Imakethe ye-electronics yabathengi e-United Kingdom inokuncintisana kakhulu futhi ihlukahlukene, inabadlali abambalwa basekhaya nabamazwe ngamazwe.
Isidingo esikhulayo semikhiqizo yobuchwepheshe efana nama-smartphones, amalaptop, amathelevishini, kanye namadivayisi ahlakaniphile asekhaya kukhuthaza ukukhula emakethe.
Ngaphezu kwalokho, ukukhuphuka kokuthengwa kwe-inthanethi e-UK kungumshayeli obalulekile ekukhuleni kwemakethe ye-elekthronikhi yabathengi. Ukuthenga nge-inthanethi kuvame kakhulu ku- UK kunanoma yiliphi elinye izwe. Ngo-2021, u-82% wabantu bezwe babethenge okuthile ku-inthanethi.
Okuqukethwe
I-Consumer electronics e-UK: isabelo semakethe kanye nesidingo
Izinto ezibalulekile zokuthola izinto zikagesi e-UK
Izitayela zemakethe namathuba emakethe ye-electronics yabathengi yase-UK
Isiphetho
I-Consumer electronics e-UK: isabelo semakethe kanye nesidingo
Imakethe ye-electronics yabathengi yase-UK okwamanje inenani layo US $ 10 billion. Kulindeleke ukuthi ikhule ngezinga lokukhula elihlanganisiwe lonyaka (CAGR) lika-8% eminyakeni emihlanu.
Imakethe ye-electronics yabathengi yase-UK ibuswa yimikhiqizo yomhlaba ebalulekile, i-Sony, i-Samsung, i-Duracell, i-Nintendo, ne-Canon. I-Consumer electronics yizona ingxenye ethandwa kakhulu emkhakheni wezokuthengisa wezwe, okhula ngamanani angu-15%.
Ukwenyuka kokuthengwa kwe-inthanethi kudale isidingo esikhulayo sama-electronics abathengi. Ubhadane lwe-COVID-19 ukukhiya okuphoqelelwe, okwandisa isidingo samadivayisi wokuzijabulisa nezokuxhumana afana nama-TV, amakhompyutha aphathekayo, namadivayisi eselula.
Izinto ezibalulekile zokuthola izinto zikagesi e-UK
1. Ukufinyelela kubahlinzeki
E-UK i-elekthronikhi yabathengi imakethe iyimakethe encintisanayo ekhiqiza izinhlobonhlobo zezinto zikagesi ezinikeza amabhizinisi inhlobonhlobo yemikhiqizo.
Ngaphezu kwalokho, imakethe inemibukiso yokuhweba efana ne-Consumer Electronics Show (CES) kanye ne-Electronic Components Show (ECS) amathuba amahle okuhlangana nokuxhumana nabahlinzeki. Imibukiso yezohwebo ivumela amabhizinisi ukuthi asampula ama-electronics wabathengi ngaphambi kokuthenga.
2. Imikhiqizo yekhwalithi evela ezinkampanini ezinedumela elihle
E-United Kingdom, amabhizinisi ayakwazi ukufinyelela ezinhlobonhlobo zemikhiqizo yekhwalithi evela ezinkampanini ezinedumela elihle ku electronics imakethe. Eminye yemikhiqizo edume kakhulu e-UK ihlanganisa i-Apple, i-Samsung, i-Sony, i-LG, ne-HP Le mikhiqizo yaziwa ngekhwalithi yayo, ukwethembeka, nokusekelwa kwamakhasimende, okuyizici ezibalulekile kubathengi lapho bethenga.
3. Ubuchwepheshe obuphambili
Ukutholakala kobuchwepheshe obuphambili kuyisici esibalulekile ekukhuleni kwe-United Kingdom i-elekthronikhi yabathengi imakethe. Ubuchwepheshe obuthuthukisiwe busekela ukuqamba okusha, ukuhlukaniswa kwemikhiqizo, kanye nokusebenza kahle okwandisiwe. Ngenxa yentuthuko yezobuchwepheshe, amabhizinisi angaqinisekiswa ngokuthola umthengi wakamuva osebenza ngogesi emakethe.
4. Isikhathi esihle sokulethwa kwezidingo
Isikhathi esihle sokuhola sibalulekile ekutholeni i-elekthronikhi yabathengi emakethe yase-United Kingdom, njengoba ithinta ukwaneliseka kwamakhasimende kanye nokusebenza kahle kwe-supply chain. Isikhathi esihle sokuletha ukulethwa sisho ukuthi imikhiqizo ilethwa ngokushesha ngaphandle kokubambezeleka okukhulu.
Amanethiwekhi asebenzayo wezokuthutha nezokuthutha, okuhlanganisa ezokuthutha zomgwaqo, ujantshi, umoya, nolwandle, aqinisekisa ukuthi imikhiqizo ilethwa ngokushesha nangempumelelo kumakhasimende.
I-5. Imithethonqubo
Ama-electronics abathengi e-UK bavikelwe imithetho eminingi evikela imakethe kuma-mbumbulu kanye nokulingiswa. Imithetho nemithetho ye-RoHS, WEEE, EMC, REACH, kanye ne-CE isiza ukusungula amazinga emakethe. Imikhiqizo yama-elekthronikhi yabathengi ethengiswa e-EU, okuhlanganisa ne-UK, kufanele ihambisane nezidingo ze-EU zokuphepha, ezempilo, nokuvikelwa kwemvelo.
Izitayela zemakethe namathuba emakethe ye-electronics yabathengi yase-UK
1. Ubuchwepheshe obugqokekayo
Imakethe yobuchwepheshe obugqokekayo yase-UK nayo ibone ukukhula okukhulu eminyakeni yamuva nje, iqhutshwa ngokwengxenye ukuthandwa kwabalandeleli bokuqina kanye smartwatches. Ngokugxila okwandayo kwezempilo nokuphila kahle, le makethe kulindeleke ukuthi ikhule. Amabhizinisi angazuza ngokukhula okulindelekile.
2. Imidlalo
Imakethe yemidlalo yase-UK ingenye yezinkulu kunazo zonke eYurophu, abadlali bamageyimu bachitha izigidigidi zamaphawundi ngonyaka emidlalweni, ama-consoles, nezinsiza. Ngokuthandwa okwandayo kwama-esports kanye nokuvela kwemidlalo yamafu, le makethe inamathuba okukhula.
3. Ukusimama
Abathengi baya ngokuya bekhathazeka ngomthelela wabo kwezemvelo amadivaysi kagesi, futhi kunesidingo esikhulayo semikhiqizo eco-friendly futhi esimeme.
Amabhizinisi angahlinzeka ngemikhiqizo enezici ezithinta imvelo cishe abe nethuba lokuncintisana emakethe.
4. Ubuchwepheshe basekhaya obuhlakaniphile
The ikhaya elihlakaniphile imakethe ibone ukukhula okusheshayo e-UK, nabathengi ngokuya ngokuya befuna ukuzenzela nokulawula izici ezahlukahlukene zamakhaya abo ngobuchwepheshe.
Lokhu kukhulise isidingo sezipikha ezihlakaniphile, ama-smart thermostat, kanye izinhlelo zokukhanyisa ezihlakaniphile. Amakhamera eminyango yezindandatho, i-Alexa, i-air conditioning ehlakaniphile, nezinye sezidume kakhulu e-UK.
5. Ukuthenga nge-inthanethi
Ngokusho kwe-Insider Intelligence, ukuthenga ku-inthanethi kukhuphuke ngo 5.16% eminyakeni emithathu edlule. I-E-commerce isiphenduke isiteshi esibaluleke kakhulu ekuthengisweni kwama-electronics abathengi e-UK, ngokuthengiswa kwe-inthanethi okubalwa kwengxenye ebalulekile yokuthengisa kukonke. Izinkampani ezihlinzeka ngolwazi lokuthenga ku-inthanethi olungenazihibe cishe zizozuza kulo mkhuba.
Isiphetho
Imakethe ye-elekthronikhi yabathengi e-United Kingdom iyimakethe ebalulekile futhi ekhulayo, eqhutshwa intuthuko yezobuchwepheshe, ukwanda kwesidingo sabathengi, nokwamukelwa kwamadivayisi nezinsizakalo zedijithali.
I-UK inezitolo eziqinile, ezinabathengisi abaningi be-electronics, kokubili ku-inthanethi kanye nezitolo zezitini nodaka, ezihlinzeka amakhasimende ngezinketho eziningi zokuthenga izinto zikagesi zabathengi. Amabhizinisi kufanele acabangele ukuthola ama-electronics abathengi abavela e-UK ngenxa yezinto ezixoxwe ngenhla.