Ikhaya » Izindaba zakamuva » I-US E-commerce Daily Update (Feb 04): Ukukhula Kwenzuzo Okumangalisayo kwe-Amazon, Ingqophamlando Yemali Engenayo ye-TikTok
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I-US E-commerce Daily Update (Feb 04): Ukukhula Kwenzuzo Okumangalisayo kwe-Amazon, Ingqophamlando Yemali Engenayo ye-TikTok

I-Amazon: Ibusa I-E-commerce Landscape

  • I-Amazon's Q4 Earnings Skyrocket: Ekudalulweni kwezimali kwakamuva, i-Amazon ibike ukwanda okuphindwe ka-37 kwenzuzo yengqikithi ye-Q4 2023. I-e-commerce giant yabona ukuthengiswa kwayo kwenyuka ngo-14% kuya ku-$ 169.61 billion, ngemali engenayo ikhuphukela ku-$ 13.2 billion isuka ku-$ 2.7 billion esikhathini esifanayo sika-2022. Inzuzo esele ye-net yafinyelela ku-$ 10.6 ngonyaka obalulekile. $300 million.
  • Okuvelele Kwezezimali Zonyaka: Kuwo wonke u-2023, ukuthengiswa kwensalela kwe-Amazon kukhuphuke ngo-12% kuya ku-$574.8 billion, uma kuqhathaniswa no-$514 billion ngo-2022. Imali engenayo yenkampani inyuke isuka ku-$12.2 billion yaya ku-$36.9 billion, nenzuzo yonke ifinyelele emalini emangalisayo engu-$30.4 billion, yachitha ukulahlekelwa okuphelele kwesabelomali esingu-$2.7 billion. $2022 ukulahlekelwa kuya kunzuzo engu-$0.27.

I-TikTok: Amandla Amasha Ngenzuzo Yedijithali

  • Ukunqoba Kwemali Engenayo kwe-TikTok: I-TikTok ye-ByteDance yavela njengomthombo onamandla wemali ngo-2023. Njengokwedatha.ai, imali engenayo yokuthenga ngaphakathi nohlelo yohlelo lokusebenza lwenkundla yezokuxhumana ifinyelele ku-$4 bhiliyoni ngendlela engavamile, okuthole indawo yesibili emalini engenayo yezinhlelo zokusebenza ezingadlali emhlabeni jikelele, ilandela i-YouTube kuphela. Lesi sigameko esiyingqopha-mlando siphushe imali etholwa yi-TikTok yokuphila konke ngaphezu komkhawulo wama-dollar ayizigidi eziyizinkulungwane eziyi-10.
  • Izinombolo Zokulanda Okungakaze Kubonwe: I-TikTok iphinde yazuza irekhodi elisha ngezibalo zokudawuniloda zango-2023. Ngokuvumelana ne-App Magic, uhlelo lokusebenza lwalandwa izikhathi eziyizigidi eziyinkulungwane ngonyaka odlule, lweqa eshadini lokulanda uhlelo lokusebenza lomhlaba wonke. Lokhu kukhula kokulandwa kuletha inani eliphelele le-TikTok lifinyelele ezigidini eziyizinkulungwane ezingama-5.17 eminyakeni edlule.
  • I-TikTok's Marketing Edge Over Instagram: Idatha evela ku-Captiv8 ikhombisa ukuthi abagqugquzeli be-TikTok babenezinga lokuzibandakanya elingama-5.3% ezixhumanisini ezihambisanayo ngo-2023, okungaphezu kokuphinda kabili izinga labagqugquzeli be-Instagram futhi benza kahle kakhulu ku-YouTube. Lesi sibalo sigcizelela ukubusa okukhulayo kwe-TikTok nempumelelo ekukhangiseni kwabanamandla namasu okwenza imali.

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