka. Futhi, ukukhipha umncintiswano kunganikeza imininingwane ebalulekile engasiza umkhiqizo ukuthi uhluke noma udale isu lolwandle oluluhlaza okwesibhakabhaka. Isibonelo, lapho i-eBay ifika eChina ngo-2002, yalahlekelwa amakhasimende ayo ngokushesha eTaobao, i- ukuthengisa online enkulu e-China enikezela ngeminikelo engcono yedili. Ngakho, ngemva kweminyaka emine, I-eBay ishiye i-China ngoba wawufundele umncintiswano.

Nakuba kubalulekile ukubuka umnyakazo wezimbangi, amabhrendi kumele agweme ukukopisha. Kuzodala ukudideka komkhiqizo uma uhlobo oluthile lufana kakhulu nolunye. Kunalokho, amabhrendi kufanele ahluke uma efuna ukuzuza abathengi—njengeTaobao.

Ukufaka wonke amaqanda ebhizinisi kubhasikidi wokukhangisa

Amaqanda amhlophe ahlukene kubhasikidi owodwa

Amabhrendi amaningi enza ukukhangisa kube yisisekelo emikhankasweni yawo yokuqwashisa ngemikhiqizo. Kodwa, kuyingozi ukubeka wonke amathemba endleleni eyodwa, ikakhulukazi kumabhrendi anesabelomali esiqinile.

Futhi, abathengi abaningi basebenzisa usizo lwezivimbeli zezikhangiso ukuze bazivikele ezikhangisweni eziqhamukayo ezinolaka ngisho nalapho kukhona ukuqondisisa okunembile.

Ngakho-ke, amabhizinisi akufanele athembele kuphela endaweni yokukhangisa kuyilapho enethemba lokuhamba phambili. Kunalokho, kufanele benze amasu, baqoqe idatha, futhi babeke phambili i-ROI ukuze bakhe amasu nemikhankaso engcono.

Ukusebenzisa isu lesiteshi esiphambanayo esingahlangene

Iningi labasanda kuzalwa livame ukukhohlwa ngesithombe esikhulu nokuthi izinhlobo zabo kufanele zifane kanjani ezisekelweni ezahlukene.

Abathengi ngeke bathembe uhlobo olungahambisani. Ukungaguquguquki kudlula ukuklama ilogo enhle. Abasanda kuhlanganyela badinga ezinye izinto ezifana nokubonwayo, izwi, amafonti, izithombe, nokunye okuningi.

Yize bengakwazi ukulungisa izici ezithile ukuze zilingane nenkundla, amabhrendi akumele neze aguqule izici ezibalulekile ezakha ubunikazi bawo.

Imodeli ye-scattergun

Yize kukuhle ukuthi imikhiqizo ikhuphule ukufinyelela kwayo ezinkundleni ezahlukene, ukusabalala kube mncane kakhulu kungalimaza kalula noma yimuphi umkhiqizo.

Ukuqala ibhizinisi nokudala ama-akhawunti kuzo zonke izinkundla zokuxhumana kungenzeka. Kodwa akwenzeki ukulawula yonke i-akhawunti. Izimo ezinjalo ziyogcina zinganelisi muntu.

Okudingeka kwenziwe yizinkampani ukuthola amapulatifomu anezimakethe ezihlosiwe kakhulu ze-niche yazo. Ngaleyo ndlela, bangachitha isikhathi ngamathemba abalulekile kuphela.

Ubukhona benkundla yezokuxhumana obubuthakathaka

Ukuqwashisa ngomkhiqizo okuqinile akuveli emqondweni “wokwakha futhi ulinde”. Imikhiqizo ayikwazi ukusungula amawebhusayithi noma ama-akhawunti futhi ilindele abathengi ukuthi bangene ngokuhlanganyela.

Esikhundleni salokho, badinga ukubaheha ngokuqukethwe okuhle futhi bazigcine bebambe iqhaza ekuxhumaneni okuhlukile komphakathi. Amabhizinisi azophinde adinge ishejuli evamile yokuthumela, noma angasebenza nabagqugquzeli ukuze bakhe umphakathi osebenzayo. Futhi, ama-brand angamukela i- ukumaketha okusebenzayo indlela yokuthuthukisa ukuzibandakanya kwabo ezinkundleni zokuxhumana.

Ukuzinikela kakhulu kudijithali

Ngokungangabazeki, izinkundla zedijithali zinikeza ukufinyelela okukhangayo kanye nenqwaba yezithameli eziqondiwe. Kodwa akuwona wonke umuntu owahamba ngedijithali. Amabhrendi angenza izimanga ngokuthengisa nokuphrinta imidiya, ikakhulukazi uma imakethe yawo eqondiwe ikusekela.

Ukunikeza okuthengiswayo okufana nezimpahla zehhovisi ezinophawu noma amasampula omkhiqizo wamahhala kungenza umbono ohlala njalo. Ngokufanayo, imidiya ephrintiwe njengamakhadi ebhizinisi, izincwadi zezindaba, namaflaya ingaba nomthelela ofanayo.

Ayiqondi ukumaketha kokuqukethwe

Uma umkhiqizo ungaqaphile, ukukhangisa ngegciwane kungalimaza imizamo yawo yokumaketha-yize kunezinzuzo zokunisela umlomo.

Ukumaketha ngegciwane kuwuhlobo oluwinayo lwesu lemikhiqizo nabathengi. Amabhrendi angaphumeleli ngeke athole lutho. Ngakho-ke, kungcono ukwenza okuqukethwe kwekhwalithi ephezulu, okubandakanyayo futhi wandise amandla okuthengisa ngegciwane.

Indlela yokukala inqubekelaphambili yokuqwashisa ngomkhiqizo

Ukulinganisa imiphumela yomkhankaso wokuqwashisa ngomkhiqizo kungaba yinto ekhohlisayo. Kodwa izinto zingaba lula uma umkhiqizo wazi ukuthi wenzeni.

Amamethrikhi okuqwashisa ngomkhiqizo angahlukaniswa abe izigaba ezimbili: Amamethrikhi okuqwashisa ngekhwalithi nomthamo womkhiqizo. Nakhu ukuhlolisisa ukuthi ungakala kanjani usebenzisa lawa mamethrikhi.

Amamethrikhi okuqwashisa ngebhrendi

Amamethrikhi angaphansi kwalesi sigaba anzima kakhulu ukuwaphatha. Okokuqala, amabhrendi kufanele akhombe ukuthi bangaki abathengi abalaziyo ibhizinisi labo. Ngakho-ke, ukukala ngekhwalithi, amabhrendi kufanele enze okulandelayo:

  • Amabhrendi angasebenzisa izinhlolovo ukuze anqume ukuthi mangaki amakhasimende aziyo ngebhizinisi lawo. Kudinga kuphela ukubuza imibuzo nokuthola impendulo eqondile evela kumakhasimende angaba khona navamile.
  • Imikhiqizo ingasebenzisa nevolumu yokukhuluma njengenkomba ukukala ukuthi bangaki abathengi abakhuluma ngakho ku-inthanethi. Futhi, ukuhlanganisa ivolumu yokushiwo nokuhlaziywa kwemizwa kuzovumela abathengisi ukuthi baqonde ukuthi abathengi abaningi bazizwa kanjani ngomkhiqizo wabo.

Amamethrikhi amaningi okuqwashisa ngebhrendi

Lawa mamethrikhi anikeza ukuqonda okuvamile kokuthi abathengi bawabona kanjani amabhrendi. Ngaphezu kwalokho, inikeza izinombolo eziyinkimbinkimbi, futhi amabhrendi angakwazi ukulandela noma yiziphi izinguquko. Nansi indlela amabhrendi angenza ngayo lezi zilinganiso:

  • Imikhiqizo ingakala ngobuningi ngokuzibandakanya kwezokuxhumana. Kulula ukulandelela izilinganiso zokuzibandakanya. Konke okudingeka kwenziwe yizinkampani ukuhlola inani lokuthandwa, ukwabelana, namazwana ngaphansi kokuthunyelwe kwazo ezinkundleni zokuxhumana.
  • Ithrafikhi eqondile enye amabhizinisi e-metric abalulekile angakwazi ukukala ukuqwashisa komkhiqizo ngobuningi. Ibonisa ukuthi bangaki abathengi abavakashela iwebhusayithi yomkhiqizo ngokuqondile kubha yokusesha. Ngaleyo ndlela, amabhrendi angakwazi ukukala inani lamakhasimende awaziyo nawafunayo.

Thatha isinyathelo esinesibindi

Akulula ukukhipha umkhankaso oyimpumelelo wokuqwashisa ngomkhiqizo ngokushesha nje. Kumelwe kube nezinto ezimbalwa ngaphambi kokuba imikhankaso enjalo isebenze njengoba kuhlosiwe.

Futhi, amabhrendi kufanele aqinisekise ukuthi athumela imilayezo efanele kumathemba afanele—ukugwema ukumosha imizamo yokumaketha. Umkhankaso ophumelelayo wokuqwashisa ngomkhiqizo udinga amathemba aholayo phansi kwefaneli yokumaketha futhi uwaguqule abe amakhasimende anelisekile nakhokha kahle.

Thatha isinyathelo esinesibindi namuhla futhi uqale uhambo lokwakha izethameli ezithembekile futhi ukhuphule imali engenayo ngokuqwashisa ngomkhiqizo.

Umcabango ongu-1 kokuthi “Ukuqwashisa Ngomkhiqizo: Umbono Onamandla Owakha Ukwethembeka”

  1. احمد السيد عبد الحميد

    ukuthula kuwe
    تحيا طيبه وبعد
    أنا أريد أن أعمل على طريقه التسويق بالعموله
    وانا أريد الربح من الموقع
    لانه موقع ناجح وجميل

Shiya amazwana

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