Ukukhethwa Komkhiqizo Ngobungcweti: Ukuzulazula Emakethe Yezikhulumi Zomhlaba ka-2023 Yabathengisi Bezitolo

Emakethe yomhlaba wonke eguquguqukayo lapho ubuchwepheshe buvela ngokushesha, ukukhetha izipikha ezifanele esitokweni kubalulekile kubathengisi abaku-inthanethi abahlose ukuhlangabezana nezidingo ezihlukene zamakhasimende aqaphelayo ka-2023. Kusukela kuzipikha ze-Bluetooth eziphathwayo ezinikeza ukunethezeka okungenakuqhathaniswa, kuya kumishini ye-audiophile eyinkimbinkimbi eletha ikhwalithi yomsindo ehlukile, izinhlobonhlobo zezinketho ziningi. Lo mhlahlandlela ukuhlinzeka ngemininingwane ebalulekile mayelana nesimo samanje semakethe yesipikha, ikusiza ukuthi udlule ezinhlotsheni zemikhiqizo ehlukahlukene kanye nobuchwepheshe obuphambili ukuze wenze izinqumo zokuthenga unolwazi ezihambisana nokulindelwe ngabathengi kanye nezimakethe zemakethe. Ngokugxila emikhiqizweni engagcini nje ngokuhambisana nempilo yabasebenzisi kanye nezintandokazi zabo kodwa futhi egqugquzela ukuthengiswa, lesi sihloko siyikhampasi yakho ukuze ukwazi ukukhetha umkhiqizo esigabeni sesipikha kulo nyaka.

Okuqukethwe
2023 isifinyezo semakethe yesipikha
Ukucatshangelwa okubalulekile kokukhetha isipikha
Ukugqama ezinhlotsheni zezipikha eziphezulu nobuchwepheshe
Isiphetho

2023 isifinyezo semakethe yesipikha

Ukuqonda isidingo samanje

Imakethe yezipikha ngo-2023 ibone ukushintsha kokuncanyelwayo kwabathengi. Isidingo sezipikha ezihlakaniphile sesikhulile, lapho abathengi bebeka phambili izici ezifana nokuhlanganiswa kosizo lwezwi namandla omsindo amagumbi amaningi. Ukuhlanganiswa kwabasizi bezwi abafana ne-Alexa, Umsizi we-Google, ne-Siri sekuphenduke isici esivamile kuzikhulumi eziningi ezisezingeni eliphezulu. Lo mkhuba awugcini nje kuphela engxenyeni yokunethezeka; ngisho nezipikha zebanga elimaphakathi manje sezifakwe izici zomyalo wezwi, okuzenza zisebenzisane kakhulu futhi zisebenziseke kalula.

Ngaphezu kwalokho, isici somsindo esinamakamelo amaningi, esivumela abasebenzisi ukuthi badlale umculo emakamelweni ahlukene ngesikhathi esisodwa, sesizuze ukudonseka okukhulu. Ngokuvumelana ne-Digital Trends, lesi sici sesiyinto okufanele sibe nayo kubathengi abaningi, ikakhulukazi labo abasingatha imibuthano noma abavele bajabulele umuzwa womsindo ongenazihibe kulo lonke ikhaya labo. Isidingo sezipikha eziphathwayo ezinempilo ende yebhethri namandla okumelana namanzi siphinde sabona ukukhuphuka, ukuphakela abathanda ngaphandle kanye nalabo abathanda ukuhamba.

Amathrendi ezimakethe zomhlaba

Imakethe yezikhulumi ngo-2023 ibone ukukhula okusheshayo. Ochwepheshe njengamanje bazisa imakethe yezikhulumi ngamadola ayizigidi eziyizinkulungwane ezingu-10.0 futhi balinganisela ukuthi lokhu kuthuthukiswa kuzokwenzeka ngesilinganiso sokukhula esihlanganisiwe sonyaka esingu-7.23% (CAGR) kusukela ngo-2023 kuya ku-2028. Phambilini lomhlaba, imakethe yezikhulumi ibhekene nezinguquko eziguqukayo. I-Asia-Pacific, ikakhulukazi i-China ne-India, ivela njengezimakethe ezibalulekile zabakhiqizi bezipikha. Uma kuqhathaniswa nomhlaba wonke, imali engenayo eningi yenziwa e-China ngezigidi ezingu-US$11,500.0 ngo-2023. Imali engenayo ekhulayo etholakalayo kulezi zifunda, ehambisana nesithakazelo esikhulayo kubuchwepheshe bekhaya elihlakaniphile, iqhubekisele phambili isidingo sezinhlelo zezipikha ezithuthukile.

I-Europe kanye neNyakatho Melika bayaqhubeka nokuba ngabadlali abahamba phambili, abanentshisekelo enkulu ezinhlelweni zomsindo othembekile nokuhlanganiswa kwekhaya okuhlakaniphile. Kodwa-ke, kubalulekile ukuqaphela ukuthi imakethe yase-Afrika ikhombisa ukukhula okuthembisayo. Ukukhula ngokushesha kwezwekazi emadolobheni kanye nokwanda kolwazi lwezobuchwepheshe entsheni kuqhuba isidingo sezinhlelo zezikhulumi zesimanje.

Mayelana nokuthuthuka kwezobuchwepheshe, ukuhlanganiswa kwe-Artificial Intelligence (AI) kuzikhulumi kuya ngokuya kuvame kakhulu. Lokhu akuthuthukisi ulwazi lomsebenzisi kuphela ngokunikeza izincomo eziqondene nawe kodwa futhi kuvula indlela yezici zomyalo wezwi ezinembile. Ukuphushela ekusetshenzisweni kwezinto ezinobungani bemvelo ekukhiqizeni izipikha kungenye inkambiso ephawulekayo, ebonisa ukuguquguquka komhlaba jikelele ekuqhubekeleni phambili.

Imakethe yezipikha ngo-2023, ngokungangabazeki, iyinhlanganisela yokuqanjwa kabusha kwezobuchwepheshe kanye nokushintsha okuthandwa ngabathengi. Abathengisi nabasebenzi bebhizinisi kufanele babheke lawa mathrendi athuthukayo ukuze bahlale ngaphambi kwegeyimu.

Ukucatshangelwa okubalulekile kokukhetha isipikha

Ikhwalithi yokulinganisa kanye nentengo

Ukukhetha izikhulumi ezihlanganisa kokubili ikhwalithi nokufinyeleleka kubalulekile kubathengisi abahlose ukunikeza inani kumakhasimende. Ngokusho kwe-Digital Trends, izikhulumi ziyi-investment enkulu, efana nokuthenga imoto. Isethi elungile yezipikha, uma inakekelwa kahle, ingadlula imoto, inikeze kokubili izidingo ezingokoqobo nezobuhle kuyilapho ihluka ngosayizi, ubuhle, ikhwalithi, ukusebenza, kanye nentengo. Kubalulekile ukuthi abathengisi bazinike amandla ngolwazi, benze ucwaningo, futhi bachithe isikhathi behlola izikhulumi ezihlukene ngaphambi kokwenza isinqumo sokuthenga.

Ukuhlukahluka kwezinhlobo zezipikha

Abathengisi kufanele banikeze izinhlobonhlobo zezinhlobo zezipikha ukuze zihlangabezane nezidingo ezihlukahlukene zabathengi. Kusukela ezipikheni zeshalofu lezincwadi ezisezingeni eliphezulu kubalaleli bomculo abanganyakazi kuya kumamonitha noma izipikha ezimi phansi kubalaleli abakhuthele abafisa umsindo onamandla, kukhona isipikha sawo wonke umuntu. Kulabo abafuna ukuthuthukisa umsindo wabo we-TV ekubukeni okuvamile nokulalela umculo ngezikhathi ezithile, ama-soundbar noma inhlanganisela yama-soundbars nama-subwoofers angenawaya alungile. Abathengisi kudingeka bacabangele usayizi wegumbi nezici lapho izipikha zizobekwa khona, njengoba lezi zici zithonya kakhulu umsindo wezipikha.

Izici zobuchwepheshe okufanele uzibheke

Izici zobuchwepheshe zibalulekile ekuheheni abathengi. Izici ezifana ne-impedance nokuzwela yizici zobuchwepheshe abathengisi okudingeka baziqonde. I-impedance, elinganiswa ngama-ohms, izipikha eziphikisayo ezinikeza isignali kagesi evela kuma-amplifiers. Ama-amplifiers amaningi asebenza kahle ngomthwalo we-8-ohm, osekelwa izikhulumi eziningi ezidumile. Ukuzwela kusho ukuthi isipikha sidlala phezulu kangakanani i-watt ngayinye, ngezipikha ezizwela kakhulu ezidinga amandla amancane ukuze zikhiqize amavolumu aphezulu. Abathengisi kufanele futhi bacabangele izici zomsindo zezipikha, njengokuthi "ukukhanya" noma "i-punchy", nokuthi lezi zibhangqa kanjani nezikhulisi ezihlukene ukuze zenze umsindo oheha abathengi.

Ngemva kokuhlola ukucatshangelwa okubalulekile kokukhethwa kwesipikha, kubalulekile ukuhlolisisa ukuqonda umbono wekhasimende. Isigaba esilandelayo sizokhanyisa umbono wekhasimende nalokho okulindelwe, nokuthi abathengisi bangahlangabezana kanjani nalokhu ngokuphumelelayo ukuze bakhuthaze ukwaneliseka nokwethembeka kwamakhasimende.

Ukugqama ezinhlotsheni zezipikha eziphezulu nobuchwepheshe

Izipikha ze-Bluetooth: Iyaphatheka futhi iguquguquka

Izipikha ze-Bluetooth ziyaqhubeka nokubusa imakethe ngenxa yokuphatheka kwazo nokuguquguquka. Ngokusho kwe-Wired, lawa madivayisi anikezela ngezici eziningi, kufaka phakathi ukumelana namanzi, isikhathi eside 

impilo yebhethri, kanye nekhwalithi yomsindo eqinile, ezenza zilungele izilungiselelo ezihlukahlukene kusukela ekusetshenzisweni kwasekhaya kuye kokuzijabulisa kwangaphandle. Abathengisi kufanele bacabangele amamodeli esitokwe anikeza ibhalansi phakathi kwentengo nokusebenza, baqinisekise ukuthi babhekelela isisekelo sabathengi esibanzi abafuna ukunethezeka nekhwalithi kumadivayisi abo omsindo.

Izipikha ezihlakaniphile: Ukukhuphuka kwabasizi bezwi

Izipikha ezihlakaniphile zimelela ingxenye ekhula ngokushesha, enabasizi bezwi abafana ne-Alexa, i-Google Assistant, kanye ne-Siri eba yizinto eziyisisekelo zasendlini. Ngokuvumelana ne-CNET, lawa madivayisi awagcini nje ngokudlala umculo kodwa futhi asiza abasebenzisi ukulawula izisetshenziswa zasekhaya ezihlakaniphile, ukusetha izikhumbuzi, futhi uphendule imibuzo, okuwenza abe yingxenye yokuphila kwesimanje. Abathengisi abafuna ukungena kule makethe kufanele banikeze izipikha ezihlakaniphile ezihlukahlukene, kusukela kumadivayisi athengekayo ezinga lokungena kuye kumamodeli aphambili, ukuze ahlinzekele izidingo zabathengi nezintandokazi ezahlukene.

Izipikha ze-Audiophile: Ukuphekela abathanda umsindo

Kubathengi abafuna ikhwalithi yomsindo engenakuqhathaniswa, izipikha ze-audiophile ziyinketho yokuya kuyo. I-HiFi Trends iphawula ukuthi lawa madivayisi anikezela ngokusebenza komsindo okuphezulu, ngobuchwepheshe obuthuthukisa ukunemba nokucaca komsindo. Abathengisi abahlose ukuheha ama-audiophiles kufanele bagxile ezipikheni zesitoko eziletha umuzwa okhethekile we-acoustic, ngokunaka imininingwane ekwakhiweni nasekukhiweni ehlangabezana nokulindelwe yile ngxenye yamakhasimende aqaphelayo.

Isiphetho

Emakethe yezipikha eziguqukayo ka-2023, abathengisi kufanele bahlale benolwazi futhi beshesha ukuze bahlangabezane nezidingo zabathengi ezahlukahlukene. Kusukela kuzipikha ze-Bluetooth eziphathwayo ezinikeza lula, kuya kuzipikha ezihlakaniphile ezinikeza ukusebenza okuhlakaniphile, nezipikha ze-audiophile eziqinisekisa ikhwalithi yomsindo we-premium, imakethe iyanwebeka futhi iyahlukahluka. Ngokuqonda izici nezinzuzo zohlobo ngalunye lwesipika, abathengisi bangenza izinqumo zamasu zesitoko ezihambisana nesidingo sabathengi, baqinisekise ukuthi bahlinzeka ngemikhiqizo ehambisana namasegimenti ahlukene wamakhasimende, ekugcineni aqhube ukuthengisa nokwaneliseka kwamakhasimende endaweni yokuncintisana yemishini yomsindo.