Uyenza Kanjani Imali Ukuthenga Nokuthengisa Amathebulethi Asetshenzisiwe

Uma ubeke iso lakho kuthebhulethi esetshenzisiwe ukuze uyisebenzisele umuntu siqu noma ibhizinisi, kuwukutshala okuhlakaniphile. Ngokukhuphuka kwezindleko ze i-elekthronikhi yabathengi, kunezitayela eziningi zamaphilisi asetshenzisiwe athengiswayo. 

Uma ungumnikazi webhizinisi noma umthengi onenqwaba yamaphilisi noma othile ofuna ukuqala ukuwathenga ukuze enze inzuzo, kunendlela yokusebenzisa ngokunenzuzo zombili izindlela. Lesi sihloko asichazi nje kuphela inqubo yokwenza imali ngokuthenga nokudayisa amaphilisi asetshenzisiwe kodwa futhi sigqamisa imakethe yamathebulethi. 

Okuqukethwe
Adume kangakanani amaphilisi?
Kungani uthenga noma udayise ithebhulethi esetshenzisiwe?
Ungawathenga kanjani amaphilisi asetshenzisiwe
Indlela yokuthengisa amaphilisi asetshenzisiwe
Isifinyezo

Adume kangakanani amaphilisi?

Ngokusho kwe-Statista, i- Izindleko ezimaphakathi zethebhulethi yomthengi e-United States cishe i-US $474, futhi amanani kulindeleke ukuthi akhuphuke afinyelele cishe ku-US $553 kusukela ngo-2013 kuya ku-2027. Kusukela ngo-2022, cishe 163 million tablet zathunyelwa emhlabeni wonke. Imali engenayo yethebhulethi e-United States kulinganiselwa ukuthi cishe i-US $ 16.2 billion ngo-2023. 

Ngenkathi i-Apple ibusa imakethe, i-Amazon, i-Samsung, i-Huawei, ne-Microsoft nazo ziyimikhiqizo emikhulu yamathebulethi. Ukucatshangelwa kokuqala okufanele kwenziwe, noma ukuthenga noma ukuthengisa amaphilisi, ukuthi yiluphi uhlobo lomkhiqizo ongalunikeza noma uthenge. I-Statista iphawula ukuthi amathebulethi ane-Android isistimu esebenzayo zazidume kakhulu kusukela ngo-2022, zidlula uhlelo lwe-Apple iOS. Kodwa-ke, amathebulethi asekelwe ku-Windows e-Microsoft aseqalile ukukhuphuka. 

Kungani uthenga noma udayise ithebhulethi esetshenzisiwe?

Kubathengi, esinye sezizathu eziyinhloko ze ukukhetha ithebhulethi lokho amasekeni kuyizindleko. Ubuchwepheshe bushintsha ngokushesha, ngakho izinto zikagesi ziphelelwa yisikhathi cishe minyaka yonke. Futhi, kubathengi abafuna amaphilisi ezingane asetshenzisiwe ashibhile, kuyindlela enhle yokonga imali.   

Ngokuchichima okungaka, abathengisi, abathengisi bezitolo, kanye nabantu ngabanye bazingela noma banamaphilisi asetshenziswe ngokweqile. Lokhu kushintshana kuphinde kube yindlela yokuphinda kusetshenziswe izinto zikagesi esikhundleni sokuthi zigcine sezigcwele izindawo zokulahla imfucuza.  

Ungawathenga kanjani amaphilisi asetshenzisiwe

Isinyathelo sokuqala sokwenza imali ukuthenga amaphilisi asetshenzisiwe ukucwaninga imakethe ukuze uthole isidingo semikhiqizo edumile njengamaphilisi e-iPad Air asetshenzisiwe. Uma ungenayo inkampani, qala ibhizinisi le-e-commerce eliku-inthanethi. Uma imali yokuqala iyisithiyo, cabanga crowdfunding noma ukufaka isicelo sokubolekwa imali noma ulayini webhizinisi wesikweletu ukuze uvule inkampani yakho. 

Njengoba uxhaso lungasekho endleleni, manje ungaqala ukuthenga uhlu lwakho lwamagama. Njengoba uhlele ukuthenga izinto zikagesi eziphethwe ngaphambilini, zimakethe njengenkampani ethengisa amaphilisi asetshenzisiwe ashibhile ukuze uhlale unokuncintisana nokucaca. 

Landela lezi zinyathelo ezilandelayo ukuze uqale ukuthenga:

• Khomba abathengisi abathembekile: Xhumana nabasabalalisi bezitolo ezinkulu kanye nezikhungo zokugaywa kabusha kwezinto zikagesi ukuze wakhe uhlu lwakho lwamagama. Misa amazinga amancane, njengokuthenga kuphela amaphilisi asesimweni esihle noma esihle kakhulu, ukuze inkampani yakho ithenge izinto zikagesi ezisetshenzisiwe eziyikhwalithi. Uzophinda ufune ukuqinisekisa ubuqiniso ngokubheka izinombolo ze-serial, njengoba amathebulethi amaningi ebiwa noma angawomgunyathi. 
• Setha isabelomali: Yiba nenombolo eqinile yokuthi inkampani yakho ifuna ukusebenzisa malini ekuthengeni amaphilisi angamasekeni. Xoxisana ngezintengo eziyinqwaba nabahlinzeki-mpahla ukuze inkampani yakho ithole inzuzo engcono.  
• Yenza isikhala: Ngohlu lwamagama olutholakalayo, inkampani yakho izodinga isikhala sokucubungula ama-oda. Lokhu kungase kube lula njengegumbi lakho lokuhlala noma indawo yebhizinisi eyabelwe. 
• Uzakwethu nezitolo zokulungisa: Uma inkampani yakho ithola isivumelwano esihle kumathebulethi kodwa ezinye izikrini ziphukile, imali isengenziwa. Ukuthola umuntu onokwethenjelwa, onolwazi lokulungisa izinto zikagesi kungaba usizo ukulungisa ngokushesha ngaphambi kokudayisela abathengi. 
• Hlola amaphilisi asetshenzisiwe: Impela, ungathatha igama lomthengisi, kodwa kubalulekile ukuhlola imisebenzi eyisisekelo njengezinkinobho zokusebenza, ukubamba ishaji, nokuxhuma ku-inthanethi. Ngaphambi kokuthengisa, futhi qinisekisa ukuthi idatha yabanikazi bangaphambilini iyasuswa. 

Uma izinyathelo ezishiwo ngenhla seziqediwe, qhubekela phambili ekudaleni isistimu yokusungula, ukwakha ubukhona ku-inthanethi, nokusebenzisa amasu okukhangisa.

Indlela yokuthengisa amaphilisi asetshenzisiwe

Okokuqala, yenza ucwaningo lwemakethe ukuze uthole ukuthi ungagqama kanjani. Bese, uhlola izimfuneko zesifunda sakho mayelana nokwakha inkampani esemthethweni ezothengisa izinto zikagesi. Cwaninga futhi wakhe ubudlelwano nabathengisi bezitolo nabakhiqizi ukuze uthenge inqwaba yamaphilisi asetshenzisiwe. 

Landela lawa amanye amathiphu ukuze ube umthengisi wamaphilisi amasekeni:

• Hlanza futhi ubuyisele ithebhulethi esetshenzisiwe: Sebenzisa umsebenzi wokusetha kabusha idivayisi ukuze ubuyisele idivayisi esimweni sayo sangempela. Bese, uhlanza ngokomzimba idivayisi nge indwangu microfiber, ukunaka okukhethekile izinkinobho, amakhona, namachweba. Hlola ukuqhekeka nokuguga okuvamile, kodwa qaphela umonakalo omkhulu.  
• Thola inani lamaphilisi: Ukukhomba inani lentengo, abathengisi badinga ukuhlola inani lempahla yabo ngokucabangela ubudala, isimo, nesithunzi somkhiqizo. Ukuze uthole umqondo wentengo, bheka kwabanye abathengisi bethebhulethi abasetshenzisiwe ukuze usethe ibhentshimakhi. Uma intengo isisethiwe, engeza isici esifiselekayo njengokuthunyelwa kwamahhala noma ukuhambisa okunesaphulelo ngenani elincane lokuthenga. Qiniseka ukuthi ufaka phakathi ukupakisha kwangempela (uma kusebenza), ibhethri, neshaja.
• Qonda ukuthi uzothengisa nini: Izinhlobo ezintsha zezinto zikagesi zifika emakethe njalo ngonyaka. Abathengisi bamathebulethi amasekeni kufanele bahlale benolwazi ngamamodeli amanje futhi banikeze izinto zabo ngaphambi kokukhishwa okusha ukuze benze ukuthengisa. 
• Khetha isiteshi esithengisayo: Abathengisi bezinto zikagesi bangakhetha ukwakha iwebhusayithi yabo noma basebenzise izethameli ezakhelwe ngaphakathi zamawebhusayithi abathengisi abaziwayo njenge Etsy, Amazon, noma EBay. Ukuba nesitolo sangaphambili kuzobandakanya ukusebenzisa imali eningi, kodwa kungenye indlela uma isikhala nesidingo sicatshangelwa. 
• Sebenzisa imithombo yezokuxhumana: Nganoma yiliphi ibhizinisi, udinga ukumaketha amasevisi akho. Ngokwenza okuqukethwe okuhehayo okukhombisa okwakho yokusungula, abanikazi bamabhizinisi bangashayela ithrafikhi futhi bakhiqize ukuthengisa. Thatha izithombe ezicacile namavidiyo wamakhono amathebulethi nezici ezivelele, kanye nezincazelo eziphoqayo, ezicebile nge-SEO. Zama amathuluzi afana ne-Semrush noma i-Moz ukuze uthole umqondo wamagama angukhiye asezingeni eliphezulu. 
• Qinisa isevisi yamakhasimende: Ukuze kwakhiwe ukwethembana, abathengisi badinga ukunikeza ulwazi olunembile mayelana ne-inventory yabo yethebhulethi futhi baphendule ngokushesha kumibuzo nezinkinga. 
• Nikeza ngenqubomgomo yembuyiselo newaranti: Uma amakhasimende anganelisekile ngokuthenga kwawo, abathengisi bethebhulethi abasetshenzisiwe kufanele babe nezinqubomgomo zokulungisa inkinga. Okuhlangenwe nakho okuhle kunamandla okuthuthukisa ukubuyisela kwamakhasimende kanye namakhasimende amasha ngokusebenzisa izincomo zezwi lomlomo. 

Isifinyezo

Kungakhathaliseki ukuthi unenqwaba yamathebulethi e-Apple asetshenzisiwe athengiswayo noma ufuna ukuthenga amathebulethi avuselelwe kabusha e-iPad Air, kunemakethe yezinto zikagesi ezisetshenzisiwe ezingenza inzuzo. Ngaphambi kokungena emanzini ithebhulethi esetshenzisiwe endaweni yemakethe, kubalulekile ukuqonda insimu. Lo mkhakha wolwazi uhlanganisa ukwazi osayizi abahlukahlukene bethebhulethi, amakhono, nemikhiqizo. Chovm.com iwumthombo omuhle ukuqala ngawo ukuhlola imakethe.