Ubuhle Be-Halal: Ithuba Elisha Lokukhula laseNingizimu-mpumalanga ye-Asia

Igama elithi “halal” igama lesi-Arabhu elisho ukuthi kuvunyelwe futhi kuyamukeleka. Ngokufanayo, ubuhle be-halal buyisigaba sezimonyo ezihlanganiswa futhi ezikhiqizwa ngaphansi komthetho wamaSulumane. Le mikhiqizo ilawulwa ukuthi ingabi nonya kanye ne-vegan, okungukuthi, ayisebenzisi izithako ezivela ezingulube, i-carrion, igazi, umzimba womuntu, izilwane ezidla inyama, utshwala, nabanye abaningi. Ezinye izici ezivela ezilwaneni zamukelekile, nokho, inqobo nje uma izilwane zihlatshwa ngokufanelekile ngokulandela umthetho wamaSulumane. Lokhu futhi kudinga ukuthi abakhiqizi bagcine ubumsulwa kuyo yonke inqubo yokulungisa, ukucubungula, nokugcinwa kwemikhiqizo yabo.

Esikhathini esedlule, imikhiqizo ye-halal yayithandwa kuphela phakathi kwabesifazane abangamaSulumane. Kepha namuhla, le mikhiqizo isetshenziswa kakhulu emhlabeni wonke, ikakhulukazi phakathi kwama-Millennial vegans nabezemvelo. Njengoba imakethe ikhula kancane kancane phakathi kwamakhasimende amasha, ukuthandwa okukhulayo kukhuthaze ukusungulwa kwale mikhiqizo.

Okuqukethwe
Imakethe yobuhle be-halal iyonke
Izitayela zobuhle be-halal
Isiphetho

Imakethe yobuhle be-halal iyonke

Umbiko wakamuva uveze ukuthi, ngo-2020, imboni yobuhle be-halal yomhlaba wonke yaziswa kakhulu $29.13 bhiliyoni futhi kubikezelwa ukuthi izokhula ku-CAGR ka-20% ngonyaka ka-2027. Namuhla, ukuthenga ku-inthanethi kwemikhiqizo yobuhle be-halal, okuhlanganisa neminye imikhiqizo yokunakekelwa komuntu siqu, sekuphenduke inkambiso yomhlaba wonke, nengxenye yokudayisa okuku-inthanethi okulindeleke ukuthi ikhule ngokushesha eminyakeni eyi-10 ezayo.

Ngokuhambisana nokukhuphuka kwe-veganism, abantu abaningi manje banokuqwashisa okuphakeme ngezindaba zemvelo. Lokhu kunikeze indlela ekukhuleni kwemboni yobuhle be-halal. Ikakhulukazi, kukhona ukukhetha okuzinzile okunezithako zezilwane ezivumelekile kuphela ohlelweni lokukhiqiza. Ngaphezu kwalokho, amakhasimende amancane anobuhlakani futhi anentshisekelo enkulu yokuthenga imikhiqizo yezimonyo emisha. Lawa makhasimende nawo angabomdabu bedijithali futhi kungenzeka ukuthi athonywe izitayela ezinkundleni zokuxhumana.

Izitayela zobuhle be-halal

Ukwandiswa kwamakhasimende amasha nezimakethe

I-Indonesia, iMalaysia, neSingapore zibone ukukhula okusheshayo kobuhle be-halal. Imakethe yezimonyo eSoutheast Asia ithuthukiswe ngendlela yokuthi kube nokuqwashisa okukhulu phakathi kwabathengi abangamaSulumane kanye nemvelo esungulwe kahle yokulawula i-halal. Ngo-2019, i-Indonesia yaphasisa umthetho wokwenza isitifiketi se-halal sibe isibopho. Njengezwe lokuqala ukuphoqelela izitifiketi ze-halal, umthethonqubo uhola ikusasa le-halal makeup. Ngasikhathi sinye, ama-makeup brand atshala imali eMalaysia ngobuchwepheshe be-halal.

Esifundeni se-APAC, ubuhle be-halal bunekusasa elithembisayo kakhulu. Kubikezelwa ukuthi kuzoba nenani labantu abangaba yizigidi eziyizinkulungwane eziyi-1.5 ku-APAC ngo-2050. Lokhu kusho ukuthi ngo-2027, i-APAC kulindeleke ukuthi ibe nengxenye enkulu kunazo zonke yosayizi wemakethe yemboni yobuhle emhlabeni wonke ezimonyoni ze-halal, ifinyelele ku-$104 billion.

Ngaphezu kwalokho, ubuhle be-Muslim (obuye baziwa ngokuthi i-M-beauty) budonsa ukunaka komhlaba wonke futhi kubikezelwa ukuthi yinto enkulu elandelayo ngemuva kobuhle be-K. Lo mkhuba omusha uholwa ngamantombazane nabesifazane baseMillennial Muslim, abaye babonisa ukuthi ukugqoka i-hijab kungaba imfashini. Lesi sitayela siphinde sichazwe ngezimonyo ezigqokwayo, ezibonakala ngesitayela esimibalabala nesinhle esinamashiya angenasici, esiheha izithunzi zamehlo, nezindebe ezigqamile. I-M-beauty isiphenduke inkambiso eya ngokuya imfashini phakathi kwamakhasimende asemasha ngaphakathi kwe-Southeast Asia nasemhlabeni jikelele.

Impilo kanye nokusimama kwezithako 

Yize ubuhle be-halal badalelwa abantu abangamaSulumane, bamukelwa nabangewona amaSulumane. Izimonyo ze-halal zikhiqizwa ngendlela eqinisekisa ukuphepha kanye nekhwalithi yezithako zezimonyo.

Ukuqinisekisa ngokuqinile ukuthi izimfuno zesitifiketi se-halal ziyahlangatshezwa, inhlangano Yezindaba ZamaSulumane ilandelela phansi umthombo wazo zonke izithako. Isitifiketi se-halal siqinisekisa ukuthi imikhiqizo ayiphephile kuphela esikhumbeni, kodwa futhi nemvelo.

Amakhasimende abheka imikhiqizo ye-halal njengengenabungozi futhi ye ikhwalithi ephezulu. Njengoba kungekho utshwala noma ezinye izithako ezingezona i-halal ezisetshenziswayo, imikhiqizo ye-halal ayilethi imiphumela emibi esikhumbeni. Ngakho, abathengi bangazizwa bekhululekile ukukhetha kunoma yiziphi izimpahla ezinalesi sitifiketi.

Ngaphezu kwalokho, imikhiqizo ye-halal yenziwa ngokuqhubekayo. I izithako zihlanganisa ngokuyinhloko ezemvelo imithombo efana nemifino kanye nemithombo embalwa yezilwane. Njengoba izimonyo ze-vegan nezingenalunya manje sezikhuphuka kakhulu ngesidingo, abaningi abangewona amaSulumane abafuna imikhiqizo eco-friendly kanye ne-vegan bayashintsha ukuze bayibheke. imikhiqizo yezimonyo eqinisekisiwe ye-halal. 

Ukuqamba okusha emikhiqizweni yobuhle

Omunye umkhuba obalulekile ebuhleni be-halal ukusungulwa, njengoba kubonakala kubo bobabili abathengi nabathengisi. Eminyakeni yamuva nje, kuye kwavela izinhlobo eziningi zobuhle be-halal ezisemfashinini nezincane. Enye yazo yi-BLP Beauty, enikezayo ukulungisa ezinhlobonhlobo ze-shades ezibhekana nezidingo zabesifazane base-Indonesia abanesikhumba esihlukile. Imikhiqizo yabo iklanyelwe futhi yasungulwa ukuze ikhululeke ukugqokwa ezimeni ezishisayo nezinomswakama zaseNingizimu-mpumalanga ye-Asia.

Ngaphezu kwalokho, izinhlobo eziningi ze-halal zinaka kakhulu ikhwalithi. Esikhathini esedlule, izimonyo ze-halal zenze okubi kakhulu emakethe ngenxa yokushoda kwazo kwezinhlobonhlobo zemikhiqizo. Kodwa namuhla, abathengi bangakhetha emikhiqizweni ehlukahlukene, kuhlanganise ukungena kwamanzi izimonyo in uhla flat kanye shiny imibala.

Ngaphezu kwalokho, emisha eziteshini zokuthengisa ezifana e-commerce iyamangalisa. Lezi ziteshi ezintsha zokuthengisa zisiza izinkampani ukuthi zikhulise kakhulu umthamo wazo wokuthengisa. Ngokukhula kwesidingo semikhiqizo ye-halal ku-inthanethi, lesi siteshi sokuthengisa sokusabalalisa kulindeleke ukuthi sikhule ngesivinini esikhulu 18.2% ngo-2022. Kulesi simo, kunesidingo sokuthi izinkampani zigxile ekwakheni izitolo zabo ze-intanethi.

Ukuthengisa ngezinkundla zokuxhumana

Ukuze uhehe izizukulwane ezincane kanye nabomdabu bedijithali, izinhlobo zobuhle be-halal zigcizelela ukukhangisa ezinkundleni zokuxhumana ukuze kugqugquzelwe ama-oda aku-inthanethi. Isizukulwane esisha sezinkampani zobuhle siphusha imvilophu phambili mayelana nokukhangisa lokusungula ukujabulisa abantu bomdabu ngokwedijithali.

Abathengi abasha abangamaSulumane bakha imibuso yabo yemfashini enesizotha ku-inthanethi. Abagqugquzeli benkundla yezokuxhumana babelana ngamathiphu obuhle nemikhiqizo yabo abayintandokazi, okudala ubudlelwano obuqinile nabalandeli, hhayi kuphela emphakathini wamaSulumane. Ngokholo nenkolo kuyisisekelo sezimonyo zobuhle be-halal, yonke imakethe yezimonyo zemibala yase-Indonesia inyusiwe.

Njengomkhiqizo wobuhle be-halal, isibonelo, ungabamba iqhaza ezinkundleni zokuxhumana ukuze uthole ukuthi abathengi bafunani. Ukuze uhehe abathengi abaningi, ungakha iwebhusayithi futhi uyihlobise ngendlela othanda ngayo. Ngaphezu kwalokho, ungakwazi ukwakha imicimbi yomphakathi ngemikhankaso ezinkundleni zokuxhumana. Lezi zinhlobo zemikhankaso zingasebenza kahle ekusabalaliseni ukuqwashisa ngomkhiqizo wakho ngomlomo.

Ukuphromotha imikhiqizo ye-halal ngokupakishwa okuhle, ukukhangisa umkhiqizo wakho, nokubamba imicimbi ehlobene ngenkundla yezokuxhumana kuzokusiza ukuthi ufinyelele izethameli eziningi futhi uhole ithrendi elandelayo yemfashini.

Isiphetho

Imakethe yezimonyo ze-halal yomhlaba wonke iyaqhubeka nokukhula isuka eNingizimu-mpumalanga ye-Asia iye eMpumalanga Ephakathi, kanye nenani labantu emhlabeni jikelele. Ukuze uthwebule izivakashi eziningi futhi ube umholi emakethe, udinga ukuhambisana namathrendi akamuva. Mayelana nalokhu, ukuba khona kwenkundla yezokuxhumana kufanele, njengoba kukunikeza inkundla ekahle yokwabelana ngemikhiqizo yakho esimeme, emisha, yeqophelo eliphezulu, futhi mhlawumbe okubaluleke kakhulu, ehlangabezana nezindinganiso ze-halal futhi ihole indlela elandelayo yokuphila kwe-halal. Qala ibhizinisi lakho lobuhle be-halal nge-Chovm.com.