Njengomthengisi we-inthanethi oqondise imakethe yentsha, uyazi ukuthi kubaluleke kangakanani ukuhlala unolwazi lwakamuva lwamathrendi. Omunye umkhuba osafufusa othola ukudonseka okukhulu ukuphambana kokudla nemfashini, okuqhutshwa isifiso sikaGen Z “sezikhathi ezincane zenjabulo” noma lokho thina kwa-WGSN esikubiza ngokuthi “Glimmers.” Kulesi sihloko, sizohlola ukuthi ungenza kanjani imali ngokuhlanya kwe-#FoodInFashion ukuze ujabulise amakhasimende akho futhi uthuthukise ukuthengisa.
Okuqukethwe
1. Kungani ukudla kuwugqozi olusha lwemfashini olushisa kakhulu
2. Izindlela zokudala zokufaka ama-motifs okudla emiklamo yakho
3. Amasu ahlakaniphile okuhlola nokukhiqiza izingubo eziphefumulelwe ukudla
4. Izibonelo zokudla okuyimpumelelo nokusebenzisana komkhiqizo wemfashini
1. Kungani ukudla kuwugqozi olusha lwemfashini olushisa kakhulu
Abathengi beGen Z babhebhezela ukwanda “kwesiko lokwelapha,” bakhuphula ukudla kokuzitika kanye nobumnandi obumnandi esimweni sehlelo ezinkundleni zokuxhumana. Ukudla sekuba uphawu olusha lwesimo semfashini, nabantu abasha babelana ngokulangazela futhi bekhuluma ngezitayela zakamuva zokupheka. Ngokungena kulokhu, ungaheha abathengi bakwa-Gen Z abafuna izingubo eziveza ukuthanda kwabo ukudla futhi zibasize babukise ukunambitheka kwabo okuhle, ngokoqobo.
2. Izindlela zokudala zokufaka ama-motifs okudla emiklamo yakho
Ukwakhela phezu kobuhle be-Chefcore, cabanga ukwamukela kokubili ukudla okumnandi nokunethezeka emiklamo yakho, kusukela ku-jelly nezimpahla ezibhakiwe kuya ku-ramen. Kwenze kuzizwe kumnandi futhi kungenacala. Isitayela sangempela, esipendiwe sisebenza kahle kumaphrinti aphindaphindwayo noma ihluzo ezizimele. Ukuze uthole ukuthatha okucashile okufanela imakethe evuthiwe, zama izithonjana zokudla ezifekethisiwe noma hlanganisa ama-motif kwezingubo zokuluka ze-intarsia.
3. Amasu ahlakaniphile okuhlola nokukhiqiza izingubo eziphefumulelwe ukudla
Nganoma iyiphi inkambiso evelayo, kuwukuhlakanipha ukuhlola amanzi ngaphambi kokungena wonke. Ukuphrinta kwedijithali ogwini kukuvumela ukuthi ukhiqize kahle amaqoqo amancane, ulinganise isidingo, futhi ugweme ukukhiqiza ngokweqile njengoba wethula amaqoqo akho aphefumulelwe ukudla. Ungakwazi ukuphendula ngokushesha kuma-motifs nezitayela ezithola i-hype kakhulu. Le ndlela eshesha kakhulu ikwenza ukwazi ukulisebenzisa ngokugcwele ithuba elithi #FoodInFashion.
4. Izibonelo zokudla okuyimpumelelo nokusebenzisana komkhiqizo wemfashini
Enye indlela ongayihlola ukusebenzisana nezindawo zokudlela ezidumile zasendaweni ngezingcezu zokusebenzisana ze-limited-edishini. Izibonelo eziphawulekayo zihlanganisa i-Peachy Den yaseLondon ehlangene ne-BeauBeaus cafe kanye neqoqo le-Umbro Korea ne-Wild Duck & Canteen. Ukuhlanganyela okulungile kungakuzuzisa udumo ngabathengi be-Gen Z abathanda ukupheka. Vele uqiniseke ukuthi umlingani wakho uhambisana nobunikazi bomkhiqizo wakho.
Isiphetho
Ithrendi ye-#FoodInFashion iveza ithuba elijabulisayo, elisha lokuxhumana nabathengi abasebasha ngokubungaza uthando lwabo lwezithako ezifanele. Ngokuhlanganisa ngokucabangisisa ama-motifs okudla emiklamo yezingubo zakho nokukhetha amasu okukhiqiza akuvumela ukuthi uhlole futhi uzivumelanise nobungqabavu, ungakwazi ukwanelisa isifiso sika-Gen Z semfashini ebaluleke kakhulu. Ngomthelela owengeziwe, cabanga ukusebenzisana okuhlakaniphile nendawo yokudlela ethandwayo noma ikhefi. Ngena kusiko lokuphatha ukuze wenze ukuthengisa kwakho kube mnandi—amakhasimende akho azokudla akuqede!
