Izinzipho zango-2025: Isibikezelo Esithrendayo Esi-5 Sonyaka Ozayo

Ukunakekelwa kwezinzipho nezandla kuzohluka ngo-2025. Unyaka uzokwamukela imikhiqizo egxile kwezempilo kuyilapho ugcina abaningi bejabule ngokubukeka kwabo. Ngalesi sizathu, abathengi bazofuna imikhiqizo yekhwalithi ye-skincare, befuna izithako ezisebenzayo ezivikela izandla zabo nezinzipho njengoba behlola imiklamo yokudala yezinzipho.

Lesi sihloko sizohlola izitayela ezinhlanu ze-nail ezithi zizoguqula imakethe yokunakekelwa kwe-nail nezandla. Kodwa ngaphambi kwalokho, nakhu ukubuka kafushane okwenzekayo emakethe yomkhiqizo wokunakekela izinzipho.

Okuqukethwe
Ukubheka kafushane imakethe yomhlaba wonke yomkhiqizo wokunakekelwa kwezinzipho
Izinzipho 2025: Amathrendi angu-5 asethelwe ukubusa imakethe
Amazwi wokugcina

Ukubheka kafushane imakethe yomhlaba wonke yomkhiqizo wokunakekelwa kwezinzipho

Ngo 2023, the imakethe yomhlaba wonke yokunakekelwa kwezinzipho ibibiza amaRandi ayizigidi eziyizinkulungwane ezingama-23.41. Ochwepheshe balindele ukuthi ikhule ifike ku-US $24.55 billion ngo-2024 futhi ifinyelele ku-US $36.26 billion ngo-2032 ngenani lokukhula elihlanganisiwe lonyaka elingu-4.99% (CAGR). Imakethe ikhula kancane ngenxa yesidingo esikhulayo sabathengi kanye nokushintsha kwemiqondo phakathi kwabesifazane.

Ngaphezu kwalokho, isifunda sase-Asia-Pacific sihole imakethe ngo-2023, sibambe isabelo esingama-37.98%. Kodwa-ke, iYurophu izobhalisa ukukhula okubalulekile esikhathini sokubikezela.

Izinzipho 2025: Amathrendi angu-5 asethelwe ukubusa imakethe

1. Idizayini efaka konke: izixazululo ezinikeza isandla sokusiza

Ukufakwa sekuyinto ebalulekile kuzo zonke izibalo zabantu kuzo zonke izimboni ezihlukahlukene, kuhlanganise nokunakekelwa kwezinzipho. Ucwaningo lubonisa ukuthi amabhizinisi abeka phambili imikhuba elungele ukukhubazeka abona inzuzo yawo ikhula ngokushesha izikhathi ezi-4.1 kuneziqhudelana nazo. Ngakho-ke, imiklamo ehlanganisiwe inenzuzo enkulu kunangaphambili.

Njengoba inani labantu emhlabeni wonke elingaphezu kweminyaka engama-60 okulindeleke ukuthi licishe liphindeke kabili ngo-2050, imiklamo ye-ergonomic ibalulekile ukuze kufinyeleleke—ikakhulukazi ezindabeni zezandla ezivamile kuleli qembu lobudala. Isibonelo, i-Mani Maker (US) inikeza a i-silicone grip ukusiza abantu abanezinkinga zezandla uma usebenzisa i-nail polish.

Imikhiqizo kufanele futhi ibhekelele abantu abangaboni kahle besebenzisa amathuluzi afana nalawa Amathegi e-NaviLens QR, ezisiza ngokuzulazula futhi zisebenza kahle uma usuka kude. Amabhizinisi kufanele futhi asebenzise imibono yokuklama kwendawo yonke, ikakhulukazi imikhiqizo yokugezela.

Ukuqamba okusha okufana namafomethi wepompo angabambeki kanye nama-robot manicurists asiza ukwenza ukunakekelwa kwezinzipho kufinyeleleke futhi kuthengeke. Ingxenye engcono kakhulu ukuthi lezi zixazululo ziyazuza abantu abayizigidi eziyinkulungwane abakhubazekile emhlabeni wonke. Ukutshala izimali kumikhiqizo yezipikili nezandla ezifinyelelekayo akuyona nje inkambiso; inokukhanga okuhlala njalo.

2. Izinzipho zikanwabu: ukuziveza ebhodleleni

I-Gen Z iyisizukulwane esilandelayo sokuthola amandla aphezulu okuthenga ngemva kweminyaka eyinkulungwane, ngakho-ke akumangazi ukuthi imikhiqizo eminingi isivele yenza amasu okumaketha ukuze inakwe. Kodwa-ke, ukuheha izethameli ze-Gen Z emakethe yomkhiqizo wezinzipho kuzodinga indlela ehlukile: ukunikeza okusebenziseka kalula nokususa imikhiqizo yezinzipho evumela ukushintshwa kwesitayela nombala okuvamile.

Polymorphic nail art yisitayela esisebenziseka kalula esivele sikhula ngamandla phakathi kwabalandeli beTikTok. Abathengi bayayithanda ngobuciko bayo besitayela nezinhlelo zokusebenza zesitayela samahhala. I-Nail Inc.'s Mani Markers iyisibonelo esihle kakhulu salo mkhuba. Ipeni lobuciko bezinzipho lomkhiqizo lisebenziseka kalula, liza ngamathunzi ayisithupha, futhi liyaphatheka ngokwanele ukuthintwa egoli.

Izinzipho ze-aura ezenziwe ngezifiso nazo zithola ukuthandwa, ziqhutshwa umkhuba ongaqondakali we-TikTok (#auranails inokuthunyelwe okungu-31k nokubukwa okungafika ku-200 million). Amasaluni atshala imali ezinsizakalweni zokufunda i-aura ukuze adale imiklamo yomuntu ngamunye. Abathengisi bangabona izibonelo zale threndi ku-Mylee's Space Odyssey Collection kanye nokugoqa kwejeli eshintsha umbala ye-AWE Nail.

Uma abathengi bebona izinzipho zabo njengengxenye yekhabethe labo, bazothanda ubuciko bezinzipho obulula ukususa. Thatha i-Bessie Nails, isibonelo. Umkhiqizo unikeza izipikili zokucindezela zero-zokulimala nge-forter and I-serum yokukhipha i-acetone-free, okuvumela abasebenzisi ukuthi bajabulele izinguquko zedizayini ezisheshayo.

Khumbula ukucabangela umthelela wendawo ngenkathi usebenzisa lezi zindlela. Abathengisi kufanele baqinisekise ukuthi banikeza izipikili ezicindezelwa kabusha ezinemiyalo efanele yokulahla.

3. Izindawo ezeqisayo: ukunakekelwa kwezandla ezivikela isimo sezulu

Amaphethini wesimo sezulu esibi kakhulu athinta izidingo zokunakekelwa kwezinzipho, kusukela ehlobo elishisayo kuya ebusika obushubisa umnkantsha. Amabhizinisi angabhekana nale nkinga ngokugxila ekwakhiweni okuvumelana nesimo sezulu okuvikela ekungcoleni.

Ukuvikelwa kwe-UV ngokushesha yaba enye yezinzuzo ezifunwa kakhulu esandleni nokunakekelwa kwesikhumba njengoba abathengi abaningi bethola imiphumela yokuguga yokuchayeka elangeni. Ama-salon-goers nawo ayafuna Amagilavu ​​angenamunwe avikela i-UV ukuvikela isikhumba sabo ekuchayekeni kwesibani sejeli.

Ngale kokuvikelwa kwe-UV, abathengi bafuna imikhiqizo eqondene nesizini eyengeziwe njengoba isimo sezulu esibi kakhulu siba sivame kakhulu. Abathengisi banganikeza okhilimu abasindayo bezandla ezomile zasebusika kanye namafomula alula wezandla zasehlobo.

Kodwa akugcini lapho. Abathengi abaningi balwa nokujuluka ngesikhathi kushisa ngoba kuyabacasula. Imikhiqizo eyenza ungqimba oluvikelayo oluvimbela umjuluko ekukhipheni amafutha emvelo ngenkathi ivumela isikhumba ukuba siphefumule izoheha abathengi abanezidingo ezinjalo. Abathengisi kufanele batshale imali kulezi zindlela zokuvumelana nesimo sezulu, njengoba ochwepheshe belindele ukuthi bathintane nabathengi isikhathi eside.

4. Ukuhamba ngebhayisikili ngezinzipho: ukukhishwa kwesikhumba kokunakekelwa kwezandla

Ukuqwashisa ngokungezwani komzimba ne-methacrylate kuyenyuka, nge ukusesha emhlabeni jikelele kukhuphuke ngo-25% onyakeni odlule. Ngenxa yalesi sizathu, abagibeli abaningi be-salon abavamile basuka kude ne-gel polish ukuze bagxile ekuqiniseni izinzipho ekhaya.

Omunye umkhiqizo ozuza ukuduma phakathi kwalo mkhuba ukupholisha ukusebenza, okuqukethe izithako ezikhanyisa futhi ezithuthukisa impilo yezinzipho. Ngisho nezindlela zezinzipho kanye nezinqubo ezinezinyathelo eziningi ziyavela njengamathrendi abalulekile ngaphansi kwalolu shintsho, ngokucwiliswa kwezinzipho okuhola phambili.

Ukucwiliswa kwezinzipho, inguquko yomkhuba “wokugwedla”, kuhilela ukucwiliswa kwamanzi okujulile kwezinzipho nama-cuticles ukuze kwakhiwe izendlalelo ezivikelayo, ngakho-ke akumangazi ukuthi le ndlela yokunakekela izinzipho ithola ukuduma. Okhilimu bezinzipho ngezithako ezidliwayo ezisekela umgoqo wesikhumba nazo zifaneleka kahle kulo mkhuba.

Ukuze kuhlangatshezwane nalezi zindlela, amabhizinisi kumele agxile kumasu okufaka amanzi emzimbeni futhi anikeze izindlela ezinezinyathelo eziningi ezinezithako ezifakazelwe ngokomtholampilo njenge-retinol ne-hyaluronic acid. Kufanele futhi banikeze amakhithi imaski yezandla engasetshenziswa kabusha, ama-balms asindayo, namapholishi okusebenza. Ungakhohlwa amathuluzi afana namamasaji eminwe namamaski ezandla e-LED.

Okokugcina, abathengisi bangabeka imikhiqizo yabo ngezivivinyo zomtholampilo kanye nezithombe zangaphambi nangemuva ukuze zikhange abathengi. Lo mkhuba owumongo/ohlala njalo unentshisekelo eqinile yabathengi, ngakho amabhizinisi kufanele atshale imali kuwo futhi awukhuthaze ngenkuthalo.

5. Izipikili ze-Gourmand: imikhiqizo ephefumulelwe ukudla

Amathrendi agqugquzelwa wukudla enza amagagasi ekunakekelweni kwezandla, anezithako ezisuselwe ekudleni namaphunga ahehayo akhanga abathengi abasebasha. Imikhiqizo yezandla enephunga elimnandi efana namakhekhe, isinkwa esithosiwe, kanye noju kunikezwa a okunye okududuzayo kumaphunga omtholampilo. Isibonelo, ukugeza izandla kuka-Tiong Bahru Bakery kufaka i-vanilla namanothi esinkwa esithosiwe agqugquzelwe amakhekhe awo adumile.

Ukusebenzisana phakathi kwemikhiqizo yokudla nobuhle nakho kuyadlondlobala. I-Nails Inc. kanye ne-Marks & Spencer's Percy Pig I-Scented Nail Polish Duo iyisibonelo esiyimpumelelo, esithwebula intshisekelo yezingane kanye nabantu abadala.

Cabangela isitoko imikhiqizo yokunakekelwa kwezandla ngezithako ezisuselwe ekudleni ukuze uzuze kulo mkhuba. Abathengisi bangaphinda bahlole imithombo yokudla okuthuthukisiwe, njenge-Innisfree's Ugly Carrot Hand Soap, esebenzisa izaqathi ezilahliwe ezinothe ngamavithamini. Amabhizinisi angaphinda ahehe ukunaka ngemikhiqizo yesizini kanye nenguqulo enomkhawulo enamakha amnandi.

Ithiphu yochwepheshe: Ukuze ulinganise amandla abo, qapha futhi uhlole lezi zinto ezintsha eziphefumulelwe ukudla ngamavolumu amancane.

Amazwi wokugcina

U-2025 uthembisa ukuba unyaka ohlukile futhi "Osebenza" kakhulu wokunakekelwa kwezinzipho nezandla. Abathengisi bangagxila ekubekeni imikhiqizo yokunakekelwa kwezandla evumelana nezidingo eziguqukayo zabathengi kuyilapho bamukela ukubandakanywa kweminyaka yobudala ukuze kuzwakale kubathengi. Kufanele baqinisekise ukuthi abakunikezayo kuyasebenziseka kalula, bagweme ulimi olungabhekwa njengolubi, futhi bafake izithako zokunakekelwa kwesikhumba nobuchwepheshe obusha.

Ukwengeza, imikhiqizo yabo yokunakekelwa kwezinzipho kufanele ifake injabulo emisebenzini yansuku zonke ngokwakhiwa okudlalayo, ukwakheka, nokupakishwa. Okokugcina, amabhizinisi kufanele abhekane nemvelo eguquguqukayo yamathrendi e-nail ngokuhlinzeka ngamafomethi enziwe ngokwezifiso futhi ahlukahlukene. Ngokubhekana nalezi zici, abathengisi bazodala imikhiqizo ehlangabezana nedlula lokho okulindelwe ngabathengi.