Okuthrendayo Kwakamuva Kwamathoyizi Ezingane ngo-2023

Amathoyizi alolonga indlela izingane ezidlala nokufunda ngayo. Eminyakeni yamuva nje, ukwamukelwa kwedijithali kunyukile, ngokuba khona okukhulu kwemidlalo yevidiyo namathoyizi okufunda nge-elekthronikhi. Njengoba amaholide esondela, abazali bafuna amathoyizi amasha ukuze izingane zabo zijabule. Qhubeka ufunda ukuze ufunde mayelana nokwakamuva kwesizini toy izitayela.

Okuqukethwe
Imakethe yamathoyizi yomhlaba wonke
Amathoyizi athrendayo ale sizini
Ngamafuphi

Imakethe yamathoyizi yomhlaba wonke

Imboni yamathoyizi iyimakethe enenzuzo enkulu, enemikhiqizo emikhulu etshala imali eningi ekukhiqizeni imikhiqizo emisha unyaka ngamunye, eqhuba inzalo yabathengi nokudayiswa. Umhlaba jikelele toy Imakethe yayilinganiselwa ku-USD 305.57 billion ngo-2021 futhi kulindeleke ukuthi ikhule ku-CAGR 5.80%, ifinyelela ku-USD 405.08 billion ngo-2026.

Amathoyizi nemidlalo kubhekwa njengesisekelo esingokoqobo sokuzijabulisa kwezingane ngoba ashukumisa izinzwa, akhuthaze ukusungula izinto, futhi andise ukucabanga. Amathoyizi izingane ezineminyaka engu-0 kuye kweyisi-8 zaziphethe imakethe ngo-2021, zibalelwa ku-47.3% wesabelo semakethe. Ukwengeza, amathoyizi okufundisa, afana nezindida, amasethi okwakha, namathoyizi e-STEM, adumile kuleli qembu lobudala.

Ngaphezu kwalokho, ukuhlanganiswa kwemidlalo, ubuchwepheshe, kanye nokwethulwa kwamathoyizi anezihloko zefilimu kulindeleke ukuthi kukhuphule ukukhula kwemakethe.

Amathoyizi athrendayo ale sizini

Toy amathrendi ashintsha minyaka yonke, ngemikhiqizo etshala imali eningi ekwakheni izinto ezintsha nezokudala ukuze kugcinwe izingane zijabule. Ngokungangabazeki, kunzima ukuhambisana ne-buzz yakamuva ku- toy imboni, futhi izithakazelo zengane ngayinye ziyahlukahluka, okwenza ukuthenga amathoyizi kube nzima. Ngakho-ke, lesi sihloko sixoxa ngezindikimba ezinkulu embonini yamathoyizi kanye nezigaba zamathoyizi ezaziwa kakhulu.

Imikhiqizo emikhulu idonsa izixuku ezinkulu

Ngenxa yokumaketha kwabo okunzima nokuba khona kwenkundla yezokuxhumana, abadlali abaphambili emdlalweni, njenge-LEGO ne-Play-Doh, badumile kuwo wonke amaqembu obudala obuhlukahlukene. Imikhiqizo emikhulu efana ne-Hot Wheels, i-LOL, ne-Barbie ikhipha amaqoqo amasha njalo ngonyaka, kuyilapho ibheke izitayela ezidume kakhulu kanye izitayela.

Ngaphezu kwalokho, abathengi abaningi bakholelwa ukuthi izinhlobo ezinkulu ziwukubheja okuphephile ngoba zinomlando wokuheha izixuku ezinkulu futhi zidume ngokudayisa ngaphambi kwamaholide. Kulesi sikhathi samaholide, amasethi e-LEGO axhumene namanye ama-franchise adumile aqinisekile ukuthi azothengiswa. Lokhu kufaka phakathi amasethi e-LEGO ane-Star Wars namatimu e-Super Mario.

Amaqhawe asesikrinini

Izingane eziningi zinamathele kubalingiswa abavela emakhathuni noma kumamuvi eziwuthandayo. Ukuphendula, amabhrendi ayaqhubeka nokukhulula Amathoyizi, okuqoqiwe, imidlalo, nezinye izinto ezinetimu ngemva kwamamuvi adumile nezinhlelo zethelevishini.

Amathoyizi ane-Pokemon, Paw Patrol, Black Panther, nezindikimba zeJurassic World, ngokwesibonelo, adingeka kakhulu. Lokhu kusekelwa ngo-2021 umbiko, ethe imali etholwayo yamathoyizi asekelwe kubalingiswa bama-movie inyuke ngo-19% ngo-2019.

Lo mkhuba ubonakala nokuqukethwe kokusakaza-bukhoma futhi. Isibonelo, ngemuva kokukhishwa kohlelo olubizwa ngokuthi i-Barbie Dreamhouse Adventures ku-Netflix, ukuthengiswa kwe-Barbie Dreamhouses kwanda kakhulu. Ezinye izintandokazi zifaka i-Peppa Pig, i-CoComelon, ne-Baby Shark-themed Amathoyizi. Ngakho-ke, kuwukuhlakanipha ukuhambisana nezitayela zakamuva zesinema ukuze uzuze kulesi sigaba esingenisa imali.

Amathoyizi ezemfundo

Umkhuba owodwa onomthelela emakethe yamathoyizi uyafundisa Amathoyizi, ikakhulukazi lawo anetimu zobuchwepheshe. Lesi sigaba sihlanganisa amathoyizi athuthukisa ingqondo, ezemfundo, namakhono emoto. Kulawa, amathoyizi ezemfundo ayimbangela ebaluleke kakhulu yokukhula kwemakethe. Ukwengeza, ukwanda kwentshisekelo yabazali nabafundi ekufundeni kusenesikhathi kudlala indima enkulu ekuqhubekiseni isidingo semfundo Amathoyizi.

Ngaphandle kwentengo yabo ephezulu, abantu abaningi abanolwazi lwezobuchwepheshe bakhetha ubuhlakani Amathoyizi ngamasu aphambili kwamanye amathoyizi okufunda. Lokhu kungenxa yokuthi amathoyizi ahlakaniphile asebenziseka kalula futhi anokuxhumana okusebenziseka kalula okunomshini wokufundisa owenzeka ngokwezifiso.

Ukwamukelwa okukhulayo kwe-smart Amathoyizi idale isidingo esibalulekile se-STEM Amathoyizi ezithuthukisa amakhono okucabanga anengqondo nokudala.

Amathoyizi ezinzwa

Kunentshisekelo enkulu kanye nesidingo embonini yamathoyizi imikhiqizo ezinikeza ukuthula nenduduzo. Imboni yamathoyizi ivumelana ngokushesha nesidingo sakamuva sabathengi imikhiqizo okudala umuzwa ofana ne-zen, ogqugquzelwa ukukhula kwamavidiyo e-Tik Tok anegciwane le-ASMR ku-YouTube.

Nakuba izitayela zegciwane kucatshangwa ukuthi zizophela ngokuhamba kwesikhathi, izinzwa Amathoyizi bazibambele mathupha, ngemikhiqizo evamise ukudala imikhiqizo yamanoveli ehlanganisa izinzwa. Ama-Fidget spinners, isihlabathi se-kinetic, namabhola aqoshiwe aphakathi kwezinzwa ezivame kakhulu Amathoyizi.

Izinzwa Amathoyizi zizuzisa kakhulu izingane ezine-autism ngoba zivuselela izinzwa futhi zisize ekucwebiseni amakhono emisipha abi nakahle. Baphinde banikeze izingane imizwa eziyifunayo ngendlela engase iphephe. Isibonelo, izingane ezine-ADHD zifisa ukukhuthazwa kwezinzwa eziphezulu, futhi lokhu Amathoyizi basize baphumule ngokunikeza ukusekela okuzolile okungokomzwelo.

Amathoyizi asebenziseka kalula futhi afaka phakathi

Izimo zengqondo zabathengi abaningi ziyashintsha, futhi abathengi abaningi bayathanda i-eco-friendly kanye nezinye izindlela ezisimeme. Ngenxa yalokho, ukuze amukelwe futhi agujwe abanakekeli nabazali, isizukulwane esisha samathoyizi kufanele sihlangabezane nemibandela ethile yekhwalithi. Ngaphezu kwalokho, kunentshisekelo enkulu emikhiqizweni ebandakanya ubulili kanye naleyo edala umdlalo onenjongo.

Izinkampani eziningi zitshala imali kuzo Amathoyizi kanye nemidlalo enesibopho emphakathini futhi esakha uhla olubandakanyayo Amathoyizi kuzo zonke izibalo zabantu. Isibonelo, benza onodoli abamele izinhlanga eziningi.

Amathoyizi esizukulwane esilandelayo

Njengoba indawo yedijithali ikhula, izingane ziba namathuba amasha okuhlola amandla azo ngokusungula izinto ezintsha nokuthuthukisa okuqukethwe okusha ngezinhlobo ezintsha ze Amathoyizi. Le mikhiqizo ikhuthaza izingane ukuthi zabelane ngomsebenzi wazo wobuciko ngezindlela ezintsha kuzo zonke izinkundla ezihlukene.

Abaningi ezizukulwaneni ezilandelayo imikhiqizo thuthukisa ukudalwa kokuqukethwe ngokuthwebula izithombe, ukubhala amakhodi, ukudweba, kanye nefilimu. Aqondaniswe nokusetshenziswa kwenkundla yezokuxhumana ngenkathi egxilisa abasebenzisi endaweni ebonakalayo ngamakhono okwakha amathoyizi ezinzwa. Lezi imikhiqizo futhi kugqugquzele ukudlala phakathi kwezizukulwane ngokuvumela izingane ukuthi zibambisane nabazali bazo ukuze bakhe izinto ezijabulisayo ndawonye.

Imidlalo yokududuza

Nge-2030, i gaming Imakethe ye-console kulindeleke ukuthi ikhule ku-CAGR ye 5.37%. Isidingo esikhulayo sevidiyo ye-3D imidlalo, imiqhudelwano ye-e-sport, kanye nentuthuko ekuxhumekeni okungenantambo okuyinhloko yizinto eziyinhloko eziqhuba ukukhula kwemakethe yekhonsoli. Ukwengeza, lapho imidlalo engokomzimba imiswa ngonyaka odlule, abantu abaningi baphendukela kuyo online amageyimu njengomthombo ohlukile wokuzijabulisa.

Imakethe yekhonsoli yokudlala ihlukaniswe yaba ikhaya, ingxubevange, kanye nephathwa ngesandla ududuze. A ikhonsoli yasekhaya iyathandwa ngoba inezithombe ezithuthukile futhi ingaxhunyaniswa namadivayisi angaphandle afana nomabonakude.

Ngakolunye uhlangothi, i-handheld Console iyaphatheka futhi iza namakhonsoli egeyimu eyakhelwe ngaphakathi, isipikha, isikrini, futhi ilawula konke endaweni eyodwa. Ingxubevange Console inesiteshi sokudokha noma uxhumano olunezintambo oluxhuma idivayisi kumthombo wamandla ongashintshi.

Amathoyizi ajwayelekile

Abaningi toy izinkampani zitshala imali ku-classic Amathoyizi njengeloli le-Tonka ukuze linikeze induduzo futhi libangele isifiso kubazali. Ukwengeza, kuwumzamo wokunxephezela ukulahlekelwa okudalwe yimboni yamathoyizi njengoba izingane eziningi ziphendukela emidlalweni yevidiyo zisencane. Nokho, classic Amathoyizi ziyafuneka, njengoba kufakazelwa ukwanda okuphindwe kathathu kokuthengiswa kwe-'Care Bears,' ithoyizi lendabuko likaKhisimusi, ngo-2021.

UFisher-Price, omunye umkhiqizo wakudala, uyaqhubeka nokukhipha Amathoyizi igqugquzelwe ngeminyaka yawo-1980 nawo-1990. Amanye amabhrendi athola ugqozi oluvela ezinhlelweni zikamabonakude zakudala ukuze adale kabusha abalingisi abadumile futhi athathe ukunaka kwabazali.

Ngamafuphi

Abakhiqizi bamathoyizi benza konke okusemandleni ukuze baqinisekise ukuthi imikhiqizo yabo inikeza ukukhuthazwa kwezinzwa okwanele futhi ikhuthaza ukusungula nokucabanga. Uhlu alupheli futhi lukhula njalo, kusukela ku-fidget spinners ekhulula ukukhathazeka kuya kumidlalo yebhodi, ama-jigsaw puzzle, amathoyizi e-STEM, amasethi wokwakha, namathoyizi alungele imvelo. Lesi sihloko sinikeza abafundi amazwibela emikhiqizo efunwa kakhulu embonini yamathoyizi.