Iphunga Elihlanzekile neliluhlaza: Amathrendi Abalulekile angu-5 ka-2023

Abathengi baqala ukunaka kakhulu umthelela wabo endaweni ezungezile. Imikhiqizo evumelana nemvelo idingeka kakhulu njengoba abantu benaka ngokukhethekile inhloso ehlanzekile neluhlaza ngemuva kwamakha abo.

Ngezinguquko ezisheshayo ezimfuno zabathengi, ukwazi ukuthi bafunani kuyisihluthulelo sokugcina ibhizinisi lakho liphezulu komdlalo. Qhubeka ufunde mayelana nezitayela ezinhlanu ezibalulekile ezakha imboni yamakha ngo-2023.

Okuqukethwe
Imakethe yephunga elimnandi neliluhlaza
Izitayela ezi-5 zokubukwa ngo-2023
Ukungena ebhodini elinephunga elimnandi neliluhlaza

Imakethe yephunga elimnandi neliluhlaza

Iphunga elihlanzekile neliluhlaza linencazelo engacacile, kodwa indlela elula yokulichaza ngamakha agxile ezenzweni ezisimeme, ukutholakala kwezithako ezilungile, kanye nezinqubo ezifanele iplanethi.

Ngokuqwashisa okwengeziwe ngamakha ahlanzekile, abantu abaningi bafuna ukwazi ukuthi yini engena emakha abo.

Kusukela ngo-2018, ukuthengiswa kwamakha ahlanzekile kunyuke ngo-14% njengoba kubikwe yi-IFFS. Lokhu kukhombisa ukuthi ukubeka izinto obala ngokwezithako kuba yisidingo emakethe yamanje.

Ngezinga elikhulu, imakethe yezimonyo ezihlonishwayo namakha njengamanje ibiza ama-dollar ayizigidi eziyizinkulungwane ezingama-62.31 ngo-2022 futhi ibikezela ukukhuphuka okungu-6.13% ku-CAGR ngo-2027.

Ezingeni lomhlaba wonke, i-United States inegalelo elikhulu kunawo wonke emalini engenayo yemakethe yamanje, efinyelela ku-$11,560 Million USD. Ngokusetshenziswa komuntu ngamunye ngo-2022, umuntu ngamunye ukhiqiza cishe u-$8.19 USD.

Izitayela ezi-5 zokubukwa ngo-2023

Ezinye izinkampani ezisungula izinto ezintsha zithatha izindlela ezintsha emabhizinisini azo eziqholo, lapho imiqondo embalwa ebalulekile ihlanganisa ukuncishiswa kwemfucuza nokuba sobala. Baphinde bahlole ezinye izindlela eziluhlaza ekwakhekeni kwazo kwamanje. Nakhu ukuthi baqala kanjani amathrendi amahlanu embonini yephunga elimnandi ngo-2023.

Okuncane kungcono

Ukuthi umkhiqizo uyasimama noma cha manje kuyisici esibalulekile emakethe yanamuhla. Abantu bacubungula inani lemfucuza abazoyikhiqiza ngokusebenzisa amakha athile.

Isibonelo esihle salokhu yi-minimalism yesikhumba, okungenye yezindlela ezintsha zokunakekela umuntu. Umqondo uwukusebenzisa inani elifanele ukugcina zabo isikhumba esinempilo futhi ekhazimulayo. Ngamazwi alula, umgomo wabo uwukusebenzisa kuphela lokho okudingekayo.

Amaphunga asetshenziswa kakhulu emikhiqizweni yokunakekelwa kwesikhumba futhi ukukhanga kubantu abanomqondo onjalo kungase kulethe izinkomba zebhizinisi ezintsha.

Umqondo othi "okuncane kungcono" uyasebenza nasekusetshenzisweni kwe izithako zemvelo. Amanye amabhrendi akhetha ukuvuselela izinto ezimoshiwe futhi azenze amakha aphambili. Lokhu kwaziwa nangokuthi i-upcycling.

Isibonelo, umenzi wephunga angase asebenzise amagilebhisi avela ezindaweni zokugaya iwayini ukuze enze imikhiqizo yawo. Lokhu akubavumeli nje kuphela ukuthi benze ukwakheka okumsulwa okwenziwe ngezithako zemvelo kodwa futhi kunciphisa isidingo sokuvuna izinsiza ezengeziwe.

Ukungafihli kusemqoka

Abathengi bafuna ukwazi kahle ukuthi yini ekunuka kwabo kanye nenjongo yako, ngakho bayakwazi ukulawula lokho abakugqokayo nesikhumba sabo.

Abathengi bafuna ukubonakala obala okuphelele futhi bafuna izinkampani ezichaza ukuthi kungani zisebenzisa izithako ezithile emikhiqizweni yabo esikhundleni sezinye izindlela ezivumelana nemvelo. Lokhu kunikeza amabhrendi ithuba lokuchaza umbono wawo nokwenza amakhasimende awo aqonde inqubekelaphambili yawo yamanje ekusimameni.

Futhi, abantu baye baqaphela ukuthi “ubungane bemvelo” akusho ukuthi “imvelo yonke.” Ngakho-ke, ukuqinisekisa ukuthi izinto zokwakha zitholakala ngokusemthethweni, ziqinisekisiwe nge-eco-certified, futhi eziphilayo kuyisinyathelo esibalulekile. Ukusetshenziswa kwamaphakethe alungele iplanethi namabhodlela angenawo amapulasitiki agcwalisekayo nakho kubalulekile.

Ukuxhuma emuva emvelweni

Abantu nabo sebeqala ukunaka impilo yabo yengqondo, futhi enye indlela yokukwenza ukusebenzisa imikhiqizo ye-aromatherapeutic. Iphunga elenza abasebenzisi banuke kahle futhi bathulise izinzwa zabo bebelokhu benza amagagasi phakathi kwabathengi bephunga.

Amaphunga aqukethe i-phytoncide, amafutha esihlahla afakazelwe ngokwesayensi ukuthulisa imizwa nomzimba womuntu, ayizibonelo ezinhle kakhulu zalokhu. Kanye namaphunga alingisa lawo atholakala emvelweni, abasebenzisi bangakwazi ukuzwa umuzwa opholile wonke. Ukusebenziseka kalula kanye nezinkungu zonke zemvelo ezinye izibonelo.

Imikhiqizo esekelwe ngokomzwelo engase ikhulise imizwa kumuntu nayo iyathandwa. Isibonelo, ezinye izinhlobo zisebenzisa i-musk ukufaka imiphumela ye-aphrodisiac emikhiqizweni yabo. Vele, ukuqinisekisa ukuthi lezi zithako ziyizindaba ezinobungani be-vegan. Khumbula ukuthi ukuvuna i-musk ngokomlando kunonya ezilwaneni.

Iphunga lokuhamba

Amakha aphathekayo angenayo iziqukathi ezilingana nephakethe kade baba khona. Nakuba kungeyona into entsha, amabhrendi esimanje athole indlela entsha yokuguqula izinhlelo zokusebenza “zokuba zihambe”.

Ikakhulukazi, amakha asebenziseka kalula enziwe ngesisekelo samafutha aqinile aqala ukuduma kakhulu phakathi kwabathengi abasaqalayo kanye namakhasimende amancane.

Imikhiqizo enjalo ngokuvamile idinga izingxenye ezimbalwa ukuze idalwe, ukunciphisa udoti wokukhiqiza. Nakuba lawa maphunga elula, labo abawagqokile basalindele isipiliyoni esisezingeni eliphezulu.

Ukusebenzisa amabhodlela angaphinda agcwaliswe ngamakha aketshezi futhi kuyindlela enhle yokuzijwayeza ukusimama.

Kukhona indawo yokufunda

Amakhasimende athambekele ekubeni nemibono eyiphutha. Isibonelo, abazi ukuthi okunye ukwakheka kwemvelo kungase kungabi nobungane bemvelo njengoba becabanga. Ezimweni ezinjalo, izithako zokwenziwa zingaba ngcono. Ziyasimama futhi njengoba zikhiqizwa kulabhorethri.

Ukuxhumana okusebenzayo nabathengi mayelana nobuhle nobubi bezinto zokwenziwa kuwumkhuba ochumayo othathwa ngamabhizinisi esimanje. Bangakwazi ukuchaza umsebenzi wezithako ezithile nokuthi kungani zidingeka kuzo iphunga Imikhiqizo.

Kodwa abathengi bangase bagweme ama-synthetics ikakhulukazi ngenxa yezinkinga zempilo. Ngokuphepha njengento ebaluleke kakhulu, izitifiketi ezivela ezinhlanganweni ezifana ne-Environmental Working Group (EWG) ziwusizo, njengoba zisho ukuthi imikhiqizo ayinawo amakhemikhali ayingozi.

Ukungena ebhodini elinephunga elimnandi neliluhlaza

Amakha akhiqizwe ngokunaka okukhulu endaweni ezungezile afunwa ngabantu abaningi. Nakuba ingekho incazelo ecacile yokuhlanzeka embonini yephunga elimnandi, ichazwa nje njengokusimama, engalimazi iplanethi, futhi ayimoshi.

Njengoba abathengi bephunga bejabulela amakha ahlanzekile naluhlaza, sekuyisikhathi sokugibela ngokushintshela esu lebhizinisi elihambisana nalo.