Ukupakishwa Kwezimpahla Zangaphansi: Okuthrendayo Amakhasimende Akho Azokuthanda

Ukupakishwa kwezingubo zangaphansi kungaba ngamajamo namasayizi amaningi njengempahla yangaphansi ngokwayo. Abathengisi abaqonda uhlobo olungcono kakhulu lwamaphakheji abangalusebenzisa bazoqinisekisa ukuthi amakhasimende anelisekile ngokuthenga kwawo. Lawa amathrendi alo nyaka okupakisha izingubo zangaphansi ezisesitayeleni ezizokwenza amakhasimende abuyele emuva.

Okuqukethwe
Kungani kubalulekile ukupakisha izingubo zangaphansi?
Okuthrendayo ekupakishweni kwezingubo zangaphansi
Ukukhetha ukupakisha okulungile kwezingubo zangaphansi

Kungani kubalulekile ukupakisha izingubo zangaphansi?

Imboni yezingubo zangaphansi iqukethe izingubo ezigqokwa bobabili abesilisa nabesifazane eduze kwesikhumba noma ngaphansi kwezingubo zabo, futhi ngokuvamile ihlukaniswa ngamasegimenti alandelayo:

• I-Bras
• Izigqila
• Ukulala
• Loungewear
• Izingubo
• Abanye

Emhlabeni jikelele, imakethe yezingubo zangaphansi kulindeleke ukuthi ifinyelele I-USD 139.29 billion ekupheleni kuka-2027, ngezinga lokukhula lonyaka elihlanganisiwe (CAGR) ka-8.0% kusukela ngo-2021-2027. Enye yezinto ezinkulu zokushayela emakethe ukwanda kokuthandwa kwe e-commerce. Ingxenye yesitolo se-inthanethi yezingubo zangaphansi zabesilisa nemakethe yangaphansi yabesifazane kulindeleke ukuthi ifinyelele cishe Isabelo esingu-19%. futhi uvuke ube yi isiteshi sokusabalalisa sesibili ngobukhulu by 2024.

Njengoba amakhasimende engeziwe efuna imikhiqizo epakishwayo futhi ithunyelwe ngokuqondile ezindlini zabo, ukupakishwa kwezingubo zangaphansi kuzoba okubaluleke nakakhulu ukuze abathengisi bakucabangele. Intshisekelo ekhulayo ekuzinzeni izophinda ibe nomthelela ezintweni zakamuva ezithrendayo ekufakweni kwezingubo zangaphansi.

Okuthrendayo ekupakishweni kwezingubo zangaphansi

Izikhwama zokupakisha

Izikhwama zokupakisha ziyindlela elula futhi ethengekayo yokupakisha izingubo zangaphansi. Lezi zinhlobo zezikhwama zifanele zonke izitayela zezingubo zangaphansi, okuhlanganisa ubhodisi namabhulukwe, kodwa ingaphandle lazo eliguquguqukayo linganikeza ukuvikeleka okuncane kwezinto ezifana nobhodisi ababunjiwe.

Izinto ezisetshenziswa kakhulu amapulasitiki angangeni manzi njenge-PE noma i-EVA. Ipulasitiki ingabuye ihlanganiswe nezinye izinto zokwakha into ewugqinsi eyinhlanganisela ezwakala iqinile futhi isezingeni eliphezulu. Ukuze uthole ezinye izindlela ezivumelana nemvelo neziphefumula kakhulu, izindwangu ezingezona ezilukiwe ukukhetha okudumile.

Izikhwama zingaklanywa ukuze hlala phansi or Sukuma, eneziqephu ezibonisa ngale, ezineqhwa, noma ezenziwe nge-aluminium. Izikhwama zepulasitiki ezisobala zivame ukushiywa zingenalutho ngaphandle kwelogo noma iphethini, kodwa ezinye izinto zingaphrintwa kalula kusetshenziswa i-silika-screen, gravure, offset, noma amasu e-watermark. Ukuvalwa kungenziwa kusuka ku-a i-self-adhesive seal, zip lock, uziphu eshelelayo, noma inkinobho.

Amabhokisi epulasitiki asobala

Amabhokisi epulasitiki asobala ziyindlela eqinile kunezikhwama zepulasitiki. Zivame ukusetshenziselwa ukupakisha izingubo zangaphansi zabesilisa, njengokupakishwa kwebhokisi noma ezangaphansi zemidlalo.

Nakuba i-PVC iyinto ethandwa kakhulu futhi ethengekayo, kungase kube nokukhuphuka kwesidingo sezinye izindlela ezivumelana nemvelo. Ngenxa yalokhu, i-PP ne-PET kulindeleke ukuthi zifunwa kakhulu ngoba ziyakwazi ukuphinda zisetshenziswe futhi azikhiphi ubuthi obuningi uma kuqhathaniswa namanye amapulasitiki.

Lawa mabhokisi okupakisha epulasitiki avame ukuba ne- ukugoqa phezulu lokho kungafika ne hang ithebhu uma ukuboniswa eshalofini lokudayisa kuyadingeka. Nakuba la mabhokisi epulasitiki ebonakala ngale, ngokuvamile enziwa ngokwezifiso ngokuphrinta kwe-UV, ukuphrinta kwesikrini, noma izithombe ezishisayo zokugxiviza eziqukethe kokubili izithombe nolwazi lomkhiqizo nomkhiqizo.

Amashubhu okupakisha

Amashubhu okupakisha ziyisitayela esiyingqayizivele nesikhangayo sokupakisha. Zingasetshenziselwa noma yiluphi uhlobo lwezingubo zangaphansi kodwa zilungele ikakhulukazi izinto ezibuthakathaka njengama-bras noma izingubo zangaphansi zikasilika. Ukuma kweshubhu okuyisilinda kuyenza iqine futhi iqine ngokwanele ukuvikela izingubo ezintekenteke ngesikhathi sokuthutha.

Amashubhu ezingubo zangaphansi ngokuvamile enziwa ngepulasitiki ye-PVC noma iphepha. I-PVC iwusizo uma kufunwa ukuvinjelwa kwamanzi, kodwa iphepha lizokhanga amakhasimende aqaphela imvelo afunayo -ngenzeka noma ukupakisha okungagaywa kabusha. Izinto ezivamile zephepha zihlanganisa iphepha eliboshwe, ibhodi lezinyo lendlovu, noma iphepha elinsundu.

Ukuvula kungadalwa kusetshenziswa a isivalo sethini or cap isivalo, nobukhulu beshubhu kufanele buvumele imikhiqizo ukuthi ilingane kahle uma igoqwe noma igoqiwe. Nakuba isilinda singafakwa uphawu ngelebula yesitikha, amakhasimende angase acabangele ukuphrinta ngokwezifiso njengophawu lwekhwalithi ephezulu.

Izikhwama zamaphepha ezigoqekayo

Ukupakishwa kwamaphepha kubona a ukuvela kabusha eminyakeni yamuva njengoba umhlaba ugxila kakhulu ekusimameni. Nakuba izikhwama zezingubo zangaphansi zepulasitiki zivamile futhi zithengeka, izikhwama zephepha zizokhanga amakhasimende aqaphela ngokukhethekile imvelo.

Nakuba izikhwama zamaphepha ezigoqekayo zilula, zisaklanywe kahle ukuvikela izindwangu ezithambile, futhi uma kuqhathaniswa nepulasitiki, zinenzuzo eyengeziwe yokubukeka kahle kakhulu. Izikhwama zezingubo zangaphansi zamaphepha nazo ziyinketho engabizi kakhulu kubathengisi abangenaso isabelomali sezinye izindlela ezisezingeni eliphezulu.

Iphepha le-Kraft liyinto ethandwa kakhulu ngoba ikhiqizwa ukuze ibe namandla kunephepha elivamile. Encane izikhwama zemvilophi zifanele izinto ezifana nezikhindi zangaphansi, kuyilapho zibanzi izitayela zesikhwama sokuthenga izolingana obhodisi nezingcezu zangaphansi ezinkulu. Ukuvala kungabandakanya a i-self-adhesive seal, i-hoop kanye ne-loop, noma ukukhiya ithebhu. Isikhwama singafika futhi nokuhlukile laser cut window or izibambo. I-Herringbone tape iyindlela ethengekayo yezibambo zezintambo, kodwa ama-upscale brand cishe azosebenzisa iribhoni yesilika noma intambo kakotini.

Amabhokisi okupakisha

Amabhokisi okupakisha awuhlobo oluvikela kakhulu lokupakishwa kwezingubo zangaphansi. Zingasetshenziselwa noma yisiphi isitayela sezingubo zangaphansi kodwa zilungele izinto ezinkulu njengamahembe angaphansi noma isethi yezingubo zangaphansi zikakotini, noma izinto ezingazuza ekufakweni okuphambili okwengeziwe, njengezingubo zangaphansi noma zasendlini.

Indlela elula yebhokisi lokupakisha ibhokisi lephepha elingunxande. Lawa mabhokisi ephepha angenziwa nge-kraft paper ukuze abukeke esezingeni eliphezulu futhi angase eze ne Iwindi le-PVC or hanger.

Iyasebenzelana amabhokisi okupakisha eyenziwe ngekhadibhodi likathayela inketho eyinkimbinkimbi. Ziyakwazi futhi eziguquguqukayo ngokwanele ukuba kabili njengoba amabhokisi eposi ngesikhathi sokuthumela. Ukuze uthole umuzwa wokunethezeka kakhulu, abathengisi kufanele basebenzise amabhokisi ekhadibhodi aqinile ane- isivalo kanye nesisekelo noma ibhokisi lokudonsa elikhiphayo. Imininingwane efana ukuvalwa kazibuthe or iribhoni kasilika izophinda inikele esithombeni esisezingeni eliphezulu.

Ukukhetha ukupakisha okulungile kwezingubo zangaphansi

Njengoba i-e-commerce ishayela imakethe yezingubo zangaphansi eminyakeni embalwa ezayo, kuzobaluleka ukuthi abathengisi banake ukupakishwa. Amakhasimende azofuna ukupakishwa okukhangayo kwezingubo zangaphansi ezivikela izingubo zokusondelana ngesikhathi sokuthutha futhi kuvimbele ukulimala kwezindwangu zikanokusho ezifana neleyisi nokufekethiswa. Izikhwama zezingubo zangaphansi zepulasitiki ziphakathi kwezinketho ezidume kakhulu, kodwa ukushintsha kwesiko okusabalele ekubhekaneni nemvelo ukuphusha izikhwama zephepha ezigaywa kabusha, amashubhu okupakisha, namabhokisi phambili.

Abadlali abakhulu embonini yezingubo zangaphansi batshala imali kuzo izitolo ze-mono-brand kanye nokwandisa imigqa yemikhiqizo yabo ukuze ifake izinhlobo eziningi zemikhiqizo. Lokhu kushintshela kumkhiqizo owodwa kuzo zonke izinhlobo zezingubo zangaphansi kusho ukuthi abathengisi badinga ukuqonda ukuthi bangakhetha kanjani iphakheji yezingubo zangaphansi ezifanele zohlobo ngalunye lwezingubo zangaphansi abazithengisayo. Abathengisi abahlala benolwazi ngezinhlobo ezahlukene zokupakisha ezitholakalayo bazophumelela ekufundeni ukupakisha kahle imikhiqizo yabo.