Iphunga Lesimanje: Amathrendi angu-5 ongawabuka ngo-2023

Amakha abe nomthelela emhlabeni cishe cishe iminyaka 4,000. Okwaqala njengephunga elimnandi lenhlaka nezinkuni ezishiswa emikhosini yenkolo namuhla sekushintshe kwaba yonke imboni elokhu ishintsha njengoba iminyaka idlula. 

Abathengi bafuna okungaphezu nje kwephunga lapho befutha iphunga labo; bafuna ukuzizwisa konke. Lesi sihloko sizogqamisa amathrendi amahlanu aphezulu embonini yephunga lika-2023, ukuze uhlale ngaphambi kwejika. 

Okuqukethwe
Imakethe yephunga lesimanje
Izitayela ezi-5 ezishintsha iphunga lesimanje
Siqhubekela kuphunga lesimanje

Imakethe yephunga lesimanje

Imakethe yamakha namakha izobona ukukhula okuhle kakhulu eminyakeni ezayo. Yaziswa kakhulu I-USD 54.9 billion ngo-2019 futhi kubikezelwa ukuthi izokhuphukela ku-USD 75.8 billion ngo-2025, ithola i-CAGR ka-5.52% kusukela ngo-2020-2025. 

Amakha anamuhla agqamisa ukuziveza nokusondelana. Abathengi, ikakhulukazi intsha, bayawazisa amakha ekhwalithi ephezulu enziwe ngezinqubo ezihlanzekile. Igama elithi "hlanzekile" alinayo incazelo ecacile emakethe yamanje. Ngakho-ke, amabhrendi asafufusa enza ukuma kwawo ngokwethula izitifiketi zawo nokuba sobala ngangokunokwenzeka. 

Ikhwalithi iseyisici esibalulekile phakathi kwabathengi bephunga elimnandi. Ngo-2021, amakha okunethezeka adlondlobala ngokwemibandela yokuthengisa ngo-85% unyaka nonyaka. Ngokombono, isabelo semakethe samakha asezingeni eliphezulu sikhule sisuka ku-2% saya ku-10% wesamba esithengisiwe emhlabeni wonke phakathi neminyaka eyishumi.

Izitayela ezi-5 ezishintsha iphunga lesimanje 

I-subversive futhi isimeme 

Iphunga elivumelana nemvelo likhula ngokuduma emakethe yanamuhla yomhlaba wonke. Abathengi abaningi bathanda ukukhetha amakha enziwe ngezithako zemvelo, kanye amakha asetshenziswe kabusha. Eqinisweni, ingxenye yezithako zemvelo ibikezele i-CAGR ka-4.3% ukusuka ngo-2020 kuya ku-2027. 

Ukusimama embonini yephunga nakho kunaka lapho izithako eziluhlaza zivela khona. Njengamanje, imikhiqizo ishintshela ezintweni ezingaphinda zisetshenziswe ngo-100%, kuyilapho izithako ezithathwe ezilwaneni zigwenywa futhi zivinjelwe ezindaweni ezithile. 

Abenzi bephunga baphinde bazame ukunciphisa umthamo wabo wokukhiqiza ukuze banciphise umthelela wendawo. Kodwa-ke, isiqholo sangempela akuyona ukuphela kwento abathengi abayibhekile njengoba belindele ukupakishwa kwabo ukuthi kusetshenziswe kabusha futhi kusimeme futhi. 

Indlela entsha

Kule nkathi lapho amathrendi efika aphinde adlule, abantu banesifiso sokuhambisana nalokho okubalulekile. Iyiphi indlela engcono yokwenza kanjalo kunokusebenzisa amakha esizini amabhodlela eco-friendly? 

Lezi zikhiqizwa ngamanani amancane kusetshenziswa kuphela izithako ezitholakala ngaleso sikhathi. Lokhu futhi kwenza ukuhluka kwephunga futhi kugcina ukunaka kwabathengi kuxhumekile. 

Ukugcina umkhiqizo uphansi kusho ukuthi udinga izinsiza ezimbalwa. Ngamagama alula, umenzi wephunga uzothatha izithako zemvelo ezimbalwa futhi asebenzise imishini yokwenza iphunga isikhathi esifushane. Baphinde banciphise isikhathi sokuhamba ngempahla embalwa edingekayo. Ngokunciphisa ukunyakaza kwabo, bashiya umthelela oncishisiwe wemvelo kumbono. 

Inqubo yokudala 

Abathengi abasebancane banaka kakhulu inkulumo yomuntu ngamunye. Bayawazisa amakha abenza bahluke esixukwini noma afanele ukunambitheka kanye nesimilo sabo. Iphunga elimnandi elihambisana nobuntu babo kanye nokuhluka kwabo kuyizibonelo eziphelele.

Enye indlela amabhrendi esimanje asebenzisa ngayo lokhu ukuguqula isiko le-pop libe amakha ajwayelekile nemiklamo yokupakisha. Bazama ukuvusa indaba noma isimo sengqondo ngemikhiqizo yabo. 

Cabanga ukuthi zinjani izinsuku ezinhle zaseParis. Amaphunga aphefumulelwe yile ngqikithi angase avuse izinkumbulo nemizwa ethile phakathi kwabathengi. 

Isiko le-Pop lithinta bonke abantu, ngakho ukukhomba uquqaba kulula kakhulu. Imikhiqizo yesimanje nayo isebenzisa ezinye izinhlobo ezifana nezingoma, izinkondlo, amamuvi, nokunye endalweni yazo. 

Abantu bavame ukucabangela lokho amehlo abo angakubona, ngakho-ke umklamo wokupakisha nawo ubalulekile. Isibonelo, ukukhangisa isiqholo esilingana kahle ubusuku nemini cishe kungafaniswa nedizayini enetimu emnyama. Ukupakisha ngokwezifiso idlala indima ebalulekile kulokhu. 

Ukushintsha kombono

Abathengi bafuna ukwazi amakha abo ngokujulile. Isibonelo, bangase bafune ukwazi zonke izingxenye zesithako ezingena kumakha abo. Kodwa izinkampani empeleni azidingi ukwabelana ngamafomula azo ngoba ziyizimfihlo zohwebo. 

Ngokuphambene, amabhrendi asafufusa akhetha ukuba sobala ngangokunokwenzeka. Ukuthutha okunjalo kuyindlela yokuqinisekisa amakhasimende abo ukuthi imikhiqizo yabo yenziwe ngezimiso zokuziphatha kanye nemvelo. Uma kungenjalo, kufanele kucace ukuthi kungani abathengi bekwazi ukuzikhethela. Eminye imikhiqizo nayo yaqala ukusebenzisa ubuchwepheshe be-blockchain kulo mgomo. 

Isibonelo, ubuchwepheshe be-blockchain bungasetshenziswa ukulandelela imithombo yazo zonke izithako ezingena kuzo amabhodlela amakha e-eco-friendly. Njengoba abathengi bekwazi ukulandelela imikhiqizo, umkhiqizi uyakwazi ukuqinisekisa ukuthi izindlela ezihamba phambili zokusimama ziyasetshenziswa. 

Indlela enembile 

Ukukhuluma komuntu ngamunye kuhamba ngale kokuthola amakha afana nokuthandayo. Abanye abathengi bephunga bangase futhi bafune ukulawula ukuthi amakha abo azoba njani. 

Ukukubeka ngokucacile, bafuna ukuba yibo abaxuba futhi bafanise amakha ukuze babambe iphunga abalifunayo. 

Lokhu akusho ukuthi abathengi bayangena ohlelweni lokukhiqiza. Kunalokho, amanye amabhrendi anqume ukunikeza amakha amaningana ngesethi, engabhangqwa enye nenye kuye ngokuthandwa ngabasebenzisi.

Njengoba lezi zinkampani zivumela abantu ukuthi benze izinto zabo ngamakha, ukubeka obala ngezithako zabo kwakuyisinyathelo esidingekayo. Kungakhathaliseki ukuthi kungenxa yezinkinga zempilo noma ezinye izizathu, ukunikeza umhlahlandlela wezimiso zokuziphatha kubathengi bakho kuba yinsakavukela. 

Lokhu futhi kubavumela ukuba baveze incazelo yabo yephunga elimnandi, elingagxili nje kuphela oketshezini kodwa nasemanzini. iphakheji eco-friendly izinto ezisetshenziswayo. Ukuchaza igama elithi “hlanzeka” kungenza noma kwephule igama lomuntu, ngakho-ke ukuqinisekisa ukuthi liya ezindinganisweni ezinhle kakhulu kubalulekile. 

Siqhubekela kuphunga lesimanje

Imboni yamakha yesimanje igxile kakhulu ekusimameni, ekukhiqizeni okuhlanzekile, obala, nasekwethuleni okunobuciko. Abathengi bephunga bajabulela ukuxutshwa okunembile nokukhululekile kwamakha abo, okubavumela ukuba benze ngezifiso iphunga abalithandayo futhi baveze ubuntu babo. 

Ezenziwe ngezithako zemvelo kulindeleke ukuthi zibone ukukhula okubambekayo eminyakeni ezayo, ikakhulukazi ngesidingo semikhiqizo eco-friendly phakathi kwabathengi. 

Ukuhambisana nezwi lesixuku kuqinisekisa ukuthi ibhizinisi lakho lihlala liphambili emdlalweni. Ukubona kabusha izinhloso zebhizinisi lakho embonini yamakha yesimanje esimeme kakhudlwana akulenzi nje kuphela inzuzo kodwa futhi libe nempilo emhlabeni.